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8.9

Spot Score

ActiveDEMAND

ActiveDEMAND Review: Is It The Right Marketing Automation Software For Your Team?

Best for SMB teams · Mid-market · Enterprise

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SpotSaaS Analysis for ActiveDEMAND

ActiveDEMAND is a comprehensive marketing automation platform used by marketing managers and sales and marketing alignment teams in medium to large enterprises. With a rating of 4.2 out of 5 from 140 reviews, it is broadly validated, indicating strong user satisfaction across its diverse feature set.

The platform excels in offering an all-in-one solution that combines email marketing, call tracking, landing pages, and social media management, making it highly flexible for complex marketing workflows. Its smooth CRM integrations further enhance lead management, bridging the gap between marketing and sales. However, new users may find the steep learning curve challenging due to its advanced features, and the user interface could benefit from a modern update to improve usability.

Quick facts about ActiveDEMAND

Rating4.2/5 (140 reviews) | SpotScore: 8.9/10Best forMarketing managers, sales and marketing alignment teamsPricingFree tier, public paid plansDeploymentBrowser BasedTop strengthComprehensive all-in-one marketing platformWatch-outSteep learning curve for new users

What is ActiveDEMAND?

ActiveDEMAND acts as your digital marketing assistant, automating the tedious tasks of managing your website-based marketing campaigns in real-time. It's the ultimate marketing and customer relationship management tool that will make you more money by saving you time.

Pricing

  • Free Trial available

Best For

Suited for solo users, small teams, SMBs, and enterprise

Security & Compliance

GDPR
  • Data residency:🇺🇸

ActiveDEMAND Software Demo

ActiveDEMAND was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.

Who should consider ActiveDEMAND

Use cases
Digital marketing agencies, E-commerce businesses, B2B lead generation teams
Team types
Marketing managers, Sales and marketing alignment teams
Company size
51-500 employees, 500+ employees
Workflow style
Flexible and configurable
Setup complexity
High

Why teams choose ActiveDEMAND

  • Comprehensive all-in-one marketing platform with email, call tracking, landing pages, and social media management

  • Highly flexible with advanced customization and complex workflow capabilities

  • Seamless CRM integrations enhancing lead management and marketing-to-sales connections

Is ActiveDEMAND right for you?

Best for complex, customizable marketing automation with integrated call tracking.

Choose ActiveDEMAND if

  • You need an all-in-one platform combining email, call tracking, and social media management.
  • Your team requires advanced workflow customization and flexible campaign configurations.
  • You want seamless CRM integration to align marketing and sales efforts effectively.

Consider alternatives if

  • You are a small business seeking simple, ready-to-use marketing automation solutions.
  • Your team lacks dedicated marketing automation expertise to manage a steep learning curve.

What buyers should know before shortlisting ActiveDEMAND

ActiveDEMAND stands out as an all-encompassing marketing automation platform highly praised for its robust functionality and affordability. It offers a wide range of tools, including call tracking, email marketing, landing page creation, lead generation, and real-time analytics, all in one integrated package.

Users consistently commend its flexibility and the ability to tailor campaigns and workflows to suit unique business needs. The platform excels in enhancing marketing performance tracking, connecting seamlessly with CRMs, and automating complex processes, making it a valuable asset for agencies and businesses looking to streamline their marketing efforts.

While its rich feature set is a significant advantage, the platform can initially feel overwhelming, particularly for new users or those without prior experience with similar software. The learning curve is noted by several users, though ActiveDEMAND's responsive customer support team and training materials help mitigate this challenge.

Some critiques include an outdated user interface and occasional system bugs, but these are often offset by the frequent updates and developmental agility of the platform. Overall, ActiveDEMAND is a powerful, cost-effective solution, particularly suited for businesses and agencies that need a feature-rich, centralized platform to optimize their marketing strategies.

With its versatility and dedicated support, it empowers users to deliver targeted marketing with measurable results.

Pros and cons

ActiveDEMAND pros and cons

  • ActiveDEMAND pros
  • Comprehensive all-in-one marketing platform with email, call tracking, landing pages, and social media management

  • Highly flexible with advanced customization and complex workflow capabilities

  • Seamless CRM integrations enhancing lead management and marketing-to-sales connections

  • ActiveDEMAND cons
  • Steep learning curve due to advanced features

  • Outdated user interface impacting usability

4.2/5 rating
75 verified reviews
Free trial available

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What is the pricing of ActiveDEMAND?

Free TrialAvailableTry Now →
Free Plan✓ Included
Pricing Model
FreemiumSubscription

ActiveDEMAND reviews and ratings

Buyer sentiment

Users appreciate ActiveDEMAND's comprehensive features and flexibility but often struggle with its complexity and outdated interface.

What buyers like

  • Feature richness
  • Customizability
  • CRM integration

Common complaints

  • Steep learning curve
  • UI/UX outdatedness

4.2

Very Good

Based on 140 ratings & 75 reviews

Rating Distribution

Excellent

(59)

Very Good

(13)

Good

(2)

Poor

(1)

Poor

(0)

What users are saying

AI

Administrator in Computer Networking

12/04/19

3.5 out of 5

ActiveDEMAND

What do you like best? We like the use of email marketing. The analysis is also quite engaging for users to understand. What do you dislike? ...

Read more

UI

User in Retail

10/03/19

4 out of 5

Excellent value

What do you like best? ActiveDemand connects us with our CRM Nmble so we can have a complete marketing and contact system. All with timelines for ...

Read more

M

Marlon

10/02/19

5 out of 5

A great tool for online marketing with lots of capabilities

PROS & CONS What are the best aspects of this product? It is a great tool for online marketing.The call tracking capabilities are outstanding. The ...

Read more

K

Kristen

09/25/19

5 out of 5

A powerful tool that lets us do more effective marketing

PROS & CONS What are the best aspects of this product? The tool seems very powerful and we've only scratched the service at this point. I also ...

Read more

S

Shelia

09/20/19

5 out of 5

A flexible platform that lets us do more than we expected

PROS & CONS What are the best aspects of this product? We really love how flexible the platform is. With ActiveDEMAND, you discover a new world of ...

Read more

S

Shelia

09/16/18

5 out of 5

A flexible platform that lets us do more than we expected

PROS & CONS What are the best aspects of this product? We really love how flexible the platform is. With ActiveDEMAND, you discover a new world of ...

Read more

What are the features of ActiveDEMAND?

33%

Feature coverage

10 of 30 tracked features

Analytics (ROI Tracking) is a method of calculating the return on investment from a company's marketing expenditures. Return on marketing in…

Marketers frequently use demographic information such as age, gender, residency, or region and a variety of other predetermined attributes t…

An organization creates and controls marketing and sales processes, people, policies, and platforms to offer goods and services indirectly t…

Drip emails are a sequence of automated emails sent to people who complete a specific action. You may specify the number of emails to send a…

Landing pages are single-page websites designed to promote or advertise a marketing or ad campaign. Visitors " land " on a landing page afte…

The lead management process is a series of activities in which businesses engage with leads and convert them into customers. It entails gath…

lead nurturing creates and reinforces relationships with customers, at every point of the sales funnel. A good lead nurturing plan concentra…

Lead scoring is a sales and marketing tool for determining the sales readiness of leads. You score leads based on their level of interest in…

Multivariate testing is a process for testing a hypothesis by changing numerous factors. Multivariate testing aims to determine which combin…

Website visitor tracking is the practise of collecting, storing, and sharing information on visitors' activity on the internet by website ad…

Security & Compliance

ActiveDEMAND security and data handling

Key compliance certifications and security features for IT and security teams evaluating ActiveDEMAND.

Certifications

GDPR✓ Certified
HIPAA✗ Not certified

Developer & data

Data residency
🇺🇸

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ActiveDEMAND Customers

Connor-logo

Connor

LeaderOne-logo

LeaderOne

Flowbird-logo

Flowbird

Enliven-logo

Enliven

Help & Contact

ActiveDEMAND Support Options

Customer ServiceBusiness HoursOnline
LocationAlberta, Canada

Frequently Asked Questions About ActiveDEMAND

Common questions buyers ask before choosing ActiveDEMAND.

ActiveDEMAND is a Marketing Automation Software. ActiveDEMAND offers Lead Scoring, Multivariate Testing, Analytics (ROI Tracking), Campaign Segmentation, Channel Management and many more functionalities.

ActiveDEMAND is a strong fit if: You need an all-in-one platform combining email, call tracking, and social media management.; Your team requires advanced workflow customization and flexible campaign configurations.. Consider alternatives if: You are a small business seeking simple, ready-to-use marketing automation solutions.; Your team lacks dedicated marketing automation expertise to manage a steep learning curve..

Buyers commonly note the following limitations of ActiveDEMAND: Steep learning curve due to advanced features; Outdated user interface impacting usability; Limited pre-built templates requiring manual setup effort.

Some top alternatives to ActiveDEMAND includes Outgrow, ActiveCampaign, CleverTap, Moosend and Ackwire.

ActiveDEMAND offers Free Trial, Freemium, Subscription pricing models

We don't have information regarding integrations of the ActiveDEMAND as of now.

The starting price is not disclosed by ActiveDEMAND. You can visit ActiveDEMAND pricing page to get the latest pricing.

Ready to try it?

Get started with ActiveDEMAND

Start your free trial — no credit card required.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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