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Nutshell vs Thryv vs Bigin by Zoho CRM Comparison

Last updated:

Nutshell

4.4(1,483 reviews)

Starting at $16 /User/Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Nutshell CRM is a comprehensive customer relationship platform that includes sales, marketing, and service functionality. It was built with the same care as our nuts and bolts, but features a sleek design that is easy to…

Thryv

4.2(201 reviews)

Starting at Contact for pricing

  • Medium Business
  • Small Business

Thryv is a web-based customer relationship management (CRM) software, which is the most effective tool for organizing your contacts, leads and marketing campaigns. This program allows to create users individually or crea…

Bigin by Zoho CRM

4.3(119 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, tasks and more. It can be accessed…

Nutshell leads on user satisfaction with a 4.4-star rating across 1,483 reviews.

Nutshell vs Thryv vs Bigin by Zoho CRM — at a glance

FeatureNutshellThryvBigin by Zoho CRM
Rating4.4 / 54.2 / 54.3 / 5
Reviews1,483201119
Starting price$16 /User/MonthContact for pricing$7 /User/Month
Free trial Yes No Yes
Free version No No No
Best forLarge Enterprises, Medium Business, Small BusinessMedium Business, Small BusinessSmall Business
CategoryCRM SoftwareCRM SoftwareCRM Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailableAvailable
Support modesBusiness Hours, Online24/7 (Live rep), Business Hours, OnlineBusiness Hours, Online
CertificationsSOC 2, GDPRSOC 2, GDPR
Data residencyUSUSGlobal

Key differences between Nutshell and Thryv

  • Pricing: Nutshell starts at $16 /User/Month. Thryv pricing is not publicly listed.
  • Free trial: Nutshell offers a free trial; Thryv does not.
  • Target audience: Nutshell is built for Large Enterprises and Medium Business, while Thryv targets Medium Business and Small Business.
  • User satisfaction: Nutshell scores higher with a 4.4-star average.
  • Deployment: Nutshell supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Thryv supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare Nutshell vs Thryv vs Bigin by Zoho CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Nutshell - CRM Software
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Talk to an expert
Thryv - CRM Software
Talk to an expert
Talk to an expert

Biggest differences

Start here before you go deeper into features.

Nutshell

Best for SMBs needing an easy, customizable CRM with strong support.

Choose if
  • You want a CRM with an intuitive, easy-to-use interface and quick setup.
  • Your team needs flexible workflows and pipelines tailored to specific business processes.
  • You value responsive customer support with onboarding and ongoing training resources.
Consider alternatives if
  • Your business requires advanced reporting and analytics capabilities for decision-making.
  • You rely heavily on large-scale bulk email marketing campaigns for outreach.

Thryv

Best all-in-one CRM for small businesses needing simple, integrated marketing tools.

Choose if
  • You run a small business with 1-100 employees needing streamlined CRM and marketing.
  • You want an easy-to-use platform combining CRM, scheduling, marketing, and website management.
  • You value responsive, knowledgeable customer support available 24/7 for quick issue resolution.
Consider alternatives if
  • Your business requires advanced paid advertising tracking and detailed marketing analytics.
  • You are a large enterprise with complex CRM needs beyond a simple, streamlined workflow.

Bigin by Zoho CRM

Best for

Small Business

Nutshell: Best for SMBs needing an easy, customizable CRM with strong support. Thryv: Best all-in-one CRM for small businesses needing simple, integrated marketing tools.

Description

Nutshell CRM is a comprehensive customer relationship platform that includes sales, marketing, and service functionality. It was built with the same care as our nuts and bolts, but features ... Read More about Nutshell

Thryv is a web-based customer relationship management (CRM) software, which is the most effective tool for organizing your contacts, leads and marketing campaigns. This program allows to ... Read More about Thryv

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, ... Read More about Bigin by Zoho CRM

Entry Level Pricing

  • Starts from $16 , Billed Yearly
  • Not Available
  • Starts from $7 , Billed Yearly

Free Trial Availability

  • No free trial

Spotsaas Score

What's this? ↗

9.3/10

9.3/10

9.0/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

11-50 employees51-200 employees
1-50 employees51-100 employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Nutshell

  • Streamlined Communication: Nutshell fosters collaboration by providing a centralized platform where your team can easily share insights, updates, and feedback. Imagine having all your project conversations in one place, making it easy to stay aligned and informed.
  • Enhanced Data Management: With its intuitive interface, Nutshell allows you to track and manage customer interactions effectively. You'll find that accessing vital information is just a click away, empowering you to make data-driven decisions without the clutter.
  • Customizable Workflows: Nutshell’s flexibility means you can tailor workflows to fit your unique business processes. Whether you prefer agile project management or traditional approaches, it adapts to your needs, enhancing overall productivity.

Thryv

  • Streamlined Client Management: Thryv allows you to effortlessly manage client relationships, ensuring that important details are at your fingertips. You’ll appreciate how easy it is to track interactions and maintain communication history.
  • Automated Marketing Solutions: With built-in marketing tools, you can create and schedule campaigns to engage clients effectively. Imagine reaching out to your audience without the manual hassle—Thryv makes this a reality.
  • Robust Scheduling Features: Say goodbye to double bookings and missed appointments. Thryv’s intuitive scheduling system helps both you and your clients find suitable times effortlessly, enhancing overall satisfaction.
Best fit

Best fit

Nutshell

  • 11 to 200 employees
  • Sales Automation, SaaS, Consulting, and various sectors within Martech and Revtech
  • Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators

Thryv

  • 1 to 100 employees
  • Small Business Services, Local Marketing, Professional Services, and Home Services
  • Business Owners, Marketing Managers, Customer Service Representatives, and Operations Managers
Watchouts

Reasons buyers look elsewhere

Nutshell

  • Users may seek alternatives to Nutshell if they require more advanced automation features, as some competitors offer enhanced workflow capabilities that can significantly streamline sales processes and reduce manual tasks.
  • Companies with specific industry needs might look for tailored CRM solutions, as some alternatives provide niche functionalities that cater to unique business requirements or verticals, ensuring better alignment with their operations.
  • Businesses experiencing rapid growth may consider alternatives that offer scalability options, allowing them to easily expand their CRM capabilities without facing limitations as their customer base and data volume increase.

Thryv

  • Users may seek alternatives to Thryv if they require more industry-specific features tailored to niche markets, as some businesses need specialized tools that Thryv may not offer.
  • Budget constraints could lead users to explore more cost-effective solutions, especially small businesses looking for essential functionalities without the additional costs associated with Thryv's comprehensive offerings.
  • Businesses that prioritize user interface and experience might consider alternatives if they find Thryv's platform less intuitive or difficult to navigate compared to other user-friendly options available in the market.

Software Demo

Demo

Need a second opinion?

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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do Nutshell, Thryv and Bigin by Zoho CRM Compare on Features?

Total Features

10 Features

9 Features

10 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Nutshell, Thryv and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • $16 , Billed Yearly
        • Not Available
        • $7 , Billed Yearly

        Pricing Plans

        • Nutshell

          • Contact management and communication timelines

          • Email and calendar sync

          • Customizable single sales pipeline

          Show more +

        • Nutshell Pro

          • Includes features of Nutshell plan, plus

          • Sales automation

          • Unlimited pipelines

          Show more +

        • Not Available
        • Free

          • Single Pipeline

          • 500 Records

          • Instant Workflows (3)

          Show more +

        • Express

          • Includes features of Free plan, plus

          • Team Pipelines (3)

          • 50,000 Records

          Show more +

        • Premier

          • Includes features of Express Edition plan. plus

          • Team Pipelines (5)

          • 100,000 Records

          Show more +

        Pricing Page

        Nutshell pricing
        Thryv pricing
        Bigin by Zoho CRM pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes
        ✓ Yes

        HIPAA

        ✗ No
        ✗ No

        GDPR

        ✓ Yes
        ✓ Yes

        Single Sign-On (SSO)

        ✓ Yes
        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes
        ✓ Yes

        Data Encryption

        ✓ Yes
        ✓ Yes

        Audit Logs

        ✓ Yes
        ✓ Yes

        Data Residency

        🇺🇸 US
        🇺🇸 US

        Nutshell vs Thryv User Reviews & Rating Comparison

        User Ratings

        Rating Distribution

        530

        345

        73

        12

        3

        309

        23

        3

        2

        2

        204

        66

        7

        1

        1

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Users generally praise Nutshell for its ease of use, strong customer support, and customizable workflows, though some note limitations in reporting and bulk email capabilities.

        What buyers like

        • Ease of use
        • Customer support
        • Customizable workflows

        Common complaints

        • Limited reporting and analytics
        • Bulk email limitations

        Buyer sentiment

        Overall positive sentiment highlights ease of use and excellent customer support, with some concerns about advertising features and support complexity.

        What buyers like

        • Ease of use
        • Customer support
        • Workflow improvement

        Common complaints

        • Advertising tracking limitations
        • Support complexity

        Buyer sentiment

        Buyer sentiment is positive across 279 reviews, with strong overall satisfaction.

        What buyers like

        • Simple, intuitive design with a short learning curve, making it easy to use and implement, even for non-technical users.
        • Affordable pricing tailored for startups and small businesses, offering great value for core CRM functionalities.
        • Effective pipeline management and workflow automation, enabling businesses to streamline sales processes.

        Common complaints

        • Limited integrations with third-party tools (e.g., social media apps, direct LinkedIn or Facebook ad imports), making data syncing challenging.
        • Lack of advanced features and scalability, restricting use for larger enterprises or complex workflows.
        • Inconsistent customer support with restricted availability, affecting issue resolution during critical times.

        Pros and Cons

        • Easy-to-use interface with intuitive design

        • Strong and responsive customer support with onboarding and training resources

        • Customizable workflows and pipelines tailored to business needs

        • Limited reporting and analytics features

        • Bulk email campaign limits reduce outreach scalability

        • Exceptional and responsive customer service with knowledgeable support

        • User-friendly interface enabling easy management of CRM, marketing, and scheduling

        • Comprehensive 24/7 support ensuring quick issue resolution

        • Inadequate or unreliable tracking for paid advertising campaigns

        • Layered support structure can cause frustration when resolving complex issues

        • Real-time updates keep teams informed.

        • Integration with email and calendar enhances productivity.

        • User-friendly interface simplifies navigation.

        • Customization options may not meet all needs.

        • New users may find the interface complex.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        List of Customers

        Customers

        No Customers information available.

        Eric Guel Photography

        Eric Guel Photography

        Green Tech Cleaning

        Green Tech Cleaning

        Hair by Sierra

        Hair by Sierra

        Antech Microsystem Pvt.Ltd

        Antech Microsystem Pvt.Ltd

        Investacc

        Investacc

        Hire

        Hire

        Media and Screenshots

        Screenshots

        Featured Pipeline Board

        7 Screenshots

        Automated Campaigns

        5 Screenshots

        Videos

        video-0

        3 Videos

        video-0

        4 Videos

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Nutshell or Thryv?
        Nutshell edges out the other on user ratings (4.4 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Nutshell and Thryv offer a free trial?
        Nutshell offers a free trial. Thryv does not.
        What is the starting price of Nutshell vs Thryv?
        Nutshell starts at $16 /User/Month. Thryv starts at Contact for pricing.
        What are the top alternatives to Nutshell?
        Top alternatives to Nutshell include Bigin by Zoho CRM, Hubspot Marketing Hub, ClickUp, Zoho CRM, Freshsales.
        What are the top alternatives to Thryv?
        Top alternatives to Thryv include Bigin by Zoho CRM, Salesforce, HubSpot CRM, Keap, SalesCRM.

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