Thryv vs Close vs Bigin by Zoho CRM Comparison
Thryv
Starting at Contact for pricing
- Medium Business
- Small Business
Thryv is a web-based customer relationship management (CRM) software, which is the most effective tool for organizing your contacts, leads and marketing campaigns. This program allows to create users individually or crea…
Close
Starting at $9 /user/month
- Free Trial
- Individuals
- Freelancers / Consultants
Close is a sales engagement CRM built for SMBs that lets teams email, call, and text leads directly from the platform without additional add-ons. It includes Sequences, task reminders, and a Power Dialer, with all activi…
Bigin by Zoho CRM
Starting at $7 /User/Month
- Free Trial
- Small Business
Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…
Thryv leads on user satisfaction with a 4.8-star rating across 369 reviews.
Thryv vs Close vs Bigin by Zoho CRM — at a glance
| Feature | Thryv | Close | Bigin by Zoho CRM |
|---|---|---|---|
| Rating | 4.8 / 5 | 4.6 / 5 | 4.6 / 5 |
| Reviews | 369 | 220 | 294 |
| Starting price | Contact for pricing | $9 /user/month | $7 /User/Month |
| Free trial | No | Yes | Yes |
| Free version | No | No | No |
| Best for | Medium Business, Small Business | Individuals, Freelancers / Consultants, Medium Business | Small Business |
| Category | CRM Software | CRM Software | CRM Software |
| Integrations | — | 1+ apps | — |
| Platforms | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS |
| API | Available | Available | Available |
| Support modes | 24/7 (Live rep), Business Hours, Online | Business Hours, Online | Business Hours, Online |
| Certifications | SOC 2, GDPR | SOC 2, GDPR | — |
| Data residency | US | US | Global |
Key differences between Thryv and Close
- Pricing: Close starts at $9 /user/month. Thryv pricing is not publicly listed.
- Free trial: Close offers a free trial; Thryv does not.
- Target audience: Thryv is built for Medium Business and Small Business, while Close targets Individuals and Freelancers / Consultants.
- User satisfaction: Thryv scores higher with a 4.8-star average.
- Deployment: Thryv supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Close supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.
Compare Thryv vs Close vs Bigin by Zoho CRM — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
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Biggest differences
Start here before you go deeper into features.
Best all-in-one CRM for small businesses needing simple, integrated marketing tools.
- You run a small business with 1-100 employees needing streamlined CRM and marketing.
- You want an easy-to-use platform combining CRM, scheduling, marketing, and website management.
- You value responsive, knowledgeable customer support available 24/7 for quick issue resolution.
- Your business requires advanced paid advertising tracking and detailed marketing analytics.
- You are a large enterprise with complex CRM needs beyond a simple, streamlined workflow.
Individuals, Freelancers / Consultants, Medium Business
Small Business
Thryv typically suits Medium Business and Small Business. Close tends to fit Individuals and Freelancers / Consultants better. The right choice depends on your team size, workflow, and whether a free trial matters.
Description | Thryv is a web-based customer relationship management (CRM) software, which is the most effective tool for organizing your contacts, leads and marketing campaigns. This program allows to ... Read More about Thryv | Close is a sales engagement CRM built for SMBs that lets teams email, call, and text leads directly from the platform without additional add-ons. It includes Sequences, task reminders, and ... Read More about Close | Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM |
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Entry Level Pricing |
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Free Trial Availability |
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SpotScoreWhat's this? ↗ | 9.3/10 | 8.6/10 | 9.0/10 |
User RatingsBased on verified Spotsaas reviews | |||
Best Company Size | 1-50 employees51-100 employees | 5–100 employees | — |
Get pricing help | Get pricing help |
Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
- Client Management: Thryv allows you to easily manage client relationships, keeping important details accessible. You can track interactions and maintain communication history.
- Automated Marketing Solutions: With built-in marketing tools, you can create and schedule campaigns to engage clients effectively. Imagine reaching out to your audience without the manual hassle—Thryv makes this a reality.
- Reliable Scheduling Features: Say goodbye to double bookings and missed appointments. Thryv's intuitive scheduling system helps both you and your clients find suitable times easily, improving overall satisfaction.
- All-in-One Communication: Hub Close integrates calling, emailing, and texting directly into the CRM, eliminating the need for third-party tools. This unified approach increases efficiency and reduces costs for growing sales teams.
- Built for Productivity: With features like Sequences, Power Dialer, and task reminders, Close helps sales reps stay organized, automate outreach, and follow up with leads at the right time — all of which drive higher conversion rates.
- Transparent Collaboration with Coaching Tools: The single timeline view gives complete team visibility on lead activities, and the built-in call coaching lets sales leaders mentor and improve team performance directly within the platform.
No key benefits available yet.
Best fit
- 1 to 100 employees
- Small Business Services, Local Marketing, Professional Services, and Home Services
- Business Owners, Marketing Managers, Customer Service Representatives, and Operations Managers
- 5–100 employees
- SaaS, Marketing Agencies, E-commerce, EdTech, Consulting Services, B2B Tech, Remote-first Startups
- Account Executives, Sales Development Representatives, Sales Managers, Founders, Revenue Operations Managers, Customer Success Managers
No best-fit guidance available yet.
Reasons buyers look elsewhere
- Users may seek alternatives to Thryv if they require more industry-specific features tailored to niche markets, as some businesses need specialized tools that Thryv may not offer.
- Budget constraints could lead users to explore more cost-effective solutions, especially small businesses looking for essential functionalities without the additional costs associated with Thryv's comprehensive offerings.
- Businesses that prioritize user interface and experience might consider alternatives if they find Thryv's platform less intuitive or difficult to navigate compared to other user-friendly options available in the market.
- Close is specifically built for SMBs, so larger enterprises with complex sales processes or deeper customization needs may seek platforms with more robust enterprise features.
- While strong on sales engagement, Close doesn’t offer native marketing automation or lead nurturing workflows that other CRMs like HubSpot or ActiveCampaign may provide.
- Users looking for highly customizable or advanced analytics and forecasting capabilities may find Close’s reporting features less extensive compared to solutions like Salesforce or Zoho CRM.
No alternatives guidance available yet.
Software Demo
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How do Thryv, Close and Bigin by Zoho CRM Compare on Features?
Total Features | 9 Features | 15 Features | 10 Features |
|---|---|---|---|
Unique Features | No unique features | No unique features | No unique features |
Get Quote | Get Quote |
Compare Thryv, Close and Bigin by Zoho CRM on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Other Details
Organization Types supported |
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Platforms Supported |
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API Support |
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | ✓ Yes | ✓ Yes |
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HIPAA | ✗ No | ✗ No |
GDPR | ✓ Yes | ✓ Yes |
ISO 27001 | — | ✗ No |
Single Sign-On (SSO) | ✓ Yes | ✓ Yes |
Multi-Factor Auth (MFA) | ✓ Yes | ✓ Yes |
Data Encryption | ✓ Yes | ✓ Yes |
Audit Logs | ✓ Yes | ✓ Yes |
Data Residency | 🇺🇸 US | 🇺🇸 US |
Thryv vs Close User Reviews & Rating Comparison
User Ratings | |||
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Rating Distribution | |||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Overall positive sentiment highlights ease of use and excellent customer support, with some concerns about advertising features and support complexity. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is very strong across 639 reviews, with consistently positive feedback. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is very strong across 279 reviews, with consistently positive feedback. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product |
Integrations
Integration with other apps | No Integration information available. | No Integration information available. |
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List of Customers
Customers | ![]() Eric Guel Photography ![]() Green Tech Cleaning ![]() Hair by Sierra | ![]() Toggl ![]() Bench ![]() Freightview | ![]() Antech Microsystem Pvt.Ltd ![]() Investacc ![]() Hire |
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Media and Screenshots
Screenshots | ![]() 5 Screenshots | ![]() 12 Screenshots |
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Videos | ![]() 4 Videos | ![]() 1 Videos |
Alternatives
Alternatives |
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Related Blogs and Articles for Crm Software
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Thryv or Close?
- Thryv edges out the other on user ratings (4.8 vs 4.6). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Thryv and Close offer a free trial?
- Close offers a free trial. Thryv does not.
- What is the starting price of Thryv vs Close?
- Thryv starts at Contact for pricing. Close starts at $9 /user/month.
- What are the top alternatives to Thryv?
- Top alternatives to Thryv include Bigin by Zoho CRM, Salesforce, HubSpot CRM, Keap, SalesCRM.
- What are the top alternatives to Close?
- Top alternatives to Close include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, Thryv.




























