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Insightly vs Bigin by Zoho CRM Comparison

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Insightly

4.2(1,241 reviews)

Starting at $29 /User/Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Insightly is a sales and marketing software that will help you manage your contacts, leads, deals and opportunities. You can organize your contacts into lists, collaborate with teammates via real time messaging, sync con…

Bigin by Zoho CRM

4.3(119 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, tasks and more. It can be accessed…

Bigin by Zoho CRM leads on user satisfaction with a 4.3-star rating across 119 reviews.

Insightly vs Bigin by Zoho CRM — at a glance

FeatureInsightlyBigin by Zoho CRM
Rating4.2 / 54.3 / 5
Reviews1,241119
Starting price$29 /User/Month$7 /User/Month
Free trial Yes Yes
Free version No No
Best forFreelancers / Consultants, Large Enterprises, Medium BusinessSmall Business
CategoryCRM SoftwareCRM Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailable
Support modesBusiness Hours, OnlineBusiness Hours, Online
CertificationsSOC 2, HIPAA, GDPR
Data residencyUSGlobal

Key differences between Insightly and Bigin by Zoho CRM

  • Pricing: Insightly starts at $29 /User/Month, while Bigin by Zoho CRM starts at $7 /User/Month.
  • Target audience: Insightly is built for Freelancers / Consultants and Large Enterprises, while Bigin by Zoho CRM targets Small Business.
  • User satisfaction: Bigin by Zoho CRM scores higher with a 4.3-star average.
  • Deployment: Insightly supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Bigin by Zoho CRM supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Insightly vs Bigin by Zoho CRM — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Insightly - CRM Software
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Biggest differences

Start here before you go deeper into features.

Insightly

Best for mid-sized teams needing flexible CRM with strong email integration.

Choose if
  • You want a unified platform managing contacts, leads, deals, and opportunities.
  • Your team values built-in real-time messaging for seamless collaboration.
  • You require syncing capabilities with Outlook and Gmail for streamlined workflows.
Consider alternatives if
  • You need advanced reporting and analytics beyond basic CRM capabilities.
  • You rely heavily on mobile app features with full desktop parity.

Bigin by Zoho CRM

Best for

Small Business

Insightly typically suits Freelancers / Consultants and Large Enterprises. Bigin by Zoho CRM tends to fit Small Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Insightly is a sales and marketing software that will help you manage your contacts, leads, deals and opportunities. You can organize your contacts into lists, collaborate with teammates ... Read More about Insightly

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, ... Read More about Bigin by Zoho CRM

Entry Level Pricing

  • Starts from $29
  • Starts from $7 , Billed Yearly

Free Trial Availability

  • Free Trial available

Spotsaas Score

What's this? ↗

9.3/10

9.0/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

1-50 employees51-500 employees
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Insightly

  • Streamlined Project Management: With Insightly, teams can effortlessly manage projects from initiation to completion. You’ll appreciate how tasks, deadlines, and milestones are organized in one intuitive platform, ensuring everyone is aligned and focused.
  • Robust CRM Capabilities: Insightly offers a powerful customer relationship management system that helps you maintain meaningful connections with clients. You’ll find it easy to track interactions, manage leads, and ultimately foster stronger relationships that drive sales.
  • Customizable Workflows: Tailor your workflows to fit your unique business needs. Administrators will love the flexibility Insightly provides, allowing for automation of repetitive tasks and ensuring that processes are efficient and consistent across teams.
Best fit

Best fit

Insightly

  • 1 to 500 employees
  • SaaS, Consulting, Marketing Technology (Martech), and Sales Automation
  • roles such as Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators
Watchouts

Reasons buyers look elsewhere

Insightly

  • Users may seek alternatives if they require more advanced customization options for workflows and dashboards, as Insightly's flexibility might not meet specific business needs or unique processes.
  • Businesses looking for enhanced reporting capabilities may explore other CRM solutions that offer more robust analytics tools, which can provide deeper insights into customer interactions and sales performance.
  • Companies with larger teams might consider alternatives that support more extensive user management features, as Insightly's user limits and pricing tiers could be restrictive for growing organizations.

Software Demo

Demo

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How do Insightly and Bigin by Zoho CRM Compare on Features?

Total Features

30 Features

10 Features

Unique Features

No unique features

No unique features

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Compare Insightly and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $29
      • $7 , Billed Yearly

      Pricing Plans

      • Not Available
      • Free

        • Single Pipeline

        • 500 Records

        • Instant Workflows (3)

        Show more +

      • Express

        • Includes features of Free plan, plus

        • Team Pipelines (3)

        • 50,000 Records

        Show more +

      • Premier

        • Includes features of Express Edition plan. plus

        • Team Pipelines (5)

        • 100,000 Records

        Show more +

      Pricing Page

      Insightly pricing
      Bigin by Zoho CRM pricing

      Other Details

      Organization Types supported

      • Large Enterprises
      • Medium Business
      • Small Business
      • Freelancers
      • Individuals
      • Large Enterprises
      • Medium Business
      • Small Business
      • Freelancers
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Available
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes

      HIPAA

      ✓ Yes
      ✗ No

      GDPR

      ✓ Yes

      Single Sign-On (SSO)

      ✓ Yes

      Multi-Factor Auth (MFA)

      ✓ Yes

      Data Encryption

      ✓ Yes

      Audit Logs

      ✓ Yes

      Data Residency

      🇺🇸 US
      🌐 Global

      Insightly User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      501

      253

      72

      40

      10

      204

      66

      7

      1

      1

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Overall positive sentiment highlights ease of use, collaboration features, and integration capabilities, with some concerns about mobile functionality and pricing.

      What buyers like

      • Ease of use
      • Collaboration features
      • Integration with email platforms

      Common complaints

      • Limited mobile app functionality
      • Insufficient advanced reporting

      Buyer sentiment

      Buyer sentiment is positive across 279 reviews, with strong overall satisfaction.

      What buyers like

      • Simple, intuitive design with a short learning curve, making it easy to use and implement, even for non-technical users.
      • Affordable pricing tailored for startups and small businesses, offering great value for core CRM functionalities.
      • Effective pipeline management and workflow automation, enabling businesses to streamline sales processes.

      Common complaints

      • Limited integrations with third-party tools (e.g., social media apps, direct LinkedIn or Facebook ad imports), making data syncing challenging.
      • Lack of advanced features and scalability, restricting use for larger enterprises or complex workflows.
      • Inconsistent customer support with restricted availability, affecting issue resolution during critical times.

      Pros and Cons

      • Unified platform for managing contacts, leads, deals, and opportunities

      • Built-in real-time messaging for team collaboration

      • Seamless syncing with Outlook and Gmail

      • Reporting tools lack robustness for advanced analytics

      • Mobile app has limited features compared to desktop

      • Real-time updates keep teams informed.

      • Integration with email and calendar enhances productivity.

      • User-friendly interface simplifies navigation.

      • Customization options may not meet all needs.

      • New users may find the interface complex.

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Negative Reviews

      No reviews available for the product

      No reviews available for the product

      List of Customers

      Customers

      4over LLC

      4over LLC

      Savanta

      Savanta

      Atlanta Eats

      Atlanta Eats

      Antech Microsystem Pvt.Ltd

      Antech Microsystem Pvt.Ltd

      Investacc

      Investacc

      Hire

      Hire

      Media and Screenshots

      Screenshots

      Marketing

      9 Screenshots

      Bigin by Zoho CRM screenshot

      1 Screenshots

      Videos

      video-0

      5 Videos

      video-0

      2 Videos

      Top Alternatives to Insightly and Bigin by Zoho CRM in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Insightly or Bigin by Zoho CRM?
      Bigin by Zoho CRM edges out the other on user ratings (4.3 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Insightly and Bigin by Zoho CRM offer a free trial?
      Yes, both Insightly and Bigin by Zoho CRM offer a free trial.
      What is the starting price of Insightly vs Bigin by Zoho CRM?
      Insightly starts at $29 /User/Month. Bigin by Zoho CRM starts at $7 /User/Month.
      What are the top alternatives to Insightly?
      Top alternatives to Insightly include Bigin by Zoho CRM, Hubspot Marketing Hub, ClickUp, Zoho CRM, Salesforce.
      What are the top alternatives to Bigin by Zoho CRM?
      Top alternatives to Bigin by Zoho CRM include ClickUp, Zoho CRM, Freshsales, Salesforce, Funnel CRM.

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