9.5
SpotScore

Top 10 Klaviyo Alternatives 2026
Effortless automation for successful marketing.
Main Features
- Analytics (ROI Tracking)
- Campaign Segmentation
- Channel Management
- Email Drip Campaigns
Pricing
Klaviyo offers custom pricing plan
Klaviyo is a Marketing Automation Software platform with a user rating of 4.8★ based on 625 reviews. Teams looking for alternatives typically need better pricing flexibility, easier deployment, or a closer feature fit for their specific use case. Below you'll find 10 vetted Marketing Automation Software alternatives ranked by user rating, with filters to narrow by pricing, platform, and features — so you can find the right fit for 2026.
Klaviyo vs Top Alternatives at a Glance
Side-by-side comparison of pricing, user rating, and free trial availability to help you decide faster.
| Tool | Best For | Pricing | Rating | Free Option |
|---|---|---|---|---|
| Marketing Automation Software | Custom pricing | 4.8 ★ | ✗ No | |
| Marketing Automation Software | Free trial | 4.9 ★ | ✓ Yes | |
| Marketing Automation Software | $15 | 4.7 ★ | ✓ Yes | |
| Mobile Analytics Software | Free trial | 4.7 ★ | ✓ Yes | |
| Email Marketing Software | Free plan available | 4.3 ★ | ✓ Yes | |
| Marketing Automation Software | — | 4.7 ★ | ✗ No |
Showing 1-10 out of 10

List of the Top Klaviyo alternatives as of October 2026
Compare business software, products, and services to find the best solution for your business or organization. Use the filters on the left to drill down by category, pricing, features, market segment, user ratings, and more.
9.0
SpotScore

Outgrow
RECOMMENDED
Boost sales and engage customers effortlessly.
Add to compare
What is Outgrow?
Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. It is an easy-to-use, powerful marketing automation solution designed specifically for high-growth ...
Read moreCommon Features
-
Lead Scoring
-
Multivariate Testing
-
Analytics (ROI Tracking)
+ 6 more
Unique Features
-
Version Control
-
Approval Process Control
-
Document Management
+ 7 more
Pricing
Free Trial available, Try Now
Outgrow offers custom pricing plan
9.8
SpotScore

ActiveCampaign
RECOMMENDED
Streamline your marketing efforts and see results.
Add to compare
What is ActiveCampaign?
ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term customers, to smart lead scoring that turns warm prospects into paying customers. It is the complete marketing ...
Read moreCommon Features
-
Website Visitor Tracking
-
Lead Nurturing
-
Lead Management
+ 8 more
Unique Features
-
Facebook Ads
-
Abandoned Cart Email
-
Mobile App
+ 16 more
Pricing
Free Trial available
Starts from $15/Month when billed annually, ~1,000 contacts ($19/mo billed monthly)
9.8
SpotScore

CleverTap
RECOMMENDED
Turn data into dollars with CleverTap.
Add to compare
What is CleverTap?
CleverTap is an easy to use, affordable suite of mobile analytics tools that measure user activity on Android or iOS device based on app usage (mobile app), website visits (web app) and in-app events. CleverTap allows user to view over 15 different reports including session details, retention ...
Read moreCommon Features
-
Email Drip Campaigns
-
Multivariate Testing
Unique Features
-
Event Tracking
-
Push Notifications
-
Revenue Tracking
+ 5 more
Pricing
Free Trial available, Try Now
CleverTap offers custom pricing plan
8.8
SpotScore

Moosend
RECOMMENDED
Boost your business with Moosend's email marketing solution.
Add to compare
What is Moosend?
Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly training, Moosend makes it easy to create and send professional email campaigns so you can reach out to new ...
Read moreCommon Features
No common features
Unique Features
-
Contact Management
-
Auto-Responders
-
Click-through Tracking
+ 19 more
Pricing
Moosend offers custom pricing plan
8.7
SpotScore

Hey Oliver
Streamline your marketing, automate your success.
Add to compare
What is Hey Oliver?
Hey Oliver is a website engagement and marketing automation platform for e-commerce and SaaS teams that want to combine live chat, behavioral tracking, and automated campaigns in a single tool. It tracks visitor behavior in real time and triggers personalized messages — including chat, email, ...
Read moreCommon Features
-
Lead Scoring
-
Multivariate Testing
-
Analytics (ROI Tracking)
+ 7 more
Unique Features
No unique features
8.9
SpotScore

ActiveDEMAND
Empower Your Marketing, Boost Your Profits
Add to compare
What is ActiveDEMAND?
ActiveDEMAND is a marketing automation platform for digital agencies and SMB marketing teams that need email campaigns, call tracking, landing pages, and lead attribution managed from a single system. It automates multi-channel workflows and connects to CRMs, allowing agencies to track which ...
Read moreCommon Features
-
Lead Scoring
-
Multivariate Testing
-
Analytics (ROI Tracking)
+ 7 more
Unique Features
No unique features
Pricing
Free Trial available, Try Now
Spotsaas Buyer Intelligence
Own the software buyers are comparing here? See who's weighing you against rivals — and who's comparing your competitors while you're not in the running.

Selligent
Streamline your marketing, elevate your results.
Add to compare
What is Selligent?
Selligent (now Marigold Engage) is a multichannel marketing automation platform for B2B marketing teams managing large-scale customer engagement programs across email, mobile, and social channels. It provides A/B testing, dynamic content personalization, and granular segmentation tools so teams ...
Read moreCommon Features
-
Website Visitor Tracking
-
Lead Nurturing
-
Lead Management
+ 7 more
Unique Features
No unique features
Pricing
Selligent offers custom pricing plan
8.8
SpotScore
Emarsys
Revolutionize your marketing strategy with Emarsys.
Add to compare
What is Emarsys?
Emarsys is the marketing automation software that puts the power of measurable, repeatable marketing in the hands of every business. Emarsys provides a fully integrated solution, connected to all forms of marketing, including email, mobile messaging, social media, web and calls to action within ...
Read moreCommon Features
-
Website Visitor Tracking
-
Lead Nurturing
-
Lead Management
+ 7 more
Unique Features
No unique features
Pricing
Emarsys offers custom pricing plan
8.9
SpotScore

Marketing 360
Unite, track, and automate your marketing efforts.
Add to compare
What is Marketing 360?
Marketing 360 is an all-in-one marketing platform for small businesses and franchise owners that combines CRM, paid advertising management, social media, email, and website tools under one account. It lets teams track leads and campaigns from a central database, making it practical for ...
Read moreCommon Features
-
Website Visitor Tracking
-
Lead Nurturing
-
Lead Management
+ 7 more
Unique Features
No unique features
Pricing
Marketing 360 offers custom pricing plan
9.6
SpotScore

Adobe Marketo Engage
Simplify your customer journey with personalized marketing.
Add to compare
What is Adobe Marketo Engage?
Introducing Adobe Marketo Engage - the ultimate marketing automation software that simplifies the customer journey. With its advanced tracking capabilities, it helps businesses across various sectors identify and engage the right customers. Marketo's pre-built tiles and dashboards allow for ...
Read moreCommon Features
-
Website Visitor Tracking
-
Lead Nurturing
-
Lead Management
+ 7 more
Unique Features
No unique features
Pricing
Adobe Marketo Engage offers custom pricing plan
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
