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EngageBay vs Insightly vs Bigin by Zoho CRM vs Creatio CRM Comparison

Last updated:

EngageBay

4.9(491 reviews)

Starting at $13.79 /User/Month

  • Large Enterprises
  • Medium Business

EngageBay Marketing Automation allows businesses to streamline their marketing functions, and engage with their prospects and customers. With branded templates, powerful visual marketing tools and dashboard reporting, it…

Insightly

4.3(717 reviews)

Starting at $29 /User/Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Insightly is CRM software for growing B2B sales and marketing teams that need pipeline tracking, contact management, and task automation without enterprise-level complexity. It integrates with Gmail and Outlook so reps c…

Bigin by Zoho CRM

4.6(243 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…

Creatio CRM

Starting at $40 /user/month

  • Large Enterprises
  • Medium Business

Creatio is an AI-native, no-code CRM and workflow automation platform designed to help organizations manage customer relationships and business processes on a single unified system. It brings together sales, marketing, c…

EngageBay leads on user satisfaction with a 4.9-star rating across 491 reviews.

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EngageBay vs Insightly vs Bigin by Zoho CRM vs Creatio CRM — at a glance

FeatureEngageBayInsightlyBigin by Zoho CRMCreatio CRM
Rating4.9 / 54.3 / 54.6 / 5—
Reviews491717243—
Starting price$13.79 /User/Month$29 /User/Month$7 /User/Month$40 /user/month
Free trial No Yes Yes No
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessFreelancers / Consultants, Large Enterprises, Medium BusinessSmall BusinessLarge Enterprises, Medium Business
CategoryMarketing Automation SoftwareCRM SoftwareCRM SoftwareCRM Software
Integrations———5+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac, Browser Based (Cloud), Mobile - Windows
APIAvailableAvailableAvailableAvailable
Support modesBusiness HoursBusiness Hours, OnlineBusiness Hours, OnlineOnline
CertificationsGDPRSOC 2, HIPAA, GDPR—SOC 2, HIPAA, GDPR, ISO 27001
Data residencyGlobalUSGlobalUnited States, United Kingdom, Australia, European Union

Key differences between EngageBay and Insightly

  • Pricing: EngageBay starts at $13.79 /User/Month, while Insightly starts at $29 /User/Month.
  • Free trial: Insightly offers a free trial; EngageBay does not.
  • Target audience: EngageBay is built for Large Enterprises and Medium Business, while Insightly targets Freelancers / Consultants and Large Enterprises.
  • User satisfaction: EngageBay scores higher with a 4.9-star average.
  • Deployment: EngageBay supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Insightly supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare EngageBay vs Insightly vs Bigin by Zoho CRM vs Creatio CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Automation Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

EngageBay - Marketing Automation Software
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Insightly - CRM Software
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EngageBay, Insightly, Bigin by Zoho CRM vs Creatio CRM: Biggest differences

Start here before you go deeper into features.

EngageBay

Best all-in-one marketing automation and CRM for SMBs seeking affordability.

Choose if
  • You need a combined marketing automation, CRM, and helpdesk platform.
  • Your team values an intuitive interface with robust analytics and reporting.
  • You are a small to medium business looking for cost-effective growth tools.
Consider alternatives if
  • You require extensive developer customization and advanced technical control.
  • Your business depends on complex integrations unsupported by the platform.

Insightly

Best for mid-sized teams needing flexible CRM with strong email integration.

Choose if
  • You want a unified platform managing contacts, leads, deals, and opportunities.
  • Your team values built-in real-time messaging for seamless collaboration.
  • You require syncing capabilities with Outlook and Gmail for streamlined workflows.
Consider alternatives if
  • You need advanced reporting and analytics beyond basic CRM capabilities.
  • You rely heavily on mobile app features with full desktop parity.

Bigin by Zoho CRM

Best for

Small Business

Creatio CRM

Best for

Large Enterprises, Medium Business

EngageBay: Best all-in-one marketing automation and CRM for SMBs seeking affordability. Insightly: Best for mid-sized teams needing flexible CRM with strong email integration.

Description

EngageBay Marketing Automation allows businesses to streamline their marketing functions, and engage with their prospects and customers. With branded templates, powerful visual marketing ... Read More about EngageBay

Insightly is CRM software for growing B2B sales and marketing teams that need pipeline tracking, contact management, and task automation without enterprise-level complexity. It integrates ... Read More about Insightly

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM

Creatio is an AI-native, no-code CRM and workflow automation platform designed to help organizations manage customer relationships and business processes on a single unified system. It ... Read More about Creatio CRM

Entry Level Pricing

  • Starts from $13.79 , Billed Yearly
  • Starts from $29
  • Starts from $7 , Billed Yearly
  • Starts from $40 , Billed Yearly

Free Trial Availability

  • No free trial
  • Free Trial available
  • No free trial

SpotScore

What's this? ↗

9.2/10

9.3/10

9.0/10

Not Available

User Ratings

Based on verified Spotsaas reviews

4.93

(491)

4.26

(717)

Best Company Size

1-200 employeesMedium Business
1-50 employees51-500 employees
—
50–10,000+ employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

EngageBay

  • EngageBay combines marketing automation, CRM, and helpdesk functionalities in one platform, letting managers reduce complexity and improve productivity without managing multiple tools across departments.
  • User-Friendly Interface: The intuitive design lets both administrators and team members easily work through the platform. This reduces the learning curve and allows users to use EngageBay's full capabilities quickly, maximizing return on investment.
  • Analytics: EngageBay offers powerful analytics and reporting features that provide useful insights into customer behavior and campaign performance. Executives can make data-driven decisions that improve growth and strategies.

Insightly

  • Project Management: With Insightly, teams can easily manage projects from initiation to completion. Tasks, deadlines, and milestones are organized in one intuitive platform, keeping everyone aligned and focused.
  • Reliable CRM Capabilities: Insightly offers a powerful customer relationship management system that helps you maintain meaningful connections with clients. You'll find it easy to track interactions, manage leads, and build stronger relationships that drive sales.
  • Customizable Workflows: Design workflows that fit your unique business needs. Administrators can automate repetitive tasks and maintain consistent processes across teams.

Creatio CRM

  • Advanced Workflow Automation: Creatio supports end-to-end workflow automation through triggers, rules, approvals, and task orchestration. Repetitive actions such as follow-ups, lead routing, and status updates can run automatically. This reduces manual effort, minimizes errors, and keeps processes following defined standards, improving efficiency across departments.
  • AI-Driven Insights and Analytics: Creatio uses AI-driven analytics to surface trends, predict outcomes, and recommend next actions. Teams can monitor performance, forecast revenue, and identify bottlenecks using real-time dashboards. These insights help decision-makers prioritize tasks, improve planning accuracy, and adjust strategies based on actual operational data rather than assumptions.
  • Scalable for Growing Organizations: Creatio is designed to support growing teams, complex workflows, and increasing data volumes. Organizations can expand usage across departments, regions, and business units without changing platforms. Its modular structure allows teams to add features, integrations, and automation gradually as operational needs become more advanced.
Best fit

Best fit

EngageBay

  • 1 to 200 employees
  • Martech, SaaS, Sales Automation, Consulting, and Revtech
  • roles such as Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators

Insightly

  • 1 to 500 employees
  • SaaS, Consulting, Marketing Technology (Martech), and Sales Automation
  • roles such as Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators

Creatio CRM

  • 50–10,000+ employees
  • Banking & Financial Services, Insurance, Telecommunications, Healthcare, Manufacturing, Real Estate, Professional Services, IT Services, Public Sector, Education
  • Sales Manager, CRM Manager, Revenue Operations Manager, Marketing Operations Manager, Customer Service Manager, Business Process Manager, Digital Transformation Lead, CIO
Watchouts

Reasons buyers look elsewhere

EngageBay

  • Users may seek alternatives due to specific feature gaps in EngageBay, such as advanced reporting capabilities or integration with specialized tools that better meet their unique business needs.
  • Some businesses might find EngageBay's pricing structure less competitive compared to other platforms that offer similar or enhanced functionalities for a more budget-friendly solution.
  • Companies with larger teams or complex workflows may look for alternatives that provide more robust project management features, enabling better collaboration and task tracking across departments.

Insightly

  • Users may seek alternatives if they require more advanced customization options for workflows and dashboards, as Insightly's flexibility might not meet specific business needs or unique processes.
  • Businesses looking for enhanced reporting capabilities may explore other CRM solutions that offer more robust analytics tools, which can provide deeper insights into customer interactions and sales performance.
  • Companies with larger teams might consider alternatives that support more extensive user management features, as Insightly's user limits and pricing tiers could be restrictive for growing organizations.

Creatio CRM

  • While Creatio has integrations and a marketplace, users who require deep connectivity with certain niche tools or large ecosystems (e.g., extensive third-party apps) may choose alternatives with broader out-of-the-box integrations.
  • Creatio’s pricing and feature tiers are structured for mid-sized to larger businesses. Smaller teams or budget-constrained startups may opt for alternatives offering essential CRM capabilities at lower costs without advanced automation overhead.
  • Though no-code, Creatio’s workflow builder and extensive features can feel overwhelming without training. Teams with limited CRM experience might gravitate toward platforms with more intuitive interfaces or guided onboarding to reduce ramp-up time.

Software Demo

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How do EngageBay, Insightly, Bigin by Zoho CRM and Creatio CRM Compare on Features?

Total Features

56 Features

30 Features

10 Features

78 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare EngageBay, Insightly, Bigin by Zoho CRM and Creatio CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • $13.79 , Billed Yearly
          • $29
          • $7 , Billed Yearly
          • $40 , Billed Yearly

          Pricing Plans

          • Not Available
          • Free

            • Single Pipeline

            • 500 Records

            • Instant Workflows (3)

            Show more +

          • Express

            • Includes features of Free plan, plus

            • Team Pipelines (3)

            • 50,000 Records

            Show more +

          • Premier

            • Includes features of Express Edition plan. plus

            • Team Pipelines (5)

            • 100,000 Records

            Show more +

          • Growth

            $40

            /user/month

            • Provide automation to SMB clients

            • No-code user interface designer

            • No-code workflow designers

            Show more +

          • Enterprise

            $75

            /user/month

            • Enable full-scale automation for corporate and enterprise needs

            • No-code user interface designer

            • No-code workflow designers

            Show more +

          • Unlimited

            Custom

            /user/month

            • Access the full platform, all CRM products, and AI with no per-user limits

          Pricing Page

          EngageBay pricing
          Insightly pricing
          Bigin by Zoho CRM pricingCreatio CRM pricing

          EngageBay, Insightly, Bigin by Zoho CRM vs Creatio CRM: Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Available
          • Available
          Get help choosing
          Get help choosing

          EngageBay, Insightly, Bigin by Zoho CRM vs Creatio CRM Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          —
          ✓ Yes

          HIPAA

          ✗ No
          ✓ Yes

          GDPR

          ✓ Yes
          ✓ Yes

          ISO 27001

          —
          —

          Single Sign-On (SSO)

          —
          ✓ Yes

          Multi-Factor Auth (MFA)

          —
          ✓ Yes

          Data Encryption

          ✓ Yes
          ✓ Yes

          Audit Logs

          —
          ✓ Yes

          Data Residency

          🌐 Global
          🇺🇸 US

          EngageBay vs Insightly vs Bigin by Zoho CRM User Reviews & Rating Comparison

          User Ratings

          No reviews available for the product

          Rating Distribution

          482

          17

          3

          0

          0

          502

          253

          72

          40

          10

          204

          66

          7

          1

          1

          No reviews available for this product

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Users generally express high satisfaction with EngageBay’s ease of use, comprehensive features, and responsive support, though some find setup and advanced integrations challenging.

          What buyers like

          • Ease of use
          • Customer support
          • Feature completeness

          Common complaints

          • Complex onboarding
          • Integration difficulties

          Buyer sentiment

          Overall positive sentiment highlights ease of use, collaboration features, and integration capabilities, with some concerns about mobile functionality and pricing.

          What buyers like

          • Ease of use
          • Collaboration features
          • Integration with email platforms

          Common complaints

          • Limited mobile app functionality
          • Insufficient advanced reporting

          Buyer sentiment

          Buyer sentiment is very strong across 279 reviews, with consistently positive feedback.

          What buyers like

          • Simple design with a short learning curve — accessible for non-technical users.
          • Pricing targets startups and small businesses with core CRM features at low cost.
          • Pipeline management and workflow automation reduce manual steps in sales processes.

          Common complaints

          • Limited integrations with social media apps and LinkedIn or Facebook ad platforms.
          • Lacks advanced features needed by larger enterprises or complex workflows.
          • Customer support availability is inconsistent, affecting issue resolution during critical moments.

          What buyers like

          • Handles large datasets, complex hierarchies, and multi-department workflows as organizations grow.
          • Supports complex process automation, triggers, and AI-driven insights for more controlled and efficient operations.
          • Combines sales, marketing, service, and operations in one system, reducing tool fragmentation across teams.

          Common complaints

          • Initial implementation often needs careful planning to fully align processes with business requirements.
          • Advanced workflow design and configuration may require time and training for new users.

          Pros and Cons

          • All-in-one platform combining marketing automation, CRM, and helpdesk

          • User-friendly and intuitive interface reducing learning curve

          • Robust analytics and reporting for data-driven decision making

          • Onboarding can be overwhelming due to feature breadth

          • Challenges with advanced integrations like DKIM and Twilio setup

          • Unified platform for managing contacts, leads, deals, and opportunities

          • Built-in real-time messaging for team collaboration

          • Seamless syncing with Outlook and Gmail

          • Reporting tools lack robustness for advanced analytics

          • Mobile app has limited features compared to desktop

          • Real-time updates keep teams informed.

          • Integration with email and calendar enhances productivity.

          • User-friendly interface simplifies navigation.

          • Customization options may not meet all needs.

          • New users may find the interface complex.

          • Handles large datasets, complex hierarchies, and multi-department workflows as organizations grow.

          • Supports complex process automation, triggers, and AI-driven insights for more controlled and efficient operations.

          • Combines sales, marketing, service, and operations in one system, reducing tool fragmentation across teams.

          • Initial implementation often needs careful planning to fully align processes with business requirements.

          • Advanced workflow design and configuration may require time and training for new users.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Used EngageBay, Insightly, Bigin by Zoho CRM, or Creatio CRM? Tell buyers what actually differs.

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          No Integration information available.

          EngageBay, Insightly, Bigin by Zoho CRM and Creatio CRM Customers

          Customers

          Bitcoin

          Bitcoin

          IdeasIgnite

          IdeasIgnite

          Javier Mendoza

          Javier Mendoza

          4over LLC

          4over LLC

          Savanta

          Savanta

          Atlanta Eats

          Atlanta Eats

          Antech Microsystem Pvt.Ltd

          Antech Microsystem Pvt.Ltd

          Investacc

          Investacc

          Hire

          Hire

          Nasdaq

          Nasdaq

          Colgate-Palmolive

          Colgate-Palmolive

          ENT Credit Union

          ENT Credit Union

          Media and Screenshots

          Screenshots

          Deals

          8 Screenshots

          Marketing

          9 Screenshots

          Videos

          video-0

          5 Videos

          video-0

          5 Videos

          Alternatives to EngageBay, Insightly, Bigin by Zoho CRM, Creatio CRM

          Expand your comparison

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, EngageBay or Insightly?
          EngageBay edges out the other on user ratings (4.9 vs 4.3). That said, the best pick depends on your use case, so use the comparison tables above to evaluate each dimension.
          Do EngageBay and Insightly offer a free trial?
          Insightly offers a free trial. EngageBay does not.
          What is the starting price of EngageBay vs Insightly?
          EngageBay starts at $13.79 /User/Month. Insightly starts at $29 /User/Month.
          What are the top alternatives to EngageBay?
          Top alternatives to EngageBay include Outgrow, ActiveCampaign, CleverTap, Moosend, Drip.
          What are the top alternatives to Insightly?
          Top alternatives to Insightly include Bigin by Zoho CRM, Creatio CRM, SalezShark, Workbooks CRM, Revamp CRM.