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Postmark vs Close vs Bigin by Zoho CRM Comparison

Last updated:

Postmark

4.4(66 reviews)

Starting at Contact for pricing

  • Free Trial
  • Individuals
  • Freelancers / Consultants

Postmark is the transactional email software service that fixes your deliverability, increases engagement, and manages spam complaints. It works with any email service provider or hosted application to improve deliverabi…

Close

4.6(220 reviews)

Starting at $9 /user/month

  • Free Trial
  • Individuals
  • Freelancers / Consultants

Close is a sales engagement CRM built for SMBs that lets teams email, call, and text leads directly from the platform without additional add-ons. It includes Sequences, task reminders, and a Power Dialer, with all activi…

Bigin by Zoho CRM

4.6(294 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…

Close leads on user satisfaction with a 4.6-star rating across 220 reviews.

Postmark vs Close vs Bigin by Zoho CRM — at a glance

FeaturePostmarkCloseBigin by Zoho CRM
Rating4.4 / 54.6 / 54.6 / 5
Reviews66220294
Starting priceContact for pricing$9 /user/month$7 /User/Month
Free trial Yes Yes Yes
Free version No No No
Best forIndividuals, Freelancers / Consultants, Medium BusinessIndividuals, Freelancers / Consultants, Medium BusinessSmall Business
CategoryTransactional Email SoftwareCRM SoftwareCRM Software
Integrations1+ apps
PlatformsSaaS/Web/Cloud, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailableAvailable
Support modes24/7 (Live rep), Business Hours, OnlineBusiness Hours, OnlineBusiness Hours, Online
CertificationsSOC 2, HIPAA, GDPRSOC 2, GDPR
Data residencyGlobalUSGlobal

Key differences between Postmark and Close

  • Pricing: Close starts at $9 /user/month. Postmark pricing is not publicly listed.
  • User satisfaction: Close scores higher with a 4.6-star average.
  • Deployment: Postmark supports SaaS/Web/Cloud, Mobile - iOS; Close supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare Postmark vs Close vs Bigin by Zoho CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Transactional Email Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Postmark
Talk to an expert
Talk to an expert
Close - CRM Software
Talk to an expert
Talk to an expert

Free PDF comparison

Download this Postmark vs Close vs Bigin by Zoho CRM comparison

Get the full side-by-side as a PDF — these picks plus the top Transactional Email Software tools, with verified ratings, pricing and features.

  • Side-by-side on pricing, features & ratings
  • Plus the category top 10, scored & ranked
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Biggest differences

Start here before you go deeper into features.

Postmark

Best for reliable transactional email delivery with easy integration and strong support.

Choose if
  • You need guaranteed high deliverability for transactional emails.
  • Your team values quick setup via official PHP and WordPress integrations.
  • You want responsive customer support to resolve email issues promptly.
Consider alternatives if
  • You require extensive email marketing automation features beyond transactional emails.
  • You have a tight budget and need a lower-cost email solution.

Close

Best for

Individuals, Freelancers / Consultants, Medium Business

Bigin by Zoho CRM

Best for

Small Business

Postmark typically suits Individuals and Freelancers / Consultants. Close tends to fit Individuals and Freelancers / Consultants better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Postmark is the transactional email software service that fixes your deliverability, increases engagement, and manages spam complaints. It works with any email service provider or hosted ... Read More about Postmark

Close is a sales engagement CRM built for SMBs that lets teams email, call, and text leads directly from the platform without additional add-ons. It includes Sequences, task reminders, and ... Read More about Close

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM

Entry Level Pricing

  • Not Available
  • Starts from $9 , yearly
  • Starts from $7 , Billed Yearly

Free Trial Availability

SpotScore

What's this? ↗

8.8/10

8.6/10

9.0/10

User Ratings

Based on verified Spotsaas reviews

4.4

(66)

4.57

(294)

Best Company Size

Small BusinessMedium Business
5–100 employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Close

  • All-in-One Communication: Hub Close integrates calling, emailing, and texting directly into the CRM, eliminating the need for third-party tools. This unified approach increases efficiency and reduces costs for growing sales teams.
  • Built for Productivity: With features like Sequences, Power Dialer, and task reminders, Close helps sales reps stay organized, automate outreach, and follow up with leads at the right time — all of which drive higher conversion rates.
  • Transparent Collaboration with Coaching Tools: The single timeline view gives complete team visibility on lead activities, and the built-in call coaching lets sales leaders mentor and improve team performance directly within the platform.
Best fit

Best fit

Postmark

No best-fit guidance available yet.

Close

  • 5–100 employees
  • SaaS, Marketing Agencies, E-commerce, EdTech, Consulting Services, B2B Tech, Remote-first Startups
  • Account Executives, Sales Development Representatives, Sales Managers, Founders, Revenue Operations Managers, Customer Success Managers
Watchouts

Reasons buyers look elsewhere

Postmark

No alternatives guidance available yet.

Close

  • Close is specifically built for SMBs, so larger enterprises with complex sales processes or deeper customization needs may seek platforms with more robust enterprise features.
  • While strong on sales engagement, Close doesn’t offer native marketing automation or lead nurturing workflows that other CRMs like HubSpot or ActiveCampaign may provide.
  • Users looking for highly customizable or advanced analytics and forecasting capabilities may find Close’s reporting features less extensive compared to solutions like Salesforce or Zoho CRM.

Software Demo

Demo

No software demo available

Postmark has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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How do Postmark, Close and Bigin by Zoho CRM Compare on Features?

Total Features

23 Features

15 Features

10 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Postmark, Close and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • Not Available
        • $9 , yearly
        • $7 , Billed Yearly

        Pricing Plans

        • Not Available
        • Solo

          $19

          /user/month

          • Everything in Essential but:

          • Limited to 1 user

          • Limited to 10k leads

        • Essentials

          $49

          /user/month

          • Unlimited contacts & leads

          • Multiple pipelines

          • Advanced lead & activity filters

          Show more +

        • Growth

          $109

          /user/month

          • Everything in Essentials plus:

          • Automated workflows

          • Power Dialer

          Show more +

        • Browse all pricing plans
        • Free

          • Single Pipeline

          • 500 Records

          • Instant Workflows (3)

          Show more +

        • Express

          • Includes features of Free plan, plus

          • Team Pipelines (3)

          • 50,000 Records

          Show more +

        • Premier

          • Includes features of Express Edition plan. plus

          • Team Pipelines (5)

          • 100,000 Records

          Show more +

        Pricing Page

        Postmark pricing
        Close pricing
        Bigin by Zoho CRM pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes
        ✓ Yes

        HIPAA

        ✓ Yes
        ✗ No

        GDPR

        ✓ Yes
        ✓ Yes

        ISO 27001

        ✗ No
        ✗ No

        Single Sign-On (SSO)

        ✓ Yes
        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes
        ✓ Yes

        Data Encryption

        ✓ Yes
        ✓ Yes

        Audit Logs

        ✓ Yes
        ✓ Yes

        Data Residency

        🌐 Global
        🇺🇸 US

        Postmark vs Close User Reviews & Rating Comparison

        User Ratings

        Rating Distribution

        18

        7

        1

        0

        0

        604

        31

        1

        2

        1

        204

        66

        7

        1

        1

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Users generally praise Postmark for its reliable email delivery, excellent support, and ease of integration, though some find pricing and feature complexity challenging.

        What buyers like

        • Email deliverability
        • Customer support
        • Ease of integration

        Common complaints

        • Pricing competitiveness
        • Lack of training resources

        Buyer sentiment

        Buyer sentiment is very strong across 639 reviews, with consistently positive feedback.

        What buyers like

        • Provides a centralized CRM platform for managing leads, calls, emails, and workflows in one place.
        • Interface is easy to navigate, with straightforward setup and strong support for onboarding and troubleshooting.
        • Automation features including smart views, predictive dialing, and workflows reduce manual effort in sales processes.

        Common complaints

        • Reporting features are limited and could be more in-depth, especially for tracking lead lists and success rates by category.
        • Some users find the cost of calling features and overall pricing high, although they believe the value justifies it.
        • Occasional technical glitches like software crashes and dialer issues with integrations such as JustCall.

        Buyer sentiment

        Buyer sentiment is very strong across 279 reviews, with consistently positive feedback.

        What buyers like

        • Simple design with a short learning curve — accessible for non-technical users.
        • Pricing targets startups and small businesses with core CRM features at low cost.
        • Pipeline management and workflow automation reduce manual steps in sales processes.

        Common complaints

        • Limited integrations with social media apps and LinkedIn or Facebook ad platforms.
        • Lacks advanced features needed by larger enterprises or complex workflows.
        • Customer support availability is inconsistent, affecting issue resolution during critical moments.

        Pros and Cons

        • Reliable email deliverability with minimal issues

        • Excellent, responsive customer support

        • Easy-to-use API and intuitive user interface

        • Pricing is slightly higher than some competitors

        • Limited training resources for non-technical users

        • Provides a centralized, all-in-one CRM platform for managing leads, calls, emails, and workflows seamlessly, saving time and boosting productivity.

        • Intuitive and user-friendly interface with easy setup and excellent support for onboarding and troubleshooting.

        • Highly efficient automation features like smart views, predictive dialing, and workflows that reduce manual effort and streamline sales processes.

        • Reporting features are limited and could be more in-depth, especially for tracking lead lists and success rates by category.

        • Some users find the cost of calling features and overall pricing high, although they believe the value justifies it.

        • Real-time updates keep teams informed.

        • Integration with email and calendar enhances productivity.

        • User-friendly interface simplifies navigation.

        • Customization options may not meet all needs.

        • New users may find the interface complex.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Used Postmark, Close, or Bigin by Zoho CRM? Tell buyers what actually differs.

        Integrations

        Integration with other apps

        No Integration information available.

        No Integration information available.

        List of Customers

        Customers

        No Customers information available.

        Toggl

        Toggl

        Bench

        Bench

        Freightview

        Freightview

        Antech Microsystem Pvt.Ltd

        Antech Microsystem Pvt.Ltd

        Investacc

        Investacc

        Hire

        Hire

        Media and Screenshots

        Screenshots

        screenshots

        8 Screenshots

        All Leads

        12 Screenshots

        Videos

        No videos available.

        video-0

        1 Videos

        Alternatives

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Postmark or Close?
        Close edges out the other on user ratings (4.6 vs 4.4). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Postmark and Close offer a free trial?
        Yes, both Postmark and Close offer a free trial.
        What is the starting price of Postmark vs Close?
        Postmark starts at Contact for pricing. Close starts at $9 /user/month.
        What are the top alternatives to Postmark?
        Top alternatives to Postmark include SMTP, Campaigner, Moosend, SparkPost, Mailgun.
        What are the top alternatives to Close?
        Top alternatives to Close include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, Thryv.