Hubspot Marketing Hub vs Vtiger vs Bigin by Zoho CRM Comparison
Hubspot Marketing Hub
Starting at $18 /Month
- Free Trial
- Large Enterprises
- Medium Business
The Marketing Hub is the all-in-one marketing software that provides you with everything you need to know about your customers. It provides full customer profiles and tracking functionality across your entire marketing a…
Vtiger
Starting at $12 /user/month
- Free Trial
- Freelancers / Consultants
- Large Enterprises
Vtiger CRM has been evaluated as one of the world's best new CRM products in CRM Magazine JUNO Awards 2006. Vtiger lets you centrally store your customer information, share it with your team, and collaborate efficiently…
Bigin by Zoho CRM
Starting at $7 /User/Month
- Free Trial
- Small Business
Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…
Hubspot Marketing Hub leads on user satisfaction with a 4.9-star rating across 1,746 reviews.
Hubspot Marketing Hub vs Vtiger vs Bigin by Zoho CRM — at a glance
| Feature | Hubspot Marketing Hub | Vtiger | Bigin by Zoho CRM |
|---|---|---|---|
| Rating | 4.9 / 5 | 4.3 / 5 | 4.6 / 5 |
| Reviews | 1,746 | 705 | 294 |
| Starting price | $18 /Month | $12 /user/month | $7 /User/Month |
| Free trial | Yes | Yes | Yes |
| Free version | No | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Freelancers / Consultants, Large Enterprises, Medium Business | Small Business |
| Category | Marketing Automation Software | CRM Software | CRM Software |
| Platforms | SaaS/Web/Cloud | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS |
| API | Available | Available | Available |
| Support modes | Business Hours, Online | 24/7 (Live rep), Business Hours, Online | Business Hours, Online |
| Certifications | SOC 2, HIPAA, GDPR, ISO 27001 | GDPR | — |
| Data residency | Global | Global | Global |
Key differences between Hubspot Marketing Hub and Vtiger
- Pricing: Hubspot Marketing Hub starts at $18 /Month, while Vtiger starts at $12 /user/month.
- Target audience: Hubspot Marketing Hub is built for Large Enterprises and Medium Business, while Vtiger targets Freelancers / Consultants and Large Enterprises.
- User satisfaction: Hubspot Marketing Hub scores higher with a 4.9-star average.
- Deployment: Hubspot Marketing Hub supports SaaS/Web/Cloud; Vtiger supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.
Compare Hubspot Marketing Hub vs Vtiger vs Bigin by Zoho CRM — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Marketing Automation Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
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Biggest differences
Start here before you go deeper into features.
Best for mid-to-large B2B teams needing integrated marketing and CRM automation.
- You require a unified platform combining marketing, sales, and CRM tools seamlessly.
- Your team values an intuitive interface that supports both beginners and advanced users.
- You need robust automation workflows with dynamic personalization for inbound and content marketing.
- You are a small business with a very limited marketing budget.
- You need highly customizable design templates without relying on developer support.
Best for medium businesses needing highly customizable, all-in-one CRM functionality.
- You require extensive no-code customization of modules, workflows, and reports.
- Your team needs a centralized customer database with real-time updates.
- You want a single platform covering sales, marketing, support, and project management.
- You prioritize a modern, visually appealing user interface and design.
- Your enterprise demands advanced API integrations and high-volume data operations.
Small Business
Hubspot Marketing Hub: Best for mid-to-large B2B teams needing integrated marketing and CRM automation. Vtiger: Best for medium businesses needing highly customizable, all-in-one CRM functionality.
Description | The Marketing Hub is the all-in-one marketing software that provides you with everything you need to know about your customers. It provides full customer profiles and tracking functionality ... Read More about Hubspot Marketing Hub | Vtiger CRM has been evaluated as one of the world's best new CRM products in CRM Magazine JUNO Awards 2006. Vtiger lets you centrally store your customer information, share it with your ... Read More about Vtiger | Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM |
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Entry Level Pricing |
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Free Trial Availability | |||
SpotScoreWhat's this? ↗ | 8.9/10 | 9.3/10 | 9.0/10 |
User RatingsBased on verified Spotsaas reviews | |||
Best Company Size | 51-500 employees500+ employees | 50-500 employeesMedium Business | — |
Get pricing help | Get pricing help |
Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
No key benefits available yet.
- Streamlined Customer Relationship Management: Vtiger simplifies the way you manage customer interactions, making it easier for your team to track communications, sales, and support inquiries all in one place. As a manager, you’ll appreciate the clarity it brings to your team's workflow.
- Customizable Solutions: Whether you're an administrator looking to tailor features to fit your unique business needs or an executive wanting to align CRM processes with corporate strategy, Vtiger offers a customizable platform that adapts smoothly to your requirements.
- With Vtiger, your team can collaborate across departments. Shared calendars and task management keep everyone informed and engaged, improving productivity and creating a more cohesive work environment.
No key benefits available yet.
Best fit
No best-fit guidance available yet.
- 50-500 employees.
- Industries include Martech, Revtech, SaaS, Consulting, and Sales Automation.
- Typical users are Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators.
No best-fit guidance available yet.
Reasons buyers look elsewhere
No alternatives guidance available yet.
- Steep learning curve for new CRM users — onboarding takes longer than competitors like Salesforce or HubSpot
- Pricing higher than Zoho CRM or Pipedrive for comparable feature sets
- Limited native integrations — teams needing Slack, Zapier, or custom API connections often switch to platforms with broader app ecosystems
No alternatives guidance available yet.
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How do Hubspot Marketing Hub, Vtiger and Bigin by Zoho CRM Compare on Features?
Total Features | 9 Features | 9 Features | 10 Features |
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Unique Features | No unique features | No unique features | No unique features |
Get Quote | Get Quote |
Compare Hubspot Marketing Hub, Vtiger and Bigin by Zoho CRM on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | ✓ Yes | — |
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HIPAA | ✓ Yes | — |
GDPR | ✓ Yes | ✓ Yes |
ISO 27001 | ✓ Yes | — |
Single Sign-On (SSO) | ✓ Yes | ✓ Yes |
Multi-Factor Auth (MFA) | ✓ Yes | ✓ Yes |
Data Encryption | ✓ Yes | ✓ Yes |
Audit Logs | ✓ Yes | ✓ Yes |
Data Residency | 🌐 Global | 🌐 Global |
Hubspot Marketing Hub vs Vtiger User Reviews & Rating Comparison
User Ratings | |||
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Rating Distribution | |||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Overall, users praise HubSpot Marketing Hub for its comprehensive features and ease of use, though some find it complex and costly for smaller teams. What buyers like
Common complaints
| Buyer sentiment Users appreciate Vtiger's customization and comprehensive features but note usability and performance issues. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is very strong across 279 reviews, with consistently positive feedback. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product |
List of Customers
Customers |  Trello   SoundCloud |  Lenovo  Breezway  Lenskart |  Antech Microsystem Pvt.Ltd  Investacc  Hire |
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Media and Screenshots
Screenshots |  6 Screenshots |  7 Screenshots |
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Videos |  2 Videos |  2 Videos |
Alternatives
Alternatives |
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Hubspot Marketing Hub or Vtiger?
- Hubspot Marketing Hub edges out the other on user ratings (4.9 vs 4.3). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Hubspot Marketing Hub and Vtiger offer a free trial?
- Yes, both Hubspot Marketing Hub and Vtiger offer a free trial.
- What is the starting price of Hubspot Marketing Hub vs Vtiger?
- Hubspot Marketing Hub starts at $18 /Month. Vtiger starts at $12 /user/month.
- What are the top alternatives to Hubspot Marketing Hub?
- Top alternatives to Hubspot Marketing Hub include Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend.
- What are the top alternatives to Vtiger?
- Top alternatives to Vtiger include Bigin by Zoho CRM, Hubspot Marketing Hub, ClickUp, Zoho CRM, Freshsales.