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Qualified vs Apollo.io vs AroundDeal vs ZoomInfo Engage Comparison

Last updated:

Qualified

4.8(55 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Qualified is an AI-powered conversational marketing platform designed to help modern B2B marketing and sales teams convert website traffic into qualified pipeline. Its flagship feature, Piper the AI SDR Agent, automates…

Apollo.io

5.0(1,958 reviews)

Starting at $0 /user/month

  • Free Trial
  • Large Enterprises
  • Medium Business

Apollo is sales engagement software designed for the sales team. When managers view their team through the lens of goal setting and progress tracking, motivation increases across the board. Apollo helps make targets easi…

AroundDeal

4.5(124 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of high-quality, high-value prospec…

ZoomInfo Engage

4.3(388 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Introducing ZoomInfo Engage, the ultimate solution for B2B sales engagement. With advanced features like CRM and inbox integration, this software ensures seamless workflow management. Boost your sales team's productivity…

Apollo.io leads on user satisfaction with a 5.0-star rating across 1,958 reviews.

Qualified vs Apollo.io vs AroundDeal vs ZoomInfo Engage — at a glance

FeatureQualifiedApollo.ioAroundDealZoomInfo Engage
Rating4.8 / 55.0 / 54.5 / 54.3 / 5
Reviews551,958124388
Starting priceContact for pricing$0 /user/monthContact for pricingContact for pricing
Free trial No Yes No No
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryConversational Marketing SoftwareSales Engagement SoftwareSales Intelligence SoftwareSales Engagement Software
Integrations7+ apps9+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android
APIAvailableAvailable
Support modesOnlineBusiness Hours, OnlineOnlineOnline
CertificationsSOC 2, GDPRSOC 2, GDPR
Data residencyUSUSUS

Key differences between Qualified and Apollo.io

  • Pricing: Apollo.io starts at $0 /user/month. Qualified pricing is not publicly listed.
  • Free trial: Apollo.io offers a free trial; Qualified does not.
  • User satisfaction: Apollo.io scores higher with a 5.0-star average.
  • Deployment: Qualified supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Apollo.io supports SaaS/Web/Cloud.

Compare Qualified vs Apollo.io vs AroundDeal vs ZoomInfo Engage — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Conversational Marketing Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Qualified - Conversational Marketing Software
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Apollo.io - Sales Engagement Software
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Qualified, Apollo.io, AroundDeal vs ZoomInfo Engage: Biggest differences

Start here before you go deeper into features.

Qualified

Best for

Large Enterprises, Medium Business, Small Business

Apollo.io

Best for sales teams needing accurate contact data and integrated sales intelligence.

Choose if
  • You require highly accurate and reliable contact information for outreach.
  • Your sales team benefits from strong CRM integrations for pipeline visibility.
  • You want comprehensive sales intelligence combining data, analytics, and automation.
Consider alternatives if
  • Your company needs extensive third-party app integrations beyond Apollo’s limited marketplace.
  • You are a new user without dedicated onboarding support who may struggle with complexity.

AroundDeal

Best for

Large Enterprises, Medium Business, Small Business

ZoomInfo Engage

Best for

Large Enterprises, Medium Business, Small Business

Qualified typically suits Large Enterprises and Medium Business. Apollo.io tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Qualified is an AI-powered conversational marketing platform designed to help modern B2B marketing and sales teams convert website traffic into qualified pipeline. Its flagship feature, ... Read More about Qualified

Apollo is sales engagement software designed for the sales team. When managers view their team through the lens of goal setting and progress tracking, motivation increases across the board. ... Read More about Apollo.io

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of ... Read More about AroundDeal

Introducing ZoomInfo Engage, the ultimate solution for B2B sales engagement. With advanced features like CRM and inbox integration, this software ensures seamless workflow management. Boost ... Read More about ZoomInfo Engage

Entry Level Pricing

  • Not Available
  • Starts from $0 , monthly
  • Not Available
  • Not Available

Free Trial Availability

  • No free trial
  • No free trial
  • No free trial

SpotScore

What's this? ↗

Not Available

9.6/10

Not Available

8.5/10

User Ratings

Based on verified Spotsaas reviews

4.76

(55)

4.97

(1958)

Best Company Size

50–1,000 Employees
10-50 employees51-5,000+ employees
Get pricing help
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Qualified

  • Automated 24/7 Lead Engagement: Piper AI SDR handles real-time chat, qualification, email follow-up, and meeting booking, keeping high-intent visitors engaged around the clock.
  • Deep Conversational Personalization: Messaging designed for specific companies based on intent data and behavior increases relevance and conversion potential.
  • Reliable CRM and Marketing Stack Integration: Natively connects with tools like Salesforce, HubSpot, Marketo, Slack, Outreach, and Demandbase to simplify workflows and data sync.

Apollo.io

  • Seamless CRM Alignment: Apollo.io integrates with CRMs like Salesforce and HubSpot to sync contacts, activities, and engagement data. This keeps prospecting aligned with pipeline tracking and revenue reporting. Teams benefit from cleaner data, better visibility across departments, and smoother collaboration between sales development and account executives.
  • Data-Driven Sales Decisions: Apollo.io provides visibility into email engagement, calls, meetings, and conversion activity. Sales managers can review performance trends, identify effective messaging, and adjust outreach strategies using real usage data. These insights help improve prioritization, refine campaigns, and align sales efforts with measurable outcomes.
  • Scalable Outbound Automation: Apollo.io supports scalable outbound efforts through sequences, automated follow-ups, and task scheduling. Teams can maintain steady outreach volume while keeping messages structured and timely. This setup supports growing sales teams by reducing repetitive work and helping reps handle larger lead volumes without losing consistency.
Best fit

Best fit

Qualified

  • 50–1,000 Employees
  • B2B SaaS, Enterprise Technology, Financial Services, Professional Services, Healthcare Tech
  • VP of Marketing, Demand Generation Manager, SDR/BDR Team Lead, Revenue Operations Manager, Director of Sales Development

Apollo.io

  • 10–5,000+ employees
  • SaaS, Technology, IT Services, Marketing & Advertising, Fintech, E-commerce, Consulting, B2B Services, Software Development, Startups
  • Sales Development Representative, Business Development Manager, Account Executive, Sales Manager, Growth Manager, Revenue Operations Manager, Marketing Manager, Founder, Head of Sales
Watchouts

Reasons buyers look elsewhere

Qualified

  • While enterprise-grade, Qualified can be feature-heavy for small teams seeking simplicity and speed to launch.
  • Admins note some navigational complexity and overlapping routing logic, which could be challenging without dedicated technical staff.
  • Users request more advanced qualitative analytics on chat transcripts and smart‑button performance.

Apollo.io

  • Lacks workflow customization — teams with complex sales processes or unique CRM setups typically switch to Pipedrive or HubSpot
  • No built-in email deliverability monitoring — high-volume outbound teams often add Lemlist or Instantly for reputation management and warm-up controls
  • Limited database coverage in specific regions and industries — teams targeting localized markets or niche verticals often use Hunter.io or RocketReach instead

Software Demo

Demo

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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

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  • Independent advice — matched to your business
  • Understand the tradeoffs before you talk to vendors
  • Free 15-min call with a software advisor.

Step 1 of 4

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We tailor recommendations to companies your size.

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How do Qualified, Apollo.io, AroundDeal and ZoomInfo Engage Compare on Features?

Total Features

15 Features

13 Features

5 Features

12 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

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Get Quote
Get Quote

Compare Qualified, Apollo.io, AroundDeal and ZoomInfo Engage on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • Not Available
          • $0 , monthly
          • Not Available
          • Not Available

          Pricing Plans

          • Not Available
          • Free

            $0

            /user/month

            • AI Assistant

            • AI Research

            • 2 Sequences

            Show more +

          • Basic

            $59

            /month

            • AI Assistant

            • AI Research & AI Lead Scoring

            • Unlimited Sequences

            Show more +

          • Professional

            $99

            /user/month

            • AI Assistant

            • AI Research & AI Lead Scoring

            • Unlimited Sequences & A/Z Testing

            Show more +

          • Browse all pricing plans
          • Not Available
          • Not Available

          Pricing Page

          Qualified pricing
          Apollo.io pricing

          Pricing information not available

          Pricing information not available

          Qualified, Apollo.io, AroundDeal vs ZoomInfo Engage: Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Not Available
          • Not Available
          Get help choosing
          Get help choosing
          Get help choosing

          Qualified, Apollo.io, AroundDeal vs ZoomInfo Engage Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes

          HIPAA

          ✗ No

          GDPR

          ✓ Yes

          Single Sign-On (SSO)

          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes

          Data Encryption

          ✓ Yes

          Data Residency

          🇺🇸 US

          Qualified vs Apollo.io vs AroundDeal User Reviews & Rating Comparison

          User Ratings

          4.3

          (based on 388 reviews)

          Rating Distribution

          100

          3

          0

          0

          2

          2193

          0

          0

          0

          17

          124

          16

          11

          0

          3

          0

          0

          0

          0

          0

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Buyer sentiment is very strong across 105 reviews, with consistently positive feedback.

          What buyers like

          • Customer success team is highly rated for support.
          • Platform includes customizable chat experiences and analytics.
          • Success Architects and Customer Success Managers provide strong support.

          Common complaints

          • Learning curve for some users, requiring additional support for initial setup and usage.
          • Complex features can be overwhelming initially, especially for users with complex internal processes.
          • Limited reporting capabilities in certain integrations, impacting data visibility and analytics.

          Buyer sentiment

          Buyers appreciate Apollo.io’s accurate data and ease of use but express concerns about onboarding complexity and limited integration options.

          What buyers like

          • Ease of use
          • Data accuracy
          • CRM integration

          Common complaints

          • Complexity for new users
          • Limited marketplace integrations

          Buyer sentiment

          Buyer sentiment is very strong across 154 reviews, with consistently positive feedback.

          What buyers like

          • Identifies high-quality leads
          • Access to LinkedIn data
          • Deep insights

          Common complaints

          • Limited to B2B
          • Pricing can be high
          • Data accuracy issues

          Buyer sentiment

          Buyer sentiment is positive across 388 reviews, with strong overall satisfaction.

          What buyers like

          • CRM integration
          • Automated calls
          • Email marketing

          Common complaints

          • Limited customization options
          • Higher pricing
          • Learning curve

          Pros and Cons

          • Customer success team receives high praise for their support and assistance in building experiences.

          • Intuitive platform, with a variety of features like customizable chat experiences and rich analytics.

          • Excellent customer service and support provided by Success Architects and Customer Success Managers.

          • Learning curve for some users, requiring additional support for initial setup and usage.

          • Complex features can be overwhelming initially, especially for users with complex internal processes.

          • Accurate and reliable contact data including emails and phone numbers

          • User-friendly interface with efficient search filters for lead discovery

          • Strong CRM integrations enabling seamless data alignment and pipeline visibility

          • Steep learning curve for newcomers due to feature richness without sufficient support

          • Limited marketplace for additional apps and connectors restricting advanced customization

          • Access to extensive LinkedIn data for lead generation.

          • User-friendly interface for quick navigation.

          • Deep insights help in decision-making.

          • Limited to B2B applications.

          • Pricing may be high for smaller businesses.

          • Strong integration with popular CRMs like Office 365 and Gmail.

          • Automates repetitive tasks, freeing up time for sales reps.

          • Enhances team collaboration through effective content management.

          • May require training to fully utilize features.

          • Pricing may be a barrier for smaller teams.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Used Qualified, Apollo.io, AroundDeal, or ZoomInfo Engage? Tell buyers what actually differs.

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          Qualified, Apollo.io, AroundDeal and ZoomInfo Engage Customers

          Customers

          Box

          Box

          Greenhouse

          Greenhouse

          asana

          asana

          EY

          EY

          Colliers International

          Colliers International

          GoDaddy

          GoDaddy

          No Customers information available.

          No Customers information available.

          Media and Screenshots

          Screenshots

          Assets Global Website

          5 Screenshots

          Apollo.io screenshot

          3 Screenshots

          Videos

          video-0

          1 Videos

          No videos available.

          Alternatives to Qualified, Apollo.io, AroundDeal, ZoomInfo Engage

          Expand your comparison

          Add another option to compare side by side

          Search by product name to compare pricing, fit, and buyer feedback in one view.

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Qualified or Apollo.io?
          Apollo.io edges out the other on user ratings (5.0 vs 4.8). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do Qualified and Apollo.io offer a free trial?
          Apollo.io offers a free trial. Qualified does not.
          What is the starting price of Qualified vs Apollo.io?
          Qualified starts at Contact for pricing. Apollo.io starts at $0 /user/month.
          What are the top alternatives to Qualified?
          Top alternatives to Qualified include Conversica, Automat, ChatFunnels, Konverse AI, Conversational AI Bot.
          What are the top alternatives to Apollo.io?
          Top alternatives to Apollo.io include AroundDeal, ZoomInfo Engage, Outreach, Adapt Engage, LinkedIn Sales Navigator.