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HubSpot CRM vs Campaign Monitor vs Campaigner vs Moosend Comparison

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HubSpot CRM

4.2(10,374 reviews)

Starting at $45 /Month

  • Free Trial
  • Individuals
  • Freelancers / Consultants

HubSpot CRM is our all-in-one sales, marketing, and customer communication software. Built from the ground up with a modern design inspired by our top-rated marketing and sales tools, HubSpot CRM provides everything you…

Campaign Monitor

4.3(1,195 reviews)

Starting at $10.80 /month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Campaign Monitor is a web and email marketing application that allows users to design and send marketing campaigns through the internet. Users use it to communicate with website visitors, create e-newsletters, build data…

Campaigner

3.0(595 reviews)

Starting at $14 /month

  • Free Trial
  • Large Enterprises
  • Medium Business

The Campaigner email marketing software from Constant Contact allows you to easily create, send and track professional emails and newsletters. With the help of a dedicated marketing team, it is simple to use, and will ha…

Moosend

4.3(416 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly training, Moosend makes it easy to cr…

Campaign Monitor leads on user satisfaction with a 4.3-star rating across 1,195 reviews.

HubSpot CRM vs Campaign Monitor vs Campaigner vs Moosend — at a glance

FeatureHubSpot CRMCampaign MonitorCampaignerMoosend
Rating4.2 / 54.3 / 53.0 / 54.3 / 5
Reviews10,3741,195595416
Starting price$45 /Month$10.80 /month$14 /monthContact for pricing
Free trial Yes Yes Yes No
Free version No No No No
Best forIndividuals, Freelancers / Consultants, Large EnterprisesFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryCRM SoftwareEmail Marketing SoftwareEmail Marketing SoftwareEmail Marketing Software
Integrations10+ apps7+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - MacSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud
APIAvailableAvailableAvailableAvailable
Support modes24/7 (Live rep), Business Hours, Online24/7 (Live rep), Online24/7 (Live rep), OnlineBusiness Hours, Online
CertificationsSOC 2, HIPAA, GDPR, ISO 27001SOC 2, GDPRGDPRGDPR
Data residencyUSUSUSUS

Key differences between HubSpot CRM and Campaign Monitor

  • Pricing: HubSpot CRM starts at $45 /Month, while Campaign Monitor starts at $10.80 /month.
  • Target audience: HubSpot CRM is built for Individuals and Freelancers / Consultants, while Campaign Monitor targets Freelancers / Consultants and Large Enterprises.
  • User satisfaction: Campaign Monitor scores higher with a 4.3-star average.
  • Deployment: HubSpot CRM supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac; Campaign Monitor supports SaaS/Web/Cloud.

Compare HubSpot CRM vs Campaign Monitor vs Campaigner vs Moosend — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

HubSpot CRM - CRM Software
Talk to an expert
Talk to an expert
Campaign Monitor
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Biggest differences

Start here before you go deeper into features.

HubSpot CRM

Best for

Individuals, Freelancers / Consultants, Large Enterprises

Campaign Monitor

Best for marketers seeking polished email design with strong segmentation and delivery.

Choose if
  • You need an easy drag-and-drop email builder with professional templates.
  • You want advanced audience segmentation and behavioral targeting capabilities.
  • Your team values reliable inbox deliverability and anti-spam measures.
Consider alternatives if
  • You require extensive multi-channel marketing automation beyond email campaigns.
  • You have a large subscriber list and need a cost-effective solution at scale.

Campaigner

Best for

Large Enterprises, Medium Business, Small Business

Moosend

Best for

Large Enterprises, Medium Business, Small Business

HubSpot CRM typically suits Individuals and Freelancers / Consultants. Campaign Monitor tends to fit Freelancers / Consultants and Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

HubSpot CRM is our all-in-one sales, marketing, and customer communication software. Built from the ground up with a modern design inspired by our top-rated marketing and sales tools, ... Read More about HubSpot CRM

Campaign Monitor is a web and email marketing application that allows users to design and send marketing campaigns through the internet. Users use it to communicate with website visitors, ... Read More about Campaign Monitor

The Campaigner email marketing software from Constant Contact allows you to easily create, send and track professional emails and newsletters. With the help of a dedicated marketing team, ... Read More about Campaigner

Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly ... Read More about Moosend

Entry Level Pricing

  • Starts from $45 , Billed Yearly
  • Starts from $10.80 , yearly
  • Starts from $14 , monthly
  • Not Available

Free Trial Availability

  • No free trial

Spotsaas Score

What's this? ↗

9.1/10

9.4/10

8.8/10

8.8/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

1-1,000 employees
1-50 employees51-500 employees
50 to 500 employees
1 to 500 employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

HubSpot CRM

  • Streamlined Communication: HubSpot CRM allows your team to centralize all customer interactions in one place, ensuring that everyone is on the same page and reducing the chances of miscommunication. You’ll find it easier to collaborate and respond to customer needs promptly.
  • User-Friendly Interface: Designed with simplicity in mind, HubSpot CRM enables users of all technical levels to navigate effortlessly. This means less training time for your staff and more focus on building relationships with clients.
  • Robust Analytics and Reporting: With its powerful analytics tools, you can gain valuable insights into sales performance and customer behavior. This data-driven approach helps you make informed decisions that can lead to increased conversions and revenue growth.

Campaign Monitor

  • User-Friendly Interface: Campaign Monitor offers a clean and intuitive design, making it easy for team members at all levels to create and manage email campaigns without extensive training. You’ll appreciate how quickly you can get started.
  • Powerful Segmentation & Personalization: With advanced segmentation tools, you can tailor your messages based on subscriber behavior and preferences. This means you’re not just sending emails; you’re delivering personalized experiences that drive higher engagement.
  • Robust Analytics & Reporting: Gain valuable insights with detailed reports on open rates, click-through rates, and conversion metrics. You’ll find that the data-driven approach helps in refining your strategies for better results over time.

Campaigner

  • Streamlined Email Marketing Automation: With Campaigner, managers can effortlessly automate their email campaigns, saving valuable time while ensuring that no customer is left behind. This means you can focus on strategy while our platform handles the routine.
  • Advanced Segmentation Capabilities: Administrators will appreciate the powerful segmentation tools that allow for highly targeted messaging. This ensures that your emails resonate with specific audience segments, ultimately driving higher engagement rates and conversions.
  • Robust Analytics and Reporting: Executives benefit from Campaigner’s comprehensive analytics dashboard, which provides actionable insights into campaign performance. You can easily track open rates, click-through rates, and ROI to make informed decisions moving forward.

Moosend

  • Streamlined Email Marketing: With Moosend, I’ve discovered an intuitive platform that allows teams to effortlessly create, automate, and analyze email campaigns, ensuring you stay connected with your audience without the hassle.
  • Advanced Automation Features: The robust automation capabilities empower you to trigger personalized messages based on user behavior. This means you can nurture leads effectively while your team focuses on strategic initiatives.
  • Real-Time Analytics: Moosend provides comprehensive reporting tools that give you insights into campaign performance. This data-driven approach helps executives make informed decisions to optimize marketing strategies and boost ROI.
Best fit

Best fit

HubSpot CRM

  • 1-1,000 employees
  • Martech, SaaS, Consulting, Sales Automation, Revtech
  • Sales Managers, Account Executives, Business Development Representatives, CRM Administrators

Campaign Monitor

  • 1-500 employees
  • Marketing Technology, E-commerce, Nonprofit, Education, SaaS
  • Marketing Managers, Email Marketing Specialists, Content Creators, Digital Marketing Strategists, Nonprofit Fundraising Coordinators

Campaigner

  • 50 to 500 employees
  • Martech, Revtech, SaaS, and Consulting
  • Marketing Managers, Email Marketing Specialists, Digital Marketing Coordinators, and Campaign Strategists

Moosend

  • 1 to 500 employees
  • Martech, SaaS, E-commerce, Digital Marketing, and Nonprofit sectors
  • Marketing Managers, E-commerce Managers, Digital Marketers, Content Creators, and Marketing Automation Specialists
Watchouts

Reasons buyers look elsewhere

HubSpot CRM

  • Users might consider alternatives to HubSpot CRM due to budget constraints, as some businesses find it expensive, especially with advanced features.
  • Customization limitations can lead users to seek alternatives that offer more tailored solutions to fit unique business processes.
  • Some users may prefer a simpler interface or fewer features, prompting them to look for more user-friendly and straightforward CRM options.

Campaign Monitor

  • Users may seek alternatives due to Campaign Monitor's pricing structure, which can be perceived as high for small businesses or startups, prompting a search for more budget-friendly email marketing solutions.
  • Some users might find Campaign Monitor's feature set lacking in advanced automation capabilities, leading them to explore platforms that offer more robust automation tools for personalized customer engagement.
  • Limited integration options with certain third-party applications can drive users to consider alternatives that provide seamless connectivity with their existing tech stack, enhancing overall marketing efficiency.

Campaigner

  • Users may seek alternatives to Campaigner due to its pricing structure, which could be perceived as high for small businesses or startups looking for more budget-friendly email marketing solutions.
  • Some users might find Campaigner's user interface less intuitive compared to competitors, prompting them to explore platforms that offer a more streamlined and user-friendly experience for their email campaigns.
  • The need for advanced automation features can drive users away from Campaigner, especially if they require more sophisticated workflows that are better supported by other email marketing tools in the market.

Moosend

  • Users may seek alternatives to Moosend if they require more advanced automation features, as other platforms might offer superior workflow capabilities and customization options that better suit their marketing strategies.
  • Businesses with specific budget constraints might explore alternatives that provide similar functionalities at a lower cost, ensuring they stay within budget while still achieving effective email marketing results.
  • Users looking for enhanced customer support and training resources may consider other platforms that offer more comprehensive onboarding and responsive assistance, ensuring they maximize their use of the software.

Software Demo

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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do HubSpot CRM, Campaign Monitor, Campaigner and Moosend Compare on Features?

Total Features

38 Features

33 Features

20 Features

22 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare HubSpot CRM, Campaign Monitor, Campaigner and Moosend on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • $45 , Billed Yearly
          • $10.80 , yearly
          • $14 , monthly
          • Not Available

          Pricing Plans

          • Free Tools

            • Free Marketing tools

            • Free Sales tools

            • Free Service tools

            Show more +

          • Starter

            • Marketing Hub Starter

            • Includes 1,000 marketing contacts

            • Sales Hub Starter Includes 2 paid users

            Show more +

          • Professional

            • Includes features of Starter plan, plus

            • Marketing Hub Professional

            • Includes 2,000 marketing contacts

            Show more +

          • Browse all pricing plans
          • Lite

            $12

            /month

            • 5x subscriber emails/month

            • Select core features like custom coded templates and unlimited signup forms

            • Advanced email features like AI Writer, automated emails access, pre-built journeys, and transactional emails

            Show more +

          • Essentials

            $29

            /month

            • Get everything in the Lite plan, plus:

            • Unlimited email sends

            • Priority level support

            Show more +

          • Premier

            $159

            /month

            • Get everything in the Essentials plan plus:

            • Premier level support, including phone support

            • Advanced, pre-built engagement segments

            Show more +

          • Browse all pricing plans
          • Essentials

            $14

            /month

            • Great for those wanting the basics of great email marketing

            • Drag and drop editor

            • Email templates

            Show more +

          • Advanced

            $35

            /month

            • Great for experienced users with advanced needs

            • Automation workflows - simple and multi-path

            • Advanced segmentation

            Show more +

          • Custom

            Custom

            • Great for those sending at scale

            • Full suite of features

            • Dedicated Account Management

            Show more +

          • Not Available

          Pricing Page

          HubSpot CRM pricing
          Campaign Monitor pricing
          Campaigner pricingMoosend pricing

          Other Details

          Organization Types supported

          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Available
          • Available
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes
          ✓ Yes

          HIPAA

          ✓ Yes
          ✗ No

          GDPR

          ✓ Yes
          ✓ Yes

          ISO 27001

          ✓ Yes
          ✗ No

          Single Sign-On (SSO)

          ✓ Yes
          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes
          ✓ Yes

          Data Encryption

          ✓ Yes
          ✓ Yes

          Audit Logs

          ✓ Yes

          Data Residency

          🇺🇸 US
          🇺🇸 US

          HubSpot CRM vs Campaign Monitor vs Campaigner User Reviews & Rating Comparison

          User Ratings

          4.3

          (based on 1195 reviews)

          3

          (based on 595 reviews)

          4.3

          (based on 416 reviews)

          Rating Distribution

          2104

          679

          84

          40

          233

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Buyer sentiment is positive across 3140 reviews, with strong overall satisfaction.

          What buyers like

          • Free plan available for small businesses, offering essential CRM functionality and a good starting point for startups.
          • Comprehensive integration with tools like Google Suite and seamless APIs, improving productivity and tracking.
          • Intuitive and user-friendly interface for contact and task management, even for individuals with limited technical knowledge.

          Common complaints

          • Expensive pricing structure with hidden costs for essential add-ons, making it a tough choice for small businesses.
          • Lack of flexibility in contracts, with annual commitments and limited trial periods causing dissatisfaction.
          • Poor accessibility for individuals with disabilities, leading to exclusion of certain user groups.

          Buyer sentiment

          Users appreciate Campaign Monitor for its ease of use, strong segmentation, and reliable deliverability, though some find advanced features complex and pricing higher at scale.

          What buyers like

          • Ease of use
          • Segmentation and personalization
          • Deliverability

          Common complaints

          • Complexity of advanced features
          • Pricing at higher tiers

          Buyer sentiment

          Buyer sentiment is mixed across 595 reviews, so it is worth reviewing the tradeoffs closely.

          What buyers like

          • Strong inbox deliverability fundamentals and list compliance features help maintain high send reputation.
          • Flexible for custom workflows and extended integrations through API or middleware tools like Zapier.
          • Supports email and social channel integration for cohesive campaigns across platforms.

          Common complaints

          • While solid for campaign performance, its analytics lack the depth of standalone reporting or advanced BI dashboards.
          • Some parts of the interface feel dated and less intuitive compared to newer marketing solutions.
          • Compared to platforms with extensive app ecosystems, Campaigner’s built-in direct connectors are narrower, often relying on Zapier for third-party syncs.

          Buyer sentiment

          Buyer sentiment is positive across 416 reviews, with strong overall satisfaction.

          What buyers like

          • Affordable pricing
          • User-friendly interface
          • Robust feature set

          Common complaints

          • Limited advanced features
          • Basic templates
          • No SMS marketing

          Pros and Cons

          • Free plan available for small businesses, offering essential CRM functionality and a good starting point for startups.

          • Comprehensive integration with tools like Google Suite and seamless APIs, improving productivity and tracking.

          • Intuitive and user-friendly interface for contact and task management, even for individuals with limited technical knowledge.

          • Expensive pricing structure with hidden costs for essential add-ons, making it a tough choice for small businesses.

          • Lack of flexibility in contracts, with annual commitments and limited trial periods causing dissatisfaction.

          • User-friendly drag-and-drop email builder with pre-built templates

          • Advanced segmentation and behavioral targeting capabilities

          • Strong deliverability and anti-spam measures ensuring inbox placement

          • Advanced segmentation and automation features have a learning curve

          • Pricing can become expensive as list size and automation needs increase

          • Strong inbox deliverability fundamentals and list compliance features help maintain high send reputation.

          • Flexible for custom workflows and extended integrations through API or middleware tools like Zapier.

          • Supports email and social channel integration for cohesive campaigns across platforms.

          • While solid for campaign performance, its analytics lack the depth of standalone reporting or advanced BI dashboards.

          • Some parts of the interface feel dated and less intuitive compared to newer marketing solutions.

          • **Streamlined Email Marketing**: With Moosend, I’ve discovered an intuitive platform that allows teams to effortlessly create, automate, and analyze email campaigns, ensuring you stay connected with your audience without the hassle.

          • **Advanced Automation Features**: The robust automation capabilities empower you to trigger personalized messages based on user behavior. This means you can nurture leads effectively while your team focuses on strategic initiatives.

          • **Real-Time Analytics**: Moosend provides comprehensive reporting tools that give you insights into campaign performance. This data-driven approach helps executives make informed decisions to optimize marketing strategies and boost ROI.

          • Limited advanced features may not satisfy larger businesses.

          • Basic templates may not appeal to all users.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          List of Customers

          Customers

          Classpass

          Classpass

          Avison Young

          Avison Young

          Crunch Fitness

          Crunch Fitness

          Adidas

          Adidas

          TEDx

          TEDx

          Airbnb

          Airbnb

          LG

          LG

          The UPS Store

          The UPS Store

          CLARINS

          CLARINS

          No Customers information available.

          Media and Screenshots

          Screenshots

          HubSpot CRM

          13 Screenshots

          Settings

          5 Screenshots

          Videos

          video-0

          2 Videos

          video-0

          2 Videos

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, HubSpot CRM or Campaign Monitor?
          Campaign Monitor edges out the other on user ratings (4.3 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do HubSpot CRM and Campaign Monitor offer a free trial?
          Yes, both HubSpot CRM and Campaign Monitor offer a free trial.
          What is the starting price of HubSpot CRM vs Campaign Monitor?
          HubSpot CRM starts at $45 /Month. Campaign Monitor starts at $10.80 /month.
          What are the top alternatives to HubSpot CRM?
          Top alternatives to HubSpot CRM include Bigin by Zoho CRM, Hubspot Marketing Hub, ClickUp, Zoho CRM, Freshsales.
          What are the top alternatives to Campaign Monitor?
          Top alternatives to Campaign Monitor include Campaigner, Moosend, SMTP, iContact, Mailigen.

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