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9.3

Spot Score

Leanplum - Mobile Analytics Software

Leanplum Review: Is It The Right Mobile Analytics Software For Your Team?

Best for SMB teams · Mid-market · Enterprise

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Leanplum offers custom pricing plan

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SpotSaaS Analysis for Leanplum

Leanplum is a mobile analytics software primarily used by marketing teams in large enterprises and medium businesses. With a rating of 3.8 out of 5 from 99 reviews, it indicates a broadly validated tool with a few areas for improvement.

Leanplum excels in providing advanced data accuracy and a variety of specifications, which allow for highly personalized communication. Its flexible segmentation and A/B testing capabilities further enhance targeting efforts. However, the limitation of A/B testing to only two variants per test could slow down testing processes for some teams.

Quick facts about Leanplum

Rating3.8/5 (99 reviews) | SpotScore: 9.3/10Best forMarketing teams in large enterprisesPricingQuote-based — contact salesDeploymentBrowser BasedTop strengthAdvanced data accuracy and segmentationWatch-outLimited A/B testing variants

What is Leanplum?

Leanplum is the only full-stack mobile analytics software that helps to achieve engagement and retention at scale. It automatically identifies powerful insights in the data and delivers them through a simple interface that any marketer or product manager can use. Documents, customer service interactions, surveys, web, email — it integrate with all of them. And we work with any marketing technology so user can take action directly from Leanplum.

Pricing

  • Leanplum offers custom pricing plan

Best For

Suited for solo users, small teams, SMBs, and enterprise

Leanplum Screenshots

Leanplum was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.

Who should consider Leanplum

Team types
Large Enterprises, Medium Business

Why teams choose Leanplum

  • Advanced data accuracy and specification variety for personalized communication.

  • Flexible segmentation and A/B testing capabilities enhance targeting.

  • Excellent customer support and responsive team communication.

Is Leanplum right for you?

What buyers should know before shortlisting Leanplum

Leanplum has received overwhelmingly positive reviews within the last 12 months, showcasing its impressive capabilities as a cross-channel CRM tool. Users commend its data accuracy, segmentation features, and seamless A/B testing functionality.

The platform's ability to provide personalized communication, ease of use, and multi-channel messaging capabilities stand out as key strengths. Users appreciate the platform's flexibility in creating custom messages tailored to customer behavior, leading to enhanced engagement and customer targeting.

While some users mention minor drawbacks like limited customization options or the need for bulk upload features, these are overshadowed by the platform's overall performance. Leanplum's strong suit lies in its all-in-one approach to CRM, combining marketing and product teams seamlessly.

The platform's efficient user interface, top-notch customer support, and continuous development of new features contribute to its reputation as a top-tier mobile marketing platform. Overall, Leanplum's comprehensive features, innovative solutions, and customer-oriented focus make it a highly recommended tool for businesses aiming to optimize customer engagement and drive growth.

Pros and cons

Leanplum pros and cons

  • Leanplum pros
  • Advanced data accuracy and specification variety for personalized communication.

  • Flexible segmentation and A/B testing capabilities enhance targeting.

  • Excellent customer support and responsive team communication.

  • Leanplum cons
  • Limited customization options and template flexibility can restrict branding alignment.

  • A/B testing limited to 2 variants per test may impact testing velocity.

3.8/5 rating
83 verified reviews

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Connect with the team for a personalised demo.

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See how it stacks up

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What is the pricing of Leanplum?

Leanplum uses custom pricing — plans are tailored to your team size and needs. Contact them for a quote.

Free TrialNot available
PricingLeanplum offers custom pricing
Pricing Model
Quotation Based

Leanplum reviews and ratings

Buyer sentiment

Buyer sentiment is mixed to positive across 83 reviews, with clear strengths and a few common watchouts.

What buyers like

  • Advanced data accuracy and specification variety for personalized communication.
  • Flexible segmentation and A/B testing capabilities enhance targeting.
  • Excellent customer support and responsive team communication.

Common complaints

  • Limited customization options and template flexibility can restrict branding alignment.
  • A/B testing limited to 2 variants per test may impact testing velocity.
  • Native reporting tool may be unintuitive and inaccurate, requiring data export for advanced analysis.

3.8

Very Good

Based on 99 ratings & 83 reviews

Rating Distribution

Excellent

(43)

Very Good

(35)

Good

(3)

Poor

(1)

Poor

(1)

What users are saying

PR

Pratyush R

07/03/22

5 out of 5

"my expirence is awesome, showing the accurate datas for use. thanks leanplum!!"

What do you like best about Leanplum? its data accuracy as well as varity of specification to check locations, sending instant pushup notification to ...

Read more

AU

Anonymous User

05/22/22

5 out of 5

"Great CRM tool for hacking growth"

What do you like best about Leanplum? Leanplum is a cross-channel CRM tool for personalized communication. Very flexible segmentation and A/B ...

Read more

AU

Anonymous User

05/18/22

5 out of 5

"One cohesive solution for CRM, product config testing, and LiveOps"

What do you like best about Leanplum? We chose Leanplum for the CRM, segmentation, and a/b testing capabilities across both the messaging layer as ...

Read more

AU

Anonymous User

05/11/22

5 out of 5

"Easy to use with a great support team"

What do you like best about Leanplum? Really happy with the communication from both our rep as well as senior management. We have been able to provide ...

Read more

HB

Hunter B

02/08/22

5 out of 5

"An amazing tool"

What do you like best about Leanplum? Leanplum gives power to the product team to manipulate the game as they wish. You can communicate and change ...

Read more

RJ

Richard J

12/09/21

5 out of 5

"True customer targeting within TD Bank app"

What do you like best about Leanplum? The ability to create custom messages with incredible flexibility and target them to customer behavior. Our ...

Read more

What are the features of Leanplum?

30%

Feature coverage

7 of 23 tracked features

A/B testing, also known as split testing, is a marketing experiment in which you divide your audience to test various campaign versions and…

Cohort analysis is an analytical approach that categorizes and splits data into groups with similar characteristics. This method is commonly…

The practice of capturing data on a lead's behaviors when they land on your website, as well as a customer's interaction with your product,…

Funnel analysis is a way of determining the steps required to accomplish a specific conclusion on a website, as well as the number of users…

Push notification marketing is an advertising approach in which marketers use browser alerts on various devices to notify their target audie…

Retention measures how often your product is used over a set period of time. You can, for example, check at retention for a specific event t…

Revenue tracking is used to identify which marketing channels, landing pages, and keywords bring in the most money for your company. Because…

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Help & Contact

Leanplum Support Options

Customer ServiceOnline
LocationSan Francisco, CA

Frequently Asked Questions About Leanplum

Common questions buyers ask before choosing Leanplum.

Leanplum is a Mobile Analytics Software. Leanplum offers Event Tracking, Push Notifications, Revenue Tracking, Retention Tracking, Cohort Analysis and many more functionalities.

Buyers commonly note the following limitations of Leanplum: Limited customization options and template flexibility can restrict branding alignment.; A/B testing limited to 2 variants per test may impact testing velocity.; Native reporting tool may be unintuitive and inaccurate, requiring data export for advanced analysis..

Some top alternatives to Leanplum includes Google Analytics, Mixpanel, Adjust, Amplitude and Kochava.

Leanplum offers Quotation Based pricing model

We don't have information regarding integrations of the Leanplum as of now.

The starting price is not disclosed by Leanplum. You can visit Leanplum pricing page to get the latest pricing.

Ready to try it?

Get started with Leanplum

Get connected with the team for a personalised demo.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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