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HubSpot CRM vs InStream vs Bigin by Zoho CRM Comparison

Last updated:

HubSpot CRM

4.2(10,374 reviews)

Starting at $1,780

  • Free Trial
  • Individuals
  • Freelancers / Consultants

HubSpot CRM is our all-in-one sales, marketing, and customer communication software. Built from the ground up with a modern design inspired by our top-rated marketing and sales tools, HubSpot CRM provides everything you…

InStream

4.3(131 reviews)

Starting at Contact for pricing

  • Freelancers / Consultants
  • Large Enterprises

The InStream CRM software is your trusted advisor. It is the one-stop shop for organizing, prioritizing, and streamlining important customer interactions. It helps you close more sales and strengthens customer relationsh…

Bigin by Zoho CRM

4.3(119 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, tasks and more. It can be accessed…

InStream leads on user satisfaction with a 4.3-star rating across 131 reviews.

SpotSaaS Analysis

HubSpot CRMInStreamBigin by Zoho CRM

The core difference between HubSpot CRM and InStream is that HubSpot CRM is a well-defined solution tailored for a wide range of company sizes and specific roles in sales and marketing, while InStream lacks detailed information about its target audience and use cases. Ideal buyers for HubSpot CRM are sales professionals and teams in companies of various sizes seeking a comprehensive CRM solution.

Who should pick which

  • Designed for companies with 1-1,000 employees:
  • Ideal for sales managers and account executives:
  • Offers features for sales automation and revtech:
  • Provides a clear pricing structure at $1,780:
  • Suitable for Martech and consulting industries:
  • Well-established and widely recognized in the market:
  • Target audience and company size not specified:
  • Lacks detailed information on features and pricing:
  • Unclear positioning in the market:
  • May appeal to niche users seeking innovative solutions:
  • Limited visibility compared to established competitors:
  • Requires further research to determine suitability:

HubSpot CRM vs InStream vs Bigin by Zoho CRM — at a glance

FeatureHubSpot CRMInStreamBigin by Zoho CRM
Rating4.2 / 54.3 / 54.3 / 5
Reviews10,374131119
Starting price$1,780Contact for pricing$7 /User/Month
Free trial Yes No Yes
Free version No No No
Best forIndividuals, Freelancers / Consultants, Large EnterprisesFreelancers / Consultants, Large Enterprises, Medium BusinessSmall Business
CategoryCRM SoftwareCRM SoftwareCRM Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - MacSaaS/Web/Cloud, Mobile - AndroidSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailable
Support modes24/7 (Live rep), Business Hours, OnlineBusiness Hours, OnlineBusiness Hours, Online
CertificationsSOC 2, HIPAA, GDPR, ISO 27001SOC 2
Data residencyUSUSGlobal

Key differences between HubSpot CRM and InStream

  • Pricing: HubSpot CRM starts at $1,780. InStream pricing is not publicly listed.
  • Free trial: HubSpot CRM offers a free trial; InStream does not.
  • Target audience: HubSpot CRM is built for Individuals and Freelancers / Consultants, while InStream targets Freelancers / Consultants and Large Enterprises.
  • User satisfaction: InStream scores higher with a 4.3-star average.
  • Deployment: HubSpot CRM supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac; InStream supports SaaS/Web/Cloud, Mobile - Android.

Compare HubSpot CRM vs InStream vs Bigin by Zoho CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

HubSpot CRM - CRM Software
Talk to an expert
Talk to an expert
InStream - CRM Software
Talk to an expert
Talk to an expert

Biggest differences

Start here before you go deeper into features.

HubSpot CRM

Best for

Individuals, Freelancers / Consultants, Large Enterprises

InStream

Best for

Freelancers / Consultants, Large Enterprises, Medium Business

Bigin by Zoho CRM

Best for

Small Business

HubSpot CRM typically suits Individuals and Freelancers / Consultants. InStream tends to fit Freelancers / Consultants and Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

HubSpot CRM is our all-in-one sales, marketing, and customer communication software. Built from the ground up with a modern design inspired by our top-rated marketing and sales tools, ... Read More about HubSpot CRM

The InStream CRM software is your trusted advisor. It is the one-stop shop for organizing, prioritizing, and streamlining important customer interactions. It helps you close more sales and ... Read More about InStream

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, ... Read More about Bigin by Zoho CRM

Entry Level Pricing

  • Starts from $1,780 , Billed Monthly
  • Not Available
  • Starts from $7 , Billed Yearly

Free Trial Availability

  • No free trial

Spotsaas Score

What's this? ↗

9.1/10

8.3/10

9.0/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

1-1,000 employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

HubSpot CRM

  • Streamlined Communication: HubSpot CRM allows your team to centralize all customer interactions in one place, ensuring that everyone is on the same page and reducing the chances of miscommunication. You’ll find it easier to collaborate and respond to customer needs promptly.
  • User-Friendly Interface: Designed with simplicity in mind, HubSpot CRM enables users of all technical levels to navigate effortlessly. This means less training time for your staff and more focus on building relationships with clients.
  • Robust Analytics and Reporting: With its powerful analytics tools, you can gain valuable insights into sales performance and customer behavior. This data-driven approach helps you make informed decisions that can lead to increased conversions and revenue growth.
Best fit

Best fit

HubSpot CRM

  • 1-1,000 employees
  • Martech, SaaS, Consulting, Sales Automation, Revtech
  • Sales Managers, Account Executives, Business Development Representatives, CRM Administrators

InStream

No best-fit guidance available yet.

Watchouts

Reasons buyers look elsewhere

HubSpot CRM

  • Users might consider alternatives to HubSpot CRM due to budget constraints, as some businesses find it expensive, especially with advanced features.
  • Customization limitations can lead users to seek alternatives that offer more tailored solutions to fit unique business processes.
  • Some users may prefer a simpler interface or fewer features, prompting them to look for more user-friendly and straightforward CRM options.

InStream

No alternatives guidance available yet.

Software Demo

Demo

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do HubSpot CRM, InStream and Bigin by Zoho CRM Compare on Features?

Total Features

38 Features

8 Features

10 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare HubSpot CRM, InStream and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • $1,780 , Billed Monthly
        • Not Available
        • $7 , Billed Yearly

        Pricing Plans

        • Free Tools

          • Free Marketing tools

          • Free Sales tools

          • Free Service tools

          Show more +

        • Starter

          • Marketing Hub Starter

          • Includes 1,000 marketing contacts

          • Sales Hub Starter Includes 2 paid users

          Show more +

        • Professional

          • Includes features of Starter plan, plus

          • Marketing Hub Professional

          • Includes 2,000 marketing contacts

          Show more +

        • Browse all pricing plans
        • Not Available
        • Free

          • Single Pipeline

          • 500 Records

          • Instant Workflows (3)

          Show more +

        • Express

          • Includes features of Free plan, plus

          • Team Pipelines (3)

          • 50,000 Records

          Show more +

        • Premier

          • Includes features of Express Edition plan. plus

          • Team Pipelines (5)

          • 100,000 Records

          Show more +

        Pricing Page

        HubSpot CRM pricing

        Pricing information not available

        Bigin by Zoho CRM pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Not Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes
        ✓ Yes

        HIPAA

        ✓ Yes
        ✗ No

        GDPR

        ✓ Yes

        ISO 27001

        ✓ Yes

        Single Sign-On (SSO)

        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes

        Data Encryption

        ✓ Yes

        Audit Logs

        ✓ Yes

        Data Residency

        🇺🇸 US
        🇺🇸 US

        HubSpot CRM vs InStream User Reviews & Rating Comparison

        User Ratings

        Rating Distribution

        2104

        679

        84

        40

        233

        69

        59

        7

        0

        1

        204

        66

        7

        1

        1

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Buyer sentiment is positive across 3140 reviews, with strong overall satisfaction.

        What buyers like

        • Free plan available for small businesses, offering essential CRM functionality and a good starting point for startups.
        • Comprehensive integration with tools like Google Suite and seamless APIs, improving productivity and tracking.
        • Intuitive and user-friendly interface for contact and task management, even for individuals with limited technical knowledge.

        Common complaints

        • Expensive pricing structure with hidden costs for essential add-ons, making it a tough choice for small businesses.
        • Lack of flexibility in contracts, with annual commitments and limited trial periods causing dissatisfaction.
        • Poor accessibility for individuals with disabilities, leading to exclusion of certain user groups.

        Buyer sentiment

        Buyer sentiment is positive across 136 reviews, with strong overall satisfaction.

        What buyers like

        • Collects and organizes client data in one place, enabling better tracking and management of client relationships.
        • Intuitive email and communication tracking, making it easier to monitor interactions and build stronger customer connections.
        • Customizable platform with features like personalized lists tailored to business-specific needs.

        Common complaints

        • Initial learning curve due to the non-intuitive interface for beginners, requiring time and effort to master all functions.
        • Limited features in the free version, restricting the ability to test advanced capabilities before committing to paid plans.
        • Customer service responsiveness needs improvement, with delays in resolving queries or issues.

        Buyer sentiment

        Buyer sentiment is positive across 279 reviews, with strong overall satisfaction.

        What buyers like

        • Simple, intuitive design with a short learning curve, making it easy to use and implement, even for non-technical users.
        • Affordable pricing tailored for startups and small businesses, offering great value for core CRM functionalities.
        • Effective pipeline management and workflow automation, enabling businesses to streamline sales processes.

        Common complaints

        • Limited integrations with third-party tools (e.g., social media apps, direct LinkedIn or Facebook ad imports), making data syncing challenging.
        • Lack of advanced features and scalability, restricting use for larger enterprises or complex workflows.
        • Inconsistent customer support with restricted availability, affecting issue resolution during critical times.

        Pros and Cons

        • Free plan available for small businesses, offering essential CRM functionality and a good starting point for startups.

        • Comprehensive integration with tools like Google Suite and seamless APIs, improving productivity and tracking.

        • Intuitive and user-friendly interface for contact and task management, even for individuals with limited technical knowledge.

        • Expensive pricing structure with hidden costs for essential add-ons, making it a tough choice for small businesses.

        • Lack of flexibility in contracts, with annual commitments and limited trial periods causing dissatisfaction.

        • Focuses on enhancing customer interactions effectively.

        • Modular tools allow for tailored user experiences.

        • Helps prioritize tasks for better workflow.

        • May not meet the needs of larger enterprises.

        • Basic reporting may not suffice for data-driven decisions.

        • Real-time updates keep teams informed.

        • Integration with email and calendar enhances productivity.

        • User-friendly interface simplifies navigation.

        • Customization options may not meet all needs.

        • New users may find the interface complex.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Negative Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        List of Customers

        Customers

        Classpass

        Classpass

        Avison Young

        Avison Young

        Crunch Fitness

        Crunch Fitness

        No Customers information available.

        Antech Microsystem Pvt.Ltd

        Antech Microsystem Pvt.Ltd

        Investacc

        Investacc

        Hire

        Hire

        Media and Screenshots

        Screenshots

        HubSpot CRM

        13 Screenshots

        No screenshots available.

        Videos

        video-0

        2 Videos

        video-0

        1 Videos

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, HubSpot CRM or InStream?
        InStream edges out the other on user ratings (4.3 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do HubSpot CRM and InStream offer a free trial?
        HubSpot CRM offers a free trial. InStream does not.
        What is the starting price of HubSpot CRM vs InStream?
        HubSpot CRM starts at $1,780. InStream starts at Contact for pricing.
        What are the top alternatives to HubSpot CRM?
        Top alternatives to HubSpot CRM include Bigin by Zoho CRM, Hubspot Marketing Hub, ClickUp, Zoho CRM, Freshsales.
        What are the top alternatives to InStream?
        Top alternatives to InStream include Bigin by Zoho CRM, SalesCRM, SimpleCRM, OutreachCRM, OnContact CRM.

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