NEWJoin 1M+ SaaS Professionals|Get Weekly Insights, Trends & Expert PicksSubscribe Free →

Spotsaas logo

Klaviyo vs SalesNexus vs Bigin by Zoho CRM Comparison

Last updated:

Klaviyo

4.4(1,985 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Klaviyo is a powerful marketing automation platform that allows you to attract new customers, drive sales, and build your list. The simple, intuitive interface makes it easy to create targeted campaigns visitors will lov…

SalesNexus

4.4(73 reviews)

Starting at $45 /User/Month

  • Free Trial
  • Large Enterprises
  • Medium Business

SalesNexus is a CRM software designed to give sales reps the tools they need to be more efficient. It combines staff management, workflow automation, marketing automation, and Pipeline management features into one platfo…

Bigin by Zoho CRM

4.3(119 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, tasks and more. It can be accessed…

Klaviyo vs SalesNexus vs Bigin by Zoho CRM — at a glance

FeatureKlaviyoSalesNexusBigin by Zoho CRM
Rating4.4 / 54.4 / 54.3 / 5
Reviews1,98573119
Starting priceContact for pricing$45 /User/Month$7 /User/Month
Free trial No Yes Yes
Free version No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium BusinessSmall Business
CategoryMarketing Automation SoftwareCRM SoftwareCRM Software
Integrations10+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailableAvailable
Support modesBusiness Hours, OnlineBusiness Hours, OnlineBusiness Hours, Online
CertificationsSOC 2, GDPR
Data residencyGlobalUSGlobal

Key differences between Klaviyo and SalesNexus

  • Pricing: SalesNexus starts at $45 /User/Month. Klaviyo pricing is not publicly listed.
  • Free trial: SalesNexus offers a free trial; Klaviyo does not.
  • Deployment: Klaviyo supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; SalesNexus supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare Klaviyo vs SalesNexus vs Bigin by Zoho CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Automation Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Klaviyo - Marketing Automation Software
Talk to an expert
Talk to an expert
SalesNexus - CRM Software
Talk to an expert
Talk to an expert

Free PDF comparison

Download this Klaviyo vs SalesNexus vs Bigin by Zoho CRM comparison

Get the full side-by-side as a PDF — these picks plus the top Marketing Automation Software tools, with verified ratings, pricing and features.

  • Side-by-side on pricing, features & ratings
  • Plus the category top 10, scored & ranked
  • Emailed to you — no on-screen download

No file downloads on screen — we email it to you. One-click unsubscribe anytime.

Biggest differences

Start here before you go deeper into features.

Klaviyo

Best for scalable, advanced email and SMS marketing in ecommerce.

Choose if
  • You manage marketing for medium to large ecommerce or DTC brands.
  • You need powerful automation with deep personalization and revenue analytics.
  • You want seamless integration with Shopify, BigCommerce, and subscription businesses.
Consider alternatives if
  • You are a small business needing a simple, minimal-feature email tool.
  • Your team lacks capacity to handle a steep learning curve or complex features.

SalesNexus

Best for

Large Enterprises, Medium Business

Bigin by Zoho CRM

Best for

Small Business

Klaviyo typically suits Large Enterprises and Medium Business. SalesNexus tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Klaviyo is a powerful marketing automation platform that allows you to attract new customers, drive sales, and build your list. The simple, intuitive interface makes it easy to create ... Read More about Klaviyo

SalesNexus is a CRM software designed to give sales reps the tools they need to be more efficient. It combines staff management, workflow automation, marketing automation, and Pipeline ... Read More about SalesNexus

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, ... Read More about Bigin by Zoho CRM

Entry Level Pricing

  • Not Available
  • Starts from $45 , Billed Yearly
  • Starts from $7 , Billed Yearly

Free Trial Availability

  • No free trial
  • Free Trial available

Spotsaas Score

What's this? ↗

9.5/10

8.8/10

9.0/10

User Ratings

Based on verified Spotsaas reviews

4.4

(73)

Best Company Size

201-500 employeesMedium to large businesses
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Klaviyo

  • Scales with fast-growing D2C brands: Klaviyo is built to handle large contact lists, high send volumes, and complex automation as brands grow. Its infrastructure supports scaling without switching platforms, making it a long-term choice for ecommerce brands moving from early growth to mature operations.
  • Strong analytics and revenue attribution: Klaviyo provides detailed reporting on campaign performance, flow revenue, conversion rates, and customer lifetime value. This makes it easier for teams to understand which messages are driving revenue and where to optimize. Clear attribution helps justify marketing spend and refine lifecycle strategies over time.
  • Personalization at scale: With dynamic content blocks, conditional logic, and product recommendations, Klaviyo allows brands to personalize messages for thousands or millions of customers at once. Emails and texts can adapt based on customer preferences, purchase history, and engagement, improving relevance without increasing campaign complexity.
Best fit

Best fit

Klaviyo

  • 201–500
  • Ecommerce, DTC Brands, Retail, Fashion & Apparel, Beauty & Cosmetics, Health & Wellness, Consumer Goods, Subscription Businesses
  • Marketing Manager, Ecommerce Manager, Growth Marketer, CRM Manager, Lifecycle Marketing Manager, Head of Marketing, Founder, DTC Brand Owner
Watchouts

Reasons buyers look elsewhere

Klaviyo

  • Some alternatives offer built-in AI copywriting, automated creative optimization, and predictive content suggestions directly inside the editor, which can appeal to teams that want more AI-driven campaign assistance without manual setup.
  • Brands with heavy international customer bases might need specialized messaging providers with localized SMS routes, compliance support, and pricing optimized for global reach — areas where some competitors excel.
  • While Klaviyo supports key ecommerce platforms, organizations using niche or custom systems may require platforms with larger marketplace ecosystems or plug-and-play connectors for non-commerce tools.

Software Demo

Demo

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

SpotSaaS advisor
Get shortlist help from a software advisor
  • Independent advice — matched to your business
  • Understand the tradeoffs before you talk to vendors
  • Free 15-min call with a software advisor.

Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

How do Klaviyo, SalesNexus and Bigin by Zoho CRM Compare on Features?

Total Features

10 Features

8 Features

10 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Klaviyo, SalesNexus and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • Not Available
        • $45 , Billed Yearly
        • $7 , Billed Yearly

        Pricing Plans

        • Not Available
        • Professional

          • Unlimited Contacts

          • Outlook/Google Integration

          • 5,000 Emails Sent /user/month

          Show more +

        • Enterprise

          • Unlimited Contacts

          • Outlook/Google Integration

          • Website Integration

          Show more +

        • Automation

          • Unlimited Contacts

          • Outlook/Google Integration

          • Website Integration

          Show more +

        • Free

          • Single Pipeline

          • 500 Records

          • Instant Workflows (3)

          Show more +

        • Express

          • Includes features of Free plan, plus

          • Team Pipelines (3)

          • 50,000 Records

          Show more +

        • Premier

          • Includes features of Express Edition plan. plus

          • Team Pipelines (5)

          • 100,000 Records

          Show more +

        Pricing Page

        Pricing information not available

        SalesNexus pricing
        Bigin by Zoho CRM pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes

        HIPAA

        ✗ No
        ✗ No

        GDPR

        ✓ Yes

        ISO 27001

        ✗ No

        Single Sign-On (SSO)

        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes

        Data Encryption

        ✓ Yes

        Audit Logs

        ✓ Yes

        Data Residency

        🌐 Global
        🇺🇸 US

        Klaviyo vs SalesNexus User Reviews & Rating Comparison

        User Ratings

        Rating Distribution

        630

        58

        5

        0

        11

        10

        12

        0

        0

        0

        204

        66

        7

        1

        1

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Buyers appreciate Klaviyo’s powerful automation and excellent support but note a learning curve and sales pressure as drawbacks.

        What buyers like

        • Ease of onboarding
        • Customer support quality
        • Automation and personalization capabilities

        Common complaints

        • Complexity for new users
        • Sales pressure during sign-up

        Buyer sentiment

        Buyer sentiment is positive across 22 reviews, with strong overall satisfaction.

        What buyers like

        • Streamlines sales and marketing processes, automating repetitive tasks such as email campaigns and lead tracking, leading to increased productivity and efficiency.
        • User-friendly platform with a versatile interface, allowing seamless management of leads, marketing campaigns, and contact databases.
        • Highly customizable to suit various business needs, supporting lead scoring, follow-up scheduling, and campaign management.

        Common complaints

        • The user interface is functional but could benefit from further refinements to make it more intuitive, especially for newcomers.
        • Limited pre-designed templates for email campaigns, requiring users to create their own for better visual appeal.
        • Documentation and self-help resources could be improved to reduce dependency on the support team for making changes or understanding workflows.

        Buyer sentiment

        Buyer sentiment is positive across 279 reviews, with strong overall satisfaction.

        What buyers like

        • Simple, intuitive design with a short learning curve, making it easy to use and implement, even for non-technical users.
        • Affordable pricing tailored for startups and small businesses, offering great value for core CRM functionalities.
        • Effective pipeline management and workflow automation, enabling businesses to streamline sales processes.

        Common complaints

        • Limited integrations with third-party tools (e.g., social media apps, direct LinkedIn or Facebook ad imports), making data syncing challenging.
        • Lack of advanced features and scalability, restricting use for larger enterprises or complex workflows.
        • Inconsistent customer support with restricted availability, affecting issue resolution during critical times.

        Pros and Cons

        • Exceptional and responsive customer support with thorough guidance

        • Strong analytics and revenue attribution for campaign optimization

        • Powerful email and SMS automation with advanced personalization

        • Steep initial learning curve for users new to advanced marketing platforms

        • Sales team pressure tactics during sign-up can cause discomfort

        • Comprehensive feature set for sales management.

        • Strong automation capabilities streamline processes.

        • User-friendly design enhances team collaboration.

        • May require training for effective use.

        • Pricing may be a barrier for small businesses.

        • Real-time updates keep teams informed.

        • Integration with email and calendar enhances productivity.

        • User-friendly interface simplifies navigation.

        • Customization options may not meet all needs.

        • New users may find the interface complex.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Integrations

        Integration with other apps

        No Integration information available.

        No Integration information available.

        List of Customers

        Customers

        YETI

        YETI

        Steve Madden

        Steve Madden

        Bonobos

        Bonobos

        No Customers information available.

        Antech Microsystem Pvt.Ltd

        Antech Microsystem Pvt.Ltd

        Investacc

        Investacc

        Hire

        Hire

        Media and Screenshots

        Screenshots

        Integration

        3 Screenshots

        Contacts

        2 Screenshots

        Videos

        video-0

        1 Videos

        video-0

        2 Videos

        Expand your shortlist

        Add another option to compare side by side

        Search by product name to compare pricing, fit, and buyer feedback in one view.

        Compare similar software options

        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Klaviyo or SalesNexus?
        Klaviyo and SalesNexus are closely matched with equal user ratings of 4.4. The right choice depends on your team size, budget, and specific CRM Software needs.
        Do Klaviyo and SalesNexus offer a free trial?
        SalesNexus offers a free trial. Klaviyo does not.
        What is the starting price of Klaviyo vs SalesNexus?
        Klaviyo starts at Contact for pricing. SalesNexus starts at $45 /User/Month.
        What are the top alternatives to Klaviyo?
        Top alternatives to Klaviyo include Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend.
        What are the top alternatives to SalesNexus?
        Top alternatives to SalesNexus include Bigin by Zoho CRM, ClickUp, Zoho CRM, Salesforce, Thryv.

        Grow your pipeline with buyers who are already looking for you

        254,000+ buyers use Spotsaas every month to evaluate and shortlist software. Get in front of them — for free, or with a managed growth plan built around your category.