Apollo.io vs Pipedrive vs Bigin by Zoho CRM Comparison
Apollo.io
Starting at $0 /user/month
- Free Trial
- Large Enterprises
- Medium Business
Apollo is sales engagement software designed for the sales team. When managers view their team through the lens of goal setting and progress tracking, motivation increases across the board. Apollo helps make targets easi…
Pipedrive
Starting at $14 /user/month
- Free Trial
- Large Enterprises
- Medium Business
Pipedrive is a user-friendly customer relationship management (CRM) software designed to help sales teams streamline their pipelines, manage leads efficiently, and close deals faster. Ideal for small to mid-sized busines…
Bigin by Zoho CRM
Starting at $7 /User/Month
- Free Trial
- Small Business
Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, tasks and more. It can be accessed…
Pipedrive leads on user satisfaction with a 4.5-star rating across 5,199 reviews.
Apollo.io vs Pipedrive vs Bigin by Zoho CRM — at a glance
| Feature | Apollo.io | Pipedrive | Bigin by Zoho CRM |
|---|---|---|---|
| Rating | 2.8 / 5 | 4.5 / 5 | 4.3 / 5 |
| Reviews | 5,090 | 5,199 | 119 |
| Starting price | $0 /user/month | $14 /user/month | $7 /User/Month |
| Free trial | Yes | Yes | Yes |
| Free version | No | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Large Enterprises, Medium Business, Small Business | Small Business |
| Category | Sales Engagement Software | CRM Software | CRM Software |
| Integrations | 9+ apps | 10+ apps | — |
| Platforms | SaaS/Web/Cloud | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS |
| API | Available | Available | Available |
| Support modes | Business Hours, Online | Business Hours, Online | Business Hours, Online |
| Certifications | SOC 2, GDPR | SOC 2, GDPR | — |
| Data residency | US | US | Global |
Key differences between Apollo.io and Pipedrive
- Pricing: Apollo.io starts at $0 /user/month, while Pipedrive starts at $14 /user/month.
- User satisfaction: Pipedrive scores higher with a 4.5-star average.
- Deployment: Apollo.io supports SaaS/Web/Cloud; Pipedrive supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.
Compare Apollo.io vs Pipedrive vs Bigin by Zoho CRM — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Sales Engagement Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
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Biggest differences
Start here before you go deeper into features.
Best for sales teams needing accurate contact data and integrated sales intelligence.
- You require highly accurate and reliable contact information for outreach.
- Your sales team benefits from strong CRM integrations for pipeline visibility.
- You want comprehensive sales intelligence combining data, analytics, and automation.
- Your company needs extensive third-party app integrations beyond Apollo’s limited marketplace.
- You are a new user without dedicated onboarding support who may struggle with complexity.
Best CRM for small to mid-sized sales teams needing streamlined pipeline management.
- You are a small or medium business seeking an intuitive, easy-to-learn CRM.
- Your sales team needs AI-powered prompts and automated follow-ups to boost productivity.
- You want cost-effective CRM with strong reporting and real-time sales analytics.
- Your enterprise requires highly complex CRM customizations and deep third-party integrations.
- You need extensive relationship linking beyond standard sales contacts.
Small Business
Apollo.io: Best for sales teams needing accurate contact data and integrated sales intelligence. Pipedrive: Best CRM for small to mid-sized sales teams needing streamlined pipeline management.
Description | Apollo is sales engagement software designed for the sales team. When managers view their team through the lens of goal setting and progress tracking, motivation increases across the board. ... Read More about Apollo.io | Pipedrive is a user-friendly customer relationship management (CRM) software designed to help sales teams streamline their pipelines, manage leads efficiently, and close deals faster. Ideal ... Read More about Pipedrive | Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, ... Read More about Bigin by Zoho CRM |
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Spotsaas ScoreWhat's this? ↗ | 9.6/10 | 9.6/10 | 9.0/10 |
User RatingsBased on verified Spotsaas reviews | |||
Best Company Size | 10-50 employees51-5,000+ employees | 1-50 employees51-200 employees | — |
Get pricing help | Get pricing help |
Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
- Seamless CRM Alignment: Apollo.io integrates with CRMs like Salesforce and HubSpot to sync contacts, activities, and engagement data. This keeps prospecting aligned with pipeline tracking and revenue reporting. Teams benefit from cleaner data, better visibility across departments, and smoother collaboration between sales development and account executives.
- Data-Driven Sales Decisions: Apollo.io provides visibility into email engagement, calls, meetings, and conversion activity. Sales managers can review performance trends, identify effective messaging, and adjust outreach strategies using real usage data. These insights help improve prioritization, refine campaigns, and align sales efforts with measurable outcomes.
- Scalable Outbound Automation: Apollo.io supports scalable outbound efforts through sequences, automated follow-ups, and task scheduling. Teams can maintain steady outreach volume while keeping messages structured and timely. This setup supports growing sales teams by reducing repetitive work and helping reps handle larger lead volumes without losing consistency.
- Streamlined Sales Processes: Pipedrive helps teams like yours to visualize and manage the entire sales pipeline effortlessly, allowing you to focus on closing deals rather than getting lost in administrative tasks.
- Intuitive User Interface: Users often appreciate Pipedrive’s clean and user-friendly design. This means your team can hit the ground running without extensive training, saving valuable time and resources.
- Robust Reporting and Analytics: With Pipedrive’s advanced reporting tools, you can gain real-time insights into your sales performance. This empowers executives like yourself to make data-driven decisions that can elevate overall business strategy.
No key benefits available yet.
Best fit
- 10–5,000+ employees
- SaaS, Technology, IT Services, Marketing & Advertising, Fintech, E-commerce, Consulting, B2B Services, Software Development, Startups
- Sales Development Representative, Business Development Manager, Account Executive, Sales Manager, Growth Manager, Revenue Operations Manager, Marketing Manager, Founder, Head of Sales
- 1-200 employees
- Martech, Revtech, Fintech, Sales Automation, SaaS, Consulting
- Sales Managers, Account Executives, Business Development Representatives, CRM Administrators
No best-fit guidance available yet.
Reasons buyers look elsewhere
- Apollo.io follows a structured outreach and workflow model. Teams with highly customized sales processes, unique CRM setups, or complex automation requirements may prefer alternatives that allow deeper workflow customization or more flexible sequence logic.
- Certain users seek alternatives due to concerns around email deliverability controls, sending limits, or inbox warm-up options. Tools with built-in deliverability monitoring or stricter reputation management features may feel more suitable for high-volume outbound teams.
- While Apollo.io offers a large database, some users prefer alternatives that provide stronger coverage in specific regions, industries, or niche markets. Teams targeting localized markets or specialized verticals may find other platforms better aligned with their prospecting needs.
- Users may seek alternatives to Pipedrive if they require more advanced customization options to tailor their CRM experience to specific business processes or unique sales workflows that Pipedrive doesn’t fully support.
- Businesses with larger teams might look for alternatives that offer better scalability and user management features, ensuring that collaboration remains efficient as their workforce grows beyond Pipedrive’s capabilities.
- Organizations needing comprehensive reporting and analytics tools may find Pipedrive lacking in depth, prompting them to explore alternatives that provide more robust insights into sales performance and customer behavior.
No alternatives guidance available yet.
Software Demo
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How do Apollo.io, Pipedrive and Bigin by Zoho CRM Compare on Features?
Total Features | 13 Features | 10 Features | 10 Features |
|---|---|---|---|
Unique Features | No unique features | No unique features | No unique features |
Get Quote | Get Quote |
Compare Apollo.io, Pipedrive and Bigin by Zoho CRM on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Other Details
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | ✓ Yes | ✓ Yes |
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HIPAA | ✗ No | ✗ No |
GDPR | ✓ Yes | ✓ Yes |
ISO 27001 | — | ✗ No |
Single Sign-On (SSO) | ✓ Yes | ✓ Yes |
Multi-Factor Auth (MFA) | ✓ Yes | ✓ Yes |
Data Encryption | ✓ Yes | ✓ Yes |
Audit Logs | — | ✓ Yes |
Data Residency | 🇺🇸 US | 🇺🇸 US |
Apollo.io vs Pipedrive User Reviews & Rating Comparison
User Ratings | |||
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Rating Distribution | |||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Buyers appreciate Apollo.io’s accurate data and ease of use but express concerns about onboarding complexity and limited integration options. What buyers like
Common complaints
| Buyer sentiment Overall, users praise Pipedrive for its ease of use, visual sales pipeline management, and strong customer support, though some note limitations in advanced features and integrations. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is positive across 279 reviews, with strong overall satisfaction. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product |
Integrations
Integration with other apps | No Integration information available. |
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List of Customers
Customers |  EY  Colliers International  GoDaddy |  Festo  Remax  Vimeo |  Antech Microsystem Pvt.Ltd  Investacc  Hire |
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Media and Screenshots
Screenshots |  3 Screenshots |  5 Screenshots |
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Videos | No videos available. |  3 Videos |
Alternatives
Alternatives |
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Apollo.io or Pipedrive?
- Pipedrive edges out the other on user ratings (4.5 vs 2.8). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Apollo.io and Pipedrive offer a free trial?
- Yes, both Apollo.io and Pipedrive offer a free trial.
- What is the starting price of Apollo.io vs Pipedrive?
- Apollo.io starts at $0 /user/month. Pipedrive starts at $14 /user/month.
- What are the top alternatives to Apollo.io?
- Top alternatives to Apollo.io include AroundDeal, CrankWheel, ZoomInfo Engage, Outreach, Adapt Engage.
- What are the top alternatives to Pipedrive?
- Top alternatives to Pipedrive include Bigin by Zoho CRM, Freshsales, Salesforce, HubSpot CRM, Onpipeline.