8.8
Spot Score

Gravity Forms Review: Is It The Right Online Form Builder Software For Your Team?
Best for SMB teams · Mid-market · Enterprise
Starts from $59 / Year

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SpotSaaS Analysis for Gravity Forms
Gravity Forms is a versatile online form builder frequently used by web developers and marketing managers in small to medium businesses. With a rating of 4.7/5 from 202 reviews, it is broadly validated, indicating strong user satisfaction and reliability.
Users appreciate its powerful capabilities, allowing for the creation of diverse forms, and its extensive library of add-ons and integrations with popular services like Mailchimp and Stripe. However, the backend interface could use a redesign to enhance user experience, and the limited styling options without CSS can make customization more cumbersome.
Quick facts about Gravity Forms
What is Gravity Forms?
Create online forms and capture leads from visitors to the site. Add unlimited form fields, pages, block and custom CSS, Google Analytics and more. Gravity Forms is a popular alternative for web developers & website designers who want full control over their form designs.
Pricing
Starts from $59 / Year
Best For
Suited for solo users, small teams, SMBs, and enterprise
Security & Compliance
Data residency:🇺🇸
Gravity Forms Screenshots
Gravity Forms was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.
Who should consider Gravity Forms
- Use cases
- Web development agencies, E-commerce businesses, Marketing teams capturing leads
- Team types
- Web developers, Website designers
- Company size
- Small Business, Medium Business
- Workflow style
- Flexible and configurable
- Setup complexity
- Medium
Why teams choose Gravity Forms
Powerful and versatile form creation capabilities
Extensive add-ons and integrations with popular services
User-friendly drag-and-drop interface suitable for beginners and developers
Is Gravity Forms right for you?
Best for developers needing powerful, customizable online form creation with extensive integrations.
Choose Gravity Forms if
- You are a web developer or designer wanting full control over form design using CSS.
- You need a versatile form builder with a wide range of add-ons and third-party integrations.
- Your team requires a flexible, drag-and-drop interface suitable for both beginners and experts.
Consider alternatives if
- You want extensive built-in styling options without writing any custom CSS.
- Your business relies heavily on seamless integration with niche themes like Divi.
What buyers should know before shortlisting Gravity Forms
Gravity Forms is hailed as a versatile and powerful form builder, with users praising its robustness, reliability, and extensive library of add-ons. The plugin's support is top-notch, and it offers a vibrant ecosystem that keeps users engaged and well-supported.
The ability to create simple or complex forms tailored to specific needs stands out as a key strength, making it a go-to solution for many users. While some users note minor drawbacks like the need for CSS for customization or the lack of built-in integrations with certain platforms, these are overshadowed by Gravity Forms' overall performance.
The plugin's ease of use, customizable features, and integration capabilities make it a valuable asset for building forms efficiently. Gravity Forms users appreciate its flexibility, ease of customization, and integration with various services like Mailchimp, Stripe, and Google Sheets.
Overall, Gravity Forms emerges as a reliable and powerful tool for WordPress form building, offering a comprehensive solution for diverse form requirements.
Gravity Forms pros and cons
- Gravity Forms pros
Powerful and versatile form creation capabilities
Extensive add-ons and integrations with popular services
User-friendly drag-and-drop interface suitable for beginners and developers
- Gravity Forms cons
Backend interface could be improved for better user experience
Limited styling options without custom CSS
Ready to try it?
Get started with Gravity Forms
Connect with the team for a personalised demo.
Still comparing?
See how it stacks up
Compare Gravity Forms side-by-side with top Online Form Builder Software alternatives.
What is the pricing of Gravity Forms?
Gravity Forms Pricing Plans
Basic License
$59
/Year
1 Site
Standard Support
HubSpot Add-On
Mailchimp Add-On
Active Campaign Add-On
Show more +
Elite License
$259
/Year
Unlimited Sites
Priority Support
WordPress Multisite
User Registration Add-On
Authorize.net Add-On
Show more +
Pro License
$159
/Year
3 Sites
Standard Support
Stripe Add-On
Dropbox Add-On
Square Add-On
Show more +
Gravity Forms reviews and ratings
Buyer sentiment
Overall positive sentiment highlights Gravity Forms as a powerful, reliable, and well-supported form builder with minor UX and styling limitations.
What buyers like
- Versatility and power
- Extensive integrations
- User-friendly interface
Common complaints
- Backend user experience
- Limited styling without CSS
What users are saying
VV
Vinod V
12/19/23
"The greatest Wordpress plugin ever"
What do you like best about Gravity Forms? It is super versatile. You can actually use it to build a whole website. The support is top-notch, and the ...
Read more
DB
Dawson B
08/04/23
"The Best Form Builder for WordPress"
What do you like best about Gravity Forms? It's incredibly robust and extremely well supported. And the developers release new features and ...
Read more
JB
Jon B
04/04/23
"For over 10 years my go to form solution"
What do you like best about Gravity Forms? It's reliable, and has an extensive library of add-ons for nearly every service you can imagine. It also is ...
Read more
CB
Chad B
03/19/23
"It’s the undisputed champ among WordPress form builders"
What do you like best about Gravity Forms? It allows us to build forms that are about as simple or complex as we need. What do you dislike about ...
Read more
SG
Stefan G
02/28/23
"Gravity Forms is our go to form builder for WordPress."
What do you like best about Gravity Forms? Gravity Forms is a great form builder plugin for WordPress. What do you dislike about Gravity Forms?
KF
Kenneth F
11/15/22
"Great form builder that does what it is supposed to do."
What do you like best about Gravity Forms? I like that it allows you to create very simple sign up forms for lead gen. It is not facy, but it is a ...
Read more

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What are the features of Gravity Forms?
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Gravity Forms security and data handling
Key compliance certifications and security features for IT and security teams evaluating Gravity Forms.
Certifications
Security features
Developer & data
Gravity Forms Customers
Gravity Forms Support Options
Frequently Asked Questions About Gravity Forms
Common questions buyers ask before choosing Gravity Forms.
Gravity Forms is a Online Form Builder Software. Gravity Forms offers App Integrations, Form Sharing, HIPAA Compliant, Form Templates, PDF Conversion and many more functionalities.
Gravity Forms is a strong fit if: You are a web developer or designer wanting full control over form design using CSS.; You need a versatile form builder with a wide range of add-ons and third-party integrations.. Consider alternatives if: You want extensive built-in styling options without writing any custom CSS.; Your business relies heavily on seamless integration with niche themes like Divi..
Buyers commonly note the following limitations of Gravity Forms: Backend interface could be improved for better user experience; Limited styling options without custom CSS; Pricing, especially for Elite license, may be expensive for some users.
Some top alternatives to Gravity Forms includes Formidable Forms, Cognito Forms, Formsite, Formstack and FormLink.
Gravity Forms offers Subscription pricing model
The starting price of Gravity Forms is $59/Year
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Ready to try it?
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].





















