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List of the Best CRM Software in 2026

Rajat Gupta
Researched and Edited by Rajat Gupta
Rajat Gupta

Researched and Edited by Rajat Gupta

Last updated: · How we review

Editor's Summary · CRM Software

Salesforce earns a 4.53/5 from 710 reviews and the top SpotScore of 9.8, remaining the default for enterprise revenue teams that need a deeply customizable platform with a large ecosystem of integrations and third-party apps. Pipedrive scores 4.67/5 from 3,347 reviews at a 9.6 SpotScore — the highest rating among tools with significant review volume — and is purpose-built for sales reps who want a fast deal-focused pipeline view with minimal admin overhead. Freshsales earns a 4.67/5 from 536 reviewers at a 9.3 SpotScore and includes a freemium tier, making it one of the most attractive entry points for SMB sales teams moving their pipeline off spreadsheets for the first time.

CRM software tracks contacts, deals, and customer interactions to help sales teams manage their pipeline and close revenue more consistently. The main buyers are sales managers, RevOps leads, and founders at B2B companies with active outbound or relationship-driven sales motions.

Quick picks for CRM Software

  • Best overallSalesforce
  • Best for deal-focused sales teamsPipedrive
  • Best for SMBs moving off spreadsheetsFreshsales
  • Best free optionZoho CRM

Who gets the most from CRM Software

  • 1Sales managers leading sales automation initiatives in SaaS or Martech companies
  • 2Account executives in consulting firms managing client relationships and sales pipelines
  • 3Small business owners or marketing managers seeking integrated CRM and marketing automation
How to choose CRM Software

If you prioritize cost-effectiveness and ease of use, filter by Freemium or Free Trial options and sort by user rating; for enterprise-grade customization and reliable analytics, filter by Enterprise deployment and sort by highest rating.

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Showing 341-360 out of 492

7.1

SpotScore

Saycle - Contact Management Software

Saycle

Stay connected and never forget a name again.

Best for: SMB teams · Mid-market · Enterprise

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What is Saycle?

Saycle is a smart, friendly, contact management software program. It will help user never forget anyone's name again, by providing a visual map that shows entire network; automatically putting people into groups and making sure user always remember what connections they have got with them. ...

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7.0

SpotScore

ContactBook - Contact Management Software

ContactBook

Effortlessly organize and connect with your contacts.

Best for: SMB teams · Mid-market · Enterprise

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What is ContactBook?

It's the fast way to manage your contacts, collect customer info, build mailing lists or create customer records for your business. Easily search contacts and add important information such as addresses, phone numbers and pictures, email them and print on demand hardcopy or PDF address lists or ...

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Free TrialTry Free →
Workpex CRM

Workpex CRM

Top CRM Software

Best for: SMB teams · Mid-market · Enterprise

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What is Workpex CRM?

Workpex is a sales and lead management platform designed to streamline sales processes and enhance team productivity. It offers features like lead and customer management, follow-up reminders, call tracking, and real-time performance reports. With seamless integrations and mobile optimization, ...

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Starts from 599/user/month

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Fluid CRM

Fluid CRM

Visual, lightweight CRM for small B2B teams. Track deals, contacts and follow-ups fast.

Best for: SMB teams · Mid-market

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What is Fluid CRM?

Fluid CRM is a visual, lightweight CRM for solo founders and small B2B teams. It replaces messy spreadsheets and bloated enterprise CRMs with one clean pipeline view: drag deals across stages, keep contacts, notes, activity and reminders in one place, and always see what needs to happen ...

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Free Trial·

Starts from 16/user/month

Bullhorn logo

Bullhorn

AI-powered ATS & CRM software built for staffing and recruitment agencies

Best for: SMB teams · Enterprise

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What is Bullhorn?

Bullhorn is a cloud-based applicant tracking system (ATS) and CRM purpose-built for staffing and recruitment agencies. It unifies the recruitment lifecycle, candidate sourcing and matching, relationship and pipeline management, onboarding and middle-office payroll/billing, on a single platform ...

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Twenty logo

Twenty

The open-source CRM — the open alternative to Salesforce, designed for AI

Best for: SMB teams

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What is Twenty?

Twenty is an open-source CRM positioned as the modern alternative to Salesforce, giving technical teams building blocks to compose custom CRMs and internal apps with production-grade data models, layouts and automation. It targets startups and growing companies that want full control of their ...

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What buyers evaluate in CRM Software
Level of customization available for workflows, fields, and reporting tailored to specific industry needs
Integration capabilities with existing tools such as Google Workspace or marketing automation platforms
Balance between feature depth and usability, including onboarding support and scalability for team size
RD Station CRM - CRM Software

RD Station CRM

Brazil's #1 native CRM for B2B sales

Best for: SMB teams · Mid-market · Enterprise

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What is RD Station CRM?

RD Station CRM is Brazil's leading customer relationship management platform designed to organize sales processes and increase revenue through automated commercial workflows. The platform provides customizable sales pipeline management, multi-team functionality with performance tracking, ...

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Starts from R$ 0

Redtail Technology Logo

Redtail Technology

CRM built for financial advisors to streamline relationships and compliance

Best for: SMB teams · Mid-market

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What is Redtail Technology?

Redtail Technology is a leading CRM platform designed specifically for financial advisors, helping them streamline client relationship management, automate workflows, and maintain compliance with industry regulations. The software centralizes client data, communication, and task management into ...

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Starts from $39/user/month when Billed Yearly

Practifi Logo

Practifi

AI-powered CRM for wealth management and financial advisors

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What is Practifi?

Practifi is a purpose-built financial services CRM designed specifically for wealth management firms, offering a powerful yet intuitive platform that scales from small teams to large enterprises. Leveraging AI-powered automation and deep relationship insights, Practifi streamlines workflows ...

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Affinity Logo

Affinity

Relationship intelligence CRM for financial services professionals

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What is Affinity?

Affinity is a relationship intelligence platform for financial services professionals, providing contact and customer data management, interaction tracking, automated workflows, and relationship history. It integrates calendar and task management to help teams manage follow-ups and client ...

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Salesforce Financial Services Cloud Logo

Salesforce Financial Services Cloud

CRM tailored for financial advisors and wealth managers

Best for: SMB teams · Mid-market

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What is Salesforce Financial Services Cloud?

Salesforce Financial Services Cloud is a specialized CRM designed to meet the unique needs of financial advisors, wealth managers, and insurance agents. It offers a comprehensive platform that integrates client data, financial accounts, and interactions into a single view, enabling personalized ...

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Wealthbox CRM Logo

Wealthbox CRM

Modern CRM tailored for financial advisors and wealth managers

Best for: SMB teams · Mid-market

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What is Wealthbox CRM?

Wealthbox CRM is a modern, user-friendly CRM designed specifically for financial advisors and wealth management professionals. It streamlines client relationship management by integrating contact, task, calendar, and document management into a single platform. Wealthbox offers intuitive ...

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Starts from $35/user/month when Billed Monthly

Paperless Pipeline

Paperless Pipeline

Real Estate Transaction Management Software for Brokers and Teams

Best for: SMB teams · Mid-market

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What is Paperless Pipeline?

Paperless Pipeline is a cloud-based transaction management platform built for real estate brokers, teams, and transaction coordinators. It helps users organize documents, track deal progress, manage commissions, and monitor deadlines from a single dashboard. The system replaces traditional ...

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Free TrialTry Free →
Creatio

Creatio CRM

AI-Native No-Code CRM & Workflow Automation Platform

Best for: Mid-market · Enterprise

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What is Creatio CRM?

Creatio is an AI-native, no-code CRM and workflow automation platform designed to help organizations manage customer relationships and business processes on a single unified system. It brings together sales, marketing, customer service, and operational workflows with flexible process design ...

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Starts from $40/user/month when Billed Yearly

SchoolMint - Logo

SchoolMint

Simplifying student recruitment, enrollment, and retention for K–12 schools and districts

Best for: SMB teams · Mid-market · Enterprise

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What is SchoolMint?

SchoolMint is a comprehensive platform designed to help K–12 schools and districts attract, enroll, and retain students and staff more effectively. Built for school administrators, charter networks, private schools, and district leaders, it streamlines every stage of the enrollment journey ...

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SchoolMint offers custom pricing plan

Salesforce Starter - Logo

Salesforce Starter

The CRM That Grows With Your Business

Best for: SMB teams

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What is Salesforce Starter?

Salesforce Starter is an all-in-one CRM platform designed specifically for small businesses that want a simple, powerful way to manage their sales, marketing, customer service, and commerce in one place. Ideal for small teams across industries like retail, professional services, and e-commerce, ...

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Free TrialTry Free →·

Starts from $25/user/month when monthly

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BluWave Software

Streamlining Sales for Maximum Efficiency and Productivity

Best for: SMB teams · Mid-market · Enterprise

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What is BluWave Software?

BluWave CRM automates administrative tasks across the sales process, including lead tracking, interaction logging, and pipeline reporting, so sales teams spend less time on data entry. The interface lets reps manage contacts and review performance data in one place, with automation covering key ...

Read more about BluWave Software
Free TrialTry Free →·

Starts from $22/user/year when yearly

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BSI Software

AI-Driven Customer Data and CRM Solutions for Industry-Leading Insights and Personalization

Best for: SMB teams · Mid-market · Enterprise

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What is BSI Software?

BSI Software’s Customer Suite is a cutting-edge, AI-powered platform designed to transform customer interactions and optimize processes across industries. By seamlessly integrating all customer data into one centralized system, BSI provides businesses with a holistic 360° view of their ...

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BSI Software offers custom pricing plan

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CRM CONNECT

Empowering Businesses with Seamless Automation and Scalable Growth

Best for: SMB teams · Mid-market · Enterprise

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What is CRM CONNECT?

CRM Connect is an advanced automation platform designed to help businesses optimize their sales and marketing processes, driving revenue growth with minimal manual intervention. By providing a comprehensive set of tools for lead generation, customer engagement, and conversion tracking, CRM ...

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Starts from $97/month when monthly

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Pershing Financial Services

Comprehensive Solutions for Financial Professionals

Best for: SMB teams · Mid-market · Enterprise

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What is Pershing Financial Services?

Pershing Financial Services is a leading global provider of comprehensive investment solutions, offering a broad range of services to financial professionals, wealth managers, and institutions. Known for its innovative technology and robust infrastructure, Pershing delivers a seamless platform ...

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Pershing Financial Services offers custom pricing plan

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].