What does 'Multi-Location' mean?

Connected Business's Multi-Location Accounting function helps businesses with many locations or branches to keep track of their financials per location. Some multi-location companies have forgotten how critical it is to reach out to local clients. When businesses first began marketing online, they assumed that nationalization would be the key to their success. As a result, they created massive websites to compete with online-only providers. They had some success, but they had to forego the benefits of targeting local customers. All of this was done to safeguard the company's brand and reputation while also saving money. The web, however, got more localized after that. With the introduction of the smartphone, more customers began contacting local companies via the internet. Reaching out to local customers became more vital than ever before.