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Homebase vs HubSpot CRM vs Bigin by Zoho CRM vs Creatio CRM Comparison

Last updated:

Homebase

4.4(118 reviews)

Starting at $0 / location / month

  • Free Trial
  • Large Enterprises
  • Medium Business

Homebase is a comprehensive time-tracking software developed by experienced people managers to enhance team collaboration and efficiency. It simplifies employee time tracking, scheduling, and payroll management, reducing…

HubSpot CRM

4.4(3,236 reviews)

Starting at $45 /Month

  • Free Trial
  • Individuals
  • Freelancers / Consultants

HubSpot CRM is our all-in-one sales, marketing, and customer communication software. Built from the ground up with a modern design inspired by our top-rated marketing and sales tools, HubSpot CRM provides everything you…

Bigin by Zoho CRM

4.6(243 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…

Creatio CRM

Starting at $40 /user/month

  • Large Enterprises
  • Medium Business

Creatio is an AI-native, no-code CRM and workflow automation platform designed to help organizations manage customer relationships and business processes on a single unified system. It brings together sales, marketing, c…

Homebase leads on user satisfaction with a 4.4-star rating across 118 reviews.

Homebase vs HubSpot CRM vs Bigin by Zoho CRM vs Creatio CRM — at a glance

FeatureHomebaseHubSpot CRMBigin by Zoho CRMCreatio CRM
Rating4.4 / 54.4 / 54.6 / 5
Reviews1183,236243
Starting price$0 / location / month$45 /Month$7 /User/Month$40 /user/month
Free trial Yes Yes Yes No
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessIndividuals, Freelancers / Consultants, Large EnterprisesSmall BusinessLarge Enterprises, Medium Business
CategoryEmployee Scheduling SoftwareCRM SoftwareCRM SoftwareCRM Software
Integrations11+ apps5+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Browser Based (Cloud)SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - MacSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac, Browser Based (Cloud), Mobile - Windows
APIAvailableAvailableAvailableAvailable
Support modes24/7 (Live rep), Business Hours, Online24/7 (Live rep), Business Hours, OnlineBusiness Hours, OnlineOnline
CertificationsSOC 2SOC 2, HIPAA, GDPR, ISO 27001SOC 2, HIPAA, GDPR, ISO 27001
Data residencyUnited States, CanadaUSGlobalUnited States, United Kingdom, Australia, European Union

Key differences between Homebase and HubSpot CRM

  • Pricing: Homebase starts at $0 / location / month, while HubSpot CRM starts at $45 /Month.
  • Target audience: Homebase is built for Large Enterprises and Medium Business, while HubSpot CRM targets Individuals and Freelancers / Consultants.
  • User satisfaction: Homebase scores higher with a 4.4-star average.
  • Deployment: Homebase supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Browser Based (Cloud); HubSpot CRM supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac.

Compare Homebase vs HubSpot CRM vs Bigin by Zoho CRM vs Creatio CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Employee Scheduling Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

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Download this Homebase vs HubSpot CRM vs Bigin by Zoho CRM vs Creatio CRM comparison

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Biggest differences

Start here before you go deeper into features.

Homebase

Best for simple, streamlined scheduling and payroll in small to mid-sized teams.

Choose if
  • You manage retail, hospitality, or food service teams with up to 500 employees.
  • You need an easy-to-use platform for shift scheduling, time tracking, and payroll integration.
  • You want built-in team communication tools like chat boards to improve collaboration.
Consider alternatives if
  • Your organization requires highly advanced schedule customization beyond basic features.
  • You have complex scheduling needs that demand a more intuitive and flexible interface.

HubSpot CRM

Best for

Individuals, Freelancers / Consultants, Large Enterprises

Bigin by Zoho CRM

Best for

Small Business

Creatio CRM

Best for

Large Enterprises, Medium Business

Homebase typically suits Large Enterprises and Medium Business. HubSpot CRM tends to fit Individuals and Freelancers / Consultants better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Homebase is a comprehensive time-tracking software developed by experienced people managers to enhance team collaboration and efficiency. It simplifies employee time tracking, scheduling, ... Read More about Homebase

HubSpot CRM is our all-in-one sales, marketing, and customer communication software. Built from the ground up with a modern design inspired by our top-rated marketing and sales tools, ... Read More about HubSpot CRM

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM

Creatio is an AI-native, no-code CRM and workflow automation platform designed to help organizations manage customer relationships and business processes on a single unified system. It ... Read More about Creatio CRM

Entry Level Pricing

  • Starts from $0 , monthly
  • Starts from $45 , Billed Yearly
  • Starts from $7 , Billed Yearly
  • Starts from $40 , Billed Yearly

Free Trial Availability

  • No free trial

SpotScore

What's this? ↗

9.7/10

9.1/10

9.0/10

Not Available

User Ratings

Based on verified Spotsaas reviews

4.41

(118)

4.36

(3236)

Best Company Size

1-50 employees51-500 employees
1-1,000 employees
50–10,000+ employees
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Homebase

  • Streamlined Communication: Homebase allows smooth communication among team members, letting managers send updates and receive feedback in real-time. Keeping everyone on the same page is easier.
  • Efficient Scheduling: With Homebase, scheduling shifts is easy. The intuitive interface lets you create schedules quickly, reducing the headache of manual planning. Your team will appreciate the clarity and predictability in their work hours.
  • Time Tracking Made Simple: Say goodbye to manual time sheets! Homebase offers reliable time tracking features that help you monitor employee hours accurately, maintain compliance, and simplify payroll processing.

HubSpot CRM

  • Streamlined Communication: HubSpot CRM lets your team centralize all customer interactions in one place, so everyone stays informed and miscommunication drops. You can collaborate more easily and respond to customer needs faster.
  • User-Friendly Interface: HubSpot CRM is designed for simplicity, letting users of all technical levels work through it easily. This means less training time for your staff and more focus on building relationships with clients.
  • Analytics and Reporting: Powerful analytics tools help you understand sales performance and customer behavior. This data-driven approach supports informed decisions that can increase conversions and revenue growth.

Creatio CRM

  • Advanced Workflow Automation: Creatio supports end-to-end workflow automation through triggers, rules, approvals, and task orchestration. Repetitive actions such as follow-ups, lead routing, and status updates can run automatically. This reduces manual effort, minimizes errors, and keeps processes following defined standards, improving efficiency across departments.
  • AI-Driven Insights and Analytics: Creatio uses AI-driven analytics to surface trends, predict outcomes, and recommend next actions. Teams can monitor performance, forecast revenue, and identify bottlenecks using real-time dashboards. These insights help decision-makers prioritize tasks, improve planning accuracy, and adjust strategies based on actual operational data rather than assumptions.
  • Scalable for Growing Organizations: Creatio is designed to support growing teams, complex workflows, and increasing data volumes. Organizations can expand usage across departments, regions, and business units without changing platforms. Its modular structure allows teams to add features, integrations, and automation gradually as operational needs become more advanced.
Best fit

Best fit

Homebase

  • 1 to 500 employees
  • Retail, Hospitality, Food Service, Healthcare, and Construction
  • Managers, Shift Leaders, HR Personnel, and Business Owners

HubSpot CRM

  • 1-1,000 employees
  • Martech, SaaS, Consulting, Sales Automation, Revtech
  • Sales Managers, Account Executives, Business Development Representatives, CRM Administrators

Creatio CRM

  • 50–10,000+ employees
  • Banking & Financial Services, Insurance, Telecommunications, Healthcare, Manufacturing, Real Estate, Professional Services, IT Services, Public Sector, Education
  • Sales Manager, CRM Manager, Revenue Operations Manager, Marketing Operations Manager, Customer Service Manager, Business Process Manager, Digital Transformation Lead, CIO
Watchouts

Reasons buyers look elsewhere

Homebase

  • Users may seek alternatives to Homebase if they require more advanced scheduling features or integrations with other software, as some businesses have unique operational needs that Homebase may not fully address.
  • Companies with larger teams or more complex workforce management requirements might find that Homebase lacks scalability, prompting them to explore solutions that better accommodate growth and diverse employee roles.
  • Businesses prioritizing robust reporting and analytics tools may look for alternatives, as Homebase’s reporting capabilities might not meet the depth of insight required for informed decision-making.

HubSpot CRM

  • Pricing scales quickly with advanced features — teams under 20 seats often switch to Pipedrive or Freshsales for lower per-user costs
  • Customization requires API work or third-party apps — businesses with non-standard sales processes add Salesforce or Microsoft Dynamics instead
  • Interface complexity deters small teams — companies under 10 people frequently choose Zoho CRM or Capsule for simpler workflows

Creatio CRM

  • While Creatio has integrations and a marketplace, users who require deep connectivity with certain niche tools or large ecosystems (e.g., extensive third-party apps) may choose alternatives with broader out-of-the-box integrations.
  • Creatio’s pricing and feature tiers are structured for mid-sized to larger businesses. Smaller teams or budget-constrained startups may opt for alternatives offering essential CRM capabilities at lower costs without advanced automation overhead.
  • Though no-code, Creatio’s workflow builder and extensive features can feel overwhelming without training. Teams with limited CRM experience might gravitate toward platforms with more intuitive interfaces or guided onboarding to reduce ramp-up time.

Software Demo

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How do Homebase, HubSpot CRM, Bigin by Zoho CRM and Creatio CRM Compare on Features?

Total Features

32 Features

38 Features

10 Features

78 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

Get Quote

Compare Homebase, HubSpot CRM, Bigin by Zoho CRM and Creatio CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • $0 , monthly
          • $45 , Billed Yearly
          • $7 , Billed Yearly
          • $40 , Billed Yearly

          Pricing Plans

          • Basic

            $0

            / location / month

            • Basic scheduling

            • Basic time tracking

            • Point-of-sale integration

            Show more +

          • Essentials

            $25

            /location/month

            • Everything in Basic and:

            • Advanced Scheduling

            • Advanced Time Tracking

            Show more +

          • Plus

            $60

            / location / month

            • Everything in Essentials and

            • Hiring

            • PTO & time-off controls

            Show more +

          • Browse all pricing plans
          • Free Tools

            • Free Marketing tools

            • Free Sales tools

            • Free Service tools

            Show more +

          • Starter

            • Marketing Hub Starter

            • Includes 1,000 marketing contacts

            • Sales Hub Starter Includes 2 paid users

            Show more +

          • Professional

            • Includes features of Starter plan, plus

            • Marketing Hub Professional

            • Includes 2,000 marketing contacts

            Show more +

          • Browse all pricing plans
          • Free

            • Single Pipeline

            • 500 Records

            • Instant Workflows (3)

            Show more +

          • Express

            • Includes features of Free plan, plus

            • Team Pipelines (3)

            • 50,000 Records

            Show more +

          • Premier

            • Includes features of Express Edition plan. plus

            • Team Pipelines (5)

            • 100,000 Records

            Show more +

          • Growth

            $40

            /user/month

            • Provide automation to SMB clients

            • No-code user interface designer

            • No-code workflow designers

            Show more +

          • Enterprise

            $75

            /user/month

            • Enable full-scale automation for corporate and enterprise needs

            • No-code user interface designer

            • No-code workflow designers

            Show more +

          • Unlimited

            Custom

            /user/month

            • Access the full platform, all CRM products, and AI with no per-user limits

          Pricing Page

          Homebase pricing
          HubSpot CRM pricing
          Bigin by Zoho CRM pricingCreatio CRM pricing

          Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Available
          • Available
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes
          ✓ Yes

          HIPAA

          ✗ No
          ✓ Yes

          GDPR

          ✗ No
          ✓ Yes

          ISO 27001

          ✗ No
          ✓ Yes

          Single Sign-On (SSO)

          ✓ Yes
          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes
          ✓ Yes

          Data Encryption

          ✓ Yes
          ✓ Yes

          Audit Logs

          ✓ Yes
          ✓ Yes

          Data Residency

          🇺🇸 United States🇨🇦 Canada
          🇺🇸 US

          Homebase vs HubSpot CRM vs Bigin by Zoho CRM User Reviews & Rating Comparison

          User Ratings

          No reviews available for the product

          Rating Distribution

          85

          35

          5

          3

          3

          2130

          684

          84

          40

          234

          204

          66

          7

          1

          1

          No reviews available for this product

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Overall positive sentiment highlights ease of scheduling, communication features, and payroll integration, tempered by some interface usability concerns.

          What buyers like

          • Ease of use
          • Streamlined scheduling
          • Effective team communication

          Common complaints

          • Limited free version features
          • Confusing interface for complex scheduling

          Buyer sentiment

          Buyer sentiment is positive across 3172 reviews, with strong overall satisfaction.

          What buyers like

          • Free plan available for small businesses, offering essential CRM functionality and a good starting point for startups.
          • Integrates with Google Suite and offers open APIs for tracking and productivity.
          • Contact and task management interface is accessible to non-technical users.

          Common complaints

          • Expensive pricing structure with hidden costs for essential add-ons, making it a tough choice for small businesses.
          • Lack of flexibility in contracts, with annual commitments and limited trial periods causing dissatisfaction.
          • Poor accessibility for individuals with disabilities, leading to exclusion of certain user groups.

          Buyer sentiment

          Buyer sentiment is very strong across 279 reviews, with consistently positive feedback.

          What buyers like

          • Simple design with a short learning curve — accessible for non-technical users.
          • Pricing targets startups and small businesses with core CRM features at low cost.
          • Pipeline management and workflow automation reduce manual steps in sales processes.

          Common complaints

          • Limited integrations with social media apps and LinkedIn or Facebook ad platforms.
          • Lacks advanced features needed by larger enterprises or complex workflows.
          • Customer support availability is inconsistent, affecting issue resolution during critical moments.

          What buyers like

          • Handles large datasets, complex hierarchies, and multi-department workflows as organizations grow.
          • Supports complex process automation, triggers, and AI-driven insights for more controlled and efficient operations.
          • Combines sales, marketing, service, and operations in one system, reducing tool fragmentation across teams.

          Common complaints

          • Initial implementation often needs careful planning to fully align processes with business requirements.
          • Advanced workflow design and configuration may require time and training for new users.

          Pros and Cons

          • Streamlines scheduling processes with easy shift management

          • Centralized platform for time tracking, shift swapping, and covers

          • Facilitates team communication via chat boards and messaging

          • Limited customization options in the free version

          • App interface can be confusing for new users or complex schedules

          • Free plan available for small businesses, offering essential CRM functionality and a good starting point for startups.

          • Comprehensive integration with tools like Google Suite and seamless APIs, improving productivity and tracking.

          • Intuitive and user-friendly interface for contact and task management, even for individuals with limited technical knowledge.

          • Expensive pricing structure with hidden costs for essential add-ons, making it a tough choice for small businesses.

          • Lack of flexibility in contracts, with annual commitments and limited trial periods causing dissatisfaction.

          • Real-time updates keep teams informed.

          • Integration with email and calendar enhances productivity.

          • User-friendly interface simplifies navigation.

          • Customization options may not meet all needs.

          • New users may find the interface complex.

          • Handles large datasets, complex hierarchies, and multi-department workflows as organizations grow.

          • Supports complex process automation, triggers, and AI-driven insights for more controlled and efficient operations.

          • Combines sales, marketing, service, and operations in one system, reducing tool fragmentation across teams.

          • Initial implementation often needs careful planning to fully align processes with business requirements.

          • Advanced workflow design and configuration may require time and training for new users.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Used Homebase, HubSpot CRM, Bigin by Zoho CRM, or Creatio CRM? Tell buyers what actually differs.

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          List of Customers

          Customers

          Antique Taco

          Antique Taco

          Woodhouse

          Woodhouse

          Souvla

          Souvla

          Classpass

          Classpass

          Avison Young

          Avison Young

          Crunch Fitness

          Crunch Fitness

          Antech Microsystem Pvt.Ltd

          Antech Microsystem Pvt.Ltd

          Investacc

          Investacc

          Hire

          Hire

          Nasdaq

          Nasdaq

          Colgate-Palmolive

          Colgate-Palmolive

          ENT Credit Union

          ENT Credit Union

          Media and Screenshots

          Screenshots

          Monthly Schedule

          4 Screenshots

          HubSpot CRM

          13 Screenshots

          Videos

          video-0

          4 Videos

          video-0

          2 Videos

          Expand your shortlist

          Add another option to compare side by side

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Homebase or HubSpot CRM?
          Homebase edges out the other on user ratings (4.4 vs 4.4). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do Homebase and HubSpot CRM offer a free trial?
          Yes, both Homebase and HubSpot CRM offer a free trial.
          What is the starting price of Homebase vs HubSpot CRM?
          Homebase starts at $0 / location / month. HubSpot CRM starts at $45 /Month.
          What are the top alternatives to Homebase?
          Top alternatives to Homebase include OpenTimeClock, Time Clock Wizard, Sling, TrackSmart Scheduling, Shiftworkz.
          What are the top alternatives to HubSpot CRM?
          Top alternatives to HubSpot CRM include Bigin by Zoho CRM, Creatio CRM, Hubspot Marketing Hub, ClickUp, Zoho CRM.