NEWJoin 2M+ software buyers|Get Weekly Insights, Trends & Expert PicksSubscribe free →

List of the Best Mobile Analytics Software in 2026

Rajat Gupta
Researched and Edited by Rajat Gupta
Rajat Gupta

Researched and Edited by Rajat Gupta

Last updated: July 6, 2026 · How we review

Mobile Analytics Software overview

Spotsaas tracks 16 products in Mobile Analytics Software, ranked by SpotScore — a blend of feature coverage, verified review ratings, and value. 11 let you start on a free trial, and 15 keep a free plan you can stay on. Most buyers here are Product managers analyzing user behavior and retention in mobile apps.

16
products listed
11
offer a free trial
15
have a free plan
14
priced per subscription
12
quote on request

Editor's Summary · Mobile Analytics Software

Amplitude at 4.5/5 from 1,150 reviews and SpotScore 9.6 is the leading product analytics platform for mobile and web, with a freemium plan that product teams at early-stage startups use before scaling to enterprise contracts. CleverTap at SpotScore 9.8 adds engagement automation on top of analytics — letting mobile teams act on behavioral data with in-app messaging and push campaigns in the same tool. AppsFlyer at 4.4/5 from 354 reviews is the primary mobile attribution platform for growth marketers who need to see which ad campaigns are driving installs and downstream revenue.

Mobile analytics software tracks how users move through apps — sessions, funnels, retention, and revenue events — and attributes that behavior back to acquisition sources. Product managers, mobile growth teams, and app marketers use it to understand what's working and where users drop off.

Quick picks for Mobile Analytics Software

  • Best overall — CleverTap
  • Best for mobile attribution and paid acquisition — AppsFlyer
  • Best for product analytics and funnel analysis — Amplitude
  • Best free option — Amplitude

Who gets the most from Mobile Analytics Software

  • 1Product managers analyzing user behavior and retention in mobile apps
  • 2Mobile marketing teams tracking campaign performance and user acquisition
  • 3Data analysts segmenting mobile app user data for growth insights
How to choose Mobile Analytics Software

If you prioritize deep user behavior insights and retention metrics, filter by products with strengths in user engagement and retention analysis like Amplitude. For marketing attribution and fraud prevention, sort by AI-powered fraud detection features and filter by integration capabilities. If open-source customization or real-time analytics are critical, filter by deployment options and community edition availability.

Showing 1-16 out of 16

9.8

SpotScore

Smartlook - Heat Map Software

Smartlook

Uncover customer insights to maximize your potential.

Best for: SMB teams · Mid-market · Enterprise

GDPR
Start Free Trial

Add to compare

What is Smartlook?

Smartlook is a session recording and behavioral analytics platform used by product and UX teams at web and mobile app companies who need to understand user behavior beyond pageview counts. It records user sessions, tracks custom events, and segments recordings by user attributes so teams can ...

Read more about Smartlook
Free TrialTry Free →·

Starts from $39/Month, also offers free forever plan

9.6

SpotScore

Amplitude - Mobile Analytics Software

Amplitude

Empowering mobile apps with data-driven decisions.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

Add to compare

What is Amplitude?

Amplitude is the mobile analytics software that gives user real-time, comprehensive data on their mobile app's performance. Amplitude helps mobile app teams make decisions based on fact rather than opinion with qualitative and quantitative insights to improve retention, monetization, engagement ...

Read more about Amplitude

Amplitude offers custom pricing plan

Spotsaas Buyer Intelligence

See the companies researching Mobile Analytics software right now — while they're still comparing options.

In-market Mobile Analytics buyersCompany-level namesNo pixel to install

8.2

SpotScore

Smartech - Marketing Automation Software

Smartech

Boost sales and customer service with Smartech's automation.

Best for: SMB teams · Mid-market

Start Free Trial

Add to compare

What is Smartech?

Smartech is a leading marketing automation provider. It provides a comprehensive set of software applications for sales, marketing, and customer service. The software is easy to use, helping businesses from start-ups to global enterprises be smarter about using their data and increasing revenue ...

Read more about Smartech
Free TrialTry Free →·

Starts from $999/Month, also offers free forever plan

Spotsaas advisor
Get a free pick of the best Mobile Analytics Software
  • Matched in minutes, not days
  • Matched to your business
  • Trusted by 2M+ software buyers every year

Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

8.2

SpotScore

Appfigures - Mobile Analytics Software

Appfigures

Powerful data analytics for app success.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Appfigures?

Appfigures syncs with iTunes Connect, Google Play Developer Console, and Amazon Developer accounts to collect and analyze iOS, Android, and Amazon app store data. It updates daily with live metrics and provides a consolidated view of analytics and revenue insights across app stores.

Read more about Appfigures
Free TrialTry Free →·

Starts from $9.99/Month

9.8

SpotScore

CleverTap - Mobile Analytics Software

CleverTap

Turn data into dollars with CleverTap.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is CleverTap?

CleverTap is an easy to use, affordable suite of mobile analytics tools that measure user activity on Android or iOS device based on app usage (mobile app), website visits (web app) and in-app events. CleverTap allows user to view over 15 different reports including session details, retention ...

Read more about CleverTap
Free TrialTry Free →·

CleverTap offers custom pricing plan

8.9

SpotScore

Adjust - Mobile Analytics Software

Adjust

Unlock data and growth for your mobile app.

Best for: SMB teams · Mid-market · Enterprise

Get Pricing Details

Add to compare

What is Adjust?

Adjust is a mobile analytics platform for iOS and Android that helps user understand how iOS and Android apps are used, find critical bugs, and grow user base. Its cloud-based solution tracks millions of devices for thousands of companies through proprietary implementation of Apple's & Google's ...

Read more about Adjust

Adjust offers custom pricing plan

What buyers evaluate in Mobile Analytics Software
Depth and granularity of user behavior and retention analytics
Integration capabilities with ad platforms and fraud prevention mechanisms
Availability of real-time data processing and customizable segmentation

8.6

SpotScore

Piwik PRO - Web Analytics Software

Piwik PRO

Tracking insights for optimal performance.

Best for: SMB teams · Mid-market · Enterprise

Get Pricing Details

Add to compare

What is Piwik PRO?

Piwik is a web analytics software used by millions of websites and people around the world. Piwik combines real-time analytics with user behavior tracking and campaign tracking features. It provides in-depth site reports, actionable business insights, user engagement correlations and advanced ...

Read more about Piwik PRO

Piwik PRO offers custom pricing plan

9.5

SpotScore

AppsFlyer - Mobile Analytics Software

AppsFlyer

Track, analyze, and engage with your app users effortlessly.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

Add to compare

watch-demo

Watch Demo

What is AppsFlyer?

AppsFlyer is a unified marketing measurement and analytics platform designed to help performance marketers, creative teams, agencies, and brands make smarter, faster decisions based on accurate, real-time data. It offers a robust suite of features including mobile attribution, audience ...

Read more about AppsFlyer

AppsFlyer offers custom pricing plan

ASOMobile

ASOMobile

Leverage the power of ASOMobile for app success.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

Add to compare

What is ASOMobile?

Experience the power of ASOMobile - the ultimate tool crafted for professionals in the dynamic realm of mobile app development. Elevate your app store optimization game with ASOMobile's all-encompassing suite of cutting-edge features. From monitoring keyword rankings and gaining invaluable ...

Read more about ASOMobile

Starts from $16.00/month when Billed Yearly, also offers free forever plan

9.8

SpotScore

Google Analytics - Web Analytics Software

Google Analytics

Unlock the power of website analytics.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

Add to compare

What is Google Analytics?

Google Analytics is a popular website statistics service in the world with 3 billion hits per month and counting. Businesses trust in Google Analytics to give them insight into their customers, market trends, and overall website performance. This product has a comprehensive amount of ...

Read more about Google Analytics

Google Analytics offers custom pricing plan

8.9

SpotScore

AT Internet - Mobile Analytics Software

AT Internet

Unlock the power of mobile data.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is AT Internet?

AT Internet's Mobile Analytics Software enables individuals to measure, understand, and act on mobile data. Anytime & anywhere. The platform is built to capture the powerful combination of web insight and location intelligence. As a leader in mobile analytics, we help businesses get more value ...

Read more about AT Internet
Free TrialTry Free →·

Starts from $399.41/Month, also offers free forever plan

8.9

SpotScore

Indicative - Web Analytics Software

Indicative

Maximize your digital insights with Indicative.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Indicative?

Indicative is a Software as a Service (SaaS) solution for web analytics that measures and analyzes the user behavior on websites and mobile apps. The company's core product features: website visitor traffic, heatmaps, keyword ranking, backlink analysis, search engine indexing, SEO analytics, ...

Read more about Indicative
Free Trial·

Starts from $950/Month, also offers free forever plan

9.3

SpotScore

Leanplum - Mobile Analytics Software

Leanplum

Driving mobile engagement, one insight at a time.

Best for: SMB teams · Mid-market · Enterprise

Get Pricing Details

Add to compare

What is Leanplum?

Leanplum is the only full-stack mobile analytics software that helps to achieve engagement and retention at scale. It automatically identifies powerful insights in the data and delivers them through a simple interface that any marketer or product manager can use. Documents, customer service ...

Read more about Leanplum

Leanplum offers custom pricing plan

7.9

SpotScore

App Annie Intelligence - Mobile Analytics Software

App Annie Intelligence

Stay ahead with powerful app insights.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

Add to compare

What is App Annie Intelligence?

App Annie Intelligence is a comprehensive usage intelligence platform that gives you authoritative mobile market analyses and quick insight into the performance of apps from around the world. With its help, you can review trends in app revenue and downloads to find the markets with the highest ...

Read more about App Annie Intelligence

App Annie Intelligence offers custom pricing plan

8.9

SpotScore

Countly - Mobile Analytics Software

Countly

Real-time insights for smarter business decisions.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Countly?

Countly is a open source mobile analytics software. Its features are analytical, operational, reporting and development integrated into one platform. Countly provides actionable insights to drive business decisions effectively by collecting data from smartphones, tablets, apps and console games ...

Read more about Countly
Free TrialTry Free →

9.1

SpotScore

Kochava - Mobile Analytics Software

Kochava

Empowering data-driven marketing strategies.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Kochava?

Kochava is an advanced unified platform delivering data-driven insights through connected devices. Easily monitor user retention & LTV, create dynamic audience segments, and receive push notifications. Marketers and SMBs have the tools to measure the performance of campaigns with mobile app ...

Read more about Kochava
Free TrialTry Free →·

Starts from $100/Month, also offers free forever plan

Used one of these mobile analytics software tools? Your review helps the next buyer choose.

Write a Review

Frequently Asked Questions About Mobile Analytics Software

Stuck on something? We're here to help with all the questions and answers in one place.

The most important Mobile Analytics Software features to evaluate are Multivariate Testing, Email Drip Campaigns, Heatmaps, Event Tracking, Campaign Management, Conversion Tracking. Most buyers prioritize ease of use, reporting, and integration capabilities when choosing a solution. Look for tools that cover your core workflow before comparing advanced features.

Mobile Analytics Software pricing varies widely — from free plans to enterprise contracts. 9 products on Spotsaas offer a free plan or trial, including CleverTap, Kochava, Countly. Paid plans typically start around $10–$50/month per user. Check individual product pages for current pricing.

The top rated Mobile Analytics Software based on verified user reviews and SpotScore are Amplitude, Appfigures, CleverTap. These tools consistently score highest on ease of use, feature depth, and customer support quality. Ratings are updated monthly based on real buyer feedback.

To choose the right Mobile Analytics Software, start by listing your must-have features — commonly Multivariate Testing, Email Drip Campaigns, Heatmaps, Event Tracking, Campaign Management, Conversion Tracking. Then filter by team size, budget, and integrations you already use. Compare at least 3 options and use free trials to test before committing. Spotsaas lets you compare side-by-side in minutes.

Yes — 9 Mobile Analytics Software on Spotsaas offer a free plan or free trial. Popular free options include CleverTap, Kochava, Countly. Free plans typically cover core features for small teams; paid upgrades unlock advanced reporting, integrations, and support.

The best Mobile Analytics Software for small businesses are affordable, quick to set up, and scale without complexity. Top picks for small teams are CleverTap, Amplitude, AppsFlyer. Look for tools with per-user pricing, no long-term contracts, and strong onboarding support to minimize ramp-up time.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].