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Gmail vs Apollo.io vs AroundDeal vs ZoomInfo Engage Comparison

Last updated:

Gmail

3.2(815 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Gmail is Google’s email platform for personal and business use, with real-time notifications, spam filtering, and integration with Google Workspace tools. Organizations can set up custom-domain email addresses for employ…

Apollo.io

5.0(1,958 reviews)

Starting at $0 /user/month

  • Free Trial
  • Large Enterprises
  • Medium Business

Apollo is sales engagement software designed for the sales team. When managers view their team through the lens of goal setting and progress tracking, motivation increases across the board. Apollo helps make targets easi…

AroundDeal

4.5(124 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of high-quality, high-value prospec…

ZoomInfo Engage

4.3(388 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Introducing ZoomInfo Engage, the ultimate solution for B2B sales engagement. With advanced features like CRM and inbox integration, this software ensures seamless workflow management. Boost your sales team's productivity…

Apollo.io leads on user satisfaction with a 5.0-star rating across 1,958 reviews.

Gmail vs Apollo.io vs AroundDeal vs ZoomInfo Engage — at a glance

FeatureGmailApollo.ioAroundDealZoomInfo Engage
Rating3.2 / 55.0 / 54.5 / 54.3 / 5
Reviews8151,958124388
Starting priceContact for pricing$0 /user/monthContact for pricingContact for pricing
Free trial No Yes No No
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryEmail Marketing SoftwareSales Engagement SoftwareSales Intelligence SoftwareSales Engagement Software
Integrations9+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - MacSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android
APIAvailableAvailable
Support modes24/7 (Live rep), OnlineBusiness Hours, OnlineOnlineOnline
CertificationsSOC 2, HIPAA, GDPR, ISO 27001SOC 2, GDPRSOC 2, GDPR
Data residencyGlobalUSUSUS

Key differences between Gmail and Apollo.io

  • Pricing: Apollo.io starts at $0 /user/month. Gmail pricing is not publicly listed.
  • Free trial: Apollo.io offers a free trial; Gmail does not.
  • User satisfaction: Apollo.io scores higher with a 5.0-star average.
  • Deployment: Gmail supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac; Apollo.io supports SaaS/Web/Cloud.

Compare Gmail vs Apollo.io vs AroundDeal vs ZoomInfo Engage — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Email Marketing Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Gmail - Email Marketing Software
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Apollo.io - Sales Engagement Software
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Gmail, Apollo.io, AroundDeal vs ZoomInfo Engage: Biggest differences

Start here before you go deeper into features.

Gmail

Best for teams needing simple, integrated email with Google Workspace tools.

Choose if
  • You want seamless integration with Google Drive, Calendar, and Tasks.
  • Your team values an intuitive, easy-to-use interface with minimal setup.
  • You need effective spam filtering to reduce unwanted emails.
Consider alternatives if
  • Your organization requires dedicated, responsive live customer support.
  • You need guaranteed account recovery and minimal ad interruptions.

Apollo.io

Best for sales teams needing accurate contact data and integrated sales intelligence.

Choose if
  • You require highly accurate and reliable contact information for outreach.
  • Your sales team benefits from strong CRM integrations for pipeline visibility.
  • You want comprehensive sales intelligence combining data, analytics, and automation.
Consider alternatives if
  • Your company needs extensive third-party app integrations beyond Apollo’s limited marketplace.
  • You are a new user without dedicated onboarding support who may struggle with complexity.

AroundDeal

Best for

Large Enterprises, Medium Business, Small Business

ZoomInfo Engage

Best for

Large Enterprises, Medium Business, Small Business

Gmail: Best for teams needing simple, integrated email with Google Workspace tools. Apollo.io: Best for sales teams needing accurate contact data and integrated sales intelligence.

Description

Gmail is Google’s email platform for personal and business use, with real-time notifications, spam filtering, and integration with Google Workspace tools. Organizations can set up ... Read More about Gmail

Apollo is sales engagement software designed for the sales team. When managers view their team through the lens of goal setting and progress tracking, motivation increases across the board. ... Read More about Apollo.io

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of ... Read More about AroundDeal

Introducing ZoomInfo Engage, the ultimate solution for B2B sales engagement. With advanced features like CRM and inbox integration, this software ensures seamless workflow management. Boost ... Read More about ZoomInfo Engage

Entry Level Pricing

  • Not Available
  • Starts from $0 , monthly
  • Not Available
  • Not Available

Free Trial Availability

  • No free trial
  • No free trial
  • No free trial

SpotScore

What's this? ↗

9.1/10

9.6/10

Not Available

8.5/10

User Ratings

Based on verified Spotsaas reviews

3.19

(815)

4.97

(1958)

Best Company Size

1-50 employees51-10,000 employees
10-50 employees51-5,000+ employees
Get pricing help
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Gmail

  • Smooth Collaboration: With Gmail's integrated Google Workspace tools, teams can easily collaborate in real-time on documents, spreadsheets, and presentations. This simplifies communication and keeps everyone aligned, improving productivity.
  • Advanced Security Features: Gmail uses advanced security measures, including spam filtering and two-factor authentication, to keep sensitive information protected. As a manager, you can have confidence that your organization's data is secure from potential threats.
  • Intuitive Interface: Gmail's simple design makes it easy for both experienced users and those new to technology to manage their inbox. This reduces the learning curve for new employees and lets everyone focus on what truly matters—getting work done.

Apollo.io

  • Seamless CRM Alignment: Apollo.io integrates with CRMs like Salesforce and HubSpot to sync contacts, activities, and engagement data. This keeps prospecting aligned with pipeline tracking and revenue reporting. Teams benefit from cleaner data, better visibility across departments, and smoother collaboration between sales development and account executives.
  • Data-Driven Sales Decisions: Apollo.io provides visibility into email engagement, calls, meetings, and conversion activity. Sales managers can review performance trends, identify effective messaging, and adjust outreach strategies using real usage data. These insights help improve prioritization, refine campaigns, and align sales efforts with measurable outcomes.
  • Scalable Outbound Automation: Apollo.io supports scalable outbound efforts through sequences, automated follow-ups, and task scheduling. Teams can maintain steady outreach volume while keeping messages structured and timely. This setup supports growing sales teams by reducing repetitive work and helping reps handle larger lead volumes without losing consistency.
Best fit

Best fit

Gmail

  • 1 to 10,000 employees
  • Martech, SaaS, Consulting, Education, and E-commerce
  • often found in roles such as Marketing Managers, Customer Support Representatives, Project Managers, and Administrative Assistants

Apollo.io

  • 10–5,000+ employees
  • SaaS, Technology, IT Services, Marketing & Advertising, Fintech, E-commerce, Consulting, B2B Services, Software Development, Startups
  • Sales Development Representative, Business Development Manager, Account Executive, Sales Manager, Growth Manager, Revenue Operations Manager, Marketing Manager, Founder, Head of Sales
Watchouts

Reasons buyers look elsewhere

Gmail

  • Users may seek alternatives to Gmail due to privacy concerns, as some may prefer email services that prioritize data security and offer end-to-end encryption to protect personal information from third-party access.
  • Those looking for a more streamlined interface might consider alternatives that provide a simpler user experience, minimizing distractions and enhancing productivity by focusing on essential features.
  • Individuals or businesses requiring advanced collaboration tools could explore options that integrate seamlessly with project management and team communication platforms, facilitating better teamwork and efficiency.

Apollo.io

  • Lacks workflow customization — teams with complex sales processes or unique CRM setups typically switch to Pipedrive or HubSpot
  • No built-in email deliverability monitoring — high-volume outbound teams often add Lemlist or Instantly for reputation management and warm-up controls
  • Limited database coverage in specific regions and industries — teams targeting localized markets or niche verticals often use Hunter.io or RocketReach instead

Software Demo

Demo

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  • Independent advice — matched to your business
  • Understand the tradeoffs before you talk to vendors
  • Free 15-min call with a software advisor.

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How do Gmail, Apollo.io, AroundDeal and ZoomInfo Engage Compare on Features?

Total Features

11 Features

13 Features

5 Features

12 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

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Get Quote
Get Quote

Compare Gmail, Apollo.io, AroundDeal and ZoomInfo Engage on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • Not Available
          • $0 , monthly
          • Not Available
          • Not Available

          Pricing Plans

          • Not Available
          • Free

            $0

            /user/month

            • AI Assistant

            • AI Research

            • 2 Sequences

            Show more +

          • Basic

            $59

            /month

            • AI Assistant

            • AI Research & AI Lead Scoring

            • Unlimited Sequences

            Show more +

          • Professional

            $99

            /user/month

            • AI Assistant

            • AI Research & AI Lead Scoring

            • Unlimited Sequences & A/Z Testing

            Show more +

          • Browse all pricing plans
          • Not Available
          • Not Available

          Pricing Page

          Pricing information not available

          Apollo.io pricing

          Pricing information not available

          Pricing information not available

          Gmail, Apollo.io, AroundDeal vs ZoomInfo Engage: Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Not Available
          • Not Available
          Get help choosing
          Get help choosing
          Get help choosing

          Gmail, Apollo.io, AroundDeal vs ZoomInfo Engage Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes
          ✓ Yes

          HIPAA

          ✓ Yes
          ✗ No

          GDPR

          ✓ Yes
          ✓ Yes

          ISO 27001

          ✓ Yes

          Single Sign-On (SSO)

          ✓ Yes
          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes
          ✓ Yes

          Data Encryption

          ✓ Yes
          ✓ Yes

          Audit Logs

          ✓ Yes

          Data Residency

          🌐 Global
          🇺🇸 US

          Gmail vs Apollo.io vs AroundDeal User Reviews & Rating Comparison

          User Ratings

          4.3

          (based on 388 reviews)

          Rating Distribution

          381

          93

          46

          58

          357

          2193

          0

          0

          0

          17

          124

          16

          11

          0

          3

          0

          0

          0

          0

          0

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Users appreciate Gmail's ease of use, integration, and spam filtering but express frustration over account recovery, customer support, and ad intrusiveness.

          What buyers like

          • Ease of use
          • Integration with Google services
          • Spam filtering

          Common complaints

          • Account recovery problems
          • Lack of responsive customer support

          Buyer sentiment

          Buyers appreciate Apollo.io’s accurate data and ease of use but express concerns about onboarding complexity and limited integration options.

          What buyers like

          • Ease of use
          • Data accuracy
          • CRM integration

          Common complaints

          • Complexity for new users
          • Limited marketplace integrations

          Buyer sentiment

          Buyer sentiment is very strong across 154 reviews, with consistently positive feedback.

          What buyers like

          • Identifies high-quality leads
          • Access to LinkedIn data
          • Deep insights

          Common complaints

          • Limited to B2B
          • Pricing can be high
          • Data accuracy issues

          Buyer sentiment

          Buyer sentiment is positive across 388 reviews, with strong overall satisfaction.

          What buyers like

          • CRM integration
          • Automated calls
          • Email marketing

          Common complaints

          • Limited customization options
          • Higher pricing
          • Learning curve

          Pros and Cons

          • Integration with Google Workspace tools enabling seamless collaboration

          • Effective spam filtering reducing unwanted emails

          • User-friendly and intuitive interface suitable for all skill levels

          • Account recovery issues causing loss of access

          • Lack of live chat or phone support for urgent problems

          • Accurate and reliable contact data including emails and phone numbers

          • User-friendly interface with efficient search filters for lead discovery

          • Strong CRM integrations enabling seamless data alignment and pipeline visibility

          • Steep learning curve for newcomers due to feature richness without sufficient support

          • Limited marketplace for additional apps and connectors restricting advanced customization

          • Access to extensive LinkedIn data for lead generation.

          • User-friendly interface for quick navigation.

          • Deep insights help in decision-making.

          • Limited to B2B applications.

          • Pricing may be high for smaller businesses.

          • Strong integration with popular CRMs like Office 365 and Gmail.

          • Automates repetitive tasks, freeing up time for sales reps.

          • Enhances team collaboration through effective content management.

          • May require training to fully utilize features.

          • Pricing may be a barrier for smaller teams.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Used Gmail, Apollo.io, AroundDeal, or ZoomInfo Engage? Tell buyers what actually differs.

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          No Integration information available.

          Gmail, Apollo.io, AroundDeal and ZoomInfo Engage Customers

          Customers

          No Customers information available.

          EY

          EY

          Colliers International

          Colliers International

          GoDaddy

          GoDaddy

          No Customers information available.

          No Customers information available.

          Media and Screenshots

          Screenshots

          Business Collaboration Tools

          1 Screenshots

          Apollo.io screenshot

          3 Screenshots

          Videos

          video-0

          2 Videos

          No videos available.

          Alternatives to Gmail, Apollo.io, AroundDeal, ZoomInfo Engage

          Expand your comparison

          Add another option to compare side by side

          Search by product name to compare pricing, fit, and buyer feedback in one view.

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Gmail or Apollo.io?
          Apollo.io edges out the other on user ratings (5.0 vs 3.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do Gmail and Apollo.io offer a free trial?
          Apollo.io offers a free trial. Gmail does not.
          What is the starting price of Gmail vs Apollo.io?
          Gmail starts at Contact for pricing. Apollo.io starts at $0 /user/month.
          What are the top alternatives to Gmail?
          Top alternatives to Gmail include Campaigner, Moosend, SMTP, Omnisend, Constant Contact.
          What are the top alternatives to Apollo.io?
          Top alternatives to Apollo.io include AroundDeal, ZoomInfo Engage, Outreach, Adapt Engage, LinkedIn Sales Navigator.