Apollo.io vs Nooks vs AroundDeal vs CrankWheel Comparison
Apollo.io
Starting at $0 /user/month
- Free Trial
- Large Enterprises
- Medium Business
Apollo is sales engagement software designed for the sales team. When managers view their team through the lens of goal setting and progress tracking, motivation increases across the board. Apollo helps make targets easi…
Nooks
Starting at Custom paid
- Mid-Market
- Enterprise
Nooks is an AI-powered sales development platform combining a parallel dialer, AI role-play coaching, and call analytics into one system for SDR and BDR teams. Its parallel dialer calls multiple numbers simultaneously an…
AroundDeal
Starting at Contact for pricing
- Large Enterprises
- Medium Business
AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of high-quality, high-value prospec…
CrankWheel
Starting at $89 /Month
- Large Enterprises
- Medium Business
CrankWheel provides instant screen-sharing and helps you to quickly reduce your sales cycle by half. It can broadcast your visual presentation from your phone in just 10 seconds, simplifying the process of responding to…
Nooks leads on user satisfaction with a 4.7-star rating across 1,350 reviews.
Apollo.io vs Nooks vs AroundDeal vs CrankWheel — at a glance
| Feature | Apollo.io | Nooks | AroundDeal | CrankWheel |
|---|---|---|---|---|
| Rating | 2.8 / 5 | 4.7 / 5 | 3.5 / 5 | 5.0 / 5 |
| Reviews | 5,090 | 1,350 | 73 | 30 |
| Starting price | $0 /user/month | Custom paid | Contact for pricing | $89 /Month |
| Free trial | Yes | No | No | No |
| Free version | No | No | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Mid-Market, Enterprise | Large Enterprises, Medium Business, Small Business | Large Enterprises, Medium Business, Small Business |
| Category | Sales Engagement Software | Sales Engagement Software | Sales Intelligence Software | Sales Engagement Software |
| Integrations | 9+ apps | — | — | — |
| Platforms | SaaS/Web/Cloud | Cloud | SaaS/Web/Cloud | SaaS/Web/Cloud, Installed - Windows, Installed - Mac |
| API | Available | Available | — | Available |
| Support modes | Business Hours, Online | Email Support, Live Chat, Help Center, Dedicated CSM | Online | 24/7 (Live rep), Business Hours, Online |
| Certifications | SOC 2, GDPR | — | — | — |
| Data residency | US | — | US | — |
Key differences between Apollo.io and Nooks
- Pricing: Apollo.io starts at $0 /user/month, while Nooks starts at Custom paid.
- Free trial: Apollo.io offers a free trial; Nooks does not.
- Target audience: Apollo.io is built for Large Enterprises and Medium Business, while Nooks targets Mid-Market and Enterprise.
- User satisfaction: Nooks scores higher with a 4.7-star average.
- Deployment: Apollo.io supports SaaS/Web/Cloud; Nooks supports Cloud.
Compare Apollo.io vs Nooks vs AroundDeal vs CrankWheel — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Sales Engagement Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
Free PDF comparison
Download this Apollo.io vs Nooks vs AroundDeal vs CrankWheel comparison
Get the full side-by-side as a PDF — these picks plus the top Sales Engagement Software tools, with verified ratings, pricing and features.
- Side-by-side on pricing, features & ratings
- Plus the category top 10, scored & ranked
- Emailed to you — no on-screen download
No file downloads on screen — we email it to you. One-click unsubscribe anytime.
Biggest differences
Start here before you go deeper into features.
Best for sales teams needing accurate contact data and integrated sales intelligence.
- You require highly accurate and reliable contact information for outreach.
- Your sales team benefits from strong CRM integrations for pipeline visibility.
- You want comprehensive sales intelligence combining data, analytics, and automation.
- Your company needs extensive third-party app integrations beyond Apollo’s limited marketplace.
- You are a new user without dedicated onboarding support who may struggle with complexity.
Mid-Market, Enterprise
Large Enterprises, Medium Business, Small Business
Large Enterprises, Medium Business, Small Business
Apollo.io typically suits Large Enterprises and Medium Business. Nooks tends to fit Mid-Market and Enterprise better. The right choice depends on your team size, workflow, and whether a free trial matters.
Description | Apollo is sales engagement software designed for the sales team. When managers view their team through the lens of goal setting and progress tracking, motivation increases across the board. ... Read More about Apollo.io | Nooks is an AI-powered sales development platform combining a parallel dialer, AI role-play coaching, and call analytics into one system for SDR and BDR teams. Its parallel dialer calls ... Read More about Nooks | AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of ... Read More about AroundDeal | CrankWheel provides instant screen-sharing and helps you to quickly reduce your sales cycle by half. It can broadcast your visual presentation from your phone in just 10 seconds, ... Read More about CrankWheel |
|---|---|---|---|---|
Entry Level Pricing |
|
|
|
|
Free Trial Availability |
|
|
| |
SpotScoreWhat's this? ↗ | 9.6/10 | 9.4/10 | Not Available | Not Available |
User RatingsBased on verified Spotsaas reviews | ||||
Best Company Size | 10-50 employees51-5,000+ employees | — | — | — |
Get pricing help | Get pricing help | Get pricing help |
Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
- Seamless CRM Alignment: Apollo.io integrates with CRMs like Salesforce and HubSpot to sync contacts, activities, and engagement data. This keeps prospecting aligned with pipeline tracking and revenue reporting. Teams benefit from cleaner data, better visibility across departments, and smoother collaboration between sales development and account executives.
- Data-Driven Sales Decisions: Apollo.io provides visibility into email engagement, calls, meetings, and conversion activity. Sales managers can review performance trends, identify effective messaging, and adjust outreach strategies using real usage data. These insights help improve prioritization, refine campaigns, and align sales efforts with measurable outcomes.
- Scalable Outbound Automation: Apollo.io supports scalable outbound efforts through sequences, automated follow-ups, and task scheduling. Teams can maintain steady outreach volume while keeping messages structured and timely. This setup supports growing sales teams by reducing repetitive work and helping reps handle larger lead volumes without losing consistency.
- 3-5x More Live Conversations: By calling multiple numbers simultaneously and connecting reps only to live humans, Nooks dramatically increases the number of decision-maker conversations per rep per day.
- Better Reps Before the Phone Rings: AI role-play coaching lets SDRs practice handling specific objections with AI prospects until they are confident — improving call quality without burning real prospects.
- Zero Time on Voicemails: Automatic voicemail drop and live human detection let reps focus their attention entirely on real conversations, not routine admin tasks.
No key benefits available yet.
No key benefits available yet.
Best fit
- 10–5,000+ employees
- SaaS, Technology, IT Services, Marketing & Advertising, Fintech, E-commerce, Consulting, B2B Services, Software Development, Startups
- Sales Development Representative, Business Development Manager, Account Executive, Sales Manager, Growth Manager, Revenue Operations Manager, Marketing Manager, Founder, Head of Sales
- SDR teams of 10-100 reps looking to triple live conversation volume without hiring
- Sales leaders ramping new SDRs to quota faster with structured AI coaching sessions
- Revenue operations teams standardizing outbound quality across distributed SDR teams
No best-fit guidance available yet.
No best-fit guidance available yet.
Reasons buyers look elsewhere
- Lacks workflow customization — teams with complex sales processes or unique CRM setups typically switch to Pipedrive or HubSpot
- No built-in email deliverability monitoring — high-volume outbound teams often add Lemlist or Instantly for reputation management and warm-up controls
- Limited database coverage in specific regions and industries — teams targeting localized markets or niche verticals often use Hunter.io or RocketReach instead
No alternatives guidance available yet.
No alternatives guidance available yet.
No alternatives guidance available yet.
Software Demo
Demo |
|---|
Need a second opinion?
Get shortlist help from a software advisor
Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.
- Independent advice — matched to your business
- Understand the tradeoffs before you talk to vendors
- Free 15-min call with a software advisor.
Step 1 of 4
How big is your team?
We tailor recommendations to companies your size.
How do Apollo.io, Nooks, AroundDeal and CrankWheel Compare on Features?
Total Features | 13 Features | 6 Features | 5 Features | 6 Features |
|---|---|---|---|---|
Unique Features | No unique features | No unique features | No unique features | No unique features |
Get Quote | Get Quote | Get Quote |
Compare Apollo.io, Nooks, AroundDeal and CrankWheel on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
Pricing Option | ||||
|---|---|---|---|---|
Starting From |
|
|
|
|
Pricing Plans |
|
|
| |
Pricing Page |  | Pricing information not available | Pricing information not available |  |
Other Details
Organization Types supported |
|
|
|
|
|---|---|---|---|---|
Platforms Supported |
|
|
|
|
Modes of support |
|
|
|
|
API Support |
|
|
|
|
Get help choosing | Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | ✓ Yes | — |
|---|---|---|
HIPAA | ✗ No | — |
GDPR | ✓ Yes | — |
Single Sign-On (SSO) | ✓ Yes | — |
Multi-Factor Auth (MFA) | ✓ Yes | — |
Data Encryption | ✓ Yes | — |
Data Residency | 🇺🇸 US | — |
Apollo.io vs Nooks vs AroundDeal User Reviews & Rating Comparison
User Ratings | 4.7 (based on 1350 reviews) | 5 (based on 30 reviews) | ||
|---|---|---|---|---|
Rating Distribution | ||||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Buyers appreciate Apollo.io’s accurate data and ease of use but express concerns about onboarding complexity and limited integration options. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is very strong across 1350 reviews, with consistently positive feedback. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is mixed to positive across 154 reviews, with clear strengths and a few common watchouts. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is very strong across 30 reviews, with consistently positive feedback. What buyers like
Common complaints
|
Pros and Cons |
|
|
|
|
Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
| Negative Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
Integrations
Integration with other apps | No Integration information available. | No Integration information available. | No Integration information available. |
|---|
List of Customers
Customers |  EY  Colliers International  GoDaddy | No Customers information available. | No Customers information available. |  CrankWheel_customers_0  CrankWheel_customers_1  CrankWheel_customers_2 |
|---|
Media and Screenshots
Screenshots |  3 Screenshots | No screenshots available. |
|---|---|---|
Videos | No videos available. | No videos available. |
Alternatives
Alternatives |
|---|
Add another option to compare side by side
Search by product name to compare pricing, fit, and buyer feedback in one view.Compare similar software options
Related Blogs and Articles for Sales Engagement Software
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Apollo.io or Nooks?
- Nooks edges out the other on user ratings (4.7 vs 2.8). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Apollo.io and Nooks offer a free trial?
- Apollo.io offers a free trial. Nooks does not.
- What is the starting price of Apollo.io vs Nooks?
- Apollo.io starts at $0 /user/month. Nooks starts at Custom paid.
- What are the top alternatives to Apollo.io?
- Top alternatives to Apollo.io include AroundDeal, CrankWheel, ZoomInfo Engage, Outreach, Adapt Engage.
- What are the top alternatives to Nooks?
- Top alternatives to Nooks include AroundDeal, CrankWheel, ZoomInfo Engage.