InStream vs Salesmate vs Bigin by Zoho CRM vs Creatio CRM Comparison

Last updated: May 26, 2026

InStream

4.3(135 reviews)

Starting at Contact for pricing

Freelancers / Consultants
Large Enterprises

InStream is a CRM for small to mid-sized businesses that centralizes contact management, email tracking, and social media interactions on one dashboard. It solves the problem of scattered client data by pulling conversat…

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Salesmate

4.5(59 reviews)

Starting at $12 /User/Month

Free Trial
Large Enterprises
Medium Business

Salesmate CRM is an all-in-one cloud based software for modern sales teams. It is designed to help you close more deals and increase your revenue. The system will streamline your sales process, deliver accurate analytics…

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Bigin by Zoho CRM

4.6(243 reviews)

Starting at $7 /User/Month

Free Trial
Small Business

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…

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Creatio CRM

Starting at $40 /user/month

Large Enterprises
Medium Business

Creatio is an AI-native, no-code CRM and workflow automation platform designed to help organizations manage customer relationships and business processes on a single unified system. It brings together sales, marketing, c…

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Salesmate leads on user satisfaction with a 4.5-star rating across 59 reviews.

Spotsaas Analysis

InStreamSalesmateBigin by Zoho CRM

The core difference between InStream and Salesmate is that Salesmate has a defined pricing structure, making it more accessible for budget-conscious buyers, while InStream lacks specific details on pricing and features. Ideal buyers for Salesmate are small to medium-sized businesses looking for an affordable CRM solution, while InStream may appeal to those seeking a more customizable or flexible option without a clear price point.

Who should pick which

Lacks detailed pricing information:
May offer customizable features:
Suitable for businesses seeking flexibility:
Ideal for users who prioritize customization:
No specific target market identified:
Not listed as best for any particular company size:
Priced at $12 per user:
Offers a clear and defined pricing model:
Best for small to medium-sized businesses:
Focuses on affordability in CRM solutions:
Known for user-friendly interface and features:

InStream vs Salesmate vs Bigin by Zoho CRM vs Creatio CRM — at a glance

Feature	InStream	Salesmate	Bigin by Zoho CRM	Creatio CRM
Rating	4.3 / 5	4.5 / 5	4.6 / 5	—
Reviews	135	59	243	—
Starting price	Contact for pricing	$12 /User/Month	$7 /User/Month	$40 /user/month
Free trial	No	Yes	Yes	No
Free version	No	No	No	No
Best for	Freelancers / Consultants, Large Enterprises, Medium Business	Large Enterprises, Medium Business, Small Business	Small Business	Large Enterprises, Medium Business
Category	CRM Software	CRM Software	CRM Software	CRM Software
Integrations	—	—	—	5+ apps
Platforms	SaaS/Web/Cloud, Mobile - Android	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac, Browser Based (Cloud), Mobile - Windows
API	—	Available	Available	Available
Support modes	Business Hours, Online	Business Hours, Online	Business Hours, Online	Online
Certifications	SOC 2	—	—	SOC 2, HIPAA, GDPR, ISO 27001
Data residency	US	US	Global	United States, United Kingdom, Australia, European Union

Key differences between InStream and Salesmate

Pricing: Salesmate starts at $12 /User/Month. InStream pricing is not publicly listed.
Free trial: Salesmate offers a free trial; InStream does not.
Target audience: InStream is built for Freelancers / Consultants and Large Enterprises, while Salesmate targets Large Enterprises and Medium Business.
User satisfaction: Salesmate scores higher with a 4.5-star average.
Deployment: InStream supports SaaS/Web/Cloud, Mobile - Android; Salesmate supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare InStream vs Salesmate vs Bigin by Zoho CRM vs Creatio CRM — and walk away knowing which one fits.

Which tool fits your team best

Which is actually cheaper for your team size

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Biggest differences

Features

Pricing

Buying details

Security

Buyer feedback

Integrations

Product tour

Other options

	InStream (136) Talk to an expert Talk to an expert	Salesmate (80) Talk to an expert Talk to an expert

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InStream, Salesmate, Bigin by Zoho CRM vs Creatio CRM: Biggest differences

Affiliate Disclosure

Start here before you go deeper into features.

InStream

Best for

Freelancers / Consultants, Large Enterprises, Medium Business

Salesmate

Best for

Large Enterprises, Medium Business, Small Business

Bigin by Zoho CRM

Best for

Small Business

Creatio CRM

Best for

Large Enterprises, Medium Business

InStream typically suits Freelancers / Consultants and Large Enterprises. Salesmate tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description	InStream is a CRM for small to mid-sized businesses that centralizes contact management, email tracking, and social media interactions on one dashboard. It solves the problem of scattered ... Read More about InStream	Salesmate CRM is an all-in-one cloud based software for modern sales teams. It is designed to help you close more deals and increase your revenue. The system will streamline your sales ... Read More about Salesmate	Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM	Creatio is an AI-native, no-code CRM and workflow automation platform designed to help organizations manage customer relationships and business processes on a single unified system. It ... Read More about Creatio CRM
Entry Level Pricing	Not Available	Starts from $12 , Billed Yearly	Starts from $7 , Billed Yearly	Starts from $40 , Billed Yearly
Free Trial Availability	No free trial	Get Free Trial	Get Free Trial	No free trial
SpotScore What's this? ↗	8.3/10	8.8/10	9.0/10	Not Available
User Ratings Based on verified Spotsaas reviews	4.29 (135)	4.46 (59)	4.6 (243)
Best Company Size	—	—	—	50–10,000+ employees
	Get pricing help	Get pricing help	Visit website	Visit website

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

InStream

No key benefits available yet.

Salesmate

No key benefits available yet.

Bigin by Zoho CRM

No key benefits available yet.

Creatio CRM

Advanced Workflow Automation: Creatio supports end-to-end workflow automation through triggers, rules, approvals, and task orchestration. Repetitive actions such as follow-ups, lead routing, and status updates can run automatically. This reduces manual effort, minimizes errors, and keeps processes following defined standards, improving efficiency across departments.
AI-Driven Insights and Analytics: Creatio uses AI-driven analytics to surface trends, predict outcomes, and recommend next actions. Teams can monitor performance, forecast revenue, and identify bottlenecks using real-time dashboards. These insights help decision-makers prioritize tasks, improve planning accuracy, and adjust strategies based on actual operational data rather than assumptions.
Scalable for Growing Organizations: Creatio is designed to support growing teams, complex workflows, and increasing data volumes. Organizations can expand usage across departments, regions, and business units without changing platforms. Its modular structure allows teams to add features, integrations, and automation gradually as operational needs become more advanced.

Best fit

InStream

No best-fit guidance available yet.

Salesmate

No best-fit guidance available yet.

Bigin by Zoho CRM

No best-fit guidance available yet.

Creatio CRM

50–10,000+ employees
Banking & Financial Services, Insurance, Telecommunications, Healthcare, Manufacturing, Real Estate, Professional Services, IT Services, Public Sector, Education
Sales Manager, CRM Manager, Revenue Operations Manager, Marketing Operations Manager, Customer Service Manager, Business Process Manager, Digital Transformation Lead, CIO

Watchouts

Reasons buyers look elsewhere

InStream

No alternatives guidance available yet.

Salesmate

No alternatives guidance available yet.

Bigin by Zoho CRM

No alternatives guidance available yet.

Creatio CRM

While Creatio has integrations and a marketplace, users who require deep connectivity with certain niche tools or large ecosystems (e.g., extensive third-party apps) may choose alternatives with broader out-of-the-box integrations.
Creatio’s pricing and feature tiers are structured for mid-sized to larger businesses. Smaller teams or budget-constrained startups may opt for alternatives offering essential CRM capabilities at lower costs without advanced automation overhead.
Though no-code, Creatio’s workflow builder and extensive features can feel overwhelming without training. Teams with limited CRM experience might gravitate toward platforms with more intuitive interfaces or guided onboarding to reduce ramp-up time.

Software Demo

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How do InStream, Salesmate, Bigin by Zoho CRM and Creatio CRM Compare on Features?

Total Features	8 Features	9 Features	10 Features	78 Features
Unique Features	No unique features	No unique features	No unique features	No unique features
	Get Quote	Get Quote	Visit website	Visit website

Compare InStream, Salesmate, Bigin by Zoho CRM and Creatio CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option
Starting From	Not Available	$12 , Billed Yearly	$7 , Billed Yearly	$40 , Billed Yearly
Pricing Plans	Not Available	Starter Get Started Contacts, Companies, Deals Email Sync, Tracking & Templates Multiple Pipeline Management Show more + Growth Get Started Includes features of Starter plan, plus Product Management Goal Management Show more + Boost Get Started Includes features of Growth plan, plus Team Management Increased Team Inbox Limits Show more + Browse all pricing plans	Free Get Started Single Pipeline 500 Records Instant Workflows (3) Show more + Express Get Started Includes features of Free plan, plus Team Pipelines (3) 50,000 Records Show more + Premier Get Started Includes features of Express Edition plan. plus Team Pipelines (5) 100,000 Records Show more +	Growth $40 /user/month Get Started Provide automation to SMB clients No-code user interface designer No-code workflow designers Show more + Enterprise $75 /user/month Get Started Enable full-scale automation for corporate and enterprise needs No-code user interface designer No-code workflow designers Show more + Unlimited Custom /user/month Get Started Access the full platform, all CRM products, and AI with no per-user limits
Pricing Page	Pricing information not available
	View detailed pricing	View detailed pricing	View detailed pricing	View detailed pricing

InStream, Salesmate, Bigin by Zoho CRM vs Creatio CRM: Other Details

Organization Types supported	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals
Platforms Supported	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)
Modes of support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Not Available	Available	Available	Available
	Get help choosing	Get help choosing	Visit Website	Visit Website

InStream, Salesmate, Bigin by Zoho CRM vs Creatio CRM Security & Compliance

Certifications, data handling, and security controls for IT and compliance evaluators.

SOC 2	✓ Yes	—
HIPAA	✗ No	✗ No
GDPR	—	—
ISO 27001	—	—
Data Residency	🇺🇸 US	🇺🇸 US

InStream vs Salesmate vs Bigin by Zoho CRM User Reviews & Rating Comparison

User Ratings	4.29 (based on 135 reviews)	4.46 (based on 59 reviews)	4.6 (based on 243 reviews)	No reviews available for the product
Rating Distribution	69 59 7 0 1	62 13 2 0 3	204 66 7 1 1	No reviews available for this product
Spotsaas Editor’s POV generated by AI	Buyer sentiment Buyer sentiment is positive across 136 reviews, with strong overall satisfaction. What buyers like Centralizes client data for tracking and managing customer relationships. Email and communication tracking makes it easy to monitor interactions and build customer connections. Lists and fields can be customized to match business-specific needs. Common complaints Non-intuitive interface for beginners creates a learning curve before users can use all functions. Free version has limited features, making it hard to evaluate advanced capabilities before paying. Customer service response times need improvement.	Buyer sentiment Buyer sentiment is positive across 80 reviews, with strong overall satisfaction. What buyers like Includes email tracking, automated workflows, and pipeline management in one CRM. Interface requires minimal technical expertise, accessible to first-time users. Lower price point than major competitors, well-suited for small and medium businesses. Common complaints Mobile app has limited functionality; linking contacts and deals requires manual steps. Some users report slow loading times and repetitive notifications. 10MB document attachment limit and no HIPAA compliance restrict use in regulated industries.	Buyer sentiment Buyer sentiment is very strong across 279 reviews, with consistently positive feedback. What buyers like Simple design with a short learning curve — accessible for non-technical users. Pricing targets startups and small businesses with core CRM features at low cost. Pipeline management and workflow automation reduce manual steps in sales processes. Common complaints Limited integrations with social media apps and LinkedIn or Facebook ad platforms. Lacks advanced features needed by larger enterprises or complex workflows. Customer support availability is inconsistent, affecting issue resolution during critical moments.	What buyers like Handles large datasets, complex hierarchies, and multi-department workflows as organizations grow. Supports complex process automation, triggers, and AI-driven insights for more controlled and efficient operations. Combines sales, marketing, service, and operations in one system, reducing tool fragmentation across teams. Common complaints Initial implementation often needs careful planning to fully align processes with business requirements. Advanced workflow design and configuration may require time and training for new users.
Pros and Cons	Focuses on enhancing customer interactions effectively. Modular tools allow for tailored user experiences. Helps prioritize tasks for better workflow. May not meet the needs of larger enterprises. Basic reporting may not suffice for data-driven decisions.	Streamlines sales processes with automation features. Offers detailed analytics for informed decision-making. Integrates communication tools for better engagement. May require time to fully utilize all features. Pricing can be a barrier for smaller businesses.	Real-time updates keep teams informed. Integration with email and calendar enhances productivity. User-friendly interface simplifies navigation. Customization options may not meet all needs. New users may find the interface complex.	Handles large datasets, complex hierarchies, and multi-department workflows as organizations grow. Supports complex process automation, triggers, and AI-driven insights for more controlled and efficient operations. Combines sales, marketing, service, and operations in one system, reducing tool fragmentation across teams. Initial implementation often needs careful planning to fully align processes with business requirements. Advanced workflow design and configuration may require time and training for new users.
Positive Reviews	No reviews available for the product	No reviews available for the product	No reviews available for the product	No reviews available for the product
	Read reviews	Read reviews	Read reviews

Integrations

Integration with other apps	No Integration information available.	No Integration information available.	No Integration information available.	Facebook Ads Quickbooks Microsoft 365

InStream, Salesmate, Bigin by Zoho CRM and Creatio CRM Customers

Customers	No Customers information available.	Skytop Business Loans LLC Faciliteq Zora Zamecnikova	Antech Microsystem Pvt.Ltd Investacc Hire	Nasdaq Colgate-Palmolive ENT Credit Union

Media and Screenshots

Screenshots	No screenshots available.	6 Screenshots
Videos	1 Videos	4 Videos

Alternatives to InStream, Salesmate, Bigin by Zoho CRM, Creatio CRM

Alternatives	Bigin by Zoho CRM 4.6 Creatio CRM Saleswah CRM 4.75	Bigin by Zoho CRM 4.6 Creatio CRM LeadSquared CRM 4.77	Creatio CRM OnePageCRM 4.79 Pipedrive 4.67	Bigin by Zoho CRM 4.6 OnePageCRM 4.79 IXACT Contact 4.47

Frequently asked questions

Which is better, InStream or Salesmate?: Salesmate edges out the other on user ratings (4.5 vs 4.3). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
Do InStream and Salesmate offer a free trial?: Salesmate offers a free trial. InStream does not.
What is the starting price of InStream vs Salesmate?: InStream starts at Contact for pricing. Salesmate starts at $12 /User/Month.
What are the top alternatives to InStream?: Top alternatives to InStream include Bigin by Zoho CRM, Creatio CRM, Saleswah CRM, Telenotes CRM, ConvergeHub.
What are the top alternatives to Salesmate?: Top alternatives to Salesmate include Bigin by Zoho CRM, Creatio CRM, LeadSquared CRM, Freshsales, Gold-Vision CRM.

InStream vs Salesmate vs Bigin by Zoho CRM vs Creatio CRM Comparison

InStream

Salesmate

Bigin by Zoho CRM

Creatio CRM

InStream vs Salesmate vs Bigin by Zoho CRM vs Creatio CRM — at a glance

Key differences between InStream and Salesmate

Compare InStream vs Salesmate vs Bigin by Zoho CRM vs Creatio CRM — and walk away knowing which one fits.

InStream

Salesmate

Download this InStream vs Salesmate vs Bigin by Zoho CRM vs Creatio CRM comparison

InStream, Salesmate, Bigin by Zoho CRM vs Creatio CRM: Biggest differences

Description

Entry Level Pricing

Free Trial Availability

SpotScore

User Ratings

Best Company Size

Where each option fits best

Key strengths

Best fit

Reasons buyers look elsewhere

Software Demo

Demo

Get decision help from a software advisor

How big is your team?

How do InStream, Salesmate, Bigin by Zoho CRM and Creatio CRM Compare on Features?

Compare InStream, Salesmate, Bigin by Zoho CRM and Creatio CRM on pricing

InStream, Salesmate, Bigin by Zoho CRM vs Creatio CRM: Other Details

Organization Types supported

Platforms Supported

Modes of support

API Support

InStream, Salesmate, Bigin by Zoho CRM vs Creatio CRM Security & Compliance

InStream vs Salesmate vs Bigin by Zoho CRM User Reviews & Rating Comparison

Integrations

Integration with other apps

InStream, Salesmate, Bigin by Zoho CRM and Creatio CRM Customers

Customers

Media and Screenshots

Screenshots

Videos

Alternatives to InStream, Salesmate, Bigin by Zoho CRM, Creatio CRM

Related Blogs and Articles for Crm Software

Frequently asked questions