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Pipedrive vs Apptivo vs Bigin by Zoho CRM Comparison

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Pipedrive

4.5(5,199 reviews)

Starting at $14 /user/month

  • Free Trial
  • Large Enterprises
  • Medium Business

Pipedrive is a user-friendly customer relationship management (CRM) software designed to help sales teams streamline their pipelines, manage leads efficiently, and close deals faster. Ideal for small to mid-sized busines…

Apptivo

4.1(145 reviews)

Starting at $8 /User/Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Apptivo is a web-based and mobile app based CRM that allows you to manage all of your contacts, prospects, opportunities, companies and deals in one single place. Apptivo's smart features can be flexibly configured to as…

Bigin by Zoho CRM

4.3(119 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, tasks and more. It can be accessed…

Pipedrive leads on user satisfaction with a 4.5-star rating across 5,199 reviews.

SpotSaaS Analysis

PipedriveApptivoBigin by Zoho CRM

The core difference lies in Pipedrive's focus on small to mid-sized sales teams with a robust feature set for pipeline management, while Apptivo offers a more generalized CRM solution at a lower price point without specific targeting. Ideal buyers for Pipedrive are small to medium businesses looking for an intuitive CRM, whereas Apptivo may appeal to budget-conscious users seeking basic CRM functionalities.

- Best for small to mid-sized sales teams - Streamlined pipeline management features - AI-powered prompts for enhanced productivity - Automated follow-ups to save time - User-friendly interface for quick onboarding - Pricing starts at $14

- Cost-effective CRM solution - Basic features suitable for various industries - No specific company size targeting - Potentially appealing to budget-conscious users - Lacks advanced functionalities compared to competitors - Pricing starts at $8

Pipedrive vs Apptivo vs Bigin by Zoho CRM — at a glance

FeaturePipedriveApptivoBigin by Zoho CRM
Rating4.5 / 54.1 / 54.3 / 5
Reviews5,199145119
Starting price$14 /user/month$8 /User/Month$7 /User/Month
Free trial Yes Yes Yes
Free version No No No
Best forLarge Enterprises, Medium Business, Small BusinessFreelancers / Consultants, Large Enterprises, Medium BusinessSmall Business
CategoryCRM SoftwareCRM SoftwareCRM Software
Integrations10+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - MacSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailableAvailable
Support modesBusiness Hours, Online24/7 (Live rep), Business Hours, OnlineBusiness Hours, Online
CertificationsSOC 2, GDPR
Data residencyUSUSGlobal

Key differences between Pipedrive and Apptivo

  • Pricing: Pipedrive starts at $14 /user/month, while Apptivo starts at $8 /User/Month.
  • Target audience: Pipedrive is built for Large Enterprises and Medium Business, while Apptivo targets Freelancers / Consultants and Large Enterprises.
  • User satisfaction: Pipedrive scores higher with a 4.5-star average.
  • Deployment: Pipedrive supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Apptivo supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac.

Compare Pipedrive vs Apptivo vs Bigin by Zoho CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Pipedrive - CRM Software
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Talk to an expert
Apptivo - CRM Software
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Talk to an expert

Biggest differences

Start here before you go deeper into features.

Pipedrive

Best CRM for small to mid-sized sales teams needing streamlined pipeline management.

Choose if
  • You are a small or medium business seeking an intuitive, easy-to-learn CRM.
  • Your sales team needs AI-powered prompts and automated follow-ups to boost productivity.
  • You want cost-effective CRM with strong reporting and real-time sales analytics.
Consider alternatives if
  • Your enterprise requires highly complex CRM customizations and deep third-party integrations.
  • You need extensive relationship linking beyond standard sales contacts.

Apptivo

Best for

Freelancers / Consultants, Large Enterprises, Medium Business

Bigin by Zoho CRM

Best for

Small Business

Pipedrive typically suits Large Enterprises and Medium Business. Apptivo tends to fit Freelancers / Consultants and Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Pipedrive is a user-friendly customer relationship management (CRM) software designed to help sales teams streamline their pipelines, manage leads efficiently, and close deals faster. Ideal ... Read More about Pipedrive

Apptivo is a web-based and mobile app based CRM that allows you to manage all of your contacts, prospects, opportunities, companies and deals in one single place. Apptivo's smart features ... Read More about Apptivo

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, ... Read More about Bigin by Zoho CRM

Entry Level Pricing

  • Starts from $14 , monthly
  • Starts from $8 , Billed Yearly
  • Starts from $7 , Billed Yearly

Free Trial Availability

Spotsaas Score

What's this? ↗

9.6/10

8.8/10

9.0/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

1-50 employees51-200 employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Pipedrive

  • Streamlined Sales Processes: Pipedrive helps teams like yours to visualize and manage the entire sales pipeline effortlessly, allowing you to focus on closing deals rather than getting lost in administrative tasks.
  • Intuitive User Interface: Users often appreciate Pipedrive’s clean and user-friendly design. This means your team can hit the ground running without extensive training, saving valuable time and resources.
  • Robust Reporting and Analytics: With Pipedrive’s advanced reporting tools, you can gain real-time insights into your sales performance. This empowers executives like yourself to make data-driven decisions that can elevate overall business strategy.

Apptivo

No key benefits available yet.

Best fit

Best fit

Pipedrive

  • 1-200 employees
  • Martech, Revtech, Fintech, Sales Automation, SaaS, Consulting
  • Sales Managers, Account Executives, Business Development Representatives, CRM Administrators

Apptivo

No best-fit guidance available yet.

Watchouts

Reasons buyers look elsewhere

Pipedrive

  • Users may seek alternatives to Pipedrive if they require more advanced customization options to tailor their CRM experience to specific business processes or unique sales workflows that Pipedrive doesn’t fully support.
  • Businesses with larger teams might look for alternatives that offer better scalability and user management features, ensuring that collaboration remains efficient as their workforce grows beyond Pipedrive’s capabilities.
  • Organizations needing comprehensive reporting and analytics tools may find Pipedrive lacking in depth, prompting them to explore alternatives that provide more robust insights into sales performance and customer behavior.

Apptivo

No alternatives guidance available yet.

Software Demo

Demo

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do Pipedrive, Apptivo and Bigin by Zoho CRM Compare on Features?

Total Features

10 Features

10 Features

10 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Pipedrive, Apptivo and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • $14 , monthly
        • $8 , Billed Yearly
        • $7 , Billed Yearly

        Pricing Plans

        • Lite

          $19

          /user/month

          • Lead, calendar and pipeline management

          • AI-powered report creation

          • Real-time sales feed

          Show more +

        • Growth

          $34

          /user/month

          • Lite plan +

          • Full email sync with tracking

          • Automations and nurturing sequences

          Show more +

        • Premium

          $64

          /user/month

          • Growth plan +

          • Lead generation and routing

          • Custom scoring and company data enrichment

          Show more +

        • Browse all pricing plans
        • Free

          • Single Pipeline

          • 500 Records

          • Instant Workflows (3)

          Show more +

        • Express

          • Includes features of Free plan, plus

          • Team Pipelines (3)

          • 50,000 Records

          Show more +

        • Premier

          • Includes features of Express Edition plan. plus

          • Team Pipelines (5)

          • 100,000 Records

          Show more +

        Pricing Page

        Pipedrive pricing
        Apptivo pricing
        Bigin by Zoho CRM pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes

        HIPAA

        ✗ No
        ✗ No

        GDPR

        ✓ Yes

        ISO 27001

        ✗ No

        Single Sign-On (SSO)

        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes

        Data Encryption

        ✓ Yes

        Audit Logs

        ✓ Yes

        Data Residency

        🇺🇸 US
        🇺🇸 US

        Pipedrive vs Apptivo User Reviews & Rating Comparison

        User Ratings

        Rating Distribution

        2339

        495

        70

        17

        45

        112

        40

        5

        3

        4

        204

        66

        7

        1

        1

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Overall, users praise Pipedrive for its ease of use, visual sales pipeline management, and strong customer support, though some note limitations in advanced features and integrations.

        What buyers like

        • Ease of use
        • Visual sales pipeline tracking
        • Customer support quality

        Common complaints

        • Limited integrations
        • Initial learning curve

        Buyer sentiment

        Buyer sentiment is positive across 164 reviews, with strong overall satisfaction.

        What buyers like

        • Responsive and highly professional customer support team, consistently praised for their patience, knowledge, and availability at all times.
        • Highly customizable software that adapts to varying business needs, offering flexibility and scalability for both small and large enterprises.
        • Comprehensive set of CRM tools, including lead management, sales pipeline tracking, email syncing, and calendar integration, streamlining business operations.

        Common complaints

        • Overwhelming customization options and features may be complex for new users or non-technical individuals without adequate guidance.
        • Regular updates and changes can be difficult to follow, with insufficient notifications or clear documentation on updates.
        • Occasional sluggishness in the application, such as delays when switching pages or saving data, which can hinder productivity.

        Buyer sentiment

        Buyer sentiment is positive across 279 reviews, with strong overall satisfaction.

        What buyers like

        • Simple, intuitive design with a short learning curve, making it easy to use and implement, even for non-technical users.
        • Affordable pricing tailored for startups and small businesses, offering great value for core CRM functionalities.
        • Effective pipeline management and workflow automation, enabling businesses to streamline sales processes.

        Common complaints

        • Limited integrations with third-party tools (e.g., social media apps, direct LinkedIn or Facebook ad imports), making data syncing challenging.
        • Lack of advanced features and scalability, restricting use for larger enterprises or complex workflows.
        • Inconsistent customer support with restricted availability, affecting issue resolution during critical times.

        Pros and Cons

        • Intuitive and easy-to-use interface with minimal training required

        • Cost-effective alternative to larger CRM platforms like Salesforce

        • Robust reporting and real-time sales analytics

        • Initial complexity requiring onboarding support for efficient use

        • Limited integrations with some third-party tools such as Typeform

        • Web and mobile access ensures flexibility for users.

        • Customizable features cater to diverse business needs.

        • User-friendly interface promotes quick adoption.

        • May lack advanced CRM functionalities.

        • Customization can be challenging for some users.

        • Real-time updates keep teams informed.

        • Integration with email and calendar enhances productivity.

        • User-friendly interface simplifies navigation.

        • Customization options may not meet all needs.

        • New users may find the interface complex.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Integrations

        Integration with other apps

        No Integration information available.

        No Integration information available.

        List of Customers

        Customers

        Festo

        Festo

        Remax

        Remax

        Vimeo

        Vimeo

        No Customers information available.

        Antech Microsystem Pvt.Ltd

        Antech Microsystem Pvt.Ltd

        Investacc

        Investacc

        Hire

        Hire

        Media and Screenshots

        Screenshots

        Dashboard

        5 Screenshots

        Create Approval flow

        2 Screenshots

        Videos

        video-0

        3 Videos

        video-0

        2 Videos

        Expand your shortlist

        Add another option to compare side by side

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Pipedrive or Apptivo?
        Pipedrive edges out the other on user ratings (4.5 vs 4.1). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Pipedrive and Apptivo offer a free trial?
        Yes, both Pipedrive and Apptivo offer a free trial.
        What is the starting price of Pipedrive vs Apptivo?
        Pipedrive starts at $14 /user/month. Apptivo starts at $8 /User/Month.
        What are the top alternatives to Pipedrive?
        Top alternatives to Pipedrive include Bigin by Zoho CRM, Freshsales, Salesforce, HubSpot CRM, Onpipeline.
        What are the top alternatives to Apptivo?
        Top alternatives to Apptivo include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, Salesforce.

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