9.1
Spot Score

Act! Review: Is It The Right CRM Software For Your Team?
Best for SMB teams · Mid-market
Free Trial Available
Starts from $30 / User / Month

TSD Groep
INEX
The Sherman Sheet
Cardinal Realty Group
LMT Mercer GroupTrusted by many companies including TSD Groep
Overview
Pricing
Features
Buyer feedback
Alternatives
Customers
Media
Security & Compliance
Support
FAQ
Blogs
SpotSaaS Analysis for Act!
Act! is a CRM software solution frequently utilized by small to medium-sized businesses and freelancers. With a rating of 3.6/5 from 441 user reviews, it presents a mixed reception, indicating that while some users find value, others may encounter challenges.
A key strength of Act! is its comprehensive integration capabilities, which allow smooth syncing with tools like Outlook and various marketing software. Additionally, its high degree of customization enables users to tailor the interface to their specific business needs. However, users should be aware of potential difficulties in troubleshooting technical issues, as reliance on paid support can be both costly and inconvenient during off hours.
Quick facts about Act!
What is Act!?
Act! CRM Software's powerful and simple interface makes it easy to use for both desktop and mobile devices. With Act! Automatic reminders help keep you organized, keeping you up-to-date with tasks so you can focus on what's most important to your business.
Pricing
Starts from $30 / User / Month
Free Trial available
Best For
Built for growing teams, from small businesses to mid-market
Security & Compliance
Data residency:🇺🇸
Platform
Web + mobile app (iOS & Android)
Installed - Windows
Installed - Mac
Act! Software Demo
Act! was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.
Who should consider Act!
- Team types
- Freelancers / Consultants, Medium Business
Why teams choose Act!
User-friendly design makes onboarding easy.
Automatic reminders enhance task management.
Mobile access allows for on-the-go management.
Is Act! right for you?
What buyers should know before shortlisting Act!
Act! CRM has proven itself to be a robust and reliable tool for businesses, particularly small to medium-sized enterprises, over its long history in the market.
Many longtime users commend its flexibility, ease of use, and the ability to centralize and organize vast amounts of client data. Features like integration with Outlook, customizable layouts, and marketing automation capabilities have enhanced productivity for countless users.
Act!' s support team receives high praise for their responsiveness and dedication, which adds a layer of confidence for those needing assistance.
The software’s ability to simplify complex sales processes, optimize follow-ups, and offer dynamic reporting tools ensures it remains a valuable asset for relationship management. That said, some users have voiced concerns about occasional software glitches and the challenges of migrating data or conducting updates.
Additionally, the learning curve for beginners and technical ramp-ups, particularly with new features like marketing automation, may require extra patience or external support. Moreover, the software’s interface and cloud functionality have been described as somewhat dated compared to newer CRM platforms.
Overall, Act! offers a dependable, feature-rich solution tailored for those seeking a customizable, straightforward CRM system to enhance organization and client communication, albeit with minor areas for improvement.
Act! pros and cons
- Act! pros
User-friendly design makes onboarding easy.
Automatic reminders enhance task management.
Mobile access allows for on-the-go management.
- Act! cons
Advanced features may be lacking for larger teams.
Pricing can add up for small businesses.
Ready to try it?
Get started with Act!
Start your free trial — no credit card required.
Still comparing?
See how it stacks up
Compare Act! side-by-side with top CRM Software alternatives.
What is the pricing of Act!?
Act! Pricing Plans
Act! Premium Desktop
$37.50
/User/Month
Act! Marketing Automation (Basic tier)
Rich account management
Calendar & activity tracking
Dynamic sales pipeline management
Act! Insight analytics
Show more +
Act! Premium Cloud
$30
/User/Month
Includes features of Act! Premium Desktop plan, plus
Automatic upgrades
Nightly backups
Disaster recovery
6GB Cloud storage
Show more +
Act! reviews and ratings
Buyer sentiment
Buyer sentiment is mixed to positive across 368 reviews, with clear strengths and a few common watchouts.
What buyers like
- Comprehensive integration capabilities, seamlessly syncing with tools like Outlook, phone systems, and other marketing software.
- High degree of customization, allowing users to tailor layouts and features to meet specific business needs.
- Intuitive and user-friendly interface, enabling efficient navigation for beginners and offering quick access to critical data.
Common complaints
- Difficulty in troubleshooting and resolving technical issues; reliance on paid support can be costly and inaccessible at off hours.
- Updates and upgrades can be disruptive, creating compatibility or stability issues for some users.
- Limited modern design in the interface and cloud-based functionality, making the software feel outdated compared to competitors.
What users are saying
TA
TS Abboud
05/10/24
Act! CRM
Act! is the main software we use to run our company. We track all of our interactions and communications with our clients, prospects and vendors in ...
Read more
MH
Mollie Hillburn
05/09/24
ACT!'s Sr technicians redeemed their reputation
Glad to say that a Sr Tech contacted me after seeing my review and worked with me for a couple of weeks to figure out the problems with the program. ...
Read more
EB
Ernest B
02/15/24
"act CRM Review"
What do you like best about Act!? very dynamic and powerful sales tool very easy to use What do you dislike about Act!? there is nothing i dislike it ...
Read more
AU
Anonymous User
01/11/24
"ACT is very customizable and the representatives are always helpful"
What do you like best about Act!? The title say it all. I can customize my layout to no end. When I do have an issue and get to customer service, they ...
Read more
A
anoniem
12/30/23
Clear flexible CRM without unnecessary complexity
I am an Act! user for decades already. And it is still unbeatable when used in most situations, where complexity often isn't always much of an ally. O ...
Read more
JD
Jim DeShayes
12/06/23
ACT Was Great
Act! really changed the way we communicate with our clients. The automation capabilities enabled us to send personalized email campaigns but without a ...
Read more
What are the features of Act!?
Call logging is the process of gathering, examination, and reporting technical and statistical data regarding phone calls. It excludes call…
Contact management refers to keeping, organizing, and managing information about your customers, prospects, and sales leads. In its most bas…
Customer support is a term used to describe services that assist customers in making the most cost-effective and proper usage of a product.…
Lead scoring is a sales and marketing tool for determining the sales readiness of leads. You score leads based on their level of interest in…
Publishing data cards and boosting sales through promotional efforts are part of list management. Processing orders, organizing approvals wi…
Marketing automation is a technology used to assist marketing departments, and businesses promote more effectively across different internet…
A product catalog is a marketing tool that contains vital product information to assist buyers in making a purchasing choice. Product charac…
Project management is used to supervise a team's efforts to meet all project objectives while staying within budget. The information is desc…
A quote, also known as a proposal, is a document that establishes a contractual connection between two parties. A quote is a supplier's resp…
Referral tracking entails gathering information throughout the entire referral process, from a customer registering to become a referrer to…
Act! security and data handling
Key compliance certifications and security features for IT and security teams evaluating Act!.
Certifications
Developer & data
Act! Customers
Act! Support Options
Frequently Asked Questions About Act!
Common questions buyers ask before choosing Act!.
Act! is a CRM Software. Act! offers Quotes (Proposals), List Management, Customer Support, Marketing Automation, Referral Tracking and many more functionalities.
Buyers commonly note the following limitations of Act!: Advanced features may be lacking for larger teams.; Pricing can add up for small businesses.; Customization options are limited..
Some top alternatives to Act! includes Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales and LOGICRM.
Act! offers Free Trial, Subscription pricing models
The starting price of Act! is $30/User/Month
Ready to try it?
Get started with Act!
Start your free trial — no credit card required.
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].



















