Which is better, Market Maker or Wise Agent?

Wise Agent edges out Market Maker based on user ratings across 548 reviews. That said, the best pick depends on your workflow — Market Maker may be a stronger fit for specific team sizes or use cases. Review the full comparison to decide.

What are the main differences between Market Maker and Wise Agent?

Key differences between Market Maker and Wise Agent include pricing (Market Maker starts at undisclosed vs Wise Agent at $27.16); target audience (Market Maker targets Individuals while Wise Agent serves Large Enterprises); free trial availability (Wise Agent offers one, Market Maker does not). Use the Spotsaas comparison table to evaluate each dimension before deciding.

Do both Market Maker and Wise Agent offer a Free trial?

Wise Agent offers Free Trial, but Market Maker does not.

Who are the typical users of Market Maker?

Market Maker is designed for Individuals, Freelancers / Consultants, Small Business.

Who are the typical users of Wise Agent?

Wise Agent is designed for Large Enterprises, Medium Business, Small Business.

What is the starting price of Market Maker and Wise Agent?

The starting price of Wise Agent is $27.16/Month. Pricing for Market Maker is unavailable.

What are the best alternatives to Market Maker?

Some top alternatives to Market Maker include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, RealOffice360.

What are the best alternatives to Wise Agent?

Some top alternatives to Wise Agent include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, RealOffice360.

Market Maker vs Wise Agent vs Bigin by Zoho CRM Comparison

Last updated: May 20, 2026

Market Maker

3.0(512 reviews)

Starting at Contact for pricing

Individuals
Freelancers / Consultants

Market Maker is a complete, all-in-one Customer Relationship Management (CRM) software that provides the tools you need to automate your sales and marketing processes and provide comprehensive solutions to your clients.…

View Pricing Read Reviews

Wise Agent

3.7(548 reviews)

Starting at $27.16 /Month

Free Trial
Large Enterprises
Medium Business

Wise Agent is a comprehensive CRM software that offers the ability to manage your leads, accounts, and contacts at an affordable price. Wise Agent's marketing tools make it easier than ever to stay on top of the latest t…

View Pricing Read Reviews

Bigin by Zoho CRM

4.3(119 reviews)

Starting at $7 /User/Month

Free Trial
Small Business

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, tasks and more. It can be accessed…

View Pricing Read Reviews

Wise Agent leads on user satisfaction with a 3.7-star rating across 548 reviews.

Market Maker vs Wise Agent vs Bigin by Zoho CRM — at a glance

Feature	Market Maker	Wise Agent	Bigin by Zoho CRM
Rating	3.0 / 5	3.7 / 5	4.3 / 5
Reviews	512	548	119
Starting price	Contact for pricing	$27.16 /Month	$7 /User/Month
Free trial	No	Yes	Yes
Free version	No	No	No
Best for	Individuals, Freelancers / Consultants, Small Business	Large Enterprises, Medium Business, Small Business	Small Business
Category	CRM Software	CRM Software	CRM Software
Platforms	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS	SaaS/Web/Cloud	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS
API	—	Available	Available
Support modes	Online	24/7 (Live rep), Business Hours, Online	Business Hours, Online
Certifications	SOC 2	—	—
Data residency	US	US	Global

Key differences between Market Maker and Wise Agent

Pricing: Wise Agent starts at $27.16 /Month. Market Maker pricing is not publicly listed.
Free trial: Wise Agent offers a free trial; Market Maker does not.
Target audience: Market Maker is built for Individuals and Freelancers / Consultants, while Wise Agent targets Large Enterprises and Medium Business.
User satisfaction: Wise Agent scores higher with a 3.7-star average.
Deployment: Market Maker supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Wise Agent supports SaaS/Web/Cloud.

Compare Market Maker vs Wise Agent vs Bigin by Zoho CRM — and walk away knowing which one fits.

Which tool fits your team best

Which is actually cheaper for your team size

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Biggest differences

Features

Pricing

Buying details

Security

Buyer feedback

Integrations

Product tour

Other options

	Market Maker (315) Talk to an expert Talk to an expert	Wise Agent (15) Talk to an expert Talk to an expert

Biggest differences

Affiliate Disclosure

Start here before you go deeper into features.

Market Maker

Best for

Individuals, Freelancers / Consultants, Small Business

Wise Agent

Best for

Large Enterprises, Medium Business, Small Business

Bigin by Zoho CRM

Best for

Small Business

Market Maker typically suits Individuals and Freelancers / Consultants. Wise Agent tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description	Market Maker is a complete, all-in-one Customer Relationship Management (CRM) software that provides the tools you need to automate your sales and marketing processes and provide ... Read More about Market Maker	Wise Agent is a comprehensive CRM software that offers the ability to manage your leads, accounts, and contacts at an affordable price. Wise Agent's marketing tools make it easier than ever ... Read More about Wise Agent	Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, ... Read More about Bigin by Zoho CRM
Entry Level Pricing	Not Available	Starts from $27.16 , Billed Yearly	Starts from $7 , Billed Yearly
Free Trial Availability	No free trial	Get Free Trial	Get Free Trial
Spotsaas Score What's this? ↗	8.4/10	8.5/10	9.0/10
User Ratings Based on verified Spotsaas reviews	3 (512)	3.7 (548)	4.3 (119)
	Get pricing help	Get pricing help	Visit website

Software Demo

Demo

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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do Market Maker, Wise Agent and Bigin by Zoho CRM Compare on Features?

Total Features	7 Features	7 Features	10 Features
Unique Features	No unique features	No unique features	No unique features
	Get Quote	Get Quote	Visit website

Compare Market Maker, Wise Agent and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option
Starting From	Not Available	$27.16 , Billed Yearly	$7 , Billed Yearly
Pricing Plans	Not Available	Wise Agent Get Started Complimentary one-on-one onboarding included Drip Marketing Campaigns Lead Automation Show more + Enterprise Get Started White Label Solutions API Access	Free Get Started Single Pipeline 500 Records Instant Workflows (3) Show more + Express Get Started Includes features of Free plan, plus Team Pipelines (3) 50,000 Records Show more + Premier Get Started Includes features of Express Edition plan. plus Team Pipelines (5) 100,000 Records Show more +
Pricing Page	Pricing information not available
	View detailed pricing	View detailed pricing	View detailed pricing

Other Details

Organization Types supported	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals
Platforms Supported	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)
Modes of support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Not Available	Available	Available
	Get help choosing	Get help choosing	Visit Website

Security & Compliance

Certifications, data handling, and security controls for IT and compliance evaluators.

SOC 2	✓ Yes	—
HIPAA	✗ No	✗ No
Data Residency	🇺🇸 US	🇺🇸 US

Market Maker vs Wise Agent User Reviews & Rating Comparison

User Ratings	3 (based on 512 reviews)	3.7 (based on 548 reviews)	4.3 (based on 119 reviews)
Rating Distribution	311 0 0 0 4	6 4 1 2 2	204 66 7 1 1
Spotsaas Editor’s POV generated by AI	Buyer sentiment Buyer sentiment is mixed across 315 reviews, so it is worth reviewing the tradeoffs closely. What buyers like Comprehensive and well-organized system that integrates CRM, leads, and advanced AI technology, making it effective for lead generation and nurturing. Intuitive, user-friendly platform with excellent training videos and resources, even suitable for beginners or less tech-savvy users. Strong support team providing clear communication, step-by-step guidance, and a sense of partnership, ensuring users feel valued and empowered. Common complaints Some users feel it's too early to evaluate long-term results or the system's overall effectiveness comprehensively. Initial setup and learning curve, particularly with unfamiliar tools like scripts, may require adjustment and effort for newcomers. Limited feedback on actual outcomes regarding closing deals, leaving room for uncertainty about the program's tangible success rate.	Buyer sentiment Buyer sentiment is mixed to positive across 15 reviews, with clear strengths and a few common watchouts. What buyers like Intuitive and user-friendly interface that simplifies contact and transaction management, even for non-experts. Great customer service with responsive and helpful support, often praised for availability and assistance. Features seamless integration with tools like Google Contacts, Mojo Dialer, and Bomb Bomb, which improves efficiency for real estate professionals. Common complaints Interface and calendar dashboard design are sometimes described as clunky, visually cluttered, or outdated, needing modern improvements. Limited and outdated marketing materials for email campaigns and prospect outreach, reducing appeal for users seeking customizable designs. Occasional system slowness or glitches can impact user experience, particularly for time-sensitive tasks.	Buyer sentiment Buyer sentiment is positive across 279 reviews, with strong overall satisfaction. What buyers like Simple, intuitive design with a short learning curve, making it easy to use and implement, even for non-technical users. Affordable pricing tailored for startups and small businesses, offering great value for core CRM functionalities. Effective pipeline management and workflow automation, enabling businesses to streamline sales processes. Common complaints Limited integrations with third-party tools (e.g., social media apps, direct LinkedIn or Facebook ad imports), making data syncing challenging. Lack of advanced features and scalability, restricting use for larger enterprises or complex workflows. Inconsistent customer support with restricted availability, affecting issue resolution during critical times.
Pros and Cons	Comprehensive tools streamline business processes. Low total cost of ownership makes it accessible. Automation features enhance productivity. User interface may feel outdated. Advanced features may be lacking.	Cost-effective for real estate professionals User-friendly interface Strong marketing capabilities Limited features for larger teams Basic analytics may not meet all needs	Real-time updates keep teams informed. Integration with email and calendar enhances productivity. User-friendly interface simplifies navigation. Customization options may not meet all needs. New users may find the interface complex.
Positive Reviews	No reviews available for the product	No reviews available for the product	No reviews available for the product
Negative Reviews	No reviews available for the product	No reviews available for the product	No reviews available for the product
	Read reviews	Read reviews	Read reviews

List of Customers

Customers	ReMax Century 21 Coldwell Banker	No Customers information available.	Antech Microsystem Pvt.Ltd Investacc Hire

Media and Screenshots

Screenshots	No screenshots available.	No screenshots available.
Videos	2 Videos	3 Videos

Alternatives

Alternatives	Bigin by Zoho CRM 4.3 ClickUp 4.4 Zoho CRM 4.1	Bigin by Zoho CRM 4.3 ClickUp 4.4 Zoho CRM 4.1	ClickUp 4.4 Zoho CRM 4.1 Freshsales 4.6

Frequently asked questions

Which is better, Market Maker or Wise Agent?: Wise Agent edges out the other on user ratings (3.7 vs 3.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
Do Market Maker and Wise Agent offer a free trial?: Wise Agent offers a free trial. Market Maker does not.
What is the starting price of Market Maker vs Wise Agent?: Market Maker starts at Contact for pricing. Wise Agent starts at $27.16 /Month.
What are the top alternatives to Market Maker?: Top alternatives to Market Maker include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, RealOffice360.
What are the top alternatives to Wise Agent?: Top alternatives to Wise Agent include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, RealOffice360.

Market Maker vs Wise Agent vs Bigin by Zoho CRM Comparison

Market Maker

Wise Agent

Bigin by Zoho CRM

Market Maker vs Wise Agent vs Bigin by Zoho CRM — at a glance

Key differences between Market Maker and Wise Agent

Compare Market Maker vs Wise Agent vs Bigin by Zoho CRM — and walk away knowing which one fits.

Market Maker

Wise Agent

Biggest differences

Description

Entry Level Pricing

Free Trial Availability

Spotsaas Score

User Ratings

Software Demo

Demo

Get shortlist help from a software advisor

How do Market Maker, Wise Agent and Bigin by Zoho CRM Compare on Features?

Compare Market Maker, Wise Agent and Bigin by Zoho CRM on pricing

Other Details

Organization Types supported

Platforms Supported

Modes of support

API Support

Security & Compliance

Market Maker vs Wise Agent User Reviews & Rating Comparison

List of Customers

Customers

Media and Screenshots

Screenshots

Videos

Alternatives

Related Blogs and Articles for Crm Software

Frequently asked questions