Xero vs Agentforce Sales (formerly Salesforce Sales Cloud) vs Bigin by Zoho CRM vs Creatio CRM Comparison
Xero
Starting at $3.75 /month
- Free Trial
- Freelancers / Consultants
- Medium Business
Xero software is a cloud-based accounting system that helps businesses manage their finances, run payroll, and save time so they can focus on growing their business. This single platform connects all your finances and in…
Agentforce Sales (formerly Salesforce Sales Cloud)
Starting at $25 /user/month
- Free Trial
- Freelancers / Consultants
- Large Enterprises
Agentforce Sales (formerly Salesforce Sales Cloud) is Salesforce's flagship AI-powered sales CRM. It combines core CRM — lead, contact, opportunity and pipeline management, forecasting and analytics — with Agentforce, Sa…
Bigin by Zoho CRM
Starting at $7 /User/Month
- Free Trial
- Small Business
Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…
Creatio CRM
Starting at $40 /user/month
- Large Enterprises
- Medium Business
Creatio is an AI-native, no-code CRM and workflow automation platform designed to help organizations manage customer relationships and business processes on a single unified system. It brings together sales, marketing, c…
Xero leads on user satisfaction with a 4.7-star rating across 4,199 reviews.
Xero vs Agentforce Sales (formerly Salesforce Sales Cloud) vs Bigin by Zoho CRM vs Creatio CRM — at a glance
| Feature | Xero | Agentforce Sales (formerly Salesforce Sales Cloud) | Bigin by Zoho CRM | Creatio CRM |
|---|---|---|---|---|
| Rating | 4.7 / 5 | 4.5 / 5 | 4.6 / 5 | — |
| Reviews | 4,199 | 646 | 243 | — |
| Starting price | $3.75 /month | $25 /user/month | $7 /User/Month | $40 /user/month |
| Free trial | Yes | Yes | Yes | No |
| Free version | No | No | No | No |
| Best for | Freelancers / Consultants, Medium Business, Small Business | Freelancers / Consultants, Large Enterprises, Medium Business | Small Business | Large Enterprises, Medium Business |
| Category | Accounting Software | CRM Software | CRM Software | CRM Software |
| Integrations | 14+ apps | 13+ apps | — | 5+ apps |
| Platforms | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac, Browser Based (Cloud), Mobile - Windows |
| API | Available | Available | Available | Available |
| Support modes | 24/7 (Live rep), Online | Business Hours, Online | Business Hours, Online | Online |
| Certifications | SOC 2, GDPR, ISO 27001 | SOC 2, HIPAA, GDPR, ISO 27001 | — | SOC 2, HIPAA, GDPR, ISO 27001 |
| Data residency | Global | Global | Global | United States, United Kingdom, Australia, European Union |
Key differences between Xero and Agentforce Sales (formerly Salesforce Sales Cloud)
- Pricing: Xero starts at $3.75 /month, while Agentforce Sales (formerly Salesforce Sales Cloud) starts at $25 /user/month.
- User satisfaction: Xero scores higher with a 4.7-star average.
- Deployment: Xero supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Agentforce Sales (formerly Salesforce Sales Cloud) supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.
Compare Xero vs Agentforce Sales (formerly Salesforce Sales Cloud) vs Bigin by Zoho CRM vs Creatio CRM — and walk away knowing which one fits.
Which tool fits your team best
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Where each product wins, per real buyers
Most Accounting Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
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Xero, Agentforce Sales (formerly Salesforce Sales Cloud), Bigin by Zoho CRM vs Creatio CRM: Biggest differences
Start here before you go deeper into features.
Best for small businesses needing user-friendly, cloud-based accounting with strong support.
- You are a small business or professional services firm with up to 50 employees.
- You want an intuitive interface with real-time collaboration for multiple users.
- You value highly responsive and knowledgeable customer support for troubleshooting.
- You are a large enterprise requiring complex, multi-entity accounting features.
- You need extensive self-service options for advanced accounting processes without relying on support.
Agentforce Sales (formerly Salesforce Sales Cloud)
Best for medium to large enterprises needing highly customizable CRM solutions.
- You require extensive customization to fit unique industry workflows.
- Your team needs robust analytics and reporting for data-driven sales decisions.
- You want seamless integration with numerous third-party applications and APIs.
- You are a small business or startup with a limited budget.
- Your team lacks technical expertise or prior CRM experience.
Small Business
Large Enterprises, Medium Business
Xero: Best for small businesses needing user-friendly, cloud-based accounting with strong support. Agentforce Sales (formerly Salesforce Sales Cloud): Best for medium to large enterprises needing highly customizable CRM solutions.
Description | Xero software is a cloud-based accounting system that helps businesses manage their finances, run payroll, and save time so they can focus on growing their business. This single platform ... Read More about Xero | Agentforce Sales (formerly Salesforce Sales Cloud) is Salesforce's flagship AI-powered sales CRM. It combines core CRM — lead, contact, opportunity and pipeline management, forecasting and ... Read More about Agentforce Sales (formerly Salesforce Sales Cloud) | Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM | Creatio is an AI-native, no-code CRM and workflow automation platform designed to help organizations manage customer relationships and business processes on a single unified system. It ... Read More about Creatio CRM |
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SpotScoreWhat's this? ↗ | 9.6/10 | 9.8/10 | 9.0/10 | Not Available |
User RatingsBased on verified Spotsaas reviews | ||||
Best Company Size | 1-50 employeesSmall Business | 50 to 10,000 employeesMedium to Large Enterprises | — | 50–10,000+ employees |
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Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
- Simplified Financial Management: With Xero, you can easily manage your business finances in one place. Users appreciate the intuitive dashboard that provides a clear overview of cash flow, invoices, and expenses at a glance.
- Real-Time Collaboration: Xero allows multiple users to access and work on financial data simultaneously. This feature builds collaboration among teams, keeping everyone aligned and current without emailing spreadsheets back and forth.
- Automated Processes: Say goodbye to tedious manual entries! Xero automates recurring invoicing and bank reconciliation, saving you precious time that you can redirect towards strategic planning and growth initiatives.
Agentforce Sales (formerly Salesforce Sales Cloud)
- Simplified Sales Processes: Salesforce simplifies the entire sales cycle, allowing teams to manage leads, opportunities, and customer interactions smoothly. I've seen firsthand how this leads to increased efficiency and higher conversion rates.
- Analytics and Reporting: With Salesforce's analytics tools, managers can gain insights into performance metrics. This allows for informed decision-making based on real-time data, so strategies stay aligned with business goals.
- Customizable Solutions: One of Salesforce's key features is its adaptability. Whether you're in retail, healthcare, or finance, the platform can be designed for your specific industry needs. I often recommend using this flexibility for maximum impact.
No key benefits available yet.
- Advanced Workflow Automation: Creatio supports end-to-end workflow automation through triggers, rules, approvals, and task orchestration. Repetitive actions such as follow-ups, lead routing, and status updates can run automatically. This reduces manual effort, minimizes errors, and keeps processes following defined standards, improving efficiency across departments.
- AI-Driven Insights and Analytics: Creatio uses AI-driven analytics to surface trends, predict outcomes, and recommend next actions. Teams can monitor performance, forecast revenue, and identify bottlenecks using real-time dashboards. These insights help decision-makers prioritize tasks, improve planning accuracy, and adjust strategies based on actual operational data rather than assumptions.
- Scalable for Growing Organizations: Creatio is designed to support growing teams, complex workflows, and increasing data volumes. Organizations can expand usage across departments, regions, and business units without changing platforms. Its modular structure allows teams to add features, integrations, and automation gradually as operational needs become more advanced.
Best fit
- 1-50 employees
- Accounting, Retail, Hospitality, Non-Profit, Professional Services
- Accountants, Bookkeepers, Business Owners, Finance Managers, Operations Managers
Agentforce Sales (formerly Salesforce Sales Cloud)
- 50 to 10,000 employees
- Martech, Revtech, Fintech, Sales Automation, SaaS, and Consulting
- Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators
No best-fit guidance available yet.
- 50–10,000+ employees
- Banking & Financial Services, Insurance, Telecommunications, Healthcare, Manufacturing, Real Estate, Professional Services, IT Services, Public Sector, Education
- Sales Manager, CRM Manager, Revenue Operations Manager, Marketing Operations Manager, Customer Service Manager, Business Process Manager, Digital Transformation Lead, CIO
Reasons buyers look elsewhere
- Users may seek alternatives to Xero due to its pricing structure, especially for small businesses or startups that require budget-friendly accounting solutions without compromising essential features.
- Some businesses might find Xero’s interface challenging, prompting them to explore options that offer a more intuitive and user-friendly experience for their team members.
- Companies with specific industry needs might find that Xero lacks certain tailored functionalities, leading them to consider alternatives that provide specialized features for their sector.
Agentforce Sales (formerly Salesforce Sales Cloud)
- Pricing exceeds $165/month for most teams — buyers with <50 employees often switch to HubSpot CRM ($50/month) or Pipedrive ($59/month) for lower cost
- Lacks pre-built templates for specific industries like real estate or nonprofits — teams needing vertical solutions add Zoho CRM or industry-specific alternatives
- Requires 4–6 weeks of admin setup and training — companies wanting faster deployment choose Pipedrive or Monday.com Sales for quicker onboarding
No alternatives guidance available yet.
- While Creatio has integrations and a marketplace, users who require deep connectivity with certain niche tools or large ecosystems (e.g., extensive third-party apps) may choose alternatives with broader out-of-the-box integrations.
- Creatio’s pricing and feature tiers are structured for mid-sized to larger businesses. Smaller teams or budget-constrained startups may opt for alternatives offering essential CRM capabilities at lower costs without advanced automation overhead.
- Though no-code, Creatio’s workflow builder and extensive features can feel overwhelming without training. Teams with limited CRM experience might gravitate toward platforms with more intuitive interfaces or guided onboarding to reduce ramp-up time.
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How do Xero, Agentforce Sales (formerly Salesforce Sales Cloud), Bigin by Zoho CRM and Creatio CRM Compare on Features?
Total Features | 17 Features | 11 Features | 10 Features | 78 Features |
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Unique Features | No unique features | No unique features | No unique features | No unique features |
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Compare Xero, Agentforce Sales (formerly Salesforce Sales Cloud), Bigin by Zoho CRM and Creatio CRM on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Xero, Agentforce Sales (formerly Salesforce Sales Cloud), Bigin by Zoho CRM vs Creatio CRM: Other Details
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Xero, Agentforce Sales (formerly Salesforce Sales Cloud), Bigin by Zoho CRM vs Creatio CRM Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | ✓ Yes | ✓ Yes |
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HIPAA | ✗ No | ✓ Yes |
GDPR | ✓ Yes | ✓ Yes |
ISO 27001 | ✓ Yes | ✓ Yes |
Single Sign-On (SSO) | ✓ Yes | ✓ Yes |
Multi-Factor Auth (MFA) | ✓ Yes | ✓ Yes |
Data Encryption | ✓ Yes | ✓ Yes |
Audit Logs | ✓ Yes | ✓ Yes |
Data Residency | 🌐 Global | 🌐 Global |
Xero vs Agentforce Sales (formerly Salesforce Sales Cloud) vs Bigin by Zoho CRM User Reviews & Rating Comparison
User Ratings | No reviews available for the product | |||
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Rating Distribution | No reviews available for this product | |||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Overall positive sentiment highlights Xero's ease of use and excellent customer support, though some users note challenges with initial support access and advanced features. What buyers like
Common complaints
| Buyer sentiment Overall positive sentiment highlights Salesforce's customization, analytics, and integration strengths, tempered by concerns about cost and complexity. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is very strong across 279 reviews, with consistently positive feedback. What buyers like
Common complaints
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Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
Integrations
Integration with other apps | No Integration information available. |
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Xero, Agentforce Sales (formerly Salesforce Sales Cloud), Bigin by Zoho CRM and Creatio CRM Customers
Customers |  Coco cubano |  BBVA  Brunello Cucinelli  Unilever |  Antech Microsystem Pvt.Ltd  Investacc  Hire |  Nasdaq  Colgate-Palmolive  ENT Credit Union |
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Media and Screenshots
Screenshots |  3 Screenshots |  3 Screenshots |
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Videos |  2 Videos |  5 Videos |
Alternatives to Xero, Agentforce Sales (formerly Salesforce Sales Cloud), Bigin by Zoho CRM, Creatio CRM
Alternatives |
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Xero or Agentforce Sales (formerly Salesforce Sales Cloud)?
- Xero edges out the other on user ratings (4.7 vs 4.5). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Xero and Agentforce Sales (formerly Salesforce Sales Cloud) offer a free trial?
- Yes, both Xero and Agentforce Sales (formerly Salesforce Sales Cloud) offer a free trial.
- What is the starting price of Xero vs Agentforce Sales (formerly Salesforce Sales Cloud)?
- Xero starts at $3.75 /month. Agentforce Sales (formerly Salesforce Sales Cloud) starts at $25 /user/month.
- What are the top alternatives to Xero?
- Top alternatives to Xero include Zoho Books, Sage Accounting (Sage One), Freshbooks, Pilot, Accounting Seed.
- What are the top alternatives to Agentforce Sales (formerly Salesforce Sales Cloud)?
- Top alternatives to Agentforce Sales (formerly Salesforce Sales Cloud) include Bigin by Zoho CRM, Creatio CRM, LeadSquared CRM, Salesmate, CrmOne.