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Apollo.io vs Cirrus Insight vs AroundDeal vs CrankWheel Comparison

Last updated:

Apollo.io

2.8(5,090 reviews)

Starting at $0 /user/month

  • Free Trial
  • Large Enterprises
  • Medium Business

Apollo is sales engagement software designed for the sales team. When managers view their team through the lens of goal setting and progress tracking, motivation increases across the board. Apollo helps make targets easi…

Cirrus Insight

4.0(2,864 reviews)

Starting at $7 /Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Cirrus Insight is the leading sales engagement software. With Cirrus Insight, sales teams get unlimited visibility into all of their buyer activity in one place. The Cirrus Insight platform helps sales teams be more prod…

AroundDeal

3.5(73 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of high-quality, high-value prospec…

CrankWheel

4.2(6 reviews)

Starting at $89 /Month

  • Large Enterprises
  • Medium Business

CrankWheel provides instant screen-sharing and helps you to quickly reduce your sales cycle by half. It can broadcast your visual presentation from your phone in just 10 seconds, simplifying the process of responding to…

Cirrus Insight leads on user satisfaction with a 4.0-star rating across 2,864 reviews.

Apollo.io vs Cirrus Insight vs AroundDeal vs CrankWheel — at a glance

FeatureApollo.ioCirrus InsightAroundDealCrankWheel
Rating2.8 / 54.0 / 53.5 / 54.2 / 5
Reviews5,0902,864736
Starting price$0 /user/month$7 /MonthContact for pricing$89 /Month
Free trial Yes Yes No No
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategorySales Engagement SoftwareSales Engagement SoftwareSales Intelligence SoftwareSales Engagement Software
Integrations9+ apps1+ apps
PlatformsSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - WindowsSaaS/Web/CloudSaaS/Web/Cloud, Installed - Windows, Installed - Mac
APIAvailableAvailableAvailable
Support modesBusiness Hours, OnlineOnlineOnline24/7 (Live rep), Business Hours, Online
CertificationsSOC 2, GDPRGDPR
Data residencyUSUSUS

Key differences between Apollo.io and Cirrus Insight

  • Pricing: Apollo.io starts at $0 /user/month, while Cirrus Insight starts at $7 /Month.
  • Target audience: Apollo.io is built for Large Enterprises and Medium Business, while Cirrus Insight targets Freelancers / Consultants and Large Enterprises.
  • User satisfaction: Cirrus Insight scores higher with a 4.0-star average.
  • Deployment: Apollo.io supports SaaS/Web/Cloud; Cirrus Insight supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows.

Compare Apollo.io vs Cirrus Insight vs AroundDeal vs CrankWheel — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Sales Engagement Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Apollo.io - Sales Engagement Software
Talk to an expert
Talk to an expert
Cirrus Insight - Sales Engagement Software
Talk to an expert
Talk to an expert

Biggest differences

Start here before you go deeper into features.

Apollo.io

Best for sales teams needing accurate contact data and integrated sales intelligence.

Choose if
  • You require highly accurate and reliable contact information for outreach.
  • Your sales team benefits from strong CRM integrations for pipeline visibility.
  • You want comprehensive sales intelligence combining data, analytics, and automation.
Consider alternatives if
  • Your company needs extensive third-party app integrations beyond Apollo’s limited marketplace.
  • You are a new user without dedicated onboarding support who may struggle with complexity.

Cirrus Insight

Best for sales teams needing streamlined CRM-email integration and activity tracking.

Choose if
  • You want automated email and contact management to reduce manual data entry.
  • Your sales or recruitment team needs unified visibility into buyer or candidate interactions.
  • You require robust analytics and KPIs for sales management and strategic decision-making.
Consider alternatives if
  • Your company needs highly customizable or complex CRM workflows beyond standard integration.
  • You cannot tolerate occasional email syncing bugs or connectivity interruptions.

AroundDeal

Best for

Large Enterprises, Medium Business, Small Business

CrankWheel

Best for

Large Enterprises, Medium Business, Small Business

Apollo.io: Best for sales teams needing accurate contact data and integrated sales intelligence. Cirrus Insight: Best for sales teams needing streamlined CRM-email integration and activity tracking.

Description

Apollo is sales engagement software designed for the sales team. When managers view their team through the lens of goal setting and progress tracking, motivation increases across the board. ... Read More about Apollo.io

Cirrus Insight is the leading sales engagement software. With Cirrus Insight, sales teams get unlimited visibility into all of their buyer activity in one place. The Cirrus Insight platform ... Read More about Cirrus Insight

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of ... Read More about AroundDeal

CrankWheel provides instant screen-sharing and helps you to quickly reduce your sales cycle by half. It can broadcast your visual presentation from your phone in just 10 seconds, ... Read More about CrankWheel

Entry Level Pricing

  • Starts from $0 , monthly
  • Starts from $7
  • Not Available
  • Starts from $89

Free Trial Availability

  • No free trial
  • No free trial

Spotsaas Score

What's this? ↗

9.6/10

9.5/10

Not Available

Not Available

User Ratings

Based on verified Spotsaas reviews

3.5

(73)

4.2

(6)

Best Company Size

10-50 employees51-5,000+ employees
Small BusinessMedium Business
Get pricing help
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Apollo.io

  • Seamless CRM Alignment: Apollo.io integrates with CRMs like Salesforce and HubSpot to sync contacts, activities, and engagement data. This keeps prospecting aligned with pipeline tracking and revenue reporting. Teams benefit from cleaner data, better visibility across departments, and smoother collaboration between sales development and account executives.
  • Data-Driven Sales Decisions: Apollo.io provides visibility into email engagement, calls, meetings, and conversion activity. Sales managers can review performance trends, identify effective messaging, and adjust outreach strategies using real usage data. These insights help improve prioritization, refine campaigns, and align sales efforts with measurable outcomes.
  • Scalable Outbound Automation: Apollo.io supports scalable outbound efforts through sequences, automated follow-ups, and task scheduling. Teams can maintain steady outreach volume while keeping messages structured and timely. This setup supports growing sales teams by reducing repetitive work and helping reps handle larger lead volumes without losing consistency.
Best fit

Best fit

Apollo.io

  • 10–5,000+ employees
  • SaaS, Technology, IT Services, Marketing & Advertising, Fintech, E-commerce, Consulting, B2B Services, Software Development, Startups
  • Sales Development Representative, Business Development Manager, Account Executive, Sales Manager, Growth Manager, Revenue Operations Manager, Marketing Manager, Founder, Head of Sales
Watchouts

Reasons buyers look elsewhere

Apollo.io

  • Apollo.io follows a structured outreach and workflow model. Teams with highly customized sales processes, unique CRM setups, or complex automation requirements may prefer alternatives that allow deeper workflow customization or more flexible sequence logic.
  • Certain users seek alternatives due to concerns around email deliverability controls, sending limits, or inbox warm-up options. Tools with built-in deliverability monitoring or stricter reputation management features may feel more suitable for high-volume outbound teams.
  • While Apollo.io offers a large database, some users prefer alternatives that provide stronger coverage in specific regions, industries, or niche markets. Teams targeting localized markets or specialized verticals may find other platforms better aligned with their prospecting needs.

Software Demo

Demo

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do Apollo.io, Cirrus Insight, AroundDeal and CrankWheel Compare on Features?

Total Features

13 Features

11 Features

5 Features

6 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

Get Quote
Get Quote
Get Quote

Compare Apollo.io, Cirrus Insight, AroundDeal and CrankWheel on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • $0 , monthly
          • $7
          • Not Available
          • $89

          Pricing Plans

          • Free

            $0

            /user/month

            • AI Assistant

            • AI Research

            • 2 Sequences

            Show more +

          • Basic

            $59

            /month

            • AI Assistant

            • AI Research & AI Lead Scoring

            • Unlimited Sequences

            Show more +

          • Professional

            $99

            /user/month

            • AI Assistant

            • AI Research & AI Lead Scoring

            • Unlimited Sequences & A/Z Testing

            Show more +

          • Browse all pricing plans
          • Not Available
          • Not Available
          • Not Available

          Pricing Page

          Apollo.io pricing
          Cirrus Insight pricing

          Pricing information not available

          CrankWheel pricing

          Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Not Available
          • Available
          Get help choosing
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes

          HIPAA

          ✗ No

          GDPR

          ✓ Yes
          ✓ Yes

          Single Sign-On (SSO)

          ✓ Yes
          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes

          Data Encryption

          ✓ Yes
          ✓ Yes

          Data Residency

          🇺🇸 US
          🇺🇸 US

          Apollo.io vs Cirrus Insight vs AroundDeal User Reviews & Rating Comparison

          User Ratings

          4.2

          (based on 6 reviews)

          Rating Distribution

          2193

          0

          0

          0

          17

          178

          99

          22

          7

          9

          124

          16

          11

          0

          3

          0

          0

          0

          0

          0

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Buyers appreciate Apollo.io’s accurate data and ease of use but express concerns about onboarding complexity and limited integration options.

          What buyers like

          • Ease of use
          • Data accuracy
          • CRM integration

          Common complaints

          • Complexity for new users
          • Limited marketplace integrations

          Buyer sentiment

          Overall positive sentiment highlights productivity gains and seamless CRM-email integration despite occasional syncing issues.

          What buyers like

          • Ease of use
          • Automation of email logging
          • Customer support

          Common complaints

          • Email syncing bugs
          • Feature complexity

          Buyer sentiment

          Buyer sentiment is mixed to positive across 154 reviews, with clear strengths and a few common watchouts.

          What buyers like

          • Identifies high-quality leads
          • Access to LinkedIn data
          • Deep insights

          Common complaints

          • Limited to B2B
          • Pricing can be high
          • Data accuracy issues

          Buyer sentiment

          Buyer sentiment is positive across 6 reviews, with strong overall satisfaction.

          What buyers like

          • Instant screen-sharing
          • Reduces sales cycle
          • Easy customer invitations

          Common complaints

          • Limited to screen-sharing
          • May require internet connection
          • Not suitable for large presentations

          Pros and Cons

          • Accurate and reliable contact data including emails and phone numbers

          • User-friendly interface with efficient search filters for lead discovery

          • Strong CRM integrations enabling seamless data alignment and pipeline visibility

          • Steep learning curve for newcomers due to feature richness without sufficient support

          • Limited marketplace for additional apps and connectors restricting advanced customization

          • Automated email and contact management reduces manual effort

          • Seamless syncing between CRM and email accounts saves time

          • Strong customer service and support

          • Feature complexity and unclear functionalities for some users

          • Occasional bugs with email syncing and logging

          • Access to extensive LinkedIn data for lead generation.

          • User-friendly interface for quick navigation.

          • Deep insights help in decision-making.

          • Limited to B2B applications.

          • Pricing may be high for smaller businesses.

          • Quick and easy screen-sharing capabilities

          • Reduces sales cycle time significantly

          • Real-time engagement enhances customer experience

          • Limited features beyond screen-sharing

          • Requires stable internet connection

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          List of Customers

          Customers

          EY

          EY

          Colliers International

          Colliers International

          GoDaddy

          GoDaddy

          Roche

          Roche

          Shopify

          Shopify

          Girl Scouts

          Girl Scouts

          No Customers information available.

          CrankWheel_customers_0

          CrankWheel_customers_0

          CrankWheel_customers_1

          CrankWheel_customers_1

          CrankWheel_customers_2

          CrankWheel_customers_2

          Media and Screenshots

          Screenshots

          Apollo.io screenshot

          3 Screenshots

          Cirrus Insight: Announcing Our Office 365

          4 Screenshots

          Videos

          No videos available.

          video-0

          4 Videos

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Apollo.io or Cirrus Insight?
          Cirrus Insight edges out the other on user ratings (4.0 vs 2.8). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do Apollo.io and Cirrus Insight offer a free trial?
          Yes, both Apollo.io and Cirrus Insight offer a free trial.
          What is the starting price of Apollo.io vs Cirrus Insight?
          Apollo.io starts at $0 /user/month. Cirrus Insight starts at $7 /Month.
          What are the top alternatives to Apollo.io?
          Top alternatives to Apollo.io include AroundDeal, CrankWheel, ZoomInfo Engage, Outreach, Adapt Engage.
          What are the top alternatives to Cirrus Insight?
          Top alternatives to Cirrus Insight include AroundDeal, CrankWheel, ZoomInfo Engage, Salesforce, SalesCRM.

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