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8.8

Spot Score

Gravity Forms - Online Form Builder Software

Gravity Forms Review: Is It The Right Online Form Builder Software For Your Team?

Best for SMB teams · Mid-market · Enterprise

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Starts from $59 / Year

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Trusted by many companies including Nike

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SpotSaaS Analysis for Gravity Forms

Gravity Forms is a versatile online form builder frequently used by web developers and marketing managers in small to medium businesses. With a rating of 4.7/5 from 202 reviews, it is broadly validated, indicating strong user satisfaction and reliability.

Users appreciate its powerful capabilities, allowing for the creation of diverse forms, and its extensive library of add-ons and integrations with popular services like Mailchimp and Stripe. However, the backend interface could use a redesign to enhance user experience, and the limited styling options without CSS can make customization more cumbersome.

Quick facts about Gravity Forms

Rating4.7/5 (202 reviews) | SpotScore: 8.8/10Best forWeb developers, Marketing managersPricingSubscription pricing listed publiclyDeploymentBrowser BasedTop strengthExtensive add-ons and integrationsWatch-outLimited styling options without CSS

What is Gravity Forms?

Create online forms and capture leads from visitors to the site. Add unlimited form fields, pages, block and custom CSS, Google Analytics and more. Gravity Forms is a popular alternative for web developers & website designers who want full control over their form designs.

Pricing

  • Starts from $59 / Year

Best For

Suited for solo users, small teams, SMBs, and enterprise

Security & Compliance

GDPR
  • Data residency:🇺🇸

Gravity Forms Screenshots

Gravity Forms was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.

Who should consider Gravity Forms

Use cases
Web development agencies, E-commerce businesses, Marketing teams capturing leads
Team types
Web developers, Website designers
Company size
Small Business, Medium Business
Workflow style
Flexible and configurable
Setup complexity
Medium

Why teams choose Gravity Forms

  • Powerful and versatile form creation capabilities

  • Extensive add-ons and integrations with popular services

  • User-friendly drag-and-drop interface suitable for beginners and developers

Is Gravity Forms right for you?

Best for developers needing powerful, customizable online form creation with extensive integrations.

Choose Gravity Forms if

  • You are a web developer or designer wanting full control over form design using CSS.
  • You need a versatile form builder with a wide range of add-ons and third-party integrations.
  • Your team requires a flexible, drag-and-drop interface suitable for both beginners and experts.

Consider alternatives if

  • You want extensive built-in styling options without writing any custom CSS.
  • Your business relies heavily on seamless integration with niche themes like Divi.

What buyers should know before shortlisting Gravity Forms

Gravity Forms is hailed as a versatile and powerful form builder, with users praising its robustness, reliability, and extensive library of add-ons. The plugin's support is top-notch, and it offers a vibrant ecosystem that keeps users engaged and well-supported.

The ability to create simple or complex forms tailored to specific needs stands out as a key strength, making it a go-to solution for many users. While some users note minor drawbacks like the need for CSS for customization or the lack of built-in integrations with certain platforms, these are overshadowed by Gravity Forms' overall performance.

The plugin's ease of use, customizable features, and integration capabilities make it a valuable asset for building forms efficiently. Gravity Forms users appreciate its flexibility, ease of customization, and integration with various services like Mailchimp, Stripe, and Google Sheets.

Overall, Gravity Forms emerges as a reliable and powerful tool for WordPress form building, offering a comprehensive solution for diverse form requirements.

Pros and cons

Gravity Forms pros and cons

  • Gravity Forms pros
  • Powerful and versatile form creation capabilities

  • Extensive add-ons and integrations with popular services

  • User-friendly drag-and-drop interface suitable for beginners and developers

  • Gravity Forms cons
  • Backend interface could be improved for better user experience

  • Limited styling options without custom CSS

4.7/5 rating
110 verified reviews
From $59

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Get started with Gravity Forms

Connect with the team for a personalised demo.

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Gravity Forms reviews and ratings

Buyer sentiment

Overall positive sentiment highlights Gravity Forms as a powerful, reliable, and well-supported form builder with minor UX and styling limitations.

What buyers like

  • Versatility and power
  • Extensive integrations
  • User-friendly interface

Common complaints

  • Backend user experience
  • Limited styling without CSS

4.7

Excellent

Based on 202 ratings & 110 reviews

Rating Distribution

Excellent

(106)

Very Good

(4)

Good

(0)

Poor

(0)

Poor

(0)

What users are saying

VV

Vinod V

12/19/23

5 out of 5

"The greatest Wordpress plugin ever"

What do you like best about Gravity Forms? It is super versatile. You can actually use it to build a whole website. The support is top-notch, and the ...

Read more

DB

Dawson B

08/04/23

5 out of 5

"The Best Form Builder for WordPress"

What do you like best about Gravity Forms? It's incredibly robust and extremely well supported. And the developers release new features and ...

Read more

JB

Jon B

04/04/23

5 out of 5

"For over 10 years my go to form solution"

What do you like best about Gravity Forms? It's reliable, and has an extensive library of add-ons for nearly every service you can imagine. It also is ...

Read more

CB

Chad B

03/19/23

5 out of 5

"It’s the undisputed champ among WordPress form builders"

What do you like best about Gravity Forms? It allows us to build forms that are about as simple or complex as we need. What do you dislike about ...

Read more

SG

Stefan G

02/28/23

5 out of 5

"Gravity Forms is our go to form builder for WordPress."

What do you like best about Gravity Forms? Gravity Forms is a great form builder plugin for WordPress. What do you dislike about Gravity Forms?

KF

Kenneth F

11/15/22

5 out of 5

"Great form builder that does what it is supposed to do."

What do you like best about Gravity Forms? I like that it allows you to create very simple sign up forms for lead gen. It is not facy, but it is a ...

Read more

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What are the features of Gravity Forms?

50%

Feature coverage

20 of 40 tracked features

360-degree feedback is a valuable software feature that allows organizations to gather feedback on an employee's performance from a variety…

App integrations refer to the process of connecting different software applications and systems together to share data and work seamlessly w…

Complex Forms is a software feature that allows users to create and customize forms with multiple sections and fields to gather important da…

Researchers can use data analysis tools to make sense of the information they have gathered. It gives them the ability to report findings an…

Drag and drop page building is at the core of the new Builder. Just drag and drop to place your content anywhere on your page, and adjust it…

Email Alerts are a powerful feature in most software applications that allows users to stay informed and updated on important events, tasks,…

Using email distribution lists, resource sharing, collaboration, research, and community engagement are all made easier. This strategy is co…

Embeddable survey refers to a software feature that allows users to easily embed survey forms on their websites, blogs, or apps. This featur…

Form sharing is a software feature that allows users to easily and securely share electronic forms with others. This feature has become incr…

Form templates are pre-designed documents or forms that can be customized and used as templates to create new forms. These templates come wi…

HIPAA Compliant software is designed to meet the regulations set forth by the Health Insurance Portability and Accountability Act (HIPAA) in…

Multi-page forms, also known as multi-step forms, are a type of form that allows users to provide information in a series of steps rather th…

Multiple choice (MC), objective response (OR), or MCQ (Multiple Choice Question) is a type of accurate assessment in which respondents are r…

An online survey is a questionnaire that the target audience completes via the Internet. Most online surveys are built as Web forms with a d…

PDF (Portable Document Format) conversion is a software feature that allows users to convert various types of documents, such as text, image…

Payments are an essential feature in any software that deals with transactions or monetary activities. This feature allows users to make and…

Site Intercept Survey is a powerful tool that allows companies to gather valuable insights from website visitors in order to improve their o…

Skip Logic is a powerful feature that allows users to create a dynamic and personalized experience for their audience. It allows you to skip…

Support for audio, images, and video is a common feature found in many software applications. This feature allows users to seamlessly incorp…

Survey templates are pre-designed questionnaires that are used to gather information from a target audience. These templates are designed to…

Security & Compliance

Gravity Forms security and data handling

Key compliance certifications and security features for IT and security teams evaluating Gravity Forms.

Certifications

GDPR✓ Certified

Security features

Single Sign-On (SSO)✗ No
Data Encryption✓ Yes
Audit Logs✗ No

Developer & data

Data residency
🇺🇸

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Gravity Forms Customers

Nike-logo

Nike

Airbnb-logo

Airbnb

NASA-logo

NASA

Unicef-logo

Unicef

ESPN-logo

ESPN

PennState-logo

PennState

Help & Contact

Gravity Forms Support Options

Customer ServiceOnline
LocationVirginia Beach City, Virginia

Connect with Gravity Forms

Frequently Asked Questions About Gravity Forms

Common questions buyers ask before choosing Gravity Forms.

Gravity Forms is a Online Form Builder Software. Gravity Forms offers App Integrations, Form Sharing, HIPAA Compliant, Form Templates, PDF Conversion and many more functionalities.

Gravity Forms is a strong fit if: You are a web developer or designer wanting full control over form design using CSS.; You need a versatile form builder with a wide range of add-ons and third-party integrations.. Consider alternatives if: You want extensive built-in styling options without writing any custom CSS.; Your business relies heavily on seamless integration with niche themes like Divi..

Buyers commonly note the following limitations of Gravity Forms: Backend interface could be improved for better user experience; Limited styling options without custom CSS; Pricing, especially for Elite license, may be expensive for some users.

Some top alternatives to Gravity Forms includes Formidable Forms, Cognito Forms, Formsite, Formstack and FormLink.

Gravity Forms offers Subscription pricing model

We don't have information regarding integrations of the Gravity Forms as of now.

The starting price of Gravity Forms is $59/Year

Free buyer scorecard

Evaluate Gravity Forms with the online form builder software buyer scorecard

A weighted online form builder software scorecard to assess Gravity Forms objectively and compare it against the alternatives.

  • Weighted criteria you can edit
  • Score vendors side-by-side
  • Shareable with your buying committee

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Ready to try it?

Get started with Gravity Forms

Get connected with the team for a personalised demo.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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