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Folk vs Clay vs Bigin by Zoho CRM Comparison

Last updated:

Folk

Starting at Contact for pricing

  • Freelancers / Consultants
  • Medium Business

Folk is an easy and powerful way to store, search, and sort all contacts. Designed with simplicity in mind, Folk can be up and running in minutes. The result is a powerful, fast and organized contact management tool -- j…

Clay

Starting at $10 /Month

  • Individuals
  • Large Enterprises

Clay is a comprehensive organization tool for capturing connections with ease. With Clay, you can take all your contacts, emails, calendar, Twitter, Linkedin, and iMessage, and safely store, overview and curate them. Goo…

Bigin by Zoho CRM

4.6(243 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…

Folk vs Clay vs Bigin by Zoho CRM — at a glance

FeatureFolkClayBigin by Zoho CRM
Rating4.6 / 5
Reviews243
Starting priceContact for pricing$10 /Month$7 /User/Month
Free trial No No Yes
Free version No No No
Best forFreelancers / Consultants, Medium Business, Small BusinessIndividuals, Large Enterprises, Medium BusinessSmall Business
CategoryCRM SoftwareCRM SoftwareCRM Software
Integrations1+ apps
PlatformsSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailable
Support modesOnlineOnlineBusiness Hours, Online
CertificationsGDPR
Data residencyUSUSGlobal

Key differences between Folk and Clay

  • Pricing: Clay starts at $10 /Month. Folk pricing is not publicly listed.
  • Target audience: Folk is built for Freelancers / Consultants and Medium Business, while Clay targets Individuals and Large Enterprises.
  • Deployment: Folk supports SaaS/Web/Cloud; Clay supports SaaS/Web/Cloud.

Compare Folk vs Clay vs Bigin by Zoho CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Folk - Contact Management Software
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Clay - Contact Management Software
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Talk to an expert

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Biggest differences

Start here before you go deeper into features.

Folk

Simple, fast contact management for freelancers and small to medium businesses.

Choose if
  • You need a quick, low-complexity setup for managing hundreds to thousands of contacts.
  • You want a streamlined tool focused on fast searching and sorting of contacts.
  • You require a solution suitable for both personal and professional contact organization.
Consider alternatives if
  • Your organization is a large enterprise needing complex CRM integrations and automation.
  • You need transparent pricing and extensive user reviews to inform your purchase decision.

Clay

Best for simple, automatic contact management across multiple communication channels.

Choose if
  • You need to unify contacts from emails, calendar, and social media effortlessly.
  • You want to eliminate manual data entry and tagging of contact information.
  • Your team is small to medium-sized and requires streamlined contact organization without complex CRM features.
Consider alternatives if
  • Your company requires advanced CRM capabilities with sales pipeline management.
  • You need extensive customization or complex workflow automation in your contact system.

Bigin by Zoho CRM

Best for

Small Business

Folk: Simple, fast contact management for freelancers and small to medium businesses. Clay: Best for simple, automatic contact management across multiple communication channels.

Description

Folk is an easy and powerful way to store, search, and sort all contacts. Designed with simplicity in mind, Folk can be up and running in minutes. The result is a powerful, fast and ... Read More about Folk

Clay is a comprehensive organization tool for capturing connections with ease. With Clay, you can take all your contacts, emails, calendar, Twitter, Linkedin, and iMessage, and safely ... Read More about Clay

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM

Entry Level Pricing

  • Not Available
  • Starts from $10 , Billed Yearly
  • Starts from $7 , Billed Yearly

Free Trial Availability

  • No free trial
  • No free trial

SpotScore

What's this? ↗

Not Available

7.2/10

9.0/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

1-50 employees51-500 employees
Small BusinessMedium Business
Get pricing help
Get pricing help

Software Demo

Demo

No software demo available

Clay has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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How do Folk, Clay and Bigin by Zoho CRM Compare on Features?

Total Features

10 Features

9 Features

10 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Folk, Clay and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • Not Available
        • $10 , Billed Yearly
        • $7 , Billed Yearly

        Pricing Plans

        • Not Available
        • Personal

          • Easily import people from Email, Calendar, Twitter, Linkedin, Facebook, iMessage, and more

          • Get organized with Search and Groups

          • Stay in touch with Reconnect, Reminders, and Birthday notifications

          Show more +

        • Pro

          • Everything in Personal, plus:

          • Deepen your relationships with unlimited search history

          • Add another member to your workspace with delegated access

          Show more +

        • Team

          • Everything in Pro, plus:

          • Add unlimited team members and collaborate on relationships

          • Custom integration and setup within your organization

          Show more +

        • Free

          • Single Pipeline

          • 500 Records

          • Instant Workflows (3)

          Show more +

        • Express

          • Includes features of Free plan, plus

          • Team Pipelines (3)

          • 50,000 Records

          Show more +

        • Premier

          • Includes features of Express Edition plan. plus

          • Team Pipelines (5)

          • 100,000 Records

          Show more +

        Pricing Page

        Pricing information not available

        Clay pricing
        Bigin by Zoho CRM pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Not Available
        • Not Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        HIPAA

        ✗ No
        ✗ No

        GDPR

        ✓ Yes

        Data Residency

        🇺🇸 US
        🇺🇸 US

        Folk vs Clay User Reviews & Rating Comparison

        User Ratings

        No reviews available for the product

        No reviews available for the product

        Rating Distribution

        No reviews available for this product

        No reviews available for this product

        204

        66

        7

        1

        1

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        No user reviews or ratings available to assess buyer sentiment.

        What buyers like

        • Easy contact storage
        • Fast search capabilities
        • Mailing list creation

        Common complaints

        • Limited advanced features
        • Basic reporting options
        • Not suitable for large teams

        Buyer sentiment

        Insufficient user review data available to determine overall sentiment.

        What buyers like

        • Automatic contact updates
        • Integration of multiple communication sources
        • Ease of organizing contacts

        Common complaints

        • Lack of pricing clarity
        • Limited advanced CRM features

        Buyer sentiment

        Buyer sentiment is very strong across 279 reviews, with consistently positive feedback.

        What buyers like

        • Simple design with a short learning curve — accessible for non-technical users.
        • Pricing targets startups and small businesses with core CRM features at low cost.
        • Pipeline management and workflow automation reduce manual steps in sales processes.

        Common complaints

        • Limited integrations with social media apps and LinkedIn or Facebook ad platforms.
        • Lacks advanced features needed by larger enterprises or complex workflows.
        • Customer support availability is inconsistent, affecting issue resolution during critical moments.

        Pros and Cons

        • Quick setup and ease of use

        • Fast and organized contact search and sorting

        • Suitable for both personal and business contact management

        • Lack of publicly available pricing information

        • Limited feature details and integrations

        • Automatic updating of contact details from multiple sources

        • Unified view of contacts combining emails, calendar, and social media

        • Eliminates manual data entry and tagging

        • Lack of detailed pricing information may complicate budgeting

        • No explicit CRM or sales pipeline features

        • Real-time updates keep teams informed.

        • Integration with email and calendar enhances productivity.

        • User-friendly interface simplifies navigation.

        • Customization options may not meet all needs.

        • New users may find the interface complex.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Used Folk, Clay, or Bigin by Zoho CRM? Tell buyers what actually differs.

        Integrations

        Integration with other apps

        No Integration information available.

        No Integration information available.

        List of Customers

        Customers

        Slite

        Slite

        No Customers information available.

        Antech Microsystem Pvt.Ltd

        Antech Microsystem Pvt.Ltd

        Investacc

        Investacc

        Hire

        Hire

        Media and Screenshots

        Screenshots

        Folk screenshot

        8 Screenshots

        No screenshots available.

        Videos

        video-0

        1 Videos

        No videos available.

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Folk or Clay?
        Folk and Clay are closely matched with equal user ratings of -1.0. The right choice depends on your team size, budget, and specific CRM Software needs.
        Do Folk and Clay offer a free trial?
        Neither Folk nor Clay currently lists a free trial.
        What is the starting price of Folk vs Clay?
        Folk starts at Contact for pricing. Clay starts at $10 /Month.
        What are the top alternatives to Folk?
        Top alternatives to Folk include Bigin by Zoho CRM, Agentforce Sales (formerly Salesforce Sales Cloud), Contacts+, Zoho ContactManager, SalesRabbit.
        What are the top alternatives to Clay?
        Top alternatives to Clay include Bigin by Zoho CRM, GuestLog, SqueezeCMM, ReachStream, Saycle.