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LeadMaster vs Pipeline CRM vs Bigin by Zoho CRM vs Creatio CRM Comparison

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LeadMaster

4.1(16 reviews)

Starting at $15 /User/Month

  • Free Trial
  • Large Enterprises
  • Medium Business

LeadMaster is a cloud CRM for small sales teams that need basic lead tracking, email outreach, and automated reporting without paying for enterprise software. It covers pipeline management, email tracking, and custom wor…

Pipeline CRM

4.3(771 reviews)

Starting at $25 /User/Month

  • Free Trial
  • Freelancers / Consultants
  • Medium Business

Pipeline CRM is an innovative customer relationship management software designed specifically for businesses to boost their sales team's efficiency and close more deals. With its user-friendly sales tools, remote teams c…

Bigin by Zoho CRM

4.6(243 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…

Creatio CRM

Starting at $40 /user/month

  • Large Enterprises
  • Medium Business

Creatio is an AI-native, no-code CRM and workflow automation platform designed to help organizations manage customer relationships and business processes on a single unified system. It brings together sales, marketing, c…

Pipeline CRM leads on user satisfaction with a 4.3-star rating across 771 reviews.

LeadMaster vs Pipeline CRM vs Bigin by Zoho CRM vs Creatio CRM — at a glance

FeatureLeadMasterPipeline CRMBigin by Zoho CRMCreatio CRM
Rating4.1 / 54.3 / 54.6 / 5
Reviews16771243
Starting price$15 /User/Month$25 /User/Month$7 /User/Month$40 /user/month
Free trial Yes Yes Yes No
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessFreelancers / Consultants, Medium Business, Small BusinessSmall BusinessLarge Enterprises, Medium Business
CategoryCRM SoftwareCRM SoftwareCRM SoftwareCRM Software
Integrations5+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac, Browser Based (Cloud), Mobile - Windows
APIAvailableAvailableAvailableAvailable
Support modesOnlineBusiness Hours, OnlineBusiness Hours, OnlineOnline
CertificationsSOC 2GDPRSOC 2, HIPAA, GDPR, ISO 27001
Data residencyGlobalGlobalGlobalUnited States, United Kingdom, Australia, European Union

Key differences between LeadMaster and Pipeline CRM

  • Pricing: LeadMaster starts at $15 /User/Month, while Pipeline CRM starts at $25 /User/Month.
  • Target audience: LeadMaster is built for Large Enterprises and Medium Business, while Pipeline CRM targets Freelancers / Consultants and Medium Business.
  • User satisfaction: Pipeline CRM scores higher with a 4.3-star average.
  • Deployment: LeadMaster supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Pipeline CRM supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare LeadMaster vs Pipeline CRM vs Bigin by Zoho CRM vs Creatio CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

LeadMaster - CRM Software
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Pipeline CRM - CRM Software
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Biggest differences

Start here before you go deeper into features.

LeadMaster

Best for

Large Enterprises, Medium Business, Small Business

Pipeline CRM

Best CRM for SMBs needing simple, customizable sales pipeline management.

Choose if
  • You run a small to mid-sized sales team (11-200 employees) focused on deal tracking.
  • You want an intuitive, easy-to-learn CRM with quick onboarding and minimal setup.
  • You need affordable CRM software with customizable fields tailored to your sales workflow.
Consider alternatives if
  • Your company requires advanced CRM features and enterprise-grade capabilities.
  • You depend heavily on deep third-party app integrations and extensive plugin ecosystems.

Bigin by Zoho CRM

Best for

Small Business

Creatio CRM

Best for

Large Enterprises, Medium Business

LeadMaster typically suits Large Enterprises and Medium Business. Pipeline CRM tends to fit Freelancers / Consultants and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

LeadMaster is a cloud CRM for small sales teams that need basic lead tracking, email outreach, and automated reporting without paying for enterprise software. It covers pipeline management, ... Read More about LeadMaster

Pipeline CRM is an innovative customer relationship management software designed specifically for businesses to boost their sales team's efficiency and close more deals. With its ... Read More about Pipeline CRM

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM

Creatio is an AI-native, no-code CRM and workflow automation platform designed to help organizations manage customer relationships and business processes on a single unified system. It ... Read More about Creatio CRM

Entry Level Pricing

  • Starts from $15
  • Starts from $25 , Billed Yearly
  • Starts from $7 , Billed Yearly
  • Starts from $40 , Billed Yearly

Free Trial Availability

  • Free Trial available
  • Free Trial available
  • No free trial

SpotScore

What's this? ↗

8.5/10

9.1/10

9.0/10

Not Available

User Ratings

Based on verified Spotsaas reviews

4.09

(16)

4.35

(771)

Best Company Size

11-50 employees51-200 employees
50–10,000+ employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Pipeline CRM

  • Workflow Management: With Pipeline CRM, you can easily manage your team's sales processes, keeping everyone organized and focused on closing deals. Tasks and communications are centralized for quick access.
  • Improved Collaboration: This tool builds a collaborative environment where team members can share insights and updates in real-time. Managers can more easily track progress and confirm that everyone is aligned toward common goals.
  • Data-Driven Insights: Pipeline CRM provides reliable analytics that allow you to make informed decisions. With detailed reports and dashboards, you'll gain a clearer understanding of your sales performance and customer interactions.

Creatio CRM

  • Advanced Workflow Automation: Creatio supports end-to-end workflow automation through triggers, rules, approvals, and task orchestration. Repetitive actions such as follow-ups, lead routing, and status updates can run automatically. This reduces manual effort, minimizes errors, and keeps processes following defined standards, improving efficiency across departments.
  • AI-Driven Insights and Analytics: Creatio uses AI-driven analytics to surface trends, predict outcomes, and recommend next actions. Teams can monitor performance, forecast revenue, and identify bottlenecks using real-time dashboards. These insights help decision-makers prioritize tasks, improve planning accuracy, and adjust strategies based on actual operational data rather than assumptions.
  • Scalable for Growing Organizations: Creatio is designed to support growing teams, complex workflows, and increasing data volumes. Organizations can expand usage across departments, regions, and business units without changing platforms. Its modular structure allows teams to add features, integrations, and automation gradually as operational needs become more advanced.
Best fit

Best fit

Pipeline CRM

  • 11 to 200 employees
  • Martech, Revtech, Fintech, Sales Automation, SaaS, and Consulting
  • Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators

Creatio CRM

  • 50–10,000+ employees
  • Banking & Financial Services, Insurance, Telecommunications, Healthcare, Manufacturing, Real Estate, Professional Services, IT Services, Public Sector, Education
  • Sales Manager, CRM Manager, Revenue Operations Manager, Marketing Operations Manager, Customer Service Manager, Business Process Manager, Digital Transformation Lead, CIO
Watchouts

Reasons buyers look elsewhere

Pipeline CRM

  • Users may seek alternatives to Pipeline CRM due to specific feature gaps, such as limited customization options or a lack of advanced analytics that better suit their business needs and sales processes.
  • Organizations experiencing rapid growth might require more scalable solutions that can handle increased data and user volumes, prompting them to explore other CRM systems with robust support for expansion.
  • Teams that prioritize user experience may look for alternatives if they find Pipeline CRM's interface less intuitive or harder to navigate compared to competitors with more user-friendly designs.

Creatio CRM

  • While Creatio has integrations and a marketplace, users who require deep connectivity with certain niche tools or large ecosystems (e.g., extensive third-party apps) may choose alternatives with broader out-of-the-box integrations.
  • Creatio’s pricing and feature tiers are structured for mid-sized to larger businesses. Smaller teams or budget-constrained startups may opt for alternatives offering essential CRM capabilities at lower costs without advanced automation overhead.
  • Though no-code, Creatio’s workflow builder and extensive features can feel overwhelming without training. Teams with limited CRM experience might gravitate toward platforms with more intuitive interfaces or guided onboarding to reduce ramp-up time.

Software Demo

Demo

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How do LeadMaster, Pipeline CRM, Bigin by Zoho CRM and Creatio CRM Compare on Features?

Total Features

10 Features

10 Features

10 Features

78 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare LeadMaster, Pipeline CRM, Bigin by Zoho CRM and Creatio CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • $15
          • $25 , Billed Yearly
          • $7 , Billed Yearly
          • $40 , Billed Yearly

          Pricing Plans

          • Not Available
          • Start Plan

            • 1 Sales Pipeline

            • People

            • 250 Deals per account (Active deals)

            Show more +

          • Develop

            • 2 Sales Pipelines

            • People

            • 2500 Deals per account (Active deals)

            Show more +

          • Grow

            • 5 Sales Pipelines

            • People

            • Unlimited Deals per account (Active deals)

            Show more +

          • Free

            • Single Pipeline

            • 500 Records

            • Instant Workflows (3)

            Show more +

          • Express

            • Includes features of Free plan, plus

            • Team Pipelines (3)

            • 50,000 Records

            Show more +

          • Premier

            • Includes features of Express Edition plan. plus

            • Team Pipelines (5)

            • 100,000 Records

            Show more +

          • Growth

            $40

            /user/month

            • Provide automation to SMB clients

            • No-code user interface designer

            • No-code workflow designers

            Show more +

          • Enterprise

            $75

            /user/month

            • Enable full-scale automation for corporate and enterprise needs

            • No-code user interface designer

            • No-code workflow designers

            Show more +

          • Unlimited

            Custom

            /user/month

            • Access the full platform, all CRM products, and AI with no per-user limits

          Pricing Page

          LeadMaster pricing
          Pipeline CRM pricing
          Bigin by Zoho CRM pricingCreatio CRM pricing

          Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Available
          • Available
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes

          HIPAA

          ✗ No
          ✗ No

          GDPR

          ✓ Yes

          ISO 27001

          Data Residency

          🌐 Global
          🌐 Global

          LeadMaster vs Pipeline CRM vs Bigin by Zoho CRM User Reviews & Rating Comparison

          User Ratings

          No reviews available for the product

          Rating Distribution

          9

          4

          2

          1

          0

          581

          269

          51

          14

          8

          204

          66

          7

          1

          1

          No reviews available for this product

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Buyer sentiment is positive across 16 reviews, with strong overall satisfaction.

          What buyers like

          • Exceptional email marketing and tracking features, enabling real-time monitoring of read emails and follow-ups.
          • Automated reporting functionality saves time and enhances decision-making.
          • Simple user interface, making it easy to use even with minimal technical expertise.

          Common complaints

          • Some users find the platform too basic or outdated compared to modern CRM solutions.
          • Initial setup and familiarity with feature-rich capabilities may feel overwhelming for new users.
          • Lacks advanced design aesthetics and can appear antiquated in terms of technology.

          Buyer sentiment

          Overall positive sentiment highlights ease of use and customization, with some concerns about limited advanced features and integration depth.

          What buyers like

          • Ease of use
          • Customizability
          • Affordability

          Common complaints

          • Limited advanced features
          • Integration limitations

          Buyer sentiment

          Buyer sentiment is very strong across 279 reviews, with consistently positive feedback.

          What buyers like

          • Simple design with a short learning curve — accessible for non-technical users.
          • Pricing targets startups and small businesses with core CRM features at low cost.
          • Pipeline management and workflow automation reduce manual steps in sales processes.

          Common complaints

          • Limited integrations with social media apps and LinkedIn or Facebook ad platforms.
          • Lacks advanced features needed by larger enterprises or complex workflows.
          • Customer support availability is inconsistent, affecting issue resolution during critical moments.

          What buyers like

          • Handles large datasets, complex hierarchies, and multi-department workflows as organizations grow.
          • Supports complex process automation, triggers, and AI-driven insights for more controlled and efficient operations.
          • Combines sales, marketing, service, and operations in one system, reducing tool fragmentation across teams.

          Common complaints

          • Initial implementation often needs careful planning to fully align processes with business requirements.
          • Advanced workflow design and configuration may require time and training for new users.

          Pros and Cons

          • Powerful reporting capabilities enhance decision-making.

          • Automated campaigns streamline lead management.

          • Strong social media integration boosts outreach.

          • Complexity may deter smaller teams.

          • Customization options are limited.

          • User-friendly and intuitive interface enabling quick onboarding

          • Highly customizable fields and layouts to fit specific workflows

          • Affordable pricing providing excellent value for small businesses

          • Limited advanced features compared to more robust CRM platforms

          • Occasional clunkiness in navigation and usability

          • Real-time updates keep teams informed.

          • Integration with email and calendar enhances productivity.

          • User-friendly interface simplifies navigation.

          • Customization options may not meet all needs.

          • New users may find the interface complex.

          • Handles large datasets, complex hierarchies, and multi-department workflows as organizations grow.

          • Supports complex process automation, triggers, and AI-driven insights for more controlled and efficient operations.

          • Combines sales, marketing, service, and operations in one system, reducing tool fragmentation across teams.

          • Initial implementation often needs careful planning to fully align processes with business requirements.

          • Advanced workflow design and configuration may require time and training for new users.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Used LeadMaster, Pipeline CRM, Bigin by Zoho CRM, or Creatio CRM? Tell buyers what actually differs.

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          No Integration information available.

          List of Customers

          Customers

          No Customers information available.

          Fujifilm

          Fujifilm

          Monograma

          Monograma

          Matific

          Matific

          Antech Microsystem Pvt.Ltd

          Antech Microsystem Pvt.Ltd

          Investacc

          Investacc

          Hire

          Hire

          Nasdaq

          Nasdaq

          Colgate-Palmolive

          Colgate-Palmolive

          ENT Credit Union

          ENT Credit Union

          Media and Screenshots

          Screenshots

          LeadMaster screenshot

          2 Screenshots

          List View screenshot

          3 Screenshots

          Videos

          video-0

          2 Videos

          video-0

          3 Videos

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, LeadMaster or Pipeline CRM?
          Pipeline CRM edges out the other on user ratings (4.3 vs 4.1). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do LeadMaster and Pipeline CRM offer a free trial?
          Yes, both LeadMaster and Pipeline CRM offer a free trial.
          What is the starting price of LeadMaster vs Pipeline CRM?
          LeadMaster starts at $15 /User/Month. Pipeline CRM starts at $25 /User/Month.
          What are the top alternatives to LeadMaster?
          Top alternatives to LeadMaster include Bigin by Zoho CRM, Creatio CRM, ClickUp, Zoho CRM, Freshsales.
          What are the top alternatives to Pipeline CRM?
          Top alternatives to Pipeline CRM include Bigin by Zoho CRM, Creatio CRM, Hubspot Marketing Hub, ClickUp, Zoho CRM.