Leadfeeder vs Apollo.io vs AroundDeal vs CrankWheel Comparison
Leadfeeder
Starting at $63 /Month
- Free Trial
- Individuals
- Large Enterprises
Leadfeeder is a lead generation software for SMB. User can track marketing leads from google adwords, facebook ads, linkedin and website automatically with Leadfeeder. Developers will help to run marketing campaigns more…
Apollo.io
Starting at $0 /user/month
- Free Trial
- Large Enterprises
- Medium Business
Apollo is sales engagement software designed for the sales team. When managers view their team through the lens of goal setting and progress tracking, motivation increases across the board. Apollo helps make targets easi…
AroundDeal
Starting at Contact for pricing
- Large Enterprises
- Medium Business
AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of high-quality, high-value prospec…
CrankWheel
Starting at $89 /Month
- Large Enterprises
- Medium Business
CrankWheel provides instant screen-sharing and helps you to quickly reduce your sales cycle by half. It can broadcast your visual presentation from your phone in just 10 seconds, simplifying the process of responding to…
Leadfeeder leads on user satisfaction with a 4.5-star rating across 594 reviews.
Leadfeeder vs Apollo.io vs AroundDeal vs CrankWheel — at a glance
| Feature | Leadfeeder | Apollo.io | AroundDeal | CrankWheel |
|---|---|---|---|---|
| Rating | 4.5 / 5 | 2.8 / 5 | 3.5 / 5 | 4.2 / 5 |
| Reviews | 594 | 5,090 | 73 | 6 |
| Starting price | $63 /Month | $0 /user/month | Contact for pricing | $89 /Month |
| Free trial | Yes | Yes | No | No |
| Free version | No | No | No | No |
| Best for | Individuals, Large Enterprises, Medium Business | Large Enterprises, Medium Business, Small Business | Large Enterprises, Medium Business, Small Business | Large Enterprises, Medium Business, Small Business |
| Category | Lead Generation Software | Sales Engagement Software | Sales Intelligence Software | Sales Engagement Software |
| Integrations | — | 9+ apps | — | — |
| Platforms | SaaS/Web/Cloud | SaaS/Web/Cloud | SaaS/Web/Cloud | SaaS/Web/Cloud, Installed - Windows, Installed - Mac |
| API | Available | Available | — | Available |
| Support modes | 24/7 (Live rep), Business Hours, Online | Business Hours, Online | Online | 24/7 (Live rep), Business Hours, Online |
| Certifications | SOC 2, GDPR | SOC 2, GDPR | — | — |
| Data residency | US | US | US | — |
Key differences between Leadfeeder and Apollo.io
- Pricing: Leadfeeder starts at $63 /Month, while Apollo.io starts at $0 /user/month.
- Target audience: Leadfeeder is built for Individuals and Large Enterprises, while Apollo.io targets Large Enterprises and Medium Business.
- User satisfaction: Leadfeeder scores higher with a 4.5-star average.
- Deployment: Leadfeeder supports SaaS/Web/Cloud; Apollo.io supports SaaS/Web/Cloud.
Compare Leadfeeder vs Apollo.io vs AroundDeal vs CrankWheel — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Lead Generation Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
Biggest differences
Start here before you go deeper into features.
Best for SMBs needing easy, quality lead generation with strong integrations.
- You want automatic lead tracking from Google Ads, Facebook, LinkedIn, and your website.
- Your team values a simple, intuitive interface that requires minimal setup.
- You need real-time notifications when key prospects visit your website.
- You are a startup or very small company with a limited budget.
- You require extensive features in a free plan or have strict cost constraints.
Best for sales teams needing accurate contact data and integrated sales intelligence.
- You require highly accurate and reliable contact information for outreach.
- Your sales team benefits from strong CRM integrations for pipeline visibility.
- You want comprehensive sales intelligence combining data, analytics, and automation.
- Your company needs extensive third-party app integrations beyond Apollo’s limited marketplace.
- You are a new user without dedicated onboarding support who may struggle with complexity.
Large Enterprises, Medium Business, Small Business
Large Enterprises, Medium Business, Small Business
Leadfeeder: Best for SMBs needing easy, quality lead generation with strong integrations. Apollo.io: Best for sales teams needing accurate contact data and integrated sales intelligence.
Description | Leadfeeder is a lead generation software for SMB. User can track marketing leads from google adwords, facebook ads, linkedin and website automatically with Leadfeeder. Developers will help ... Read More about Leadfeeder | Apollo is sales engagement software designed for the sales team. When managers view their team through the lens of goal setting and progress tracking, motivation increases across the board. ... Read More about Apollo.io | AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of ... Read More about AroundDeal | CrankWheel provides instant screen-sharing and helps you to quickly reduce your sales cycle by half. It can broadcast your visual presentation from your phone in just 10 seconds, ... Read More about CrankWheel |
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Spotsaas ScoreWhat's this? ↗ | 9.8/10 | 9.6/10 | Not Available | Not Available |
User RatingsBased on verified Spotsaas reviews | ||||
Best Company Size | 11-50 employees51-500 employees | 10-50 employees51-5,000+ employees | — | — |
Get pricing help | Get pricing help | Get pricing help |
Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
- Identify High-Quality Leads: With Leadfeeder, you can easily see which companies visit your website, allowing you to focus on high-potential leads that show genuine interest in your services.
- Integrate Seamlessly: The platform effortlessly integrates with tools you already use, such as Google Analytics and CRM systems, streamlining your workflow and making it simple to track leads.
- Real-Time Notifications: Get instant alerts when key prospects land on your site. This empowers your sales team to act quickly, capitalizing on interest while it’s fresh.
- Seamless CRM Alignment: Apollo.io integrates with CRMs like Salesforce and HubSpot to sync contacts, activities, and engagement data. This keeps prospecting aligned with pipeline tracking and revenue reporting. Teams benefit from cleaner data, better visibility across departments, and smoother collaboration between sales development and account executives.
- Data-Driven Sales Decisions: Apollo.io provides visibility into email engagement, calls, meetings, and conversion activity. Sales managers can review performance trends, identify effective messaging, and adjust outreach strategies using real usage data. These insights help improve prioritization, refine campaigns, and align sales efforts with measurable outcomes.
- Scalable Outbound Automation: Apollo.io supports scalable outbound efforts through sequences, automated follow-ups, and task scheduling. Teams can maintain steady outreach volume while keeping messages structured and timely. This setup supports growing sales teams by reducing repetitive work and helping reps handle larger lead volumes without losing consistency.
No key benefits available yet.
No key benefits available yet.
Best fit
- 11 to 500 employees
- Martech, SaaS, Consulting, Sales Automation, and Revtech
- Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators
- 10–5,000+ employees
- SaaS, Technology, IT Services, Marketing & Advertising, Fintech, E-commerce, Consulting, B2B Services, Software Development, Startups
- Sales Development Representative, Business Development Manager, Account Executive, Sales Manager, Growth Manager, Revenue Operations Manager, Marketing Manager, Founder, Head of Sales
No best-fit guidance available yet.
No best-fit guidance available yet.
Reasons buyers look elsewhere
- Users may seek alternatives to Leadfeeder if they find its pricing structure not fitting their budget or if they need more cost-effective solutions that still deliver quality insights on website visitors.
- Some businesses might require more advanced integration capabilities with their existing CRM systems or marketing tools that Leadfeeder does not support, prompting them to explore other options.
- If users find Leadfeeder's user interface complex or challenging to navigate, they may look for alternatives that offer a more intuitive experience and easier onboarding for their teams.
- Apollo.io follows a structured outreach and workflow model. Teams with highly customized sales processes, unique CRM setups, or complex automation requirements may prefer alternatives that allow deeper workflow customization or more flexible sequence logic.
- Certain users seek alternatives due to concerns around email deliverability controls, sending limits, or inbox warm-up options. Tools with built-in deliverability monitoring or stricter reputation management features may feel more suitable for high-volume outbound teams.
- While Apollo.io offers a large database, some users prefer alternatives that provide stronger coverage in specific regions, industries, or niche markets. Teams targeting localized markets or specialized verticals may find other platforms better aligned with their prospecting needs.
No alternatives guidance available yet.
No alternatives guidance available yet.
Software Demo
Demo |
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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.
How do Leadfeeder, Apollo.io, AroundDeal and CrankWheel Compare on Features?
Total Features | 11 Features | 13 Features | 5 Features | 6 Features |
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Unique Features | No unique features | No unique features | No unique features | No unique features |
Get Quote | Get Quote | Get Quote |
Compare Leadfeeder, Apollo.io, AroundDeal and CrankWheel on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Other Details
Organization Types supported |
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Get help choosing | Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | ✓ Yes | ✓ Yes |
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HIPAA | ✗ No | ✗ No |
GDPR | ✓ Yes | ✓ Yes |
ISO 27001 | ✗ No | — |
Single Sign-On (SSO) | ✓ Yes | ✓ Yes |
Multi-Factor Auth (MFA) | ✓ Yes | ✓ Yes |
Data Encryption | ✓ Yes | ✓ Yes |
Data Residency | 🇺🇸 US | 🇺🇸 US |
Leadfeeder vs Apollo.io vs AroundDeal User Reviews & Rating Comparison
User Ratings | 4.2 (based on 6 reviews) | |||
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Rating Distribution | ||||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Overall positive sentiment highlights ease of use, quality lead generation, and strong customer support, with some concerns about pricing and integration limitations. What buyers like
Common complaints
| Buyer sentiment Buyers appreciate Apollo.io’s accurate data and ease of use but express concerns about onboarding complexity and limited integration options. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is mixed to positive across 154 reviews, with clear strengths and a few common watchouts. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is positive across 6 reviews, with strong overall satisfaction. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
| Negative Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
Integrations
Integration with other apps | No Integration information available. | No Integration information available. | No Integration information available. |
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List of Customers
Customers | No Customers information available. | ![]() EY ![]() Colliers International ![]() GoDaddy | No Customers information available. | ![]() CrankWheel_customers_0 ![]() CrankWheel_customers_1 ![]() CrankWheel_customers_2 |
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Media and Screenshots
Screenshots | ![]() 2 Screenshots | ![]() 3 Screenshots |
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Videos | ![]() 3 Videos | No videos available. |
Alternatives
Alternatives |
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Leadfeeder or Apollo.io?
- Leadfeeder edges out the other on user ratings (4.5 vs 2.8). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Leadfeeder and Apollo.io offer a free trial?
- Yes, both Leadfeeder and Apollo.io offer a free trial.
- What is the starting price of Leadfeeder vs Apollo.io?
- Leadfeeder starts at $63 /Month. Apollo.io starts at $0 /user/month.
- What are the top alternatives to Leadfeeder?
- Top alternatives to Leadfeeder include LeadBI, Whoisvisiting, Lead Forensics, Leadforms, Leadinfo.
- What are the top alternatives to Apollo.io?
- Top alternatives to Apollo.io include AroundDeal, CrankWheel, ZoomInfo Engage, Outreach, Adapt Engage.














