ActiveTrail vs Cirrus Insight vs AroundDeal vs ZoomInfo Engage Comparison
ActiveTrail
Starting at Contact for pricing
- Free Trial
- Large Enterprises
- Medium Business
ActiveTrail is an email, SMS, and WhatsApp marketing automation platform for small-to-mid-sized businesses and marketing agencies that need multi-channel campaign automation without enterprise pricing. Its flow-chart aut…
Cirrus Insight
Starting at $7 /Month
- Free Trial
- Freelancers / Consultants
- Large Enterprises
Cirrus Insight is the leading sales engagement software. With Cirrus Insight, sales teams get unlimited visibility into all of their buyer activity in one place. The Cirrus Insight platform helps sales teams be more prod…
AroundDeal
Starting at Contact for pricing
- Large Enterprises
- Medium Business
AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of high-quality, high-value prospec…
ZoomInfo Engage
Starting at Contact for pricing
- Large Enterprises
- Medium Business
Introducing ZoomInfo Engage, the ultimate solution for B2B sales engagement. With advanced features like CRM and inbox integration, this software ensures seamless workflow management. Boost your sales team's productivity…
ActiveTrail leads on user satisfaction with a 5.0-star rating across 25 reviews.
ActiveTrail vs Cirrus Insight vs AroundDeal vs ZoomInfo Engage — at a glance
| Feature | ActiveTrail | Cirrus Insight | AroundDeal | ZoomInfo Engage |
|---|---|---|---|---|
| Rating | 5.0 / 5 | 4.2 / 5 | 4.5 / 5 | 4.3 / 5 |
| Reviews | 25 | 304 | 124 | 388 |
| Starting price | Contact for pricing | $7 /Month | Contact for pricing | Contact for pricing |
| Free trial | Yes | Yes | No | No |
| Free version | No | No | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Freelancers / Consultants, Large Enterprises, Medium Business | Large Enterprises, Medium Business, Small Business | Large Enterprises, Medium Business, Small Business |
| Category | Marketing Automation Software | Sales Engagement Software | Sales Intelligence Software | Sales Engagement Software |
| Integrations | — | 1+ apps | — | — |
| Platforms | SaaS/Web/Cloud, Mobile - Android | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows | SaaS/Web/Cloud | SaaS/Web/Cloud, Mobile - Android |
| API | Available | Available | — | — |
| Support modes | Business Hours, Online | Online | Online | Online |
| Certifications | GDPR | GDPR | — | SOC 2, GDPR |
| Data residency | Global | US | US | US |
Key differences between ActiveTrail and Cirrus Insight
- Pricing: Cirrus Insight starts at $7 /Month. ActiveTrail pricing is not publicly listed.
- Target audience: ActiveTrail is built for Large Enterprises and Medium Business, while Cirrus Insight targets Freelancers / Consultants and Large Enterprises.
- User satisfaction: ActiveTrail scores higher with a 5.0-star average.
- Deployment: ActiveTrail supports SaaS/Web/Cloud, Mobile - Android; Cirrus Insight supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows.
Compare ActiveTrail vs Cirrus Insight vs AroundDeal vs ZoomInfo Engage — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Marketing Automation Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
Free PDF comparison
Download this ActiveTrail vs Cirrus Insight vs AroundDeal vs ZoomInfo Engage comparison
Get the full side-by-side as a PDF — these picks plus the top Marketing Automation Software tools, with verified ratings, pricing and features.
- Side-by-side on pricing, features & ratings
- Plus the category top 10, scored & ranked
- Emailed to you — no on-screen download
No file downloads on screen — we email it to you. One-click unsubscribe anytime.
ActiveTrail, Cirrus Insight, AroundDeal vs ZoomInfo Engage: Biggest differences
Start here before you go deeper into features.
Large Enterprises, Medium Business, Small Business
Best for sales teams needing streamlined CRM-email integration and activity tracking.
- You want automated email and contact management to reduce manual data entry.
- Your sales or recruitment team needs unified visibility into buyer or candidate interactions.
- You require robust analytics and KPIs for sales management and strategic decision-making.
- Your company needs highly customizable or complex CRM workflows beyond standard integration.
- You cannot tolerate occasional email syncing bugs or connectivity interruptions.
Large Enterprises, Medium Business, Small Business
Large Enterprises, Medium Business, Small Business
ActiveTrail typically suits Large Enterprises and Medium Business. Cirrus Insight tends to fit Freelancers / Consultants and Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.
Description | ActiveTrail is an email, SMS, and WhatsApp marketing automation platform for small-to-mid-sized businesses and marketing agencies that need multi-channel campaign automation without ... Read More about ActiveTrail | Cirrus Insight is the leading sales engagement software. With Cirrus Insight, sales teams get unlimited visibility into all of their buyer activity in one place. The Cirrus Insight platform ... Read More about Cirrus Insight | AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of ... Read More about AroundDeal | Introducing ZoomInfo Engage, the ultimate solution for B2B sales engagement. With advanced features like CRM and inbox integration, this software ensures seamless workflow management. Boost ... Read More about ZoomInfo Engage |
|---|---|---|---|---|
Entry Level Pricing |
|
|
|
|
Free Trial Availability |
|
| ||
SpotScoreWhat's this? ↗ | 8.8/10 | 9.5/10 | Not Available | 8.5/10 |
User RatingsBased on verified Spotsaas reviews | ||||
Best Company Size | — | Small BusinessMedium Business | — | — |
Get pricing help | Get pricing help | Get pricing help |
Software Demo
Demo |
|---|
Need a second opinion?
Get decision help from a software advisor
Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

- Independent advice — matched to your business
- Understand the tradeoffs before you talk to vendors
- Free 15-min call with a software advisor.
Step 1 of 4
How big is your team?
We tailor recommendations to companies your size.
How do ActiveTrail, Cirrus Insight, AroundDeal and ZoomInfo Engage Compare on Features?
Total Features | 33 Features | 11 Features | 5 Features | 12 Features |
|---|---|---|---|---|
Unique Features | No unique features | No unique features | No unique features | No unique features |
Get Quote | Get Quote | Get Quote |
Compare ActiveTrail, Cirrus Insight, AroundDeal and ZoomInfo Engage on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
Pricing Option | ||||
|---|---|---|---|---|
Starting From |
|
|
|
|
Pricing Plans |
|
|
|
|
Pricing Page | ![]() | ![]() | Pricing information not available | Pricing information not available |
ActiveTrail, Cirrus Insight, AroundDeal vs ZoomInfo Engage: Other Details
Organization Types supported |
|
|
|
|
|---|---|---|---|---|
Platforms Supported |
|
|
|
|
Modes of support |
|
|
|
|
API Support |
|
|
|
|
Get help choosing | Get help choosing | Get help choosing |
ActiveTrail, Cirrus Insight, AroundDeal vs ZoomInfo Engage Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | — | — |
|---|---|---|
HIPAA | ✗ No | — |
GDPR | ✓ Yes | ✓ Yes |
Single Sign-On (SSO) | — | ✓ Yes |
Multi-Factor Auth (MFA) | — | — |
Data Encryption | ✓ Yes | ✓ Yes |
Data Residency | 🌐 Global | 🇺🇸 US |
ActiveTrail vs Cirrus Insight vs AroundDeal User Reviews & Rating Comparison
User Ratings | 4.3 (based on 388 reviews) | |||
|---|---|---|---|---|
Rating Distribution | ||||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Buyer sentiment is very strong across 25 reviews, with consistently positive feedback. What buyers like
Common complaints
| Buyer sentiment Overall positive sentiment highlights productivity gains and seamless CRM-email integration despite occasional syncing issues. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is very strong across 154 reviews, with consistently positive feedback. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is positive across 388 reviews, with strong overall satisfaction. What buyers like
Common complaints
|
Pros and Cons |
|
|
|
|
Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
| Negative Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
Integrations
Integration with other apps | No Integration information available. | No Integration information available. | No Integration information available. |
|---|
ActiveTrail, Cirrus Insight, AroundDeal and ZoomInfo Engage Customers
Customers | No Customers information available. | ![]() Roche Shopify ![]() Girl Scouts | No Customers information available. | No Customers information available. |
|---|
Media and Screenshots
Screenshots | ![]() 1 Screenshots | ![]() 4 Screenshots |
|---|---|---|
Videos | ![]() 4 Videos | ![]() 4 Videos |
Alternatives to ActiveTrail, Cirrus Insight, AroundDeal, ZoomInfo Engage
Alternatives |
|---|
Related Blogs and Articles for Sales Engagement Software
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, ActiveTrail or Cirrus Insight?
- ActiveTrail edges out the other on user ratings (5.0 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do ActiveTrail and Cirrus Insight offer a free trial?
- Yes, both ActiveTrail and Cirrus Insight offer a free trial.
- What is the starting price of ActiveTrail vs Cirrus Insight?
- ActiveTrail starts at Contact for pricing. Cirrus Insight starts at $7 /Month.
- What are the top alternatives to ActiveTrail?
- Top alternatives to ActiveTrail include Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend.
- What are the top alternatives to Cirrus Insight?
- Top alternatives to Cirrus Insight include AroundDeal, ZoomInfo Engage, Agentforce Sales (formerly Salesforce Sales Cloud), SalesCRM, Snapforce CRM.



















