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Highspot vs SalesLoft vs AroundDeal vs ZoomInfo Engage Comparison

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Highspot

4.9(552 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Highspot is a sales enablement software that helps companies create content-driven, personalized digital experiences that enable their sales teams to better engage prospects and customers with relevant messaging. With Hi…

SalesLoft

4.8(1,397 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

SalesLoft is the sales engagement software that lets sales teams own their entire process. No matter who they do business with, or how they connect, SalesLoft continually helps salespeople engage and manage their relatio…

AroundDeal

4.5(124 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of high-quality, high-value prospec…

ZoomInfo Engage

4.3(388 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Introducing ZoomInfo Engage, the ultimate solution for B2B sales engagement. With advanced features like CRM and inbox integration, this software ensures seamless workflow management. Boost your sales team's productivity…

Highspot leads on user satisfaction with a 4.9-star rating across 552 reviews.

Highspot vs SalesLoft vs AroundDeal vs ZoomInfo Engage — at a glance

FeatureHighspotSalesLoftAroundDealZoomInfo Engage
Rating4.9 / 54.8 / 54.5 / 54.3 / 5
Reviews5521,397124388
Starting priceContact for pricingContact for pricingContact for pricingContact for pricing
Free trial No No No No
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategorySales Enablement SoftwareSales Engagement SoftwareSales Intelligence SoftwareSales Engagement Software
Integrations1+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - iOSSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android
APIAvailable
Support modes24/7 (Live rep), Business HoursBusiness Hours, OnlineOnlineOnline
CertificationsSOC 2, GDPRSOC 2, GDPRSOC 2, GDPR
Data residencyGlobalGlobalUSUS

Key differences between Highspot and SalesLoft

  • User satisfaction: Highspot scores higher with a 4.9-star average.
  • Deployment: Highspot supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; SalesLoft supports SaaS/Web/Cloud, Mobile - iOS.

Compare Highspot vs SalesLoft vs AroundDeal vs ZoomInfo Engage — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Sales Enablement Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Highspot - Sales Enablement Software
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SalesLoft - Sales Engagement Software
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Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

Highspot

Best for sales teams needing intuitive, customizable content-driven engagement tools.

Choose if
  • You want a platform with strong, actionable analytics to optimize sales efforts.
  • Your sales team requires centralized content management with AI-driven recommendations.
  • You need a flexible, medium-complexity setup that supports personalized digital sales experiences.
Consider alternatives if
  • Your organization demands highly complex analytics and governance capabilities beyond medium complexity.
  • You lack training resources to manage the platform’s extensive features and customizability.

SalesLoft

Best for B2B sales teams needing automated outreach and robust analytics.

Choose if
  • You manage a mid-size to large sales team in technology or B2B sectors.
  • You want to automate repetitive sales tasks like email cadences and templates.
  • You need integrated analytics and lead notifications to optimize pipeline management.
Consider alternatives if
  • You require advanced or reliable text messaging and communication features.
  • You are a small team or solo salesperson seeking a lightweight, simple tool.

AroundDeal

Best for

Large Enterprises, Medium Business, Small Business

ZoomInfo Engage

Best for

Large Enterprises, Medium Business, Small Business

Highspot: Best for sales teams needing intuitive, customizable content-driven engagement tools. SalesLoft: Best for B2B sales teams needing automated outreach and robust analytics.

Description

Highspot is a sales enablement software that helps companies create content-driven, personalized digital experiences that enable their sales teams to better engage prospects and customers ... Read More about Highspot

SalesLoft is the sales engagement software that lets sales teams own their entire process. No matter who they do business with, or how they connect, SalesLoft continually helps salespeople ... Read More about SalesLoft

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of ... Read More about AroundDeal

Introducing ZoomInfo Engage, the ultimate solution for B2B sales engagement. With advanced features like CRM and inbox integration, this software ensures seamless workflow management. Boost ... Read More about ZoomInfo Engage

Free Trial Availability

  • No free trial
  • No free trial
  • No free trial
  • No free trial

SpotScore

What's this? ↗

9.6/10

9.8/10

Not Available

8.5/10

User Ratings

Based on verified Spotsaas reviews

4.89

(552)

4.84

(1397)

Best Company Size

100 to 5,000 employeesMedium Business
51-500 employees500+ employees
Get pricing help
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Highspot

  • Sales Enablement: Highspot gives your sales teams quick access to the right content at the right time. They can easily engage prospects with materials designed for their needs, driving higher conversion rates.
  • Intelligent Insights: With Highspot's analytics, you gain a deeper understanding of what works and what doesn’t. By analyzing content performance, we can make informed decisions that refine our strategies and boost overall sales effectiveness.
  • Streamlined Collaboration: Teams can easily collaborate within Highspot, sharing insights and resources in real-time. This builds a culture of knowledge sharing, keeping everyone aligned and equipped to succeed.
Best fit

Best fit

Highspot

  • 100 to 5,000 employees
  • Sales Automation, SaaS, Martech, and Consulting
  • Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators
Watchouts

Reasons buyers look elsewhere

Highspot

  • Competitors like Seismic and Showpad offer similar content management and sales tools at 20-30% lower price points for teams under 500 users
  • Missing native integrations with Salesforce, HubSpot, and Slack — requires custom API work or third-party connectors that add implementation time
  • Lacks granular permission controls and custom field mapping for content libraries — teams needing role-based access restrictions often switch to Seismic

SalesLoft

No alternatives guidance available yet.

Software Demo

Demo

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  • Free 15-min call with a software advisor.

Step 1 of 4

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How do Highspot, SalesLoft, AroundDeal and ZoomInfo Engage Compare on Features?

Total Features

10 Features

13 Features

5 Features

12 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

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Get Quote
Get Quote

Compare Highspot, SalesLoft, AroundDeal and ZoomInfo Engage on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Pricing Plans

          • Not Available
          • Not Available
          • Not Available
          • Not Available

          Pricing Page

          Pricing information not available

          SalesLoft pricing

          Pricing information not available

          Pricing information not available

          Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Not Available
          • Available
          • Not Available
          • Not Available
          Get help choosing
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes
          ✓ Yes

          HIPAA

          ✗ No
          ✗ No

          GDPR

          ✓ Yes
          ✓ Yes

          Single Sign-On (SSO)

          ✓ Yes
          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes
          ✓ Yes

          Data Encryption

          ✓ Yes
          ✓ Yes

          Audit Logs

          ✓ Yes
          ✓ Yes

          Data Residency

          🌐 Global
          🌐 Global

          Highspot vs SalesLoft vs AroundDeal User Reviews & Rating Comparison

          User Ratings

          4.3

          (based on 388 reviews)

          Rating Distribution

          566

          34

          2

          0

          1

          1373

          92

          12

          3

          6

          124

          16

          11

          0

          3

          0

          0

          0

          0

          0

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Buyers generally praise Highspot for its intuitive design, strong analytics, and customization, though some find the feature complexity challenging without training.

          What buyers like

          • Ease of use
          • Analytics capabilities
          • Content centralization

          Common complaints

          • Steep learning curve for advanced features
          • Integration difficulties

          Buyer sentiment

          Overall positive sentiment highlights SalesLoft’s productivity enhancements and ease of use, tempered by concerns over feature complexity and occasional technical issues.

          What buyers like

          • Automation of sales tasks
          • Ease of use and interface design
          • Analytics and data insights

          Common complaints

          • Learning curve
          • Limited text integration features

          Buyer sentiment

          Buyer sentiment is very strong across 154 reviews, with consistently positive feedback.

          What buyers like

          • Identifies high-quality leads
          • Access to LinkedIn data
          • Deep insights

          Common complaints

          • Limited to B2B
          • Pricing can be high
          • Data accuracy issues

          Buyer sentiment

          Buyer sentiment is positive across 388 reviews, with strong overall satisfaction.

          What buyers like

          • CRM integration
          • Automated calls
          • Email marketing

          Common complaints

          • Limited customization options
          • Higher pricing
          • Learning curve

          Pros and Cons

          • High user adoption due to intuitive and easy-to-use interface

          • Exceptional analytics capabilities providing actionable insights

          • Customizable platform centralizing internal and external content

          • Overwhelming feature set and customizability for new users without training

          • Limited scalability in analytics and governance for complex team needs

          • Automation of repetitive tasks like email templates and cadence setup

          • User-friendly interface with seamless integrations and lead notifications

          • Robust analytics and data insights for pipeline and performance management

          • Steep learning curve to master all features

          • Limited text messaging capabilities and template scheduling

          • Access to extensive LinkedIn data for lead generation.

          • User-friendly interface for quick navigation.

          • Deep insights help in decision-making.

          • Limited to B2B applications.

          • Pricing may be high for smaller businesses.

          • Strong integration with popular CRMs like Office 365 and Gmail.

          • Automates repetitive tasks, freeing up time for sales reps.

          • Enhances team collaboration through effective content management.

          • May require training to fully utilize features.

          • Pricing may be a barrier for smaller teams.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Used Highspot, SalesLoft, AroundDeal, or ZoomInfo Engage? Tell buyers what actually differs.

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          No Integration information available.

          List of Customers

          Customers

          Aetna

          Aetna

          Docusign

          Docusign

          Okta

          Okta

          PandaDoc

          PandaDoc

          Sigstr

          Sigstr

          Alteryx

          Alteryx

          No Customers information available.

          No Customers information available.

          Media and Screenshots

          Screenshots

          No screenshots available.

          Cadence screenshot

          15 Screenshots

          Videos

          video-0

          1 Videos

          video-0

          4 Videos

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Highspot or SalesLoft?
          Highspot edges out the other on user ratings (4.9 vs 4.8). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do Highspot and SalesLoft offer a free trial?
          Neither Highspot nor SalesLoft currently lists a free trial.
          What is the starting price of Highspot vs SalesLoft?
          Highspot starts at Contact for pricing. SalesLoft starts at Contact for pricing.
          What are the top alternatives to Highspot?
          Top alternatives to Highspot include Seismic, Enablix, ProteusEngage, SAP Sales Cloud, Showell.
          What are the top alternatives to SalesLoft?
          Top alternatives to SalesLoft include AroundDeal, ZoomInfo Engage, Highspot, Outreach, Groove.