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HubSpot CRM vs Freshsales vs Bigin by Zoho CRM Comparison

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HubSpot CRM

4.3(3,493 reviews)

Starting at $45 /Month

  • Free Trial
  • Individuals
  • Freelancers / Consultants

HubSpot CRM is our all-in-one sales, marketing, and customer communication software. Built from the ground up with a modern design inspired by our top-rated marketing and sales tools, HubSpot CRM provides everything you…

Freshsales

4.7(536 reviews)

Starting at $9 /user/month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Freshsales is a complete Sales & CRM solution that will help you make your sales team much more productive by getting rid of their chronic information overload and improve hiring with an easy online application. The USP…

Bigin by Zoho CRM

4.6(294 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…

Freshsales leads on user satisfaction with a 4.7-star rating across 536 reviews.

Spotsaas Analysis

HubSpot CRMFreshsalesBigin by Zoho CRM

The core difference between HubSpot CRM and Freshsales lies in their target company sizes and pricing, with HubSpot catering to a broader range from 1 to 1,000 employees at a higher price point, while Freshsales is tailored for mid-sized teams (11-500 employees) and offers a more affordable solution. Ideal buyers for HubSpot CRM are larger organizations looking for comprehensive sales automation, whereas Freshsales is perfect for mid-sized teams seeking an intuitive and user-friendly CRM with strong automation features.

- Best suited for companies with 1-1,000 employees - Offers extensive sales automation tools - Ideal for various industries including Martech and SaaS - Higher price point at $1,780 - Supports roles like Sales Managers and CRM Administrators - Focuses on comprehensive CRM capabilities

- Designed for mid-sized teams (11-500 employees) - Known for its user-friendly interface - Strong automation features with integrated communication tools - Very affordable pricing at $9 - Targets industries such as Fintech and Consulting - Supports roles like Sales Managers and Account Executives

HubSpot CRM vs Freshsales vs Bigin by Zoho CRM — at a glance

FeatureHubSpot CRMFreshsalesBigin by Zoho CRM
Rating4.3 / 54.7 / 54.6 / 5
Reviews3,493536294
Starting price$45 /Month$9 /user/month$7 /User/Month
Free trial Yes Yes Yes
Free version No No No
Best forIndividuals, Freelancers / Consultants, Large EnterprisesFreelancers / Consultants, Large Enterprises, Medium BusinessSmall Business
CategoryCRM SoftwareCRM SoftwareCRM Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - MacSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailableAvailable
Support modes24/7 (Live rep), Business Hours, Online24/7 (Live rep), Business HoursBusiness Hours, Online
CertificationsSOC 2, HIPAA, GDPR, ISO 27001SOC 2, GDPR
Data residencyUSGlobalGlobal

Key differences between HubSpot CRM and Freshsales

  • Pricing: HubSpot CRM starts at $45 /Month, while Freshsales starts at $9 /user/month.
  • Target audience: HubSpot CRM is built for Individuals and Freelancers / Consultants, while Freshsales targets Freelancers / Consultants and Large Enterprises.
  • User satisfaction: Freshsales scores higher with a 4.7-star average.
  • Deployment: HubSpot CRM supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac; Freshsales supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare HubSpot CRM vs Freshsales vs Bigin by Zoho CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

HubSpot CRM - CRM Software
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Freshsales - CRM Software
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Biggest differences

Start here before you go deeper into features.

HubSpot CRM

Best for

Individuals, Freelancers / Consultants, Large Enterprises

Freshsales

Best for mid-sized sales teams needing intuitive CRM with strong automation.

Choose if
  • You want a user-friendly CRM that requires minimal technical expertise.
  • Your sales team benefits from integrated communication tools like email and calls.
  • You need intelligent lead scoring to prioritize high-potential prospects efficiently.
Consider alternatives if
  • Your company requires advanced web form automation capabilities.
  • You depend heavily on highly customizable, graphical reporting features.

Bigin by Zoho CRM

Best for

Small Business

HubSpot CRM typically suits Individuals and Freelancers / Consultants. Freshsales tends to fit Freelancers / Consultants and Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

HubSpot CRM is our all-in-one sales, marketing, and customer communication software. Built from the ground up with a modern design inspired by our top-rated marketing and sales tools, ... Read More about HubSpot CRM

Freshsales is a complete Sales & CRM solution that will help you make your sales team much more productive by getting rid of their chronic information overload and improve hiring with an ... Read More about Freshsales

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM

Entry Level Pricing

  • Starts from $45 , Billed Yearly
  • Starts from $9 , yearly
  • Starts from $7 , Billed Yearly

Free Trial Availability

SpotScore

What's this? ↗

9.1/10

9.3/10

9.0/10

User Ratings

Based on verified Spotsaas reviews

4.35

(3493)

4.67

(536)

4.57

(294)

Best Company Size

1-1,000 employees
11-50 employees51-500 employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

HubSpot CRM

  • Streamlined Communication: HubSpot CRM lets your team centralize all customer interactions in one place, so everyone stays informed and miscommunication drops. You can collaborate more easily and respond to customer needs faster.
  • User-Friendly Interface: HubSpot CRM is designed for simplicity, letting users of all technical levels work through it easily. This means less training time for your staff and more focus on building relationships with clients.
  • Analytics and Reporting: Powerful analytics tools help you understand sales performance and customer behavior. This data-driven approach supports informed decisions that can increase conversions and revenue growth.

Freshsales

  • Simplified Sales Processes: Freshsales simplifies your sales workflow, letting teams track leads, manage customer interactions, and close deals faster. You'll appreciate how easy it is to work through the sales pipeline, so nothing slips through the cracks.
  • Intelligent Lead Scoring: With Freshsales, you can prioritize your leads based on their engagement and likelihood to convert. This feature allows you and your team to focus efforts where they matter most, driving efficiency and improving conversion rates.
  • Built-in Communication Tools: Freshsales integrates email, phone calls, and chat features directly into the platform. This means you can engage with prospects without switching between tools—saving time for you and your team.
Best fit

Best fit

HubSpot CRM

  • 1-1,000 employees
  • Martech, SaaS, Consulting, Sales Automation, Revtech
  • Sales Managers, Account Executives, Business Development Representatives, CRM Administrators

Freshsales

  • 11 to 500 employees
  • Sales Automation, SaaS, Martech, Fintech, and Consulting
  • Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators
Watchouts

Reasons buyers look elsewhere

HubSpot CRM

  • Pricing scales quickly with advanced features — teams under 20 seats often switch to Pipedrive or Freshsales for lower per-user costs
  • Customization requires API work or third-party apps — businesses with non-standard sales processes add Salesforce or Microsoft Dynamics instead
  • Interface complexity deters small teams — companies under 10 people frequently choose Zoho CRM or Capsule for simpler workflows

Freshsales

  • Users might consider alternatives to Freshsales due to specific needs or preferences that may not be fully addressed by the platform.
  • Some businesses may require more advanced automation features or customization options that Freshsales does not offer, prompting them to explore alternatives.
  • Companies with budget constraints may seek more cost-effective CRM solutions that provide similar functionalities at a lower price point than Freshsales.

Software Demo

Demo

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How do HubSpot CRM, Freshsales and Bigin by Zoho CRM Compare on Features?

Total Features

38 Features

10 Features

10 Features

Unique Features

No unique features

No unique features

No unique features

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Get Quote

Compare HubSpot CRM, Freshsales and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • $45 , Billed Yearly
        • $9 , yearly
        • $7 , Billed Yearly

        Pricing Plans

        • Free Tools

          • Free Marketing tools

          • Free Sales tools

          • Free Service tools

          Show more +

        • Starter

          • Marketing Hub Starter

          • Includes 1,000 marketing contacts

          • Sales Hub Starter Includes 2 paid users

          Show more +

        • Professional

          • Includes features of Starter plan, plus

          • Marketing Hub Professional

          • Includes 2,000 marketing contacts

          Show more +

        • Browse all pricing plans
        • Growth

          $11

          /user/month

          • Tailored for startups and SMBs seeking efficient pipeline management and engagement across channels

          • Kanban View for Contacts, Accounts, and Deals

          • Contact Lifecycle Stages

          Show more +

        • Pro

          $39

          /user/month

          • Ideal for growing & mid-sized businesses requiring advanced capabilities and AI assistance

          • Everything in Growth, plus

          • Contact Scoring by Freddy AI

          Show more +

        • Enterprise

          $71

          /user/month

          • Designed for mid to large-sized businesses needing advanced customization and governance capabilities

          • Everything in Pro, plus

          • Field-level Permissions

          Show more +

        • Free

          • Single Pipeline

          • 500 Records

          • Instant Workflows (3)

          Show more +

        • Express

          • Includes features of Free plan, plus

          • Team Pipelines (3)

          • 50,000 Records

          Show more +

        • Premier

          • Includes features of Express Edition plan. plus

          • Team Pipelines (5)

          • 100,000 Records

          Show more +

        Pricing Page

        HubSpot CRM pricing
        Freshsales pricing
        Bigin by Zoho CRM pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes
        ✓ Yes

        HIPAA

        ✓ Yes
        ✗ No

        GDPR

        ✓ Yes
        ✓ Yes

        ISO 27001

        ✓ Yes

        Single Sign-On (SSO)

        ✓ Yes
        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes
        ✓ Yes

        Data Encryption

        ✓ Yes
        ✓ Yes

        Audit Logs

        ✓ Yes
        ✓ Yes

        Data Residency

        🇺🇸 US
        🌐 Global

        HubSpot CRM vs Freshsales User Reviews & Rating Comparison

        User Ratings

        Rating Distribution

        2130

        684

        84

        40

        234

        447

        73

        6

        2

        5

        204

        66

        7

        1

        1

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Buyer sentiment is positive across 3172 reviews, with strong overall satisfaction.

        What buyers like

        • Free plan available for small businesses, offering essential CRM functionality and a good starting point for startups.
        • Integrates with Google Suite and offers open APIs for tracking and productivity.
        • Contact and task management interface is accessible to non-technical users.

        Common complaints

        • Expensive pricing structure with hidden costs for essential add-ons, making it a tough choice for small businesses.
        • Lack of flexibility in contracts, with annual commitments and limited trial periods causing dissatisfaction.
        • Poor accessibility for individuals with disabilities, leading to exclusion of certain user groups.

        Buyer sentiment

        Overall positive sentiment highlights ease of use, strong customer support, and effective sales process automation, tempered by occasional performance issues and feature limitations.

        What buyers like

        • Ease of use
        • Customer support
        • Automation capabilities

        Common complaints

        • System performance issues
        • Limited advanced features

        Buyer sentiment

        Buyer sentiment is very strong across 279 reviews, with consistently positive feedback.

        What buyers like

        • Simple design with a short learning curve — accessible for non-technical users.
        • Pricing targets startups and small businesses with core CRM features at low cost.
        • Pipeline management and workflow automation reduce manual steps in sales processes.

        Common complaints

        • Limited integrations with social media apps and LinkedIn or Facebook ad platforms.
        • Lacks advanced features needed by larger enterprises or complex workflows.
        • Customer support availability is inconsistent, affecting issue resolution during critical moments.

        Pros and Cons

        • Free plan available for small businesses, offering essential CRM functionality and a good starting point for startups.

        • Comprehensive integration with tools like Google Suite and seamless APIs, improving productivity and tracking.

        • Intuitive and user-friendly interface for contact and task management, even for individuals with limited technical knowledge.

        • Expensive pricing structure with hidden costs for essential add-ons, making it a tough choice for small businesses.

        • Lack of flexibility in contracts, with annual commitments and limited trial periods causing dissatisfaction.

        • Intuitive and user-friendly interface suitable for varying technical expertise

        • Excellent customer support with quick responsiveness and dedicated onboarding

        • Highly customizable features and automation options that streamline workflows

        • Occasional system lags and delays in report generation or real-time data updates

        • Limited features in areas like web form automation and graphical reports

        • Real-time updates keep teams informed.

        • Integration with email and calendar enhances productivity.

        • User-friendly interface simplifies navigation.

        • Customization options may not meet all needs.

        • New users may find the interface complex.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Negative Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Used HubSpot CRM, Freshsales, or Bigin by Zoho CRM? Tell buyers what actually differs.

        List of Customers

        Customers

        Classpass

        Classpass

        Avison Young

        Avison Young

        Crunch Fitness

        Crunch Fitness

        Dunzo

        Dunzo

        Dyson

        Dyson

        Grabyo

        Grabyo

        Antech Microsystem Pvt.Ltd

        Antech Microsystem Pvt.Ltd

        Investacc

        Investacc

        Hire

        Hire

        Media and Screenshots

        Screenshots

        HubSpot CRM

        13 Screenshots

        Email Metrics screenshot

        35 Screenshots

        Videos

        video-0

        2 Videos

        video-0

        3 Videos

        Expand your shortlist

        Add another option to compare side by side

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, HubSpot CRM or Freshsales?
        Freshsales edges out the other on user ratings (4.7 vs 4.3). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do HubSpot CRM and Freshsales offer a free trial?
        Yes, both HubSpot CRM and Freshsales offer a free trial.
        What is the starting price of HubSpot CRM vs Freshsales?
        HubSpot CRM starts at $45 /Month. Freshsales starts at $9 /user/month.
        What are the top alternatives to HubSpot CRM?
        Top alternatives to HubSpot CRM include Bigin by Zoho CRM, Hubspot Marketing Hub, ClickUp, Zoho CRM, Freshsales.
        What are the top alternatives to Freshsales?
        Top alternatives to Freshsales include Bigin by Zoho CRM, Salesforce, HubSpot CRM, Freshworks 360, Nutshell.