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List of the Best Heat Map Software in 2026

Rajat Gupta
Researched and Edited by Rajat Gupta
Rajat Gupta

Researched and Edited by Rajat Gupta

Last updated: May 26, 2026 · How we review

Heat Map Software overview

Spotsaas tracks 21 products in Heat Map Software, ranked by SpotScore — a blend of feature coverage, verified review ratings, and value. 12 let you start on a free trial, and 11 keep a free plan you can stay on. Most buyers here are Product Managers at SaaS companies analyzing user behavior to optimize product features.

21
products listed
12
offer a free trial
11
have a free plan
15
priced per subscription
8
quote on request

Editor's Summary · Heat Map Software

Smartlook leads with a 9.8 SpotScore and 4.5/5 from 1,988 reviews — the most validated tool in this category — offering session recordings, heatmaps, and funnel analytics on a freemium plan that covers up to 1,500 sessions per month. Plerdy earns a 4.6/5 from 245 reviewers at a 9.3 SpotScore with freemium access, combining click heatmaps with an SEO audit tool and conversion funnel reporting in a single dashboard useful for agencies managing multiple client sites. FullStory scores 4.4/5 from 509 reviews at a 9.6 SpotScore, the choice for product and UX teams at larger companies who need high-fidelity session replay with DX analytics and direct integrations into their data stack.

Heatmap software visualizes where visitors click, scroll, and drop off on web pages, giving conversion and UX teams behavioral data to inform design and copy decisions. The main buyers are CRO specialists, UX researchers, and growth marketers at e-commerce brands and SaaS companies.

Quick picks for Heat Map Software

  • Best overall — Smartlook
  • Best for enterprise product analytics — FullStory
  • Best for heatmaps plus SEO data — Plerdy
  • Best free option — Smartlook

Who gets the most from Heat Map Software

  • 1Product Managers at SaaS companies analyzing user behavior to optimize product features
  • 2UX/UI Designers in eCommerce businesses seeking to improve website engagement through visual user interaction data
  • 3Digital Marketing Managers in Martech teams aiming to improve campaign performance via detailed heatmap and session analytics
How to choose Heat Map Software

If you need quick setup and ease of use, filter by products with strengths like 'Easy installation' or 'User-friendly interface'; for advanced behavioral insights, sort by products offering detailed session recordings and heatmaps. When targeting enterprise clients or requiring extensive integrations, filter by 'Enterprise' deployment and check marketplace options.

Showing 1-20 out of 21

8.6

SpotScore

VWO Insights - Heat Map Software

VWO Insights

RECOMMENDED

Uncover user behavior, optimize your strategy with VWO Insights.

Best for: SMB teams · Mid-market · Enterprise

GDPR

Add to compare

What is VWO Insights?

The VWO Heat Map for mobile app enhances user experience by providing visual capture of the interest on any piece of content at a given time.   With easy access to insights, marketers can now get to know more about their audience and know how to better communicate on how they can meet their ...

Read more about VWO Insights
Free TrialTry Free →·

Starts from $169/Month

8.3

SpotScore

VWO FullStack - AB Testing Software

VWO FullStack

RECOMMENDED

Unlock the power of A/B testing effortlessly.

Best for: Mid-market · Enterprise

Add to compare

What is VWO FullStack?

The VWO Fullstack is a AB testing suite on the market that seamlessly integrates with current web development tools. The simple API means that user can be up and running in minutes! Whether a budding web developer or product manager of an established site, thus platform gives everyone access to ...

Read more about VWO FullStack

VWO FullStack offers custom pricing plan

9.8

SpotScore

Smartlook - Heat Map Software

Smartlook

Uncover customer insights to maximize your potential.

Best for: SMB teams · Mid-market · Enterprise

GDPR
Start Free Trial

Add to compare

What is Smartlook?

Smartlook is a session recording and behavioral analytics platform used by product and UX teams at web and mobile app companies who need to understand user behavior beyond pageview counts. It records user sessions, tracks custom events, and segments recordings by user attributes so teams can ...

Read more about Smartlook
Free TrialTry Free →·

Starts from $39/Month, also offers free forever plan

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9.6

SpotScore

FullStory - Heat Map Software

FullStory

Track every move, understand your users.

Best for: SMB teams · Mid-market · Enterprise

GDPR
Start Free Trial

Add to compare

What is FullStory?

The FullStory Chrome Extension lets you see every click, scroll, and keystroke your visitors make on your site, allowing you to review every step of their journey. You'll find insights about what they do on each page where FullStory is installed, so you can review exactly why a customer may ...

Read more about FullStory
Free TrialTry Free →·

FullStory offers custom pricing plan

Spotsaas Buyer Intelligence

See the companies researching Heat Map software right now — while they're still comparing options.

In-market Heat Map buyersCompany-level namesNo pixel to install

9.6

SpotScore

Hotjar - Heat Map Software

Hotjar

Unlocking user behavior for website success.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

Add to compare

What is Hotjar?

The Hotjar Heatmap Tool helps you to significantly understand and improve the experience of your users on your website. By allowing you to see exactly where they spend their time, click and scroll in real-time, you can easily understand what is working well and what needs improvement. When ...

Read more about Hotjar

Starts from $39/Month, also offers free forever plan

9.4

SpotScore

Crazy Egg - Heat Map Software

Crazy Egg

Unlock the power of user insights.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is Crazy Egg?

With Crazy Egg, you can measure the customer experience of any web page in minutes—and then make it far better. You'll pinpoint which of your web pages work and don't work; find out how users are behaving online; and then use that information to optimize your site with design tweaks or content ...

Read more about Crazy Egg
Free Trial·

Crazy Egg offers custom pricing plan

What buyers evaluate in Heat Map Software
Depth and quality of session recordings combined with heatmap visualizations for actionable user behavior insights
Ease and speed of installation and setup to enable rapid deployment without heavy technical overhead
Availability and extensiveness of integrations or marketplace apps to connect heatmap data with other marketing or product tools

9.3

SpotScore

Plerdy - Heat Map Software

Plerdy

Track, Analyze, Optimize your mobile app's performance.

Best for: SMB teams · Mid-market

GDPR
Start Free Trial

Add to compare

What is Plerdy?

Plerdy has a universal mobile SDK that syncs with its Heat Map—a social media navigation and tracking platform for mobile apps. The Heat Map records where people click, which parts of the app they use, and how long they stay at each page. Users can see all of this data in the interface, along ...

Read more about Plerdy
Free TrialTry Free →·

Starts from $23/Month when Billed Yearly, also offers free forever plan

8.9

SpotScore

Mouseflow - Heat Map Software

Mouseflow

Uncover insights, optimize your site.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Mouseflow?

The MouseFlow plugin records user behavior and displays heat maps that show areas of interest on your site. It is ideal for optimizing your information architecture and deciding on the placement of key features on your site. With a heat map, you can see which page is getting the most attention, ...

Read more about Mouseflow
Free Trial·

Starts from $24/Month when Billed Yearly, also offers free forever plan

8.8

SpotScore

Lucky Orange - Heat Map Software

Lucky Orange

Track user behavior for better insights.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is Lucky Orange?

Lucky Orange is a website heatmap and session recording tool used by UX researchers, conversion rate optimizers, and marketing teams who need to understand how visitors navigate and interact with their site. It captures click heatmaps, scroll depth maps, and individual session recordings so ...

Read more about Lucky Orange
Free TrialTry Free →·

Starts from $9/Month when Billed Yearly

8.5

SpotScore

Inspectlet - Heat Map Software

Inspectlet

See your website through your visitors' eyes.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

Add to compare

What is Inspectlet?

Inspectlet is a heatmap software solution that captures your visitor behavior online and generates an easy to understand visual analytics report within minutes. It uses JavaScript to record visitors' actions, like mouse clicks, keyboard presses, scrolls and form submits, and these videos are ...

Read more about Inspectlet

Starts from $33/Month when Billed Yearly, also offers free forever plan

8.3

SpotScore

LiveSession - Heat Map Software

LiveSession

Improve your game with real-time data.

Best for: SMB teams · Mid-market

GDPR
Start Free Trial

Add to compare

What is LiveSession?

The LiveSession™ software allows players to track, analyze and improve their game from a smartphone or tablet. With this technology, players can provide real-time data that is displayed on the screen of the Analytics Stick while they're playing on the field. We offer different levels of ...

Read more about LiveSession
Free TrialTry Free →·

Starts from $55.63/Month

8.2

SpotScore

Cux.io - Heat Map Software

Cux.io

Uncover user behaviors to optimize your site.

Best for: SMB teams · Mid-market

GDPR
Start Free Trial

Add to compare

What is Cux.io?

Cux.io is an intuitive software that provides heat map analytics, easy to use reports and user interface. Cux.io's built in reporting tool allows for good-to-great analysis of your website's performance and provides insights into how a visitor uses a website, where they click on a page, where ...

Read more about Cux.io
Free TrialTry Free →·

Starts from $112.02/Month

7.9

SpotScore

Deepneurals - Heat Map Software

Deepneurals

Transform your data into powerful insights.

Best for: SMB teams · Mid-market

GDPR
Try for Free

4.5

Add to compare

What is Deepneurals?

Deepneurals is a heat map software company, providing visualization tools for businesses to monitor and analyze data.This software provide visual analytics solutions to organizations in a broad range of industries, including pharmaceuticals, manufacturing, chemical, automotive, pharmaceuticals, ...

Read more about Deepneurals

7.8

SpotScore

Email Heatmaps - Heat Map Software

Email Heatmaps

See email engagement like never before.

Best for: SMB teams · Mid-market

GDPR
Try for Free

Add to compare

What is Email Heatmaps?

Email Heatmaps is a marketing analytics platform that gives you instant, actionable insights into your email campaigns. By adding tracking code to your email marketing software, you can collect data such as when emails are opened, how many times they're opened and by which devices. You can then ...

Read more about Email Heatmaps

7.7

SpotScore

TruConversion - Heat Map Software

TruConversion

Optimize conversions with TruConversion.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is TruConversion?

TruConversion is an all-in-one analytics tool designed to give you the insight you need to optimize conversions on your website and mobile apps. With its insightful Funnel tracking feature you can quickly detect what's working and what's not, plus you can easily fix bottlenecks with our unique ...

Read more about TruConversion
Free TrialTry Free →·

Starts from $41/Month when Billed Yearly

7.4

SpotScore

Attention Insight - Heat Map Software

Attention Insight

Streamline your time management effortlessly.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is Attention Insight?

Attention Insight™ gives you time back by showing you how and where you spend your time. Unlike other tracking apps, it's fast, easy to use, and it leaves your existing calendar intact and waiting for your appointments.With an entirely redesigned interface, this offers a quicker way of finding ...

Read more about Attention Insight
Free Trial·

Attention Insight offers custom pricing plan

7.0

SpotScore

WebTrackFlow

WebTrackFlow

Elevate your online presence with data-driven insights.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

Add to compare

What is WebTrackFlow?

Unlock the power to elevate your online presence with WebTrackFlow, the ultimate platform to drive your business growth. Delve into the realm of heightened website conversions with this cutting-edge web tool that delivers comprehensive insights and performance metrics for optimizing content, ...

Read more about WebTrackFlow
Howuku - New SaaS Software

Howuku

Boost your website's performance with Howuku's powerful insights.

Best for: SMB teams · Mid-market

Try for Free

Add to compare

What is Howuku?

Howuku is a versatile platform that helps you gain valuable insights on how your website visitors interact with your site. With an easy feedback collection process, you can collect comments and screenshots from active users to understand their experience. The platform also offers a unique heat ...

Read more about Howuku

Starts from $9/Month, also offers free forever plan

UXsniff - New SaaS Software

UXsniff

Maximize conversions with real-time user analytics.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is UXsniff?

With UXsniff, get reliable user analytics with ease. Discover how users interact with your website in real-time, respond quickly to any unusual activity and monitor design changes. To ensure you maximize conversions, UXsniff provides the key insights you need every step of the journey. This ...

Read more about UXsniff
Free TrialTry Free →·

Starts from $24.16/Month when Billed Yearly, also offers free forever plan

Adsata - New SaaS Software

Adsata

Transform your website with data-driven eye tracking.

Best for: SMB teams · Mid-market · Enterprise

GDPR
Try for Free

Add to compare

What is Adsata?

Adsata is an online eye tracking platform that helps boost your conversion rates by evaluating the usability of your website/online shop. This cutting-edge software uses webcam eye tracking technology to identify areas where users struggle, offering data-based feedback for greater design ...

Read more about Adsata

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Frequently Asked Questions About Heat Map Software

Stuck on something? We're here to help with all the questions and answers in one place.

The most important Heat Map Software features to evaluate are Collaboration, Surveys & Feedback, Heatmaps, Event Tracking, Conversion Tracking, Alert Notifications. Most buyers prioritize ease of use, reporting, and integration capabilities when choosing a solution. Look for tools that cover your core workflow before comparing advanced features.

Heat Map Software pricing varies widely — from free plans to enterprise contracts. 13 products on Spotsaas offer a free plan or trial, including VWO Insights, Smartlook, FullStory. Paid plans typically start around $10–$50/month per user. Check individual product pages for current pricing.

The top rated Heat Map Software based on verified user reviews and SpotScore are Plerdy, Cux.io, Mouseflow. These tools consistently score highest on ease of use, feature depth, and customer support quality. Ratings are updated monthly based on real buyer feedback.

To choose the right Heat Map Software, start by listing your must-have features — commonly Collaboration, Surveys & Feedback, Heatmaps, Event Tracking, Conversion Tracking, Alert Notifications. Then filter by team size, budget, and integrations you already use. Compare at least 3 options and use free trials to test before committing. Spotsaas lets you compare side-by-side in minutes.

Yes — 13 Heat Map Software on Spotsaas offer a free plan or free trial. Popular free options include VWO Insights, Smartlook, FullStory. Free plans typically cover core features for small teams; paid upgrades unlock advanced reporting, integrations, and support.

The best Heat Map Software for small businesses are affordable, quick to set up, and scale without complexity. Top picks for small teams are Smartlook, FullStory, Hotjar. Look for tools with per-user pricing, no long-term contracts, and strong onboarding support to minimize ramp-up time.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].