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7.7

Spot Score

TruConversion - Heat Map Software

TruConversion

Optimize conversions with TruConversion.

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Starts from $41/Month when Billed Yearly

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What is TruConversion?

TruConversion is an all-in-one analytics tool designed to give you the insight you need to optimize conversions on your website and mobile apps. With its insightful Funnel tracking feature you can quickly detect what's working and what's not, plus you can easily fix bottlenecks with our unique user feedback options. Plus, you can control who sees the reports you share, thanks to the convenient share link feature. Our easy-to-use trigger options also make it effort

Pricing

  • Starts from $41/Month when Billed Yearly

  • Free Trial available

Customer Type

  • Large Enterprises

  • Medium Business

  • Small Business

Platform Type

  • SaaS/Web/Cloud

TruConversion software demo

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TruConversion was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.

TruConversion is best suited for

  • employee count

    Employee count: 50 to 500 employees

  • industries

    Industries: Martech, SaaS, E-commerce, Digital Marketing, and Consulting

  • Job titles

    Job Titles: Marketing Managers, Conversion Rate Optimization Specialists, Data Analysts, and Product Managers

Benefits of using TruConversion

  • Comprehensive Insights: TruConversion offers a robust suite of analytics tools that empower managers and executives to understand user behavior deeply, enabling informed decision-making that drives growth.

  • User-Friendly Interface: With its intuitive design, even administrators with minimal technical expertise can navigate the platform effortlessly, making it easy to set up and start gathering valuable data quickly.

  • Real-Time Data Tracking: Experience the power of real-time insights; TruConversion provides immediate feedback on user interactions, allowing teams to swiftly adapt strategies for enhanced conversion rates.

TruConversion Features

Explanation of TruConversion Key Features

  • Team Sharing

    The Team Sharing feature in TruConversion facilitates seamless collaboration among team members by allowing them to easily share insights, reports, and data within the platform. This functionality addresses the challenge of siloed information, enabling teams to work together more effectively. By providing a centralized space for discussions and decision-making, team members can align their strategies and actions based on shared knowledge, ultimately improving the conversion optimization process.

  • Form Testing

    TruConversion’s Form Testing feature allows users to create, modify, and analyze forms used for capturing leads or customer information. By conducting A/B tests on different form layouts, fields, and prompts, businesses can identify which versions yield the highest conversion rates. This feature directly addresses the problem of ineffective forms that can lead to lost opportunities, ensuring that organizations optimize their lead capture processes for maximum efficiency.

  • Custom Targeting

    With Custom Targeting, TruConversion enables users to define specific audience segments based on various parameters such as demographics, behavior, and engagement levels. This feature solves the challenge of generic marketing strategies by allowing businesses to tailor their messaging and offers to the right audience at the right time. By targeting specific user groups, organizations can increase engagement and drive conversions more effectively.

  • Optimization Tool

    The Optimization Tool in TruConversion is designed to enhance website performance through data-driven insights. By analyzing user interactions and behaviors, this tool provides recommendations for improving website elements such as design, content, and navigation. This feature addresses the common business challenge of low conversion rates by equipping teams with actionable insights that lead to continuous improvement in user experience and engagement.

  • Funneling

    TruConversion’s Funneling feature enables users to visualize the customer journey from initial contact to final conversion. By mapping out each stage of the funnel, businesses can identify drop-off points where potential customers lose interest. This insight helps address the challenge of understanding user behavior throughout the sales process, allowing organizations to implement targeted strategies that guide users smoothly toward conversion.

  • Customer Feedback

    The Customer Feedback feature allows businesses to gather insights directly from users about their experiences and satisfaction levels. By utilizing surveys and feedback forms integrated within the platform, companies can address potential pain points in their offerings. This feature not only helps in understanding customer sentiment but also drives improvements based on real user input, solving the challenge of making assumptions about customer needs without concrete data.

  • Real-time View

    The Real-time View functionality provides users with instantaneous data updates regarding website performance and user interactions. This feature is crucial for businesses that require immediate insights into how changes affect user behavior or conversion rates. By addressing the need for timely information, organizations can make quick adjustments to strategies or campaigns in response to emerging trends or issues as they happen.

  • Filtered Results

    Filtered Results enable users to refine data sets based on specific criteria such as date ranges, traffic sources, or user segments. This feature addresses the challenge of data overload by allowing teams to focus on relevant information that matters most for analysis and decision-making. With this capability, organizations can derive meaningful insights from their data more efficiently, enhancing their ability to strategize effectively for improved conversions.

TruConversion Pricing

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Free Trial

  • Yes, It's available

TruConversion Pricing

  • Starts from $41/Month when Billed Yearly

Pricing Model

  • Free trial

  • Paid Plans (Subscription )

Claim a Free Trial

Screenshots of the TruConversion Pricing Page

Disclaimer: Pricing information for TruConversion is provided by the software vendor or sourced from publicly accessible materials. Final cost negotiations and purchasing must be handled directly with the seller. For the latest information on pricing, visit website. Pricing information was last updated on .

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Why users might consider alternative to TruConversion?

  • Users might seek alternatives to TruConversion if they require more advanced analytics features, as some competitors offer deeper insights into customer behavior and enhanced reporting capabilities that can drive better decision-making.

  • Budget constraints can prompt users to explore other options; several alternatives provide similar functionalities at a lower price point, making them appealing for businesses with tighter budgets.

  • Businesses looking for more customizable solutions may consider alternatives, as some platforms allow for greater flexibility in tailoring features and user interfaces to better align with specific operational needs.

  • Users may also switch if they find the customer support lacking; alternatives often highlight superior service and support options, which can be crucial for businesses that rely heavily on timely assistance.

  • Finally, a desire for a more user-friendly interface can lead users to explore other tools; some alternatives prioritize ease of use and intuitive design, making it simpler for teams to navigate and implement effectively.

TruConversion Reviews & Ratings

Rating Distribution

Excellent

(5)

Very Good

(5)

Good

(0)

Poor

(0)

Terible

(0)

Expert's Review

TruConversion stands out as a comprehensive and user-friendly tool for optimizing website performance. Users praise its detailed analytics and easy-to-understand heatmaps, which empower better decision-making and real-time results. The software's ability to track user behavior effectively, especially for e-commerce sites, is highlighted as a valuable feature by ...Read more

TruConversion pros and cons

  • User-friendly interface with easy navigation and intuitive funnel tracking tools.

  • Detailed analytics and reports empower strategic decision-making for optimizing website performance.

  • Convenient heatmaps that help in understanding visitor behavior effectively.

  • Excellent customer support and a wide range of tools for improving user experience and conversion rates.

  • Newcomers may find the richness of features and customizations complex without adequate support.

  • Limited selection in the Marketplace for additional apps and connectors might restrict access to advanced functionalities.

User Review

AU

Anonymous User

11/12/23

4 out of 5

"Very detailed funnel tracking with optimisation heatmaps"

What do you like best about TruConversion? It's very easy to navigate and use the funnel tracking and optimization tool for the best conversions. I ...

Read more

AL

Abby l

11/08/23

4 out of 5

"Excellent tool that helps companies analyze user behavior on websites."

What do you like best about TruConversion? TruConversion's detailed analytics empower strategic decisions, enhancing my ability to optimize ...

Read more

AU

Anonymous User

11/07/23

4 out of 5

"Good Tracking Tool"

What do you like best about TruConversion? While I haven't used all features yet, the Heatmaps are quite convenient to better understand the behaviour ...

Read more

TC

Tim C

10/04/23

5 out of 5

"If you have a website, use this software"

What do you like best about TruConversion? It is easy to set up, has fantastic customer support and contains many of the tools your need to improve ...

Read more

TruConversion Support

Customer Service

Online

Location

NA

Reach out to TruConversion Social channels

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

TruConversion is a Heat Map Software. TruConversion offers Team Sharing, Form Testing, Custom Targeting, Optimization Tool, Funneling and many more functionalities.

Some top alternatives to TruConversion includes VWO Insights, VWO FullStack, Crazy Egg, Lucky Orange and SquidVision.

No, TruConversion doesn't provide API.

No, TruConversion doesn't provide mobile app.

TruConversion is located in NA

TruConversion offers Free Trial, Subscription pricing models

We don't have information regarding integrations of the TruConversion as of now.

The starting price of TruConversion is $41/Month when Billed Yearly

This software is researched and edited by

Rajat Gupta is the founder of Spotsaas, where he reviews and compares software tools that help businesses work smarter. Over the past two years, he has analyzed thousands of products across CRM, HR, AI, and finance — combining real-world research with a strong foundation in commerce and the CFA program. He's especially curious about AI, automation, and the future of work tech. Outside of SpotSaaS, you'll find him on a badminton court or tracking the stock market.