LiveSession

### Product Name

LiveSession

Custom Targeting empowers businesses to tailor their analytics and marketing efforts based on specific user segments. This feature allows for the creation of personalized experiences by targeting distinct groups based on behavior, demographics, or other criteria. With Custom Targeting, organizations can deliver more relevant content and promotions to users, increasing engagement rates and ultimately driving conversions.

#### Optimization Tool

Filtered Results allow users to sift through session data based on specific parameters such as device type, geographic location, or traffic source. This feature streamlines data analysis by enabling teams to focus on the most relevant sessions that align with their business goals. By offering a clear view of targeted user interactions, organizations can derive valuable insights that inform strategic decisions and improve marketing efforts.

#### Session Recording

LiveSession prioritizes data privacy and security by ensuring full compliance with the General Data Protection Regulation (GDPR). This feature automates the process of managing user consent for data collection, allowing businesses to collect user data responsibly while adhering to strict legal standards. By implementing GDPR Compliance, organizations can confidently analyze user interactions without the risk of violating privacy laws, ultimately building trust with customers and avoiding potential fines.

#### JavaScript Error Detection

The JavaScript Error Detection feature provides real-time monitoring of any JavaScript errors that occur during user sessions. This capability enables teams to swiftly identify and diagnose issues that may disrupt user experience or hinder website functionality. By catching these errors early, businesses can implement fixes before they impact a larger audience, thereby enhancing overall site performance and reducing user frustration.

#### Custom Targeting

The Optimization Tool within LiveSession assists in fine-tuning website performance by providing actionable insights into user behavior. This feature analyzes session data to identify bottlenecks and areas for improvement, enabling teams to make informed decisions about design and functionality adjustments. By optimizing the user journey, businesses can enhance satisfaction and retention rates, ensuring a smoother experience that aligns with customer expectations.

#### Filtered Results

The Session Recording feature captures real-time interactions of users on a website or application. This tool enables businesses to replay sessions to observe user behavior closely, uncovering patterns and pain points that may not be evident through standard analytics alone. By utilizing Session Recording, teams can gain deep insights into how users navigate their platforms, allowing for more effective troubleshooting and enhancement of the overall user experience.