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Clay vs Autoklose vs AroundDeal vs CrankWheel Comparison

Last updated:

Clay

4.7(213 reviews)

Starting at Free free

  • Free Trial
  • Small Business
  • Mid-Market

Clay is a GTM data enrichment and automation platform that combines 100+ data providers into a single spreadsheet-like interface. Teams use Clay to build highly targeted prospect lists, enrich CRM records with real-time…

Autoklose

4.6(653 reviews)

Starting at $49.99 /User/Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Autoklose is a powerful artificial intelligence-driven sales platform, providing an abundance of B2B leads for specialized demographics. With Autoklose, you'll be able to close deals faster than ever before. Simply pick…

AroundDeal

3.5(73 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of high-quality, high-value prospec…

CrankWheel

5.0(30 reviews)

Starting at $89 /Month

  • Large Enterprises
  • Medium Business

CrankWheel provides instant screen-sharing and helps you to quickly reduce your sales cycle by half. It can broadcast your visual presentation from your phone in just 10 seconds, simplifying the process of responding to…

Clay leads on user satisfaction with a 4.7-star rating across 213 reviews.

Clay vs Autoklose vs AroundDeal vs CrankWheel — at a glance

FeatureClayAutokloseAroundDealCrankWheel
Rating4.7 / 54.6 / 53.5 / 55.0 / 5
Reviews2136537330
Starting priceFree free$49.99 /User/MonthContact for pricing$89 /Month
Free trial Yes Yes No No
Free version No No No No
Best forSmall Business, Mid-Market, EnterpriseLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryLead Generation SoftwareSales Engagement SoftwareSales Intelligence SoftwareSales Engagement Software
PlatformsCloudSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud, Installed - Windows, Installed - Mac
APIAvailableAvailableAvailable
Support modesEmail Support, Live Chat, Help Center, Knowledge Base, Community ForumBusiness Hours, OnlineOnline24/7 (Live rep), Business Hours, Online
CertificationsGDPR
Data residencyUSUS

Key differences between Clay and Autoklose

  • Pricing: Clay starts at Free free, while Autoklose starts at $49.99 /User/Month.
  • Target audience: Clay is built for Small Business and Mid-Market, while Autoklose targets Large Enterprises and Medium Business.
  • User satisfaction: Clay scores higher with a 4.7-star average.
  • Deployment: Clay supports Cloud; Autoklose supports SaaS/Web/Cloud.

Compare Clay vs Autoklose vs AroundDeal vs CrankWheel — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Lead Generation Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Clay logo
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Autoklose - Sales Engagement Software
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Biggest differences

Start here before you go deeper into features.

Clay

Best for

Small Business, Mid-Market, Enterprise

Autoklose

Best for B2B teams automating cold email outreach with AI-driven lead generation.

Choose if
  • You need to generate and target specialized B2B lead lists quickly.
  • Your sales team relies heavily on cold email campaigns for outreach.
  • You want a simple, streamlined platform with personalized email automation.
Consider alternatives if
  • Your organization requires extensive third-party integrations from the start.
  • You need advanced contact and campaign management features immediately.

AroundDeal

Best for

Large Enterprises, Medium Business, Small Business

CrankWheel

Best for

Large Enterprises, Medium Business, Small Business

Clay typically suits Small Business and Mid-Market. Autoklose tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Clay is a GTM data enrichment and automation platform that combines 100+ data providers into a single spreadsheet-like interface. Teams use Clay to build highly targeted prospect lists, ... Read More about Clay

Autoklose is a powerful artificial intelligence-driven sales platform, providing an abundance of B2B leads for specialized demographics. With Autoklose, you'll be able to close deals faster ... Read More about Autoklose

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of ... Read More about AroundDeal

CrankWheel provides instant screen-sharing and helps you to quickly reduce your sales cycle by half. It can broadcast your visual presentation from your phone in just 10 seconds, ... Read More about CrankWheel

Entry Level Pricing

  • Starts from Free
  • Starts from $49.99 , Billed Yearly
  • Not Available
  • Starts from $89

Free Trial Availability

  • No free trial
  • No free trial

SpotScore

What's this? ↗

9.4/10

9.3/10

Not Available

Not Available

User Ratings

Based on verified Spotsaas reviews

3.5

(73)

Best Company Size

Small BusinessMedium Business
Get pricing help
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Clay

  • Best-in-Class Data Coverage: By routing enrichment requests through 100+ providers in priority order, Clay delivers higher email/phone match rates than any single-vendor enrichment tool.
  • Eliminates Manual Research: Claygent automates the browsing, extraction, and summarization tasks that previously required hours of manual SDR research per prospect.
  • Personalization at Scale: Clay generates unique, context-aware messaging for each prospect based on their LinkedIn activity, company news, and job postings — at list scale.
Best fit

Best fit

Clay

  • RevOps teams enriching CRM records for 5,000+ accounts
  • SDR teams building ICP prospect lists with custom signals
  • Agencies building automated outbound pipelines for clients

Software Demo

Demo

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  • Independent advice — matched to your business
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  • Free 15-min call with a software advisor.

Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

How do Clay, Autoklose, AroundDeal and CrankWheel Compare on Features?

Total Features

8 Features

10 Features

5 Features

6 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

Get Quote
Get Quote
Get Quote

Compare Clay, Autoklose, AroundDeal and CrankWheel on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • Free
          • $49.99 , Billed Yearly
          • Not Available
          • $89

          Pricing Plans

          • Auto Kloser

            • 2 automated email account connections per user

            • 500 outbound emails per connection

            • Unlimited contacts upload

            Show more +

          • Advanced Kloser

            • Includes features of Auto Kloser plan, plus

            • 500 eamil verification credits

            • Application integration Zapier APIs

            Show more +

          • Accelerated Kloser

            • Includes features of Accelerated Kloser plan, plus

            • 250 data credits per user/month

            • 1000 email verification credits

            Show more +

          • Browse all pricing plans
          • Not Available
          • Not Available

          Pricing Page

          Pricing information not available

          Autoklose pricing

          Pricing information not available

          CrankWheel pricing

          Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Not Available
          • Available
          Get help choosing
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          HIPAA

          ✗ No

          GDPR

          ✓ Yes

          Data Encryption

          ✓ Yes

          Data Residency

          🇺🇸 US

          Clay vs Autoklose vs AroundDeal User Reviews & Rating Comparison

          User Ratings

          4.7

          (based on 213 reviews)

          5

          (based on 30 reviews)

          Rating Distribution

          0

          0

          0

          0

          0

          281

          53

          11

          3

          2

          124

          16

          11

          0

          3

          0

          0

          0

          0

          0

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Buyer sentiment is very strong across 213 reviews, with consistently positive feedback.

          What buyers like

          • Waterfall enrichment across 100+ providers means the best available data — email, phone, firmographics — without manually juggling multiple vendor subscriptions.
          • Claygent AI agent can browse websites, extract custom signals, and write personalized email copy, removing the most time-consuming parts of manual prospecting.
          • Deep CRM integrations with Salesforce and HubSpot keep enriched data in sync without manual exports.

          Common complaints

          • Credit-based pricing can become expensive quickly at volume — users report costs escalating unexpectedly as teams scale their enrichment workflows.
          • The learning curve is steep for non-technical users; building effective Clay tables often requires understanding of APIs, webhooks, and data modeling concepts.

          Buyer sentiment

          Users generally praise Autoklose for its ease of use, effective email automation, and sales process optimization, while noting some limitations in integrations and support.

          What buyers like

          • Ease of use
          • Email automation
          • Sales process optimization

          Common complaints

          • Limited integrations
          • Support responsiveness

          Buyer sentiment

          Buyer sentiment is mixed to positive across 154 reviews, with clear strengths and a few common watchouts.

          What buyers like

          • Identifies high-quality leads
          • Access to LinkedIn data
          • Deep insights

          Common complaints

          • Limited to B2B
          • Pricing can be high
          • Data accuracy issues

          Buyer sentiment

          Buyer sentiment is very strong across 30 reviews, with consistently positive feedback.

          What buyers like

          • Instant screen-sharing
          • Reduces sales cycle
          • Easy customer invitations

          Common complaints

          • Limited to screen-sharing
          • May require internet connection
          • Not suitable for large presentations

          Pros and Cons

          • Waterfall enrichment across 100+ providers means the best available data — email, phone, firmographics — without manually juggling multiple vendor subscriptions.

          • Claygent AI agent can browse websites, extract custom signals, and write personalized email copy, removing the most time-consuming parts of manual prospecting.

          • Deep CRM integrations with Salesforce and HubSpot keep enriched data in sync without manual exports.

          • Credit-based pricing can become expensive quickly at volume — users report costs escalating unexpectedly as teams scale their enrichment workflows.

          • The learning curve is steep for non-technical users; building effective Clay tables often requires understanding of APIs, webhooks, and data modeling concepts.

          • Easy to use and effective for cold email campaigns

          • Seamless onboarding and personalized email automation

          • Robust tools to streamline and optimize sales processes

          • Limited integrations in the marketplace

          • Support response times can be slow

          • Access to extensive LinkedIn data for lead generation.

          • User-friendly interface for quick navigation.

          • Deep insights help in decision-making.

          • Limited to B2B applications.

          • Pricing may be high for smaller businesses.

          • Quick and easy screen-sharing capabilities

          • Reduces sales cycle time significantly

          • Real-time engagement enhances customer experience

          • Limited features beyond screen-sharing

          • Requires stable internet connection

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Used Clay, Autoklose, AroundDeal, or CrankWheel? Tell buyers what actually differs.

          List of Customers

          Customers

          No Customers information available.

          IBM

          IBM

          Hilton

          Hilton

          Microsoft

          Microsoft

          No Customers information available.

          CrankWheel_customers_0

          CrankWheel_customers_0

          CrankWheel_customers_1

          CrankWheel_customers_1

          CrankWheel_customers_2

          CrankWheel_customers_2

          Media and Screenshots

          Screenshots

          No screenshots available.

          Choose Recipient

          6 Screenshots

          Videos

          No videos available.

          video-0

          2 Videos

          Alternatives

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Clay or Autoklose?
          Clay edges out the other on user ratings (4.7 vs 4.6). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do Clay and Autoklose offer a free trial?
          Yes, both Clay and Autoklose offer a free trial.
          What is the starting price of Clay vs Autoklose?
          Clay starts at Free free. Autoklose starts at $49.99 /User/Month.
          What are the top alternatives to Autoklose?
          Top alternatives to Autoklose include AroundDeal, CrankWheel, ZoomInfo Engage, EngageBay, Close.