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Apollo.io vs SnapEngage vs ZoomInfo Chat Comparison

Last updated:

Apollo.io

2.8(5,090 reviews)

Starting at $0 /user/month

  • Free Trial
  • Large Enterprises
  • Medium Business

Apollo is sales engagement software designed for the sales team. When managers view their team through the lens of goal setting and progress tracking, motivation increases across the board. Apollo helps make targets easi…

SnapEngage

4.5(156 reviews)

Starting at $16 /User/Month

  • Free Trial
  • Large Enterprises
  • Medium Business

SnapEngage is an advanced chat monitoring platform ideal for streamlining customer engagement and boosting sales through live chat. With its customizable workflows, it effortlessly captures and converts leads for busines…

ZoomInfo Chat

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Transform the way you build relationships with ZoomInfo Chat. This innovative platform enables you to quickly create valuable conversations with your website visitors in just a few clicks. With personalized AI-driven exp…

SnapEngage leads on user satisfaction with a 4.5-star rating across 156 reviews.

Apollo.io vs SnapEngage vs ZoomInfo Chat — at a glance

FeatureApollo.ioSnapEngageZoomInfo Chat
Rating2.8 / 54.5 / 5
Reviews5,090156
Starting price$0 /user/month$16 /User/MonthContact for pricing
Free trial Yes Yes No
Free version No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategorySales Engagement SoftwareLive Chat SoftwareLive Chat Software
Integrations9+ apps1+ apps
PlatformsSaaS/Web/CloudSaaS/Web/Cloud, Mobile - iOSSaaS/Web/Cloud
APIAvailableAvailableAvailable
Support modesBusiness Hours, Online24/7 (Live rep), OnlineBusiness Hours, Online
CertificationsSOC 2, GDPRSOC 2, HIPAA, GDPRSOC 2
Data residencyUSUSUS

Key differences between Apollo.io and SnapEngage

  • Pricing: Apollo.io starts at $0 /user/month, while SnapEngage starts at $16 /User/Month.
  • User satisfaction: SnapEngage scores higher with a 4.5-star average.
  • Deployment: Apollo.io supports SaaS/Web/Cloud; SnapEngage supports SaaS/Web/Cloud, Mobile - iOS.

Compare Apollo.io vs SnapEngage vs ZoomInfo Chat — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Sales Engagement Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Apollo.io - Sales Engagement Software
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SnapEngage - Live Chat Software
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Talk to an expert

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Biggest differences

Start here before you go deeper into features.

Apollo.io

Best for sales teams needing accurate contact data and integrated sales intelligence.

Choose if
  • You require highly accurate and reliable contact information for outreach.
  • Your sales team benefits from strong CRM integrations for pipeline visibility.
  • You want comprehensive sales intelligence combining data, analytics, and automation.
Consider alternatives if
  • Your company needs extensive third-party app integrations beyond Apollo’s limited marketplace.
  • You are a new user without dedicated onboarding support who may struggle with complexity.

SnapEngage

Best for SMBs needing proactive, omnichannel live chat with Salesforce integration.

Choose if
  • You want to boost sales and lead capture with proactive chat features.
  • Your team requires omnichannel support including Facebook Messenger and SMS.
  • You need easy Salesforce integration and customizable chat workflows.
Consider alternatives if
  • Your company needs deep, stable integrations with legacy or niche systems.
  • You require a modern UI and extensive chat customization beyond templates.

ZoomInfo Chat

Best for

Large Enterprises, Medium Business, Small Business

Apollo.io: Best for sales teams needing accurate contact data and integrated sales intelligence. SnapEngage: Best for SMBs needing proactive, omnichannel live chat with Salesforce integration.

Description

Apollo is sales engagement software designed for the sales team. When managers view their team through the lens of goal setting and progress tracking, motivation increases across the board. ... Read More about Apollo.io

SnapEngage is an advanced chat monitoring platform ideal for streamlining customer engagement and boosting sales through live chat. With its customizable workflows, it effortlessly captures ... Read More about SnapEngage

Transform the way you build relationships with ZoomInfo Chat. This innovative platform enables you to quickly create valuable conversations with your website visitors in just a few clicks. ... Read More about ZoomInfo Chat

Entry Level Pricing

  • Starts from $0 , monthly
  • Starts from $16
  • Not Available

Free Trial Availability

  • Free Trial available
  • No free trial

Spotsaas Score

What's this? ↗

9.6/10

9.3/10

8.2/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

10-50 employees51-5,000+ employees
Small BusinessMedium Business
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Apollo.io

  • Seamless CRM Alignment: Apollo.io integrates with CRMs like Salesforce and HubSpot to sync contacts, activities, and engagement data. This keeps prospecting aligned with pipeline tracking and revenue reporting. Teams benefit from cleaner data, better visibility across departments, and smoother collaboration between sales development and account executives.
  • Data-Driven Sales Decisions: Apollo.io provides visibility into email engagement, calls, meetings, and conversion activity. Sales managers can review performance trends, identify effective messaging, and adjust outreach strategies using real usage data. These insights help improve prioritization, refine campaigns, and align sales efforts with measurable outcomes.
  • Scalable Outbound Automation: Apollo.io supports scalable outbound efforts through sequences, automated follow-ups, and task scheduling. Teams can maintain steady outreach volume while keeping messages structured and timely. This setup supports growing sales teams by reducing repetitive work and helping reps handle larger lead volumes without losing consistency.
Best fit

Best fit

Apollo.io

  • 10–5,000+ employees
  • SaaS, Technology, IT Services, Marketing & Advertising, Fintech, E-commerce, Consulting, B2B Services, Software Development, Startups
  • Sales Development Representative, Business Development Manager, Account Executive, Sales Manager, Growth Manager, Revenue Operations Manager, Marketing Manager, Founder, Head of Sales
Watchouts

Reasons buyers look elsewhere

Apollo.io

  • Apollo.io follows a structured outreach and workflow model. Teams with highly customized sales processes, unique CRM setups, or complex automation requirements may prefer alternatives that allow deeper workflow customization or more flexible sequence logic.
  • Certain users seek alternatives due to concerns around email deliverability controls, sending limits, or inbox warm-up options. Tools with built-in deliverability monitoring or stricter reputation management features may feel more suitable for high-volume outbound teams.
  • While Apollo.io offers a large database, some users prefer alternatives that provide stronger coverage in specific regions, industries, or niche markets. Teams targeting localized markets or specialized verticals may find other platforms better aligned with their prospecting needs.

Software Demo

Demo

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How do Apollo.io, SnapEngage and ZoomInfo Chat Compare on Features?

Total Features

13 Features

9 Features

7 Features

Unique Features

No unique features

No unique features

No unique features

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Get Quote

Compare Apollo.io, SnapEngage and ZoomInfo Chat on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • $0 , monthly
        • $16
        • Not Available

        Pricing Plans

        • Free

          $0

          /user/month

          • AI Assistant

          • AI Research

          • 2 Sequences

          Show more +

        • Basic

          $59

          /month

          • AI Assistant

          • AI Research & AI Lead Scoring

          • Unlimited Sequences

          Show more +

        • Professional

          $99

          /user/month

          • AI Assistant

          • AI Research & AI Lead Scoring

          • Unlimited Sequences & A/Z Testing

          Show more +

        • Browse all pricing plans
        • Not Available
        • Not Available

        Pricing Page

        Apollo.io pricing
        SnapEngage pricing
        ZoomInfo Chat pricing

        Other Details

        Organization Types supported

        • Medium Business
        • Large Enterprises
        • Small Business
        • Freelancers
        • Individuals
        • Medium Business
        • Large Enterprises
        • Small Business
        • Freelancers
        • Individuals
        • Medium Business
        • Large Enterprises
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Mobile - Android
        • Installed - Windows
        • Installed - Mac
        • Mobile - iOS
        • Browser Based (Cloud)
        • Mobile - Windows
        • Browser Based (Cloud)
        • Mobile - Android
        • Installed - Windows
        • Installed - Mac
        • Mobile - iOS
        • Browser Based (Cloud)
        • Mobile - Windows
        • Browser Based (Cloud)
        • Mobile - Android
        • Installed - Windows
        • Installed - Mac
        • Mobile - iOS
        • Browser Based (Cloud)
        • Mobile - Windows
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes
        ✓ Yes

        HIPAA

        ✗ No
        ✓ Yes

        GDPR

        ✓ Yes
        ✓ Yes

        Single Sign-On (SSO)

        ✓ Yes
        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes
        ✓ Yes

        Data Encryption

        ✓ Yes
        ✓ Yes

        Audit Logs

        ✓ Yes

        Data Residency

        🇺🇸 US
        🇺🇸 US

        Apollo.io vs SnapEngage User Reviews & Rating Comparison

        User Ratings

        No reviews available for the product

        Rating Distribution

        2193

        0

        0

        0

        17

        90

        36

        11

        0

        1

        No reviews available for this product

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Buyers appreciate Apollo.io’s accurate data and ease of use but express concerns about onboarding complexity and limited integration options.

        What buyers like

        • Ease of use
        • Data accuracy
        • CRM integration

        Common complaints

        • Complexity for new users
        • Limited marketplace integrations

        Buyer sentiment

        Users generally praise SnapEngage for its ease of use, proactive engagement features, and strong reporting, while noting some integration challenges and design limitations.

        What buyers like

        • Ease of use
        • Proactive chat engagement
        • Integration with Salesforce

        Common complaints

        • Integration issues
        • Outdated user interface

        What buyers like

        • AI-driven experiences
        • Seamless prospect routing
        • Instant alerts

        Common complaints

        • May require technical setup
        • Limited offline capabilities
        • Not ideal for small teams

        Pros and Cons

        • Accurate and reliable contact data including emails and phone numbers

        • User-friendly interface with efficient search filters for lead discovery

        • Strong CRM integrations enabling seamless data alignment and pipeline visibility

        • Steep learning curve for newcomers due to feature richness without sufficient support

        • Limited marketplace for additional apps and connectors restricting advanced customization

        • Proactive chat features that boost customer engagement and revenue

        • Comprehensive reporting with visitor behavior insights

        • Easy integration with Salesforce and customizable forms

        • System integration issues and occasional technical glitches

        • Outdated design impacting user experience

        • AI capabilities provide personalized interactions with leads.

        • Efficient routing of prospects accelerates sales processes.

        • May require a learning curve for setup.

        • Not suitable for teams with limited resources.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Negative Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Integrations

        Integration with other apps

        No Integration information available.

        List of Customers

        Customers

        EY

        EY

        Colliers International

        Colliers International

        GoDaddy

        GoDaddy

        SnapEngage_customers_0

        SnapEngage_customers_0

        SnapEngage_customers_1

        SnapEngage_customers_1

        SnapEngage_customers_2

        SnapEngage_customers_2

        No Customers information available.

        Media and Screenshots

        Screenshots

        Apollo.io screenshot

        3 Screenshots

        Report large

        3 Screenshots

        Videos

        No videos available.

        video-0

        3 Videos

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Apollo.io or SnapEngage?
        SnapEngage edges out the other on user ratings (4.5 vs 2.8). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Apollo.io and SnapEngage offer a free trial?
        Yes, both Apollo.io and SnapEngage offer a free trial.
        What is the starting price of Apollo.io vs SnapEngage?
        Apollo.io starts at $0 /user/month. SnapEngage starts at $16 /User/Month.
        What are the top alternatives to Apollo.io?
        Top alternatives to Apollo.io include AroundDeal, CrankWheel, ZoomInfo Engage, Outreach, Adapt Engage.
        What are the top alternatives to SnapEngage?
        Top alternatives to SnapEngage include ZoomInfo Chat, LiveChat, Crisp, LiveEngage, Zendesk Chat.

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