ZoomInfo SalesOS vs LeadIQ vs Bigin by Zoho CRM vs Creatio CRM Comparison
ZoomInfo SalesOS
Starting at Contact for pricing
- Free Trial
- Medium Business
- Enterprise
ZoomInfo SalesOS is the perfect B2B sales solution for today's market. It provides sales teams with access to the largest, freshest database of company and contact intel, with tools to help progress sales progression. Em…
LeadIQ
Starting at $0 /user
- Large Enterprises
- Medium Business
LeadIQ is a lead intelligence program designed to make finding potential customers easier, with no need for manual data entry. It provides a wide range of features, from VP of sales to sales operations, Sales Development…
Bigin by Zoho CRM
Starting at $7 /User/Month
- Free Trial
- Small Business
Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…
Creatio CRM
Starting at $40 /user/month
- Large Enterprises
- Medium Business
Creatio is an AI-native, no-code CRM and workflow automation platform designed to help organizations manage customer relationships and business processes on a single unified system. It brings together sales, marketing, c…
ZoomInfo SalesOS leads on user satisfaction with a 4.7-star rating across 25 reviews.
ZoomInfo SalesOS vs LeadIQ vs Bigin by Zoho CRM vs Creatio CRM — at a glance
| Feature | ZoomInfo SalesOS | LeadIQ | Bigin by Zoho CRM | Creatio CRM |
|---|---|---|---|---|
| Rating | 4.7 / 5 | 4.2 / 5 | 4.6 / 5 | — |
| Reviews | 25 | 678 | 243 | — |
| Starting price | Contact for pricing | $0 /user | $7 /User/Month | $40 /user/month |
| Free trial | Yes | No | Yes | No |
| Free version | No | No | No | No |
| Best for | Medium Business, Enterprise | Large Enterprises, Medium Business, Small Business | Small Business | Large Enterprises, Medium Business |
| Category | Sales Intelligence Software | CRM Software | CRM Software | CRM Software |
| Integrations | — | — | — | 5+ apps |
| Platforms | SaaS/Web/Cloud | SaaS/Web/Cloud | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac, Browser Based (Cloud), Mobile - Windows |
| API | — | — | Available | Available |
| Support modes | — | Online | Business Hours, Online | Online |
| Certifications | SOC 2 | SOC 2, GDPR | — | SOC 2, HIPAA, GDPR, ISO 27001 |
| Data residency | US | US | Global | United States, United Kingdom, Australia, European Union |
Key differences between ZoomInfo SalesOS and LeadIQ
- Pricing: LeadIQ starts at $0 /user. ZoomInfo SalesOS pricing is not publicly listed.
- Free trial: ZoomInfo SalesOS offers a free trial; LeadIQ does not.
- Target audience: ZoomInfo SalesOS is built for Medium Business and Enterprise, while LeadIQ targets Large Enterprises and Medium Business.
- User satisfaction: ZoomInfo SalesOS scores higher with a 4.7-star average.
- Deployment: ZoomInfo SalesOS supports SaaS/Web/Cloud; LeadIQ supports SaaS/Web/Cloud.
Compare ZoomInfo SalesOS vs LeadIQ vs Bigin by Zoho CRM vs Creatio CRM — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Sales Intelligence Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
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ZoomInfo SalesOS, LeadIQ, Bigin by Zoho CRM vs Creatio CRM: Biggest differences
Start here before you go deeper into features.
Medium Business, Enterprise
Best for sales teams needing automated, account-based lead prospecting.
- You want to eliminate manual lead data entry to save time.
- Your sales team focuses on account-based marketing and prospecting.
- You need a streamlined workflow to accelerate pipeline building.
- You are a very small business or startup with limited sales resources.
- You require transparent, publicly available pricing before committing.
Small Business
Large Enterprises, Medium Business
ZoomInfo SalesOS typically suits Medium Business and Enterprise. LeadIQ tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.
Description | ZoomInfo SalesOS is the perfect B2B sales solution for today's market. It provides sales teams with access to the largest, freshest database of company and contact intel, with tools to help ... Read More about ZoomInfo SalesOS | LeadIQ is a lead intelligence program designed to make finding potential customers easier, with no need for manual data entry. It provides a wide range of features, from VP of sales to ... Read More about LeadIQ | Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM | Creatio is an AI-native, no-code CRM and workflow automation platform designed to help organizations manage customer relationships and business processes on a single unified system. It ... Read More about Creatio CRM |
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SpotScoreWhat's this? ↗ | Not Available | Not Available | 9.0/10 | Not Available |
User RatingsBased on verified Spotsaas reviews | ||||
Best Company Size | 50 to 5,000 employees | 51-500 employees500+ employees | — | 50–10,000+ employees |
Get pricing help |
Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
- Lead Generation: ZoomInfo SalesOS lets you uncover high-quality leads through its database of millions of contacts and companies, making your outreach more targeted and efficient.
- Data Enrichment: You can enrich your existing CRM data easily. SalesOS integrates with your current systems to provide real-time updates and insights, keeping your team informed with accurate information.
- Advanced Search Filters: The platform’s advanced search capabilities allow you to drill down into specific demographics, industries, and company sizes. This means that when you’re strategizing your next campaign, you can confidently target the right audience.
No key benefits available yet.
No key benefits available yet.
- Advanced Workflow Automation: Creatio supports end-to-end workflow automation through triggers, rules, approvals, and task orchestration. Repetitive actions such as follow-ups, lead routing, and status updates can run automatically. This reduces manual effort, minimizes errors, and keeps processes following defined standards, improving efficiency across departments.
- AI-Driven Insights and Analytics: Creatio uses AI-driven analytics to surface trends, predict outcomes, and recommend next actions. Teams can monitor performance, forecast revenue, and identify bottlenecks using real-time dashboards. These insights help decision-makers prioritize tasks, improve planning accuracy, and adjust strategies based on actual operational data rather than assumptions.
- Scalable for Growing Organizations: Creatio is designed to support growing teams, complex workflows, and increasing data volumes. Organizations can expand usage across departments, regions, and business units without changing platforms. Its modular structure allows teams to add features, integrations, and automation gradually as operational needs become more advanced.
Best fit
- 50 to 5,000 employees
- Martech, Revtech, Fintech, Sales Automation, SaaS, and Consulting
- Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators
No best-fit guidance available yet.
No best-fit guidance available yet.
- 50–10,000+ employees
- Banking & Financial Services, Insurance, Telecommunications, Healthcare, Manufacturing, Real Estate, Professional Services, IT Services, Public Sector, Education
- Sales Manager, CRM Manager, Revenue Operations Manager, Marketing Operations Manager, Customer Service Manager, Business Process Manager, Digital Transformation Lead, CIO
Reasons buyers look elsewhere
- Pricing exceeds budgets for startups and small businesses under 50 employees — competitors like HubSpot and Pipedrive offer lower entry points
- Interface requires training for new users — teams switching from Salesforce or simpler CRMs often cite learning curve as a barrier
- Data residency requirements in EU or APAC regions may conflict with ZoomInfo's data centers — compliance-focused enterprises choose Salesforce or Microsoft Dynamics instead
No alternatives guidance available yet.
No alternatives guidance available yet.
- While Creatio has integrations and a marketplace, users who require deep connectivity with certain niche tools or large ecosystems (e.g., extensive third-party apps) may choose alternatives with broader out-of-the-box integrations.
- Creatio’s pricing and feature tiers are structured for mid-sized to larger businesses. Smaller teams or budget-constrained startups may opt for alternatives offering essential CRM capabilities at lower costs without advanced automation overhead.
- Though no-code, Creatio’s workflow builder and extensive features can feel overwhelming without training. Teams with limited CRM experience might gravitate toward platforms with more intuitive interfaces or guided onboarding to reduce ramp-up time.
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How do ZoomInfo SalesOS, LeadIQ, Bigin by Zoho CRM and Creatio CRM Compare on Features?
Total Features | 5 Features | 13 Features | 10 Features | 78 Features |
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Unique Features | No unique features | No unique features | No unique features | No unique features |
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Compare ZoomInfo SalesOS, LeadIQ, Bigin by Zoho CRM and Creatio CRM on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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ZoomInfo SalesOS, LeadIQ, Bigin by Zoho CRM vs Creatio CRM: Other Details
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ZoomInfo SalesOS, LeadIQ, Bigin by Zoho CRM vs Creatio CRM Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | ✓ Yes | ✓ Yes |
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HIPAA | ✗ No | ✗ No |
GDPR | — | ✓ Yes |
ISO 27001 | — | — |
Single Sign-On (SSO) | — | ✓ Yes |
Multi-Factor Auth (MFA) | — | ✓ Yes |
Data Encryption | — | ✓ Yes |
Data Residency | 🇺🇸 US | 🇺🇸 US |
ZoomInfo SalesOS vs LeadIQ vs Bigin by Zoho CRM User Reviews & Rating Comparison
User Ratings | No reviews available for the product | |||
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Rating Distribution | No reviews available for this product | |||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Buyer sentiment is very strong across 25 reviews, with consistently positive feedback. What buyers like
Common complaints
| Buyer sentiment Users generally appreciate LeadIQ for its time-saving automation and effective prospecting features, though some express concerns about pricing transparency and suitability for smaller teams. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is very strong across 279 reviews, with consistently positive feedback. What buyers like
Common complaints
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Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
| Negative Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
Integrations
Integration with other apps | No Integration information available. | No Integration information available. | No Integration information available. |
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ZoomInfo SalesOS, LeadIQ, Bigin by Zoho CRM and Creatio CRM Customers
Customers | No Customers information available. |  TripActions  Videolicious  Credly |  Antech Microsystem Pvt.Ltd  Investacc  Hire |  Nasdaq  Colgate-Palmolive  ENT Credit Union |
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Media and Screenshots
Screenshots |  1 Screenshots |  4 Screenshots |
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Videos |  1 Videos |  1 Videos |
Alternatives to ZoomInfo SalesOS, LeadIQ, Bigin by Zoho CRM, Creatio CRM
Alternatives |
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, ZoomInfo SalesOS or LeadIQ?
- ZoomInfo SalesOS edges out the other on user ratings (4.7 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do ZoomInfo SalesOS and LeadIQ offer a free trial?
- ZoomInfo SalesOS offers a free trial. LeadIQ does not.
- What is the starting price of ZoomInfo SalesOS vs LeadIQ?
- ZoomInfo SalesOS starts at Contact for pricing. LeadIQ starts at $0 /user.
- What are the top alternatives to ZoomInfo SalesOS?
- Top alternatives to ZoomInfo SalesOS include ZoomInfo, SalesIntel, InsideView, LinkedIn Sales Navigator, Zint.
- What are the top alternatives to LeadIQ?
- Top alternatives to LeadIQ include Bigin by Zoho CRM, Creatio CRM, CloudLead, Cognism, Lusha.