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9.3

Spot Score

Insightly - CRM Software

Insightly

Streamline your sales and marketing efforts.

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Starts from $29/User/Month

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What is Insightly?

Insightly is a sales and marketing software that will help you manage your contacts, leads, deals and opportunities. You can organize your contacts into lists, collaborate with teammates via real time messaging, sync contacts from Outlook and Gmail and much more.

Pricing

  • Starts from $29/User/Month

  • Free Trial available

Customer Type

  • Freelancers

  • Large Enterprises

  • Medium Business

  • Small Business

Platform Type

  • SaaS/Web/Cloud

  • Mobile - Android

  • Mobile - iOS

Insightly software demo

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Insightly was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.

Insightly is best suited for

  • employee count

    Employee count: 1 to 500 employees

  • industries

    Industries: SaaS, Consulting, Marketing Technology (Martech), and Sales Automation

  • Job titles

    Job Titles: roles such as Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators

Benefits of using Insightly

  • Streamlined Project Management: With Insightly, teams can effortlessly manage projects from initiation to completion. You’ll appreciate how tasks, deadlines, and milestones are organized in one intuitive platform, ensuring everyone is aligned and focused.

  • Robust CRM Capabilities: Insightly offers a powerful customer relationship management system that helps you maintain meaningful connections with clients. You’ll find it easy to track interactions, manage leads, and ultimately foster stronger relationships that drive sales.

  • Customizable Workflows: Tailor your workflows to fit your unique business needs. Administrators will love the flexibility Insightly provides, allowing for automation of repetitive tasks and ensuring that processes are efficient and consistent across teams.

Explanation of Insightly Key Features

  • ### Product Name

    Insightly

  • The Quotes feature allows users to create and send professional proposals directly to clients. By automating the proposal process, this feature helps streamline communication and ensures that all necessary information is included, reducing the time spent on manual document creation. It addresses the challenge of inconsistent proposals and enhances the professionalism of your business interactions, ultimately increasing the likelihood of closing deals.

    **List Management**

  • With List Management, users can organize and categorize contacts, leads, and tasks into customizable lists. This feature simplifies data management by enabling users to filter and segment their database according to specific criteria. It solves the problem of data overload, allowing teams to focus on the most relevant contacts or tasks at any given time, thereby improving efficiency in outreach and follow-up efforts.

    **Customer Support**

  • The Customer Support feature equips businesses with tools to manage client inquiries effectively. It includes a ticketing system that tracks requests from submission to resolution, ensuring that no customer issue goes unresolved. This addresses the challenge of providing timely support, enhancing customer satisfaction, and fostering loyalty by demonstrating a commitment to resolving client concerns swiftly.

    **Marketing Automation**

  • This feature automates repetitive marketing tasks such as email campaigns, social media posts, and lead nurturing sequences. By streamlining these processes, Marketing Automation helps businesses save time while maintaining consistent communication with prospects and customers. It tackles the challenge of manual marketing efforts that are often inconsistent or slow, allowing teams to focus on strategy and creative initiatives instead.

    **Referral Tracking**

  • The Referral Tracking feature enables businesses to monitor and manage customer referrals effectively. By keeping track of who referred whom and the resulting conversions, companies can identify their most effective referral sources. This addresses the challenge of underutilized word-of-mouth marketing, maximizing opportunities for growth through incentivized referrals.

    **Project Management**

  • Insightly's Project Management feature provides tools for planning, executing, and monitoring projects in real-time. Users can assign tasks, set deadlines, and track progress all in one place. This feature solves the common issue of project disorganization by ensuring that all team members are aligned on objectives and timelines, leading to more successful project outcomes.

    **Lead Scoring**

  • Lead Scoring assigns numerical values to leads based on their engagement level and fit with your ideal customer profile. This helps sales teams prioritize their outreach efforts towards leads most likely to convert. By addressing the challenge of lead qualification, this feature enhances efficiency in sales processes and increases conversion rates.

    **Product Catalog**

  • The Product Catalog feature allows businesses to showcase their products or services in an organized manner. Users can include detailed descriptions, pricing information, and images for each product. This solves the problem of presenting offerings clearly to potential customers, facilitating informed purchasing decisions and improving sales effectiveness.

    **Call Logging**

  • Call Logging enables users to record details about phone calls with clients or leads directly within Insightly. This feature ensures that all communications are documented for future reference, which is crucial for maintaining a comprehensive history of interactions. It addresses the challenge of fragmented communication records by providing a centralized location for all call-related information.

    **Contact Management**

  • Contact Management organizes all client information in one place, allowing users to easily access contact details, interaction history, and notes. This feature addresses the challenge of managing multiple contacts across various platforms by centralizing data in a user-friendly interface, enhancing collaboration among team members.

    **Website Visitor Tracking**

  • This feature tracks visitors to your website, providing insights into user behavior and engagement levels. By analyzing visitor data such as page views and time spent on site, businesses can identify which content resonates most with their audience. This solves the problem of understanding customer interests and preferences, enabling more targeted marketing strategies.

    **Lead Nurturing**

  • Lead Nurturing automates follow-up communications with leads based on their behavior or interests. By sending timely messages tailored to each lead’s journey through the sales funnel, this feature enhances engagement rates. It addresses the challenge of lead abandonment by ensuring consistent touchpoints that keep potential customers interested until they’re ready to convert.

    **Lead Management**

  • The Lead Management feature streamlines the process of capturing, tracking, and converting leads into customers. Users can easily assign leads to team members based on workload or expertise while monitoring

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Why users might consider alternative to Insightly?

  • Users may seek alternatives if they require more advanced customization options for workflows and dashboards, as Insightly's flexibility might not meet specific business needs or unique processes.

  • Businesses looking for enhanced reporting capabilities may explore other CRM solutions that offer more robust analytics tools, which can provide deeper insights into customer interactions and sales performance.

  • Companies with larger teams might consider alternatives that support more extensive user management features, as Insightly's user limits and pricing tiers could be restrictive for growing organizations.

  • Users needing better integration with specific third-party applications may find that Insightly lacks seamless connections, prompting them to look for CRMs that offer broader compatibility with their existing software ecosystem.

  • Organizations focused on budget constraints might seek out cost-effective alternatives to Insightly, especially if they find similar functionality at a lower price point or with more favorable subscription models.

Insightly Reviews & Ratings

4.2

Very Good

Based on 1241 ratings & 876 reviews

Rating Distribution

Excellent

(501)

Very Good

(253)

Good

(72)

Poor

(40)

Terible

(10)

Expert's Review

Insightly CRM stands out as a user-friendly and customizable platform for businesses aiming to improve sales processes and centralize customer data. Its strengths lie in its adaptability to various organizational needs, offering features such as pipeline tracking, task automation, and contact management. Users appreciate its ability to seamlessly integrate with ...Read more

Insightly pros and cons

  • Insightly helps manage contacts, leads, deals, and opportunities, offering a unified platform for sales and marketing teams.

  • The built-in real-time messaging feature makes collaboration easy, keeping teams aligned on deals and client communications.

  • Insightly syncs with Outlook and Gmail, simplifying the process of organizing contacts and tracking communications.

  • The intuitive interface makes it easy for teams to adapt quickly and start using the platform effectively.

  • While useful for basic CRM tasks, Insightly's reporting tools could be more robust for advanced analytics.

  • The mobile app doesn't offer the same range of features as the desktop version, which could limit productivity on the go.

User Review

DJ

Daniel Jacobsen

07/13/24

0 out of 5

Two things I like about this software. First, it loads the contact person's social media profile, position, and other important data once you save his ...

Read more

AU

Anonymous User

02/22/24

5 out of 5

"Does the job at a fair price."

What do you like best about Insightly CRM? Gmail integration is really good. It allows us to see what's in the pipeline and plan. What do you dislike ...

Read more

AU

Anonymous User

02/14/24

5 out of 5

"Insighty for improved efficiency in association management"

What do you like best about Insightly CRM? Insightly is very user friendly and customizable to fit your specific needs. It also has connectivity ...

Read more

AU

Anonymous User

02/08/24

4.5 out of 5

"A great CRM tool to keep all teams informed"

What do you like best about Insightly CRM? It's great as a central place to house customer information, where all internal teams can access it. I like ...

Read more

Insightly Customers

4over LLC-logo

4over LLC

Savanta-logo

Savanta

Atlanta Eats-logo

Atlanta Eats

BookFuel-logo

BookFuel

AT and T-logo

AT and T

Bosch-logo

Bosch

Insightly Support

Contact

+1 888-999-4039

Customer Service

Business Hours

Online

Location

San Francisco, California

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

Insightly is a CRM Software. Insightly offers Quotes (Proposals), List Management, Customer Support, Marketing Automation, Referral Tracking and many more functionalities.

Some top alternatives to Insightly includes Thryv, monday sales CRM by monday.com, Pipedrive, Zoho CRM and Zoho Marketing Automation.

Yes, Insightly provides API.

Yes, Insightly provides a mobile app.

Insightly is located in San Francisco, California

Insightly offers Free Trial, Subscription pricing models

Yes, Insightly can integrate with Quickbooks, Xero, TimeCamp, Everhour and many more.You can find more integration for Insightly here

The starting price of Insightly is $29/User/Month

This software is researched and edited by

Rajat Gupta is the founder of Spotsaas, where he reviews and compares software tools that help businesses work smarter. Over the past two years, he has analyzed thousands of products across CRM, HR, AI, and finance — combining real-world research with a strong foundation in commerce and the CFA program. He's especially curious about AI, automation, and the future of work tech. Outside of SpotSaaS, you'll find him on a badminton court or tracking the stock market.