Freshsales vs Insightly vs Bigin by Zoho CRM Comparison
Freshsales
Starting at $9 /user/month
- Free Trial
- Freelancers / Consultants
- Large Enterprises
Freshsales is a complete Sales & CRM solution that will help you make your sales team much more productive by getting rid of their chronic information overload and improve hiring with an easy online application. The USP…
Insightly
Starting at $29 /User/Month
- Free Trial
- Freelancers / Consultants
- Large Enterprises
Insightly is CRM software for growing B2B sales and marketing teams that need pipeline tracking, contact management, and task automation without enterprise-level complexity. It integrates with Gmail and Outlook so reps c…
Bigin by Zoho CRM
Starting at $7 /User/Month
- Free Trial
- Small Business
Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…
Freshsales leads on user satisfaction with a 4.7-star rating across 536 reviews.
Spotsaas Analysis
FreshsalesInsightlyBigin by Zoho CRM
The core difference between Freshsales and Insightly lies in Freshsales' focus on intuitive automation and integrated communication tools, while Insightly emphasizes flexible CRM capabilities with strong email integration. Freshsales is ideal for sales teams seeking user-friendly solutions, whereas Insightly suits those looking for a comprehensive platform for managing various sales processes.
- Best for mid-sized sales teams - Strong automation features - Integrated communication tools - User-friendly interface - Minimal technical expertise required - Pricing starts at $9
- Flexible CRM with email integration - Suitable for various team sizes - Unified platform for managing sales processes - Built-in real-time messaging - Ideal for collaboration - Pricing starts at $29
Freshsales vs Insightly vs Bigin by Zoho CRM — at a glance
| Feature | Freshsales | Insightly | Bigin by Zoho CRM |
|---|---|---|---|
| Rating | 4.7 / 5 | 4.2 / 5 | 4.6 / 5 |
| Reviews | 536 | 879 | 294 |
| Starting price | $9 /user/month | $29 /User/Month | $7 /User/Month |
| Free trial | Yes | Yes | Yes |
| Free version | No | No | No |
| Best for | Freelancers / Consultants, Large Enterprises, Medium Business | Freelancers / Consultants, Large Enterprises, Medium Business | Small Business |
| Category | CRM Software | CRM Software | CRM Software |
| Platforms | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS |
| API | Available | Available | Available |
| Support modes | 24/7 (Live rep), Business Hours | Business Hours, Online | Business Hours, Online |
| Certifications | SOC 2, GDPR | SOC 2, HIPAA, GDPR | — |
| Data residency | Global | US | Global |
Key differences between Freshsales and Insightly
- Pricing: Freshsales starts at $9 /user/month, while Insightly starts at $29 /User/Month.
- User satisfaction: Freshsales scores higher with a 4.7-star average.
- Deployment: Freshsales supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Insightly supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.
Compare Freshsales vs Insightly vs Bigin by Zoho CRM — and walk away knowing which one fits.
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Where each product wins, per real buyers
Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
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Buyer feedback
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Biggest differences
Start here before you go deeper into features.
Best for mid-sized sales teams needing intuitive CRM with strong automation.
- You want a user-friendly CRM that requires minimal technical expertise.
- Your sales team benefits from integrated communication tools like email and calls.
- You need intelligent lead scoring to prioritize high-potential prospects efficiently.
- Your company requires advanced web form automation capabilities.
- You depend heavily on highly customizable, graphical reporting features.
Best for mid-sized teams needing flexible CRM with strong email integration.
- You want a unified platform managing contacts, leads, deals, and opportunities.
- Your team values built-in real-time messaging for seamless collaboration.
- You require syncing capabilities with Outlook and Gmail for streamlined workflows.
- You need advanced reporting and analytics beyond basic CRM capabilities.
- You rely heavily on mobile app features with full desktop parity.
Small Business
Freshsales: Best for mid-sized sales teams needing intuitive CRM with strong automation. Insightly: Best for mid-sized teams needing flexible CRM with strong email integration.
Description | Freshsales is a complete Sales & CRM solution that will help you make your sales team much more productive by getting rid of their chronic information overload and improve hiring with an ... Read More about Freshsales | Insightly is CRM software for growing B2B sales and marketing teams that need pipeline tracking, contact management, and task automation without enterprise-level complexity. It integrates ... Read More about Insightly | Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM |
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Entry Level Pricing |
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SpotScoreWhat's this? ↗ | 9.3/10 | 9.3/10 | 9.0/10 |
User RatingsBased on verified Spotsaas reviews | |||
Best Company Size | 11-50 employees51-500 employees | 1-50 employees51-500 employees | — |
Get pricing help | Get pricing help |
Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
- Simplified Sales Processes: Freshsales simplifies your sales workflow, letting teams track leads, manage customer interactions, and close deals faster. You'll appreciate how easy it is to work through the sales pipeline, so nothing slips through the cracks.
- Intelligent Lead Scoring: With Freshsales, you can prioritize your leads based on their engagement and likelihood to convert. This feature allows you and your team to focus efforts where they matter most, driving efficiency and improving conversion rates.
- Built-in Communication Tools: Freshsales integrates email, phone calls, and chat features directly into the platform. This means you can engage with prospects without switching between tools—saving time for you and your team.
- Project Management: With Insightly, teams can easily manage projects from initiation to completion. Tasks, deadlines, and milestones are organized in one intuitive platform, keeping everyone aligned and focused.
- Reliable CRM Capabilities: Insightly offers a powerful customer relationship management system that helps you maintain meaningful connections with clients. You'll find it easy to track interactions, manage leads, and build stronger relationships that drive sales.
- Customizable Workflows: Design workflows that fit your unique business needs. Administrators can automate repetitive tasks and maintain consistent processes across teams.
No key benefits available yet.
Best fit
- 11 to 500 employees
- Sales Automation, SaaS, Martech, Fintech, and Consulting
- Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators
- 1 to 500 employees
- SaaS, Consulting, Marketing Technology (Martech), and Sales Automation
- roles such as Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators
No best-fit guidance available yet.
Reasons buyers look elsewhere
- Users might consider alternatives to Freshsales due to specific needs or preferences that may not be fully addressed by the platform.
- Some businesses may require more advanced automation features or customization options that Freshsales does not offer, prompting them to explore alternatives.
- Companies with budget constraints may seek more cost-effective CRM solutions that provide similar functionalities at a lower price point than Freshsales.
- Users may seek alternatives if they require more advanced customization options for workflows and dashboards, as Insightly's flexibility might not meet specific business needs or unique processes.
- Businesses looking for enhanced reporting capabilities may explore other CRM solutions that offer more robust analytics tools, which can provide deeper insights into customer interactions and sales performance.
- Companies with larger teams might consider alternatives that support more extensive user management features, as Insightly's user limits and pricing tiers could be restrictive for growing organizations.
No alternatives guidance available yet.
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How do Freshsales, Insightly and Bigin by Zoho CRM Compare on Features?
Total Features | 10 Features | 30 Features | 10 Features |
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Unique Features | No unique features | No unique features | No unique features |
Get Quote | Get Quote |
Compare Freshsales, Insightly and Bigin by Zoho CRM on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | ✓ Yes | ✓ Yes |
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HIPAA | ✗ No | ✓ Yes |
GDPR | ✓ Yes | ✓ Yes |
Single Sign-On (SSO) | ✓ Yes | ✓ Yes |
Multi-Factor Auth (MFA) | ✓ Yes | ✓ Yes |
Data Encryption | ✓ Yes | ✓ Yes |
Audit Logs | ✓ Yes | ✓ Yes |
Data Residency | 🌐 Global | 🇺🇸 US |
Freshsales vs Insightly User Reviews & Rating Comparison
User Ratings | |||
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Rating Distribution | |||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Overall positive sentiment highlights ease of use, strong customer support, and effective sales process automation, tempered by occasional performance issues and feature limitations. What buyers like
Common complaints
| Buyer sentiment Overall positive sentiment highlights ease of use, collaboration features, and integration capabilities, with some concerns about mobile functionality and pricing. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is very strong across 279 reviews, with consistently positive feedback. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product |
| Negative Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product |
List of Customers
Customers |  Dunzo  Dyson  Grabyo |  4over LLC  Savanta  Atlanta Eats |  Antech Microsystem Pvt.Ltd  Investacc  Hire |
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Media and Screenshots
Screenshots |  35 Screenshots |  9 Screenshots |
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Videos |  3 Videos |  5 Videos |
Alternatives
Alternatives |
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Freshsales or Insightly?
- Freshsales edges out the other on user ratings (4.7 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Freshsales and Insightly offer a free trial?
- Yes, both Freshsales and Insightly offer a free trial.
- What is the starting price of Freshsales vs Insightly?
- Freshsales starts at $9 /user/month. Insightly starts at $29 /User/Month.
- What are the top alternatives to Freshsales?
- Top alternatives to Freshsales include Bigin by Zoho CRM, Salesforce, HubSpot CRM, Freshworks 360, Nutshell.
- What are the top alternatives to Insightly?
- Top alternatives to Insightly include Bigin by Zoho CRM, Hubspot Marketing Hub, ClickUp, Zoho CRM, Salesforce.