Keap vs Nutshell vs Bigin by Zoho CRM Comparison
Keap
Starting at $129 /Month
- Free Trial
- Large Enterprises
- Medium Business
Keap is the all-in-one customer relationship management (CRM) software solution you need to manage your contacts with ease. Its innovative features and intuitive interface make it a perfect fit for any business, from ret…
Nutshell
Starting at $16 /User/Month
- Free Trial
- Large Enterprises
- Medium Business
Nutshell CRM is a comprehensive customer relationship platform that includes sales, marketing, and service functionality. It was built with the same care as our nuts and bolts, but features a sleek design that is easy to…
Bigin by Zoho CRM
Starting at $7 /User/Month
- Free Trial
- Small Business
Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, tasks and more. It can be accessed…
Nutshell leads on user satisfaction with a 4.4-star rating across 1,483 reviews.
Keap vs Nutshell vs Bigin by Zoho CRM — at a glance
| Feature | Keap | Nutshell | Bigin by Zoho CRM |
|---|---|---|---|
| Rating | 3.9 / 5 | 4.4 / 5 | 4.3 / 5 |
| Reviews | 2,012 | 1,483 | 119 |
| Starting price | $129 /Month | $16 /User/Month | $7 /User/Month |
| Free trial | Yes | Yes | Yes |
| Free version | No | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Large Enterprises, Medium Business, Small Business | Small Business |
| Category | CRM Software | CRM Software | CRM Software |
| Platforms | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS |
| API | Available | Available | Available |
| Support modes | Business Hours, Online | Business Hours, Online | Business Hours, Online |
| Certifications | SOC 2, GDPR | SOC 2, GDPR | — |
| Data residency | US | US | Global |
Key differences between Keap and Nutshell
- Pricing: Keap starts at $129 /Month, while Nutshell starts at $16 /User/Month.
- User satisfaction: Nutshell scores higher with a 4.4-star average.
- Deployment: Keap supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Nutshell supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.
Compare Keap vs Nutshell vs Bigin by Zoho CRM — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
Biggest differences
Start here before you go deeper into features.
Best all-in-one CRM and marketing automation for small businesses.
- You are a small business or solopreneur needing combined CRM and marketing tools.
- You want a simple, guided onboarding experience with strong customer support.
- You seek to automate sales pipelines and customer management in one platform.
- You require advanced, highly customizable CRM features for enterprise-level needs.
- You need extensive built-in landing page builders or calendar task integrations.
Best for SMBs needing an easy, customizable CRM with strong support.
- You want a CRM with an intuitive, easy-to-use interface and quick setup.
- Your team needs flexible workflows and pipelines tailored to specific business processes.
- You value responsive customer support with onboarding and ongoing training resources.
- Your business requires advanced reporting and analytics capabilities for decision-making.
- You rely heavily on large-scale bulk email marketing campaigns for outreach.
Small Business
Keap: Best all-in-one CRM and marketing automation for small businesses. Nutshell: Best for SMBs needing an easy, customizable CRM with strong support.
Description | Keap is the all-in-one customer relationship management (CRM) software solution you need to manage your contacts with ease. Its innovative features and intuitive interface make it a perfect ... Read More about Keap | Nutshell CRM is a comprehensive customer relationship platform that includes sales, marketing, and service functionality. It was built with the same care as our nuts and bolts, but features ... Read More about Nutshell | Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, ... Read More about Bigin by Zoho CRM |
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Entry Level Pricing |
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Spotsaas ScoreWhat's this? ↗ | 9.6/10 | 9.3/10 | 9.0/10 |
User RatingsBased on verified Spotsaas reviews | |||
Best Company Size | 1-100 employeesMedium business | 11-50 employees51-200 employees | — |
Get pricing help | Get pricing help |
Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
- Streamlined Automation: With Keap, you can effortlessly automate routine tasks, freeing up valuable time for your team. Imagine focusing on growth strategies rather than manual follow-ups.
- Centralized Client Management: Keap provides a comprehensive CRM solution that allows you to manage client interactions in one place. This means enhanced communication and relationship building, ultimately leading to increased customer satisfaction.
- Robust Reporting Tools: You’ll appreciate the detailed analytics and reporting features that help track performance metrics. This empowers you to make data-driven decisions that can significantly improve your business outcomes.
- Streamlined Communication: Nutshell fosters collaboration by providing a centralized platform where your team can easily share insights, updates, and feedback. Imagine having all your project conversations in one place, making it easy to stay aligned and informed.
- Enhanced Data Management: With its intuitive interface, Nutshell allows you to track and manage customer interactions effectively. You'll find that accessing vital information is just a click away, empowering you to make data-driven decisions without the clutter.
- Customizable Workflows: Nutshell’s flexibility means you can tailor workflows to fit your unique business processes. Whether you prefer agile project management or traditional approaches, it adapts to your needs, enhancing overall productivity.
No key benefits available yet.
Best fit
- 1-100 employees.
- Industries: Small Business, Marketing Technology (Martech), Sales Automation, Professional Services, E-commerce, Consulting.
- Job Titles: Small Business Owners, Marketing Managers, Sales Representatives, Customer Relationship Managers, Account Executives.
- 11 to 200 employees
- Sales Automation, SaaS, Consulting, and various sectors within Martech and Revtech
- Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators
No best-fit guidance available yet.
Reasons buyers look elsewhere
- Users may seek alternatives to Keap if they find its pricing structure prohibitive, especially for small businesses or startups that require cost-effective solutions with similar features without compromising on quality.
- Some users might prefer alternatives due to the learning curve associated with Keap's interface, opting for platforms that offer more intuitive designs and user-friendly navigation for easier onboarding and day-to-day use.
- Businesses looking for specific integrations with other tools may consider alternatives if Keap's compatibility with their existing software ecosystem is limited, prompting the search for more flexible options that better meet their operational needs.
- Users may seek alternatives to Nutshell if they require more advanced automation features, as some competitors offer enhanced workflow capabilities that can significantly streamline sales processes and reduce manual tasks.
- Companies with specific industry needs might look for tailored CRM solutions, as some alternatives provide niche functionalities that cater to unique business requirements or verticals, ensuring better alignment with their operations.
- Businesses experiencing rapid growth may consider alternatives that offer scalability options, allowing them to easily expand their CRM capabilities without facing limitations as their customer base and data volume increase.
No alternatives guidance available yet.
Software Demo
Demo |
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How do Keap, Nutshell and Bigin by Zoho CRM Compare on Features?
Total Features | 10 Features | 10 Features | 10 Features |
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Unique Features | No unique features | No unique features | No unique features |
Get Quote | Get Quote |
Compare Keap, Nutshell and Bigin by Zoho CRM on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
Other Details
Organization Types supported |
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | ✓ Yes | ✓ Yes |
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HIPAA | ✗ No | ✗ No |
GDPR | ✓ Yes | ✓ Yes |
Single Sign-On (SSO) | ✓ Yes | ✓ Yes |
Multi-Factor Auth (MFA) | ✓ Yes | ✓ Yes |
Data Encryption | ✓ Yes | ✓ Yes |
Audit Logs | — | ✓ Yes |
Data Residency | 🇺🇸 US | 🇺🇸 US |
Keap vs Nutshell User Reviews & Rating Comparison
User Ratings | |||
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Rating Distribution | |||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Users appreciate Keap's all-in-one automation and CRM capabilities but note limitations in specific features and higher costs. What buyers like
Common complaints
| Buyer sentiment Users generally praise Nutshell for its ease of use, strong customer support, and customizable workflows, though some note limitations in reporting and bulk email capabilities. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is positive across 279 reviews, with strong overall satisfaction. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product |
List of Customers
Customers | No Customers information available. | No Customers information available. | ![]() Antech Microsystem Pvt.Ltd ![]() Investacc ![]() Hire |
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Media and Screenshots
Screenshots | ![]() 5 Screenshots | ![]() 7 Screenshots |
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Videos | ![]() 4 Videos | ![]() 3 Videos |
Alternatives
Alternatives |
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Related Blogs and Articles for Crm Software
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Keap or Nutshell?
- Nutshell edges out the other on user ratings (4.4 vs 3.9). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Keap and Nutshell offer a free trial?
- Yes, both Keap and Nutshell offer a free trial.
- What is the starting price of Keap vs Nutshell?
- Keap starts at $129 /Month. Nutshell starts at $16 /User/Month.
- What are the top alternatives to Keap?
- Top alternatives to Keap include Bigin by Zoho CRM, ClickUp, Zoho CRM, Salesforce, HubSpot CRM.
- What are the top alternatives to Nutshell?
- Top alternatives to Nutshell include Bigin by Zoho CRM, Hubspot Marketing Hub, ClickUp, Zoho CRM, Freshsales.













