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Mixmax vs Apollo.io vs AroundDeal vs CrankWheel Comparison

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Mixmax

4.9(693 reviews)

Starting at $9 /User/Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Mixmax is a Gmail-native sales engagement platform used by SDRs and account executives at small to mid-size companies who rely on email as their primary outreach channel. It adds email tracking, calendar scheduling links…

Apollo.io

5.0(1,958 reviews)

Starting at $0 /user/month

  • Free Trial
  • Large Enterprises
  • Medium Business

Apollo is sales engagement software designed for the sales team. When managers view their team through the lens of goal setting and progress tracking, motivation increases across the board. Apollo helps make targets easi…

AroundDeal

4.5(124 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of high-quality, high-value prospec…

CrankWheel

Starting at $89 /Month

  • Large Enterprises
  • Medium Business

CrankWheel provides instant screen-sharing and helps you to quickly reduce your sales cycle by half. It can broadcast your visual presentation from your phone in just 10 seconds, simplifying the process of responding to…

Apollo.io leads on user satisfaction with a 5.0-star rating across 1,958 reviews.

Mixmax vs Apollo.io vs AroundDeal vs CrankWheel — at a glance

FeatureMixmaxApollo.ioAroundDealCrankWheel
Rating4.9 / 55.0 / 54.5 / 5
Reviews6931,958124
Starting price$9 /User/Month$0 /user/monthContact for pricing$89 /Month
Free trial Yes Yes No No
Free version No No No No
Best forFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategorySales Engagement SoftwareSales Engagement SoftwareSales Intelligence SoftwareSales Engagement Software
Integrations9+ apps
PlatformsSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud, Installed - Windows, Installed - Mac
APIAvailableAvailableAvailable
Support modesBusiness Hours, OnlineBusiness Hours, OnlineOnline24/7 (Live rep), Business Hours, Online
CertificationsSOC 2, GDPRSOC 2, GDPR
Data residencyUSUSUS

Key differences between Mixmax and Apollo.io

  • Pricing: Mixmax starts at $9 /User/Month, while Apollo.io starts at $0 /user/month.
  • Target audience: Mixmax is built for Freelancers / Consultants and Large Enterprises, while Apollo.io targets Large Enterprises and Medium Business.
  • User satisfaction: Apollo.io scores higher with a 5.0-star average.
  • Deployment: Mixmax supports SaaS/Web/Cloud; Apollo.io supports SaaS/Web/Cloud.

Compare Mixmax vs Apollo.io vs AroundDeal vs CrankWheel — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Sales Engagement Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Mixmax - Sales Engagement Software
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Apollo.io - Sales Engagement Software
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Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

Mixmax

Best for sales teams seeking efficient, automated email outreach with Gmail integration.

Choose if
  • You need to automate personalized email sequences with easy follow-ups.
  • Your team relies heavily on Gmail and calendar for communication and scheduling.
  • You want built-in email tracking and analytics to optimize outreach efforts.
Consider alternatives if
  • Your outreach requires advanced multi-channel capabilities beyond email, like texting.
  • You need a fully mobile-optimized app for on-the-go sales engagement.

Apollo.io

Best for sales teams needing accurate contact data and integrated sales intelligence.

Choose if
  • You require highly accurate and reliable contact information for outreach.
  • Your sales team benefits from strong CRM integrations for pipeline visibility.
  • You want comprehensive sales intelligence combining data, analytics, and automation.
Consider alternatives if
  • Your company needs extensive third-party app integrations beyond Apollo’s limited marketplace.
  • You are a new user without dedicated onboarding support who may struggle with complexity.

AroundDeal

Best for

Large Enterprises, Medium Business, Small Business

CrankWheel

Best for

Large Enterprises, Medium Business, Small Business

Mixmax: Best for sales teams seeking efficient, automated email outreach with Gmail integration. Apollo.io: Best for sales teams needing accurate contact data and integrated sales intelligence.

Description

Mixmax is a Gmail-native sales engagement platform used by SDRs and account executives at small to mid-size companies who rely on email as their primary outreach channel. It adds email ... Read More about Mixmax

Apollo is sales engagement software designed for the sales team. When managers view their team through the lens of goal setting and progress tracking, motivation increases across the board. ... Read More about Apollo.io

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of ... Read More about AroundDeal

CrankWheel provides instant screen-sharing and helps you to quickly reduce your sales cycle by half. It can broadcast your visual presentation from your phone in just 10 seconds, ... Read More about CrankWheel

Entry Level Pricing

  • Starts from $9 , Billed Yearly
  • Starts from $0 , monthly
  • Not Available
  • Starts from $89

Free Trial Availability

  • No free trial
  • No free trial

SpotScore

What's this? ↗

9.0/10

9.6/10

Not Available

Not Available

User Ratings

Based on verified Spotsaas reviews

4.89

(693)

4.97

(1958)

Best Company Size

1-50 employees51-500 employees
10-50 employees51-5,000+ employees
Get pricing help
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Mixmax

No key benefits available yet.

Apollo.io

  • Seamless CRM Alignment: Apollo.io integrates with CRMs like Salesforce and HubSpot to sync contacts, activities, and engagement data. This keeps prospecting aligned with pipeline tracking and revenue reporting. Teams benefit from cleaner data, better visibility across departments, and smoother collaboration between sales development and account executives.
  • Data-Driven Sales Decisions: Apollo.io provides visibility into email engagement, calls, meetings, and conversion activity. Sales managers can review performance trends, identify effective messaging, and adjust outreach strategies using real usage data. These insights help improve prioritization, refine campaigns, and align sales efforts with measurable outcomes.
  • Scalable Outbound Automation: Apollo.io supports scalable outbound efforts through sequences, automated follow-ups, and task scheduling. Teams can maintain steady outreach volume while keeping messages structured and timely. This setup supports growing sales teams by reducing repetitive work and helping reps handle larger lead volumes without losing consistency.
Best fit

Best fit

Mixmax

No best-fit guidance available yet.

Apollo.io

  • 10–5,000+ employees
  • SaaS, Technology, IT Services, Marketing & Advertising, Fintech, E-commerce, Consulting, B2B Services, Software Development, Startups
  • Sales Development Representative, Business Development Manager, Account Executive, Sales Manager, Growth Manager, Revenue Operations Manager, Marketing Manager, Founder, Head of Sales
Watchouts

Reasons buyers look elsewhere

Mixmax

No alternatives guidance available yet.

Apollo.io

  • Lacks workflow customization — teams with complex sales processes or unique CRM setups typically switch to Pipedrive or HubSpot
  • No built-in email deliverability monitoring — high-volume outbound teams often add Lemlist or Instantly for reputation management and warm-up controls
  • Limited database coverage in specific regions and industries — teams targeting localized markets or niche verticals often use Hunter.io or RocketReach instead

Software Demo

Demo

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  • Free 15-min call with a software advisor.

Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

How do Mixmax, Apollo.io, AroundDeal and CrankWheel Compare on Features?

Total Features

12 Features

13 Features

5 Features

6 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

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Get Quote
Get Quote

Compare Mixmax, Apollo.io, AroundDeal and CrankWheel on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • $9 , Billed Yearly
          • $0 , monthly
          • Not Available
          • $89

          Pricing Plans

          • Free

            $0

            /user/month

            • AI Assistant

            • AI Research

            • 2 Sequences

            Show more +

          • Basic

            $59

            /month

            • AI Assistant

            • AI Research & AI Lead Scoring

            • Unlimited Sequences

            Show more +

          • Professional

            $99

            /user/month

            • AI Assistant

            • AI Research & AI Lead Scoring

            • Unlimited Sequences & A/Z Testing

            Show more +

          • Browse all pricing plans
          • Not Available
          • Not Available

          Pricing Page

          Mixmax pricing
          Apollo.io pricing

          Pricing information not available

          CrankWheel pricing

          Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Not Available
          • Available
          Get help choosing
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes
          ✓ Yes

          HIPAA

          ✗ No
          ✗ No

          GDPR

          ✓ Yes
          ✓ Yes

          ISO 27001

          ✗ No

          Single Sign-On (SSO)

          ✓ Yes
          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes
          ✓ Yes

          Data Encryption

          ✓ Yes
          ✓ Yes

          Audit Logs

          ✓ Yes

          Data Residency

          🇺🇸 US
          🇺🇸 US

          Mixmax vs Apollo.io vs AroundDeal User Reviews & Rating Comparison

          User Ratings

          No reviews available for the product

          Rating Distribution

          707

          34

          2

          1

          3

          2193

          0

          0

          0

          17

          124

          16

          11

          0

          3

          No reviews available for this product

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Users consistently praise Mixmax for saving time and improving email productivity, though some note a learning curve and mobile limitations.

          What buyers like

          • Ease of use
          • Time-saving automation
          • Seamless Gmail integration

          Common complaints

          • Mobile app limitations
          • Learning curve for advanced features

          Buyer sentiment

          Buyers appreciate Apollo.io’s accurate data and ease of use but express concerns about onboarding complexity and limited integration options.

          What buyers like

          • Ease of use
          • Data accuracy
          • CRM integration

          Common complaints

          • Complexity for new users
          • Limited marketplace integrations

          Buyer sentiment

          Buyer sentiment is very strong across 154 reviews, with consistently positive feedback.

          What buyers like

          • Identifies high-quality leads
          • Access to LinkedIn data
          • Deep insights

          Common complaints

          • Limited to B2B
          • Pricing can be high
          • Data accuracy issues

          What buyers like

          • Instant screen-sharing
          • Reduces sales cycle
          • Easy customer invitations

          Common complaints

          • Limited to screen-sharing
          • May require internet connection
          • Not suitable for large presentations

          Pros and Cons

          • Efficient email templates with seamless Gmail integration

          • Time-saving automation features like sequences, calendar scheduling, and reminders

          • Helpful email tracking and analytics for better decision-making

          • Learning curve for mastering sequences and automation features

          • Limited mobile optimization and lack of a fully mobile-friendly app

          • Accurate and reliable contact data including emails and phone numbers

          • User-friendly interface with efficient search filters for lead discovery

          • Strong CRM integrations enabling seamless data alignment and pipeline visibility

          • Steep learning curve for newcomers due to feature richness without sufficient support

          • Limited marketplace for additional apps and connectors restricting advanced customization

          • Access to extensive LinkedIn data for lead generation.

          • User-friendly interface for quick navigation.

          • Deep insights help in decision-making.

          • Limited to B2B applications.

          • Pricing may be high for smaller businesses.

          • Quick and easy screen-sharing capabilities

          • Reduces sales cycle time significantly

          • Real-time engagement enhances customer experience

          • Limited features beyond screen-sharing

          • Requires stable internet connection

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Used Mixmax, Apollo.io, AroundDeal, or CrankWheel? Tell buyers what actually differs.

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          No Integration information available.

          List of Customers

          Customers

          Canva

          Canva

          Meltwater

          Meltwater

          GONG

          GONG

          EY

          EY

          Colliers International

          Colliers International

          GoDaddy

          GoDaddy

          No Customers information available.

          CrankWheel_customers_0

          CrankWheel_customers_0

          CrankWheel_customers_1

          CrankWheel_customers_1

          CrankWheel_customers_2

          CrankWheel_customers_2

          Media and Screenshots

          Screenshots

          Mixmax screenshot

          1 Screenshots

          Apollo.io screenshot

          3 Screenshots

          Videos

          video-0

          2 Videos

          No videos available.

          Expand your shortlist

          Add another option to compare side by side

          Search by product name to compare pricing, fit, and buyer feedback in one view.

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Mixmax or Apollo.io?
          Apollo.io edges out the other on user ratings (5.0 vs 4.9). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do Mixmax and Apollo.io offer a free trial?
          Yes, both Mixmax and Apollo.io offer a free trial.
          What is the starting price of Mixmax vs Apollo.io?
          Mixmax starts at $9 /User/Month. Apollo.io starts at $0 /user/month.
          What are the top alternatives to Mixmax?
          Top alternatives to Mixmax include AroundDeal, CrankWheel, ZoomInfo Engage, EngageBay, Hubspot Marketing Hub.
          What are the top alternatives to Apollo.io?
          Top alternatives to Apollo.io include AroundDeal, CrankWheel, ZoomInfo Engage, Outreach, Adapt Engage.