Which is better, Creatio or Keap?

Creatio edges out Keap based on user ratings across 422 reviews. That said, the best pick depends on your workflow — Keap may be a stronger fit for specific team sizes or use cases. Review the full comparison to decide.

What are the main differences between Creatio and Keap?

Key differences between Creatio and Keap include pricing (Creatio starts at $25 vs Keap at $129). Use the Spotsaas comparison table to evaluate each dimension before deciding.

Do both Creatio and Keap offer a Free trial?

Yes, both Creatio and Keap offer a Free Trial.

Who are the typical users of Creatio?

Creatio is designed for Large Enterprises, Medium Business, Small Business.

Who are the typical users of Keap?

Keap is designed for Large Enterprises, Medium Business, Small Business.

What is the starting price of Creatio and Keap?

Pricing for Creatio starts at $25/user/month, whereas Keap starts at $129/Month.

What are the best alternatives to Creatio?

Some top alternatives to Creatio include Zoho CRM, Zoho CRM Plus, Zoho Creator, Appian, Mendix.

What are the best alternatives to Keap?

Some top alternatives to Keap include Bigin by Zoho CRM, ClickUp, Zoho CRM, Salesforce, HubSpot CRM.

Creatio vs Keap vs Bigin by Zoho CRM Comparison

Last updated: May 21, 2026

Creatio

4.5(422 reviews)

Starting at $25 /user/month

Free Trial
Large Enterprises
Medium Business

Creatio is a no-code platform to automate CRM and enterprise workflows with a maximum degree of freedom. It provides a range of offerings including a no-code platform (Studio Creatio), CRM applications (marketing, sales,…

View Pricing Read Reviews

Keap

3.9(2,012 reviews)

Starting at $129 /Month

Free Trial
Large Enterprises
Medium Business

Keap is the all-in-one customer relationship management (CRM) software solution you need to manage your contacts with ease. Its innovative features and intuitive interface make it a perfect fit for any business, from ret…

View Pricing Read Reviews

Bigin by Zoho CRM

4.3(119 reviews)

Starting at $7 /User/Month

Free Trial
Small Business

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, tasks and more. It can be accessed…

View Pricing Read Reviews

Creatio leads on user satisfaction with a 4.5-star rating across 422 reviews.

Creatio vs Keap vs Bigin by Zoho CRM — at a glance

Feature	Creatio	Keap	Bigin by Zoho CRM
Rating	4.5 / 5	3.9 / 5	4.3 / 5
Reviews	422	2,012	119
Starting price	$25 /user/month	$129 /Month	$7 /User/Month
Free trial	Yes	Yes	Yes
Free version	No	No	No
Best for	Large Enterprises, Medium Business, Small Business	Large Enterprises, Medium Business, Small Business	Small Business
Category	Low Code Development Platforms (LCDP) Software	CRM Software	CRM Software
Platforms	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS
API	Available	Available	Available
Support modes	24/7 (Live rep), Business Hours, Online	Business Hours, Online	Business Hours, Online
Certifications	GDPR	SOC 2, GDPR	—
Data residency	Global	US	Global

Key differences between Creatio and Keap

Pricing: Creatio starts at $25 /user/month, while Keap starts at $129 /Month.
User satisfaction: Creatio scores higher with a 4.5-star average.
Deployment: Creatio supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac; Keap supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare Creatio vs Keap vs Bigin by Zoho CRM — and walk away knowing which one fits.

Which tool fits your team best

Which is actually cheaper for your team size

Where each product wins, per real buyers

Most Low Code Development Platforms (LCDP) Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Biggest differences

Features

Pricing

Buying details

Security

Buyer feedback

Integrations

Product tour

Other options

	Creatio (7) Talk to an expert Talk to an expert	Keap (208) Talk to an expert Talk to an expert

Biggest differences

Affiliate Disclosure

Start here before you go deeper into features.

Creatio

Best for automating and customizing CRM workflows without coding.

Choose if

You need a no-code platform with high customization freedom for CRM and workflows.
Your business fits medium to large size with 50-500 employees requiring industry-specific workflows.
You want a comprehensive CRM suite covering marketing, sales, and service in one platform.

Consider alternatives if

Your team has very limited technical expertise and struggles with integrations.
You are a small business sensitive to pricing and steep learning curves.

Keap

Best all-in-one CRM and marketing automation for small businesses.

Choose if

You are a small business or solopreneur needing combined CRM and marketing tools.
You want a simple, guided onboarding experience with strong customer support.
You seek to automate sales pipelines and customer management in one platform.

Consider alternatives if

You require advanced, highly customizable CRM features for enterprise-level needs.
You need extensive built-in landing page builders or calendar task integrations.

Bigin by Zoho CRM

Best for

Small Business

Creatio: Best for automating and customizing CRM workflows without coding. Keap: Best all-in-one CRM and marketing automation for small businesses.

Description	Creatio is a no-code platform to automate CRM and enterprise workflows with a maximum degree of freedom. It provides a range of offerings including a no-code platform (Studio Creatio), CRM ... Read More about Creatio	Keap is the all-in-one customer relationship management (CRM) software solution you need to manage your contacts with ease. Its innovative features and intuitive interface make it a perfect ... Read More about Keap	Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, ... Read More about Bigin by Zoho CRM
Entry Level Pricing	Starts from $25 , monthly	Starts from $129 , Billed Yearly	Starts from $7 , Billed Yearly
Free Trial Availability	Get Free Trial	Free Trial available	Get Free Trial
Spotsaas Score What's this? ↗	9.6/10	9.6/10	9.0/10
User Ratings Based on verified Spotsaas reviews	4.5 (422)	3.9 (2012)	4.3 (119)
Best Company Size	50 to 500 employeesMedium to large enterprises	1-100 employeesMedium business	—
	Get pricing help	Get pricing help	Visit website

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Creatio

Streamlined Processes: Creatio empowers teams to automate routine workflows, ensuring that tasks are completed efficiently and allowing managers to focus on strategic initiatives rather than repetitive tasks.
Customizable Solutions: With its low-code platform, you can easily tailor applications to fit your unique business needs. This flexibility means that you can adapt quickly to market changes without heavy reliance on IT resources.
Enhanced Collaboration: By facilitating seamless communication across departments, Creatio fosters a collaborative environment. Executives will appreciate how this leads to better decision-making and improved organizational alignment.

Keap

Streamlined Automation: With Keap, you can effortlessly automate routine tasks, freeing up valuable time for your team. Imagine focusing on growth strategies rather than manual follow-ups.
Centralized Client Management: Keap provides a comprehensive CRM solution that allows you to manage client interactions in one place. This means enhanced communication and relationship building, ultimately leading to increased customer satisfaction.
Robust Reporting Tools: You’ll appreciate the detailed analytics and reporting features that help track performance metrics. This empowers you to make data-driven decisions that can significantly improve your business outcomes.

Bigin by Zoho CRM

No key benefits available yet.

Best fit

Creatio

50 to 500 employees
Martech, Revtech, Fintech, Sales Automation, SaaS, and Consulting
Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators

Keap

1-100 employees.
Industries: Small Business, Marketing Technology (Martech), Sales Automation, Professional Services, E-commerce, Consulting.
Job Titles: Small Business Owners, Marketing Managers, Sales Representatives, Customer Relationship Managers, Account Executives.

Bigin by Zoho CRM

No best-fit guidance available yet.

Watchouts

Reasons buyers look elsewhere

Creatio

Users may seek alternatives to Creatio due to budget constraints, as some businesses find the pricing structure higher than their financial capabilities or may require more cost-effective solutions for their CRM needs.
Organizations with specific industry requirements might look for alternatives that offer tailored features or integrations not available in Creatio, ensuring a better fit for their unique operational workflows.
Companies experiencing rapid growth may require more scalable CRM solutions that can easily adapt to evolving business needs and accommodate larger teams without compromising performance.

Keap

Users may seek alternatives to Keap if they find its pricing structure prohibitive, especially for small businesses or startups that require cost-effective solutions with similar features without compromising on quality.
Some users might prefer alternatives due to the learning curve associated with Keap's interface, opting for platforms that offer more intuitive designs and user-friendly navigation for easier onboarding and day-to-day use.
Businesses looking for specific integrations with other tools may consider alternatives if Keap's compatibility with their existing software ecosystem is limited, prompting the search for more flexible options that better meet their operational needs.

Bigin by Zoho CRM

No alternatives guidance available yet.

Software Demo

Demo

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Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do Creatio, Keap and Bigin by Zoho CRM Compare on Features?

Total Features	10 Features	10 Features	10 Features
Unique Features	No unique features	No unique features	No unique features
	Get Quote	Get Quote	Visit website

Compare Creatio, Keap and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option
Starting From	$25 , monthly	$129 , Billed Yearly	$7 , Billed Yearly
Pricing Plans	Growth $25 /user/month Get Started Number of users : 5 Number of applications : Unlimited Number of workflows : Unlimited Show more + Enterprise $55 /user/month Get Started Number of users : 5 Number of applications : Unlimited Number of workflows : Unlimited Show more + Unlimited $85 /user/month Get Started Number of users : 50 Number of applications : Unlimited Number of workflows : Unlimited Show more +	Pro Get Started Email marketing Sales & marketing automation Dedicated phone line (US & Canada) Show more + Max Get Started Email marketing Sales & marketing automation Dedicated phone line (US & Canada) Show more + Max Classic Get Started	Free Get Started Single Pipeline 500 Records Instant Workflows (3) Show more + Express Get Started Includes features of Free plan, plus Team Pipelines (3) 50,000 Records Show more + Premier Get Started Includes features of Express Edition plan. plus Team Pipelines (5) 100,000 Records Show more +
Pricing Page
	View detailed pricing	View detailed pricing	View detailed pricing

Other Details

Organization Types supported	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals
Platforms Supported	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)
Modes of support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available	Available
	Get help choosing	Get help choosing	Visit Website

Security & Compliance

Certifications, data handling, and security controls for IT and compliance evaluators.

SOC 2	—	✓ Yes
HIPAA	—	✗ No
GDPR	✓ Yes	✓ Yes
Single Sign-On (SSO)	✓ Yes	✓ Yes
Multi-Factor Auth (MFA)	✓ Yes	✓ Yes
Data Encryption	✓ Yes	✓ Yes
Audit Logs	✓ Yes	—
Data Residency	🌐 Global	🇺🇸 US

Creatio vs Keap User Reviews & Rating Comparison

User Ratings	4.5 (based on 422 reviews)	3.9 (based on 2012 reviews)	4.3 (based on 119 reviews)
Rating Distribution	2 5 0 0 0	155 14 4 4 31	204 66 7 1 1
Spotsaas Editor’s POV generated by AI	Buyer sentiment Overall positive sentiment highlights Creatio's powerful no-code automation and customization, tempered by concerns over learning curve and integration complexity. What buyers like Ease of use for non-technical users Customization flexibility Comprehensive CRM functionality Common complaints Steep learning curve Integration difficulties	Buyer sentiment Users appreciate Keap's all-in-one automation and CRM capabilities but note limitations in specific features and higher costs. What buyers like Ease of use Customer support Automation capabilities Common complaints Limited feature functionality Pricing and additional costs	Buyer sentiment Buyer sentiment is positive across 279 reviews, with strong overall satisfaction. What buyers like Simple, intuitive design with a short learning curve, making it easy to use and implement, even for non-technical users. Affordable pricing tailored for startups and small businesses, offering great value for core CRM functionalities. Effective pipeline management and workflow automation, enabling businesses to streamline sales processes. Common complaints Limited integrations with third-party tools (e.g., social media apps, direct LinkedIn or Facebook ad imports), making data syncing challenging. Lack of advanced features and scalability, restricting use for larger enterprises or complex workflows. Inconsistent customer support with restricted availability, affecting issue resolution during critical times.
Pros and Cons	No-code workflow automation accessible to non-technical users High customization freedom to tailor CRM and workflows Comprehensive CRM suite covering marketing, sales, and service Learning curve for users unfamiliar with CRM systems Integration challenges requiring technical expertise	Combines CRM, marketing, and automation tools in one platform simplifying operations Outstanding and responsive customer support Easy to use with guided onboarding and training resources Limited functionality in landing page builder and calendar task linking Higher cost with additional charges for users and integrations	Real-time updates keep teams informed. Integration with email and calendar enhances productivity. User-friendly interface simplifies navigation. Customization options may not meet all needs. New users may find the interface complex.
Positive Reviews	No reviews available for the product	No reviews available for the product	No reviews available for the product
	Read reviews	Read reviews	Read reviews

List of Customers

Customers	Skeyes DFS Aviation Services Onco360	No Customers information available.	Antech Microsystem Pvt.Ltd Investacc Hire

Media and Screenshots

Screenshots	10 Screenshots	5 Screenshots
Videos	3 Videos	4 Videos

Alternatives

Alternatives	Zoho CRM 4.1 Zoho CRM Plus 4.2 Zoho Creator 4.5	Bigin by Zoho CRM 4.3 ClickUp 4.4 Zoho CRM 4.1	ClickUp 4.4 Zoho CRM 4.1 Freshsales 4.6

Frequently asked questions

Which is better, Creatio or Keap?: Creatio edges out the other on user ratings (4.5 vs 3.9). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
Do Creatio and Keap offer a free trial?: Yes, both Creatio and Keap offer a free trial.
What is the starting price of Creatio vs Keap?: Creatio starts at $25 /user/month. Keap starts at $129 /Month.
What are the top alternatives to Creatio?: Top alternatives to Creatio include Zoho CRM, Zoho CRM Plus, Zoho Creator, Appian, Mendix.
What are the top alternatives to Keap?: Top alternatives to Keap include Bigin by Zoho CRM, ClickUp, Zoho CRM, Salesforce, HubSpot CRM.

Creatio vs Keap vs Bigin by Zoho CRM Comparison

Creatio

Keap

Bigin by Zoho CRM

Creatio vs Keap vs Bigin by Zoho CRM — at a glance

Key differences between Creatio and Keap

Compare Creatio vs Keap vs Bigin by Zoho CRM — and walk away knowing which one fits.

Creatio

Keap

Biggest differences

Description

Entry Level Pricing

Free Trial Availability

Spotsaas Score

User Ratings

Best Company Size

Where each option fits best

Key strengths

Best fit

Reasons buyers look elsewhere

Software Demo

Demo

Get shortlist help from a software advisor

How do Creatio, Keap and Bigin by Zoho CRM Compare on Features?

Compare Creatio, Keap and Bigin by Zoho CRM on pricing

Other Details

Organization Types supported

Platforms Supported

Modes of support

API Support

Security & Compliance

Creatio vs Keap User Reviews & Rating Comparison

List of Customers

Customers

Media and Screenshots

Screenshots

Videos

Alternatives

Related Blogs and Articles for Crm Software

Frequently asked questions