AWS IAM vs Magic vs AroundDeal vs CrankWheel Comparison
AWS IAM
Starting at Contact for pricing
- Free Trial
- Large Enterprises
- Medium Business
AWS Identity and Access Management (IAM) lets user use AWS services in a way that provides strong security for applications, without requiring to become an AWS security expert. IAM supports the use of multiple authentica…
Magic
Starting at Contact for pricing
- Large Enterprises
- Small Business
Magic provides Identity and Access Management (IAM) software that dramatically reduces expenses, increases revenue and makes the user experience more intuitive. This system builds trust within the organization with a sin…
AroundDeal
Starting at Contact for pricing
- Large Enterprises
- Medium Business
AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of high-quality, high-value prospec…
CrankWheel
Starting at $89 /Month
- Large Enterprises
- Medium Business
CrankWheel provides instant screen-sharing and helps you to quickly reduce your sales cycle by half. It can broadcast your visual presentation from your phone in just 10 seconds, simplifying the process of responding to…
AWS IAM leads on user satisfaction with a 4.4-star rating across 66 reviews.
AWS IAM vs Magic vs AroundDeal vs CrankWheel — at a glance
| Feature | AWS IAM | Magic | AroundDeal | CrankWheel |
|---|---|---|---|---|
| Rating | 4.4 / 5 | — | 3.5 / 5 | 5.0 / 5 |
| Reviews | 66 | — | 73 | 30 |
| Starting price | Contact for pricing | Contact for pricing | Contact for pricing | $89 /Month |
| Free trial | Yes | No | No | No |
| Free version | No | No | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Large Enterprises, Small Business, Medium Business | Large Enterprises, Medium Business, Small Business | Large Enterprises, Medium Business, Small Business |
| Category | Identity and Access Management (IAM) Software | Sales Engagement Software | Sales Intelligence Software | Sales Engagement Software |
| Platforms | SaaS/Web/Cloud | Browser Based (Cloud) | SaaS/Web/Cloud | SaaS/Web/Cloud, Installed - Windows, Installed - Mac |
| API | — | — | — | Available |
| Support modes | Online | Online | Online | 24/7 (Live rep), Business Hours, Online |
| Certifications | SOC 2, HIPAA, GDPR, ISO 27001 | SOC 2 | — | — |
| Data residency | US | US | US | — |
Key differences between AWS IAM and Magic
- Free trial: AWS IAM offers a free trial; Magic does not.
- Deployment: AWS IAM supports SaaS/Web/Cloud; Magic supports Browser Based (Cloud).
Compare AWS IAM vs Magic vs AroundDeal vs CrankWheel — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Identity and Access Management (IAM) Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
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Biggest differences
Start here before you go deeper into features.
Best for secure, granular AWS access management in medium-sized tech companies.
- You need fine-grained, role-based access control tightly integrated with AWS services.
- Your team includes IT admins or security engineers familiar with AWS environments.
- You require multi-factor authentication and temporary credentials for enhanced security.
- Your organization does not primarily use AWS cloud services.
- You have a small team lacking dedicated security or AWS expertise.
Large Enterprises, Small Business, Medium Business
Large Enterprises, Medium Business, Small Business
Large Enterprises, Medium Business, Small Business
AWS IAM typically suits Large Enterprises and Medium Business. Magic tends to fit Large Enterprises and Small Business better. The right choice depends on your team size, workflow, and whether a free trial matters.
Description | AWS Identity and Access Management (IAM) lets user use AWS services in a way that provides strong security for applications, without requiring to become an AWS security expert. IAM supports ... Read More about AWS IAM | Magic provides Identity and Access Management (IAM) software that dramatically reduces expenses, increases revenue and makes the user experience more intuitive. This system builds trust ... Read More about Magic | AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of ... Read More about AroundDeal | CrankWheel provides instant screen-sharing and helps you to quickly reduce your sales cycle by half. It can broadcast your visual presentation from your phone in just 10 seconds, ... Read More about CrankWheel |
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Entry Level Pricing |
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Free Trial Availability |
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SpotScoreWhat's this? ↗ | 8.6/10 | 8.2/10 | Not Available | Not Available |
User RatingsBased on verified Spotsaas reviews | ||||
Best Company Size | 50 to 10,000 employeesMedium Business | — | — | — |
Get pricing help | Get pricing help | Get pricing help |
Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
- Granular Access Control: With AWS IAM, you can define fine-grained permissions designed for individual users and roles. This lets you grant only the necessary access, maintaining a secure environment for your organization's sensitive data.
- Centralized Management: By using IAM, we simplify user and permission management from a single platform. This not only reduces administrative tasks but also lowers the risk of errors that can arise from managing multiple systems.
- Improved Security Posture: IAM integrates easily with other AWS services, letting us enforce security standards such as multi-factor authentication (MFA) and password policies. This approach protects our cloud resources against unauthorized access.
No key benefits available yet.
No key benefits available yet.
No key benefits available yet.
Best fit
- 50 to 10,000 employees
- Technology, Fintech, SaaS, Consulting, and Cloud Services
- IT Administrators, Security Engineers, Cloud Architects, Compliance Officers, and Systems Administrators
No best-fit guidance available yet.
No best-fit guidance available yet.
No best-fit guidance available yet.
Reasons buyers look elsewhere
- Users may seek alternatives to AWS IAM due to cost concerns, as managing multiple AWS accounts can lead to higher expenses, prompting a search for more budget-friendly identity and access management solutions.
- Some organizations prefer alternatives for enhanced flexibility and customization, allowing them to tailor access controls and policies to meet specific business requirements that AWS IAM may not fully support.
- Security compliance is a critical concern, leading users to explore alternatives that offer more robust auditing and reporting capabilities, ensuring they meet industry regulations and internal governance standards.
No alternatives guidance available yet.
No alternatives guidance available yet.
No alternatives guidance available yet.
Software Demo
Demo | AWS IAM has not given any software demo yet If you're the owner of this profile, add your demo.Contact us |
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How do AWS IAM, Magic, AroundDeal and CrankWheel Compare on Features?
Total Features | 9 Features | 10 Features | 5 Features | 6 Features |
|---|---|---|---|---|
Unique Features | No unique features | No unique features | No unique features | No unique features |
Get Quote | Get Quote | Get Quote |
Compare AWS IAM, Magic, AroundDeal and CrankWheel on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
Other Details
Organization Types supported |
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Platforms Supported |
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API Support |
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Get help choosing | Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | ✓ Yes | ✓ Yes |
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HIPAA | ✓ Yes | ✗ No |
GDPR | ✓ Yes | — |
ISO 27001 | ✓ Yes | — |
Single Sign-On (SSO) | ✓ Yes | ✓ Yes |
Multi-Factor Auth (MFA) | ✓ Yes | ✓ Yes |
Data Encryption | ✓ Yes | — |
Audit Logs | ✓ Yes | ✓ Yes |
Data Residency | 🇺🇸 US | 🇺🇸 US |
AWS IAM vs Magic vs AroundDeal User Reviews & Rating Comparison
User Ratings | No reviews available for the product | 5 (based on 30 reviews) | ||
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Rating Distribution | No reviews available for this product | |||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Users appreciate AWS IAM's robust security features and granular control but note a learning curve and complexity for smaller teams. What buyers like
Common complaints
| What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is mixed to positive across 154 reviews, with clear strengths and a few common watchouts. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is very strong across 30 reviews, with consistently positive feedback. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
| Negative Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
List of Customers
Customers | No Customers information available. | No Customers information available. | No Customers information available. | ![]() CrankWheel_customers_0 ![]() CrankWheel_customers_1 ![]() CrankWheel_customers_2 |
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Media and Screenshots
Screenshots | ![]() 2 Screenshots | No screenshots available. |
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Videos | No videos available. | ![]() 1 Videos |
Alternatives
Alternatives |
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Related Blogs and Articles for Sales Engagement Software
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, AWS IAM or Magic?
- AWS IAM edges out the other on user ratings (4.4 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do AWS IAM and Magic offer a free trial?
- AWS IAM offers a free trial. Magic does not.
- What is the starting price of AWS IAM vs Magic?
- AWS IAM starts at Contact for pricing. Magic starts at Contact for pricing.
- What are the top alternatives to AWS IAM?
- Top alternatives to AWS IAM include Oracle Identity Management, Keycloak, One Identity, Alloy, Visual Guard.
- What are the top alternatives to Magic?
- Top alternatives to Magic include AroundDeal, CrankWheel, ZoomInfo Engage, Helix, AWS IAM.



















