Which is better, Cratio CRM or Close?

Close edges out Cratio CRM based on user ratings across 220 reviews. That said, the best pick depends on your workflow — Cratio CRM may be a stronger fit for specific team sizes or use cases. Review the full comparison to decide.

What are the main differences between Cratio CRM and Close?

Key differences between Cratio CRM and Close include pricing (Cratio CRM starts at $499 vs Close at $9); target audience (Cratio CRM targets Freelancers / Consultants while Close serves Individuals). Use the Spotsaas comparison table to evaluate each dimension before deciding.

Do both Cratio CRM and Close offer a Free trial?

Yes, both Cratio CRM and Close offer a Free Trial.

What is the starting price of Cratio CRM and Close?

Pricing for Cratio CRM starts at $499/User/Month, whereas Close starts at $9/user/month.

What are the best alternatives to Cratio CRM?

Some top alternatives to Cratio CRM include Bigin by Zoho CRM, ClickUp, Zoho CRM, Salesforce, Thryv.

What are the best alternatives to Close?

Some top alternatives to Close include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, Thryv.

Cratio CRM vs Close vs Bigin by Zoho CRM Comparison

Last updated: May 20, 2026

Cratio CRM

4.5(8 reviews)

Starting at $499 /User/Month

Free Trial
Freelancers / Consultants
Large Enterprises

Cratio CRM is a leading cloud-based Customer Relationship Management (CRM) software for managing customers, marketing channels, sales teams and business processes. With Cratio, you can manage your customers' data through…

View Pricing Read Reviews

Close

4.6(220 reviews)

Starting at $9 /user/month

Free Trial
Individuals
Freelancers / Consultants

Close stands as a sales engagement CRM tailored to assist SMBs in converting more leads to revenue. They are committed to fostering future-forward businesses: nimble, intelligent teams operating remotely. For tech-savvy…

View Pricing Read Reviews

Bigin by Zoho CRM

4.3(119 reviews)

Starting at $7 /User/Month

Free Trial
Small Business

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, tasks and more. It can be accessed…

View Pricing Read Reviews

Close leads on user satisfaction with a 4.6-star rating across 220 reviews.

Cratio CRM vs Close vs Bigin by Zoho CRM — at a glance

Feature	Cratio CRM	Close	Bigin by Zoho CRM
Rating	4.5 / 5	4.6 / 5	4.3 / 5
Reviews	8	220	119
Starting price	$499 /User/Month	$9 /user/month	$7 /User/Month
Free trial	Yes	Yes	Yes
Free version	No	No	No
Best for	Freelancers / Consultants, Large Enterprises, Medium Business	Individuals, Freelancers / Consultants, Medium Business	Small Business
Category	CRM Software	CRM Software	CRM Software
Integrations	—	1+ apps	—
Platforms	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS
API	Available	Available	Available
Support modes	24/7 (Live rep), Online	Business Hours, Online	Business Hours, Online
Certifications	SOC 2	SOC 2, GDPR	—
Data residency	Global	US	Global

Key differences between Cratio CRM and Close

Pricing: Cratio CRM starts at $499 /User/Month, while Close starts at $9 /user/month.
Target audience: Cratio CRM is built for Freelancers / Consultants and Large Enterprises, while Close targets Individuals and Freelancers / Consultants.
User satisfaction: Close scores higher with a 4.6-star average.
Deployment: Cratio CRM supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Close supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare Cratio CRM vs Close vs Bigin by Zoho CRM — and walk away knowing which one fits.

Which tool fits your team best

Which is actually cheaper for your team size

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Biggest differences

Features

Pricing

Buying details

Security

Buyer feedback

Integrations

Product tour

Other options

	Cratio CRM (4) Talk to an expert Talk to an expert	Close (595) Talk to an expert Talk to an expert

Biggest differences

Affiliate Disclosure

Start here before you go deeper into features.

Cratio CRM

Best for

Freelancers / Consultants, Large Enterprises, Medium Business

Best for

Individuals, Freelancers / Consultants, Medium Business

Bigin by Zoho CRM

Best for

Small Business

Cratio CRM typically suits Freelancers / Consultants and Large Enterprises. Close tends to fit Individuals and Freelancers / Consultants better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description	Cratio CRM is a leading cloud-based Customer Relationship Management (CRM) software for managing customers, marketing channels, sales teams and business processes. With Cratio, you can ... Read More about Cratio CRM	Close stands as a sales engagement CRM tailored to assist SMBs in converting more leads to revenue. They are committed to fostering future-forward businesses: nimble, intelligent teams ... Read More about Close	Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, ... Read More about Bigin by Zoho CRM
Entry Level Pricing	Starts from $499	Starts from $9 , yearly	Starts from $7 , Billed Yearly
Free Trial Availability	Get Free Trial	Get Free Trial	Get Free Trial
Spotsaas Score What's this? ↗	8.2/10	8.6/10	9.0/10
User Ratings Based on verified Spotsaas reviews	4.5 (8)	4.6 (220)	4.3 (119)
Best Company Size	—	5–100 employees	—
	Get pricing help	Get pricing help	Visit website

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Cratio CRM

No key benefits available yet.

All-in-One Communication: Hub Close integrates calling, emailing, and texting directly into the CRM, eliminating the need for third-party tools. This unified approach increases efficiency and reduces costs for growing sales teams.
Built for Productivity: With features like Sequences, Power Dialer, and task reminders, Close helps sales reps stay organized, automate outreach, and follow up with leads at the right time — all of which drive higher conversion rates.
Transparent Collaboration with Coaching Tools: The single timeline view ensures complete team visibility on lead activities, and the built-in call coaching enables sales leaders to mentor and improve team performance directly within the platform.

Bigin by Zoho CRM

No key benefits available yet.

Best fit

Cratio CRM

No best-fit guidance available yet.

5–100 employees
SaaS, Marketing Agencies, E-commerce, EdTech, Consulting Services, B2B Tech, Remote-first Startups
Account Executives, Sales Development Representatives, Sales Managers, Founders, Revenue Operations Managers, Customer Success Managers

Bigin by Zoho CRM

No best-fit guidance available yet.

Watchouts

Reasons buyers look elsewhere

Cratio CRM

No alternatives guidance available yet.

Close is specifically built for SMBs, so larger enterprises with complex sales processes or deeper customization needs may seek platforms with more robust enterprise features.
While strong on sales engagement, Close doesn’t offer native marketing automation or lead nurturing workflows that other CRMs like HubSpot or ActiveCampaign may provide.
Users looking for highly customizable or advanced analytics and forecasting capabilities may find Close’s reporting features less extensive compared to solutions like Salesforce or Zoho CRM.

Bigin by Zoho CRM

No alternatives guidance available yet.

Software Demo

Demo

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do Cratio CRM, Close and Bigin by Zoho CRM Compare on Features?

Total Features	7 Features	15 Features	10 Features
Unique Features	No unique features	No unique features	No unique features
	Get Quote	Get Quote	Visit website

Compare Cratio CRM, Close and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option
Starting From	$499	$9 , yearly	$7 , Billed Yearly
Pricing Plans	Not Available	Solo $19 /user/month Get Started Everything in Essential but: Limited to 1 user Limited to 10k leads Essentials $49 /user/month Get Started Unlimited contacts & leads Multiple pipelines Advanced lead & activity filters Show more + Growth $109 /user/month Get Started Everything in Essentials plus: Automated workflows Power Dialer Show more + Browse all pricing plans	Free Get Started Single Pipeline 500 Records Instant Workflows (3) Show more + Express Get Started Includes features of Free plan, plus Team Pipelines (3) 50,000 Records Show more + Premier Get Started Includes features of Express Edition plan. plus Team Pipelines (5) 100,000 Records Show more +
Pricing Page
	View detailed pricing	View detailed pricing	View detailed pricing

Other Details

Organization Types supported	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals
Platforms Supported	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)
Modes of support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available	Available
	Get help choosing	Get help choosing	Visit Website

Security & Compliance

Certifications, data handling, and security controls for IT and compliance evaluators.

SOC 2	✓ Yes	✓ Yes
HIPAA	✗ No	✗ No
GDPR	—	✓ Yes
ISO 27001	—	✗ No
Single Sign-On (SSO)	—	✓ Yes
Multi-Factor Auth (MFA)	—	✓ Yes
Data Encryption	—	✓ Yes
Audit Logs	—	✓ Yes
Data Residency	🌐 Global	🇺🇸 US

Cratio CRM vs Close User Reviews & Rating Comparison

User Ratings	4.5 (based on 8 reviews)	4.6 (based on 220 reviews)	4.3 (based on 119 reviews)
Rating Distribution	4 0 0 0 0	569 22 1 2 1	204 66 7 1 1
Spotsaas Editor’s POV generated by AI	Buyer sentiment Buyer sentiment is very strong across 4 reviews, with consistently positive feedback. What buyers like Cloud-based accessibility Comprehensive feature set Strong marketing automation Common complaints Can be complex to set up Higher cost for full features Learning curve for new users	Buyer sentiment Buyer sentiment is very strong across 595 reviews, with consistently positive feedback. What buyers like Provides a centralized, all-in-one CRM platform for managing leads, calls, emails, and workflows seamlessly, saving time and boosting productivity. Intuitive and user-friendly interface with easy setup and excellent support for onboarding and troubleshooting. Highly efficient automation features like smart views, predictive dialing, and workflows that reduce manual effort and streamline sales processes. Common complaints Reporting features are limited and could be more in-depth, especially for tracking lead lists and success rates by category. Some users find the cost of calling features and overall pricing high, although they believe the value justifies it. Occasional technical glitches like software crashes and dialer issues with integrations such as JustCall.	Buyer sentiment Buyer sentiment is positive across 279 reviews, with strong overall satisfaction. What buyers like Simple, intuitive design with a short learning curve, making it easy to use and implement, even for non-technical users. Affordable pricing tailored for startups and small businesses, offering great value for core CRM functionalities. Effective pipeline management and workflow automation, enabling businesses to streamline sales processes. Common complaints Limited integrations with third-party tools (e.g., social media apps, direct LinkedIn or Facebook ad imports), making data syncing challenging. Lack of advanced features and scalability, restricting use for larger enterprises or complex workflows. Inconsistent customer support with restricted availability, affecting issue resolution during critical times.
Pros and Cons	Robust marketing automation features Comprehensive data management capabilities Strong sales forecasting tools. Setup may require dedicated resources Pricing can be high for small businesses	Provides a centralized, all-in-one CRM platform for managing leads, calls, emails, and workflows seamlessly, saving time and boosting productivity. Intuitive and user-friendly interface with easy setup and excellent support for onboarding and troubleshooting. Highly efficient automation features like smart views, predictive dialing, and workflows that reduce manual effort and streamline sales processes. Reporting features are limited and could be more in-depth, especially for tracking lead lists and success rates by category. Some users find the cost of calling features and overall pricing high, although they believe the value justifies it.	Real-time updates keep teams informed. Integration with email and calendar enhances productivity. User-friendly interface simplifies navigation. Customization options may not meet all needs. New users may find the interface complex.
Positive Reviews	No reviews available for the product	No reviews available for the product	No reviews available for the product
	Read reviews	Read reviews	Read reviews

Integrations

Integration with other apps	No Integration information available.	Compass	No Integration information available.

List of Customers

Customers	Redington DHFL Pramerica Life Insurance Shubham	Toggl Bench Freightview	Antech Microsystem Pvt.Ltd Investacc Hire

Media and Screenshots

Screenshots	No screenshots available.	12 Screenshots
Videos	2 Videos	1 Videos

Alternatives

Alternatives	Bigin by Zoho CRM 4.3 ClickUp 4.4 Zoho CRM 4.1	Bigin by Zoho CRM 4.3 ClickUp 4.4 Zoho CRM 4.1	ClickUp 4.4 Zoho CRM 4.1 Freshsales 4.6

Frequently asked questions

Which is better, Cratio CRM or Close?: Close edges out the other on user ratings (4.6 vs 4.5). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
Do Cratio CRM and Close offer a free trial?: Yes, both Cratio CRM and Close offer a free trial.
What is the starting price of Cratio CRM vs Close?: Cratio CRM starts at $499 /User/Month. Close starts at $9 /user/month.
What are the top alternatives to Cratio CRM?: Top alternatives to Cratio CRM include Bigin by Zoho CRM, ClickUp, Zoho CRM, Salesforce, Thryv.
What are the top alternatives to Close?: Top alternatives to Close include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, Thryv.

Cratio CRM vs Close vs Bigin by Zoho CRM Comparison

Cratio CRM

Close

Bigin by Zoho CRM

Cratio CRM vs Close vs Bigin by Zoho CRM — at a glance

Key differences between Cratio CRM and Close

Compare Cratio CRM vs Close vs Bigin by Zoho CRM — and walk away knowing which one fits.

Cratio CRM

Close

Biggest differences

Description

Entry Level Pricing

Free Trial Availability

Spotsaas Score

User Ratings

Best Company Size

Where each option fits best

Key strengths

Best fit

Reasons buyers look elsewhere

Software Demo

Demo

Get shortlist help from a software advisor

How do Cratio CRM, Close and Bigin by Zoho CRM Compare on Features?

Compare Cratio CRM, Close and Bigin by Zoho CRM on pricing

Other Details

Organization Types supported

Platforms Supported

Modes of support

API Support

Security & Compliance

Cratio CRM vs Close User Reviews & Rating Comparison

Integrations

Integration with other apps

List of Customers

Customers

Media and Screenshots

Screenshots

Videos

Alternatives

Related Blogs and Articles for Crm Software

Frequently asked questions