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Freshsales vs Pulsate vs Outgrow vs ActiveCampaign Comparison

Last updated:

Freshsales

4.6(1,395 reviews)

Starting at $9 /user/month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Freshsales is a complete Sales & CRM solution that will help you make your sales team much more productive by getting rid of their chronic information overload and improve hiring with an easy online application. The USP…

Pulsate

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

Pulsate is an easy-to-use marketing automation tool that will help you attract, engage, and convert prospects. With a growing list of features like drip marketing, implementation services, and industry award winning cust…

Outgrow

4.7(567 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. It is an easy-to-use, powerful…

ActiveCampaign

4.5(12,031 reviews)

Starting at $29 /User/Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term customers, to smart lead scoring that…

Freshsales leads on user satisfaction with a 4.6-star rating across 1,395 reviews.

Freshsales vs Pulsate vs Outgrow vs ActiveCampaign — at a glance

FeatureFreshsalesPulsateOutgrowActiveCampaign
Rating4.6 / 54.7 / 54.5 / 5
Reviews1,39556712,031
Starting price$9 /user/monthContact for pricingContact for pricing$29 /User/Month
Free trial Yes Yes Yes Yes
Free version No No No No
Best forFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessFreelancers / Consultants, Large Enterprises, Medium Business
CategoryCRM SoftwareMarketing Automation SoftwareMarketing Automation SoftwareMarketing Automation Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailableAvailableAvailable
Support modes24/7 (Live rep), Business HoursOnline24/7 (Live rep), OnlineBusiness Hours, Online
CertificationsSOC 2, GDPRGDPRSOC 2, HIPAA, GDPR
Data residencyGlobalUSGlobalGlobal

Key differences between Freshsales and Pulsate

  • Pricing: Freshsales starts at $9 /user/month. Pulsate pricing is not publicly listed.
  • Target audience: Freshsales is built for Freelancers / Consultants and Large Enterprises, while Pulsate targets Large Enterprises and Medium Business.
  • Deployment: Freshsales supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Pulsate supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare Freshsales vs Pulsate vs Outgrow vs ActiveCampaign — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Freshsales - CRM Software
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Pulsate - Marketing Automation Software
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Talk to an expert

Biggest differences

Start here before you go deeper into features.

Freshsales

Best for mid-sized sales teams needing intuitive CRM with strong automation.

Choose if
  • You want a user-friendly CRM that requires minimal technical expertise.
  • Your sales team benefits from integrated communication tools like email and calls.
  • You need intelligent lead scoring to prioritize high-potential prospects efficiently.
Consider alternatives if
  • Your company requires advanced web form automation capabilities.
  • You depend heavily on highly customizable, graphical reporting features.

Pulsate

Best for

Large Enterprises, Medium Business, Small Business

Outgrow

Best for creating interactive lead generation content with easy marketing automation.

Choose if
  • You need to build quizzes, calculators, or surveys without coding skills.
  • Your focus is on lead generation and customer engagement campaigns.
  • You want a user-friendly platform with versatile customizable templates.
Consider alternatives if
  • Your company requires extensive third-party app integrations and marketplace options.
  • You need complex, enterprise-level automation workflows beyond simple streamlined setups.

ActiveCampaign

Best for SMBs needing powerful, flexible marketing automation with integrated CRM.

Choose if
  • You want robust automation workflows with a visual builder for complex campaigns.
  • You need strong segmentation and targeting for personalized marketing efforts.
  • You value responsive, knowledgeable customer support to help navigate the platform.
Consider alternatives if
  • You require highly advanced, flexible email design customization beyond platform limits.
  • You prefer very simple, minimal automation tools with little to no learning curve.

Freshsales typically suits Freelancers / Consultants and Large Enterprises. Pulsate tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Freshsales is a complete Sales & CRM solution that will help you make your sales team much more productive by getting rid of their chronic information overload and improve hiring with an ... Read More about Freshsales

Pulsate is an easy-to-use marketing automation tool that will help you attract, engage, and convert prospects. With a growing list of features like drip marketing, implementation services, ... Read More about Pulsate

Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. ... Read More about Outgrow

ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term ... Read More about ActiveCampaign

Entry Level Pricing

  • Starts from $9 , yearly
  • Not Available
  • Not Available
  • Starts from $29

Free Trial Availability

  • Free Trial available
  • Free Trial available

Spotsaas Score

What's this? ↗

9.3/10

8.1/10

9.0/10

9.8/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

11-50 employees51-500 employees
Small BusinessMedium Business
10-500 employeesSmall to medium businesses
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Freshsales

  • Streamlined Sales Processes: Freshsales simplifies your sales workflow, enabling teams to track leads, manage customer interactions, and close deals faster. You’ll appreciate how easy it is to navigate through the sales pipeline, ensuring nothing slips through the cracks.
  • Intelligent Lead Scoring: With Freshsales, you can prioritize your leads based on their engagement and likelihood to convert. This feature allows you and your team to focus efforts where they matter most, driving efficiency and improving conversion rates.
  • Built-in Communication Tools: Freshsales integrates email, phone calls, and chat features directly into the platform. This means you can engage with prospects without switching between tools—saving valuable time for you and your team.

Pulsate

No key benefits available yet.

Outgrow

No key benefits available yet.

ActiveCampaign

  • Seamless Automation: ActiveCampaign empowers your marketing team to create highly personalized customer experiences through robust automation workflows. Imagine setting up a campaign that runs itself, engaging customers at the right moments without manual intervention.
  • Advanced CRM Functionality: With its integrated CRM, ActiveCampaign helps you manage customer relationships efficiently. You'll gain insights into your sales pipeline and customer interactions, allowing you to make informed decisions that drive growth.
  • Segmentation and Targeting: This platform enables precise audience segmentation, making it easier for you to tailor messages based on user behavior and preferences. By doing so, you can significantly increase engagement rates and conversions.
Best fit

Best fit

Freshsales

  • 11 to 500 employees
  • Sales Automation, SaaS, Martech, Fintech, and Consulting
  • Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators

Pulsate

No best-fit guidance available yet.

Outgrow

No best-fit guidance available yet.

ActiveCampaign

  • 10 to 500 employees
  • Martech, SaaS, E-commerce, Consulting, and Nonprofits
  • Marketing Managers, Sales Managers, Customer Success Representatives, and CRM Administrators
Watchouts

Reasons buyers look elsewhere

Freshsales

  • Users might consider alternatives to Freshsales due to specific needs or preferences that may not be fully addressed by the platform.
  • Some businesses may require more advanced automation features or customization options that Freshsales does not offer, prompting them to explore alternatives.
  • Companies with budget constraints may seek more cost-effective CRM solutions that provide similar functionalities at a lower price point than Freshsales.

Pulsate

No alternatives guidance available yet.

Outgrow

No alternatives guidance available yet.

ActiveCampaign

  • Users may seek alternatives due to budget constraints, as ActiveCampaign can be relatively expensive for small businesses or startups looking for cost-effective marketing automation solutions.
  • Some users might find the learning curve steep, prompting them to explore more intuitive platforms that offer user-friendly interfaces and easier onboarding processes.
  • Businesses with specific needs, such as e-commerce integration or advanced CRM features, may look for alternatives that provide tailored functionalities better suited to their unique operational requirements.

Software Demo

Demo

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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do Freshsales, Pulsate, Outgrow and ActiveCampaign Compare on Features?

Total Features

10 Features

29 Features

19 Features

30 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Freshsales, Pulsate, Outgrow and ActiveCampaign on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • $9 , yearly
          • Not Available
          • Not Available
          • $29

          Pricing Plans

          • Growth

            $11

            /user/month

            • Tailored for startups and SMBs seeking efficient pipeline management and engagement across channels

            • Kanban View for Contacts, Accounts, and Deals

            • Contact Lifecycle Stages

            Show more +

          • Pro

            $39

            /user/month

            • Ideal for growing & mid-sized businesses requiring advanced capabilities and AI assistance

            • Everything in Growth, plus

            • Contact Scoring by Freddy AI

            Show more +

          • Enterprise

            $71

            /user/month

            • Designed for mid to large-sized businesses needing advanced customization and governance capabilities

            • Everything in Pro, plus

            • Field-level Permissions

            Show more +

          • Not Available
          • Not Available
          • Not Available

          Pricing Page

          Freshsales pricing

          Pricing information not available

          Outgrow pricingActiveCampaign pricing

          Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Available
          • Available
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes

          HIPAA

          ✗ No

          GDPR

          ✓ Yes

          ISO 27001

          Single Sign-On (SSO)

          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes

          Data Encryption

          ✓ Yes

          Audit Logs

          ✓ Yes

          Data Residency

          🌐 Global
          🇺🇸 US

          Freshsales vs Pulsate vs Outgrow User Reviews & Rating Comparison

          User Ratings

          No reviews available for the product

          Rating Distribution

          447

          73

          6

          2

          5

          No reviews available for this product

          351

          18

          5

          2

          2

          1535

          287

          32

          12

          21

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Overall positive sentiment highlights ease of use, strong customer support, and effective sales process automation, tempered by occasional performance issues and feature limitations.

          What buyers like

          • Ease of use
          • Customer support
          • Automation capabilities

          Common complaints

          • System performance issues
          • Limited advanced features

          What buyers like

          • Easy to use
          • Attracts and engages prospects
          • Drip marketing features

          Common complaints

          • Limited advanced features
          • Basic analytics
          • Less known brand

          Buyer sentiment

          Users generally praise Outgrow for its ease of use, customization options, and strong lead generation features, though some note limitations in integrations and advanced feature complexity.

          What buyers like

          • Ease of use
          • Customizable templates
          • Customer support

          Common complaints

          • Limited integrations
          • Feature restrictions in trial

          Buyer sentiment

          Overall, buyers appreciate ActiveCampaign for its powerful automation, excellent support, and user-friendly interface, though some find the learning curve and email design limitations challenging.

          What buyers like

          • Ease of use
          • Customer support
          • Automation capabilities

          Common complaints

          • Learning curve
          • Email design limitations

          Pros and Cons

          • Intuitive and user-friendly interface suitable for varying technical expertise

          • Excellent customer support with quick responsiveness and dedicated onboarding

          • Highly customizable features and automation options that streamline workflows

          • Occasional system lags and delays in report generation or real-time data updates

          • Limited features in areas like web form automation and graphical reports

          • User-friendly interface makes it accessible for all users.

          • Strong customer support ensures assistance when needed.

          • Effective drip marketing features help nurture leads.

          • May lack advanced features for larger businesses.

          • Basic analytics may not meet all needs.

          • Highly intuitive and user-friendly interface for quiz and calculator creation

          • Versatile with a wide range of customizable templates

          • Responsive and supportive customer service with 24/7 availability

          • Trial feature access can be misleading, requiring upgrades for full functionality

          • Learning curve for advanced features like nested functions and complex variables

          • Exceptional customer support with responsive and knowledgeable assistance

          • User-friendly platform with intuitive tools accessible to beginners

          • Robust automation capabilities including a visual workflow builder

          • Steep learning curve requiring time to master features

          • Automation workflows can feel overwhelming without training

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          List of Customers

          Customers

          Dunzo

          Dunzo

          Dyson

          Dyson

          Grabyo

          Grabyo

          No Customers information available.

          Github

          Github

          Codepen

          Codepen

          VOD

          VOD

          Platinum Skin Care

          Platinum Skin Care

          MOM

          MOM

          Heather Read Photography

          Heather Read Photography

          Media and Screenshots

          Screenshots

          Email Metrics screenshot

          35 Screenshots

          Push Notification screenshot

          11 Screenshots

          Videos

          video-0

          3 Videos

          video-0

          3 Videos

          Expand your shortlist

          Add another option to compare side by side

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Freshsales or Pulsate?
          Freshsales edges out the other on user ratings (4.6 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do Freshsales and Pulsate offer a free trial?
          Yes, both Freshsales and Pulsate offer a free trial.
          What is the starting price of Freshsales vs Pulsate?
          Freshsales starts at $9 /user/month. Pulsate starts at Contact for pricing.
          What are the top alternatives to Freshsales?
          Top alternatives to Freshsales include Bigin by Zoho CRM, Salesforce, HubSpot CRM, Freshworks 360, Nutshell.
          What are the top alternatives to Pulsate?
          Top alternatives to Pulsate include Outgrow, ActiveCampaign, CleverTap, Moosend, Branch.

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