Which is better, Affinity or Contacts+?

Contacts+ edges out Affinity based on user ratings across 3 reviews. That said, the best pick depends on your workflow — Affinity may be a stronger fit for specific team sizes or use cases. Review the full comparison to decide.

What are the main differences between Affinity and Contacts+?

Key differences between Affinity and Contacts+ include pricing (Affinity starts at undisclosed vs Contacts+ at $8.33); target audience (Affinity targets Financial Advisors while Contacts+ serves Individuals). Use the Spotsaas comparison table to evaluate each dimension before deciding.

Do both Affinity and Contacts+ offer a Free trial?

Neither Affinity nor Contacts+ offers a free trial.

Who are the typical users of Affinity?

Affinity is designed for Financial Advisors, Wealth Management Firms, Enterprise.

Who are the typical users of Contacts+?

Contacts+ is designed for Individuals, Small Business.

What is the starting price of Affinity and Contacts+?

The starting price of Contacts+ is $8.33/Month. Pricing for Affinity is unavailable.

What are the best alternatives to Affinity?

Some top alternatives to Affinity include Bigin by Zoho CRM, Insycle, Sales Bytes CRM, 4Degrees, Contacts+.

What are the best alternatives to Contacts+?

Some top alternatives to Contacts+ include Bigin by Zoho CRM, Salesforce, SalesCRM, SimpleCRM, FreeCRM.

Affinity vs Contacts+ vs Bigin by Zoho CRM Comparison

Last updated: May 21, 2026

Affinity

Starting at Contact for pricing

Financial Advisors
Wealth Management Firms

Affinity is a relationship intelligence platform designed to help financial services professionals manage and leverage their networks effectively. It offers advanced contact and customer data management capabilities, ena…

View Pricing Read Reviews

Contacts+

5.0(3 reviews)

Starting at $8.33 /Month

Individuals
Small Business

Contacts+ CRM Software provides an opportunity to access business information with a custom user interface that meets your needs and preferences. These include features such as Lead-management, Leads to Contacts, Sales P…

View Pricing Read Reviews

Bigin by Zoho CRM

4.6(294 reviews)

Starting at $7 /User/Month

Free Trial
Small Business

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, tasks and more. It can be accessed…

View Pricing Read Reviews

Contacts+ leads on user satisfaction with a 5.0-star rating across 3 reviews.

Affinity vs Contacts+ vs Bigin by Zoho CRM — at a glance

Feature	Affinity	Contacts+	Bigin by Zoho CRM
Rating	—	5.0 / 5	4.6 / 5
Reviews	—	3	294
Starting price	Contact for pricing	$8.33 /Month	$7 /User/Month
Free trial	No	No	Yes
Free version	No	No	No
Best for	Financial Advisors, Wealth Management Firms, Enterprise	Individuals, Small Business	Small Business
Category	CRM Software	CRM Software	CRM Software
Platforms	—	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS
API	Available	Available	Available
Support modes	—	Online	Business Hours, Online
Certifications	—	—	—
Data residency	US	US	Global

Key differences between Affinity and Contacts+

Pricing: Contacts+ starts at $8.33 /Month. Affinity pricing is not publicly listed.
Target audience: Affinity is built for Financial Advisors and Wealth Management Firms, while Contacts+ targets Individuals and Small Business.

Compare Affinity vs Contacts+ vs Bigin by Zoho CRM — and walk away knowing which one fits.

Which tool fits your team best

Which is actually cheaper for your team size

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Biggest differences

Features

Pricing

Buying details

Security

Buyer feedback

Integrations

Product tour

Other options

	Affinity Talk to an expert Talk to an expert	Contacts+ (13) Talk to an expert Talk to an expert

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Biggest differences

Affiliate Disclosure

Start here before you go deeper into features.

Affinity

Best for financial professionals needing advanced relationship intelligence and privacy compliance.

Choose if

You want to centralize and automate relationship management
You require a privacy-first CRM solution
Your focus is on client engagement and workflow efficiency

Consider alternatives if

You need integrated accounting or tax management
You require extensive financial transaction processing

Contacts+

Best for

Individuals, Small Business

Bigin by Zoho CRM

Best for

Small Business

Affinity typically suits Financial Advisors and Wealth Management Firms. Contacts+ tends to fit Individuals and Small Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description	Affinity is a relationship intelligence platform designed to help financial services professionals manage and leverage their networks effectively. It offers advanced contact and customer ... Read More about Affinity	Contacts+ CRM Software provides an opportunity to access business information with a custom user interface that meets your needs and preferences. These include features such as ... Read More about Contacts+	Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, ... Read More about Bigin by Zoho CRM
Entry Level Pricing	Not Available	Starts from $8.33 , Billed Yearly	Starts from $7 , Billed Yearly
Free Trial Availability	No free trial	No free trial	Get Free Trial
Spotsaas Score What's this? ↗	Not Available	8.4/10	9.0/10
User Ratings Based on verified Spotsaas reviews		5 (3)	4.57 (294)
Best Company Size	1-50 employees51-500 employees	—	—
	Get pricing help	Get pricing help	Visit website

Software Demo

Demo

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How do Affinity, Contacts+ and Bigin by Zoho CRM Compare on Features?

Total Features	6 Features	3 Features	10 Features
Unique Features	No unique features	No unique features	No unique features
	Get Quote	Get Quote	Visit website

Compare Affinity, Contacts+ and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option
Starting From	Not Available	$8.33 , Billed Yearly	$7 , Billed Yearly
Pricing Plans	Not Available	Basic Get Started Sync 1 Account Store up to 1,000 contacts Scan and save up to 5 business cards Premium Get Started Sync 5 Accounts Securely store and sync up to 25,000 contacts Scan 50 business cards per month Show more + Team and Small Business Get Started Share contacts with your team or organization	Free Get Started Single Pipeline 500 Records Instant Workflows (3) Show more + Express Get Started Includes features of Free plan, plus Team Pipelines (3) 50,000 Records Show more + Premier Get Started Includes features of Express Edition plan. plus Team Pipelines (5) 100,000 Records Show more +
Pricing Page	Pricing information not available
	View detailed pricing	View detailed pricing	View detailed pricing

Other Details

Organization Types supported	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals
Platforms Supported	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)
Modes of support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available	Available
	Get help choosing	Get help choosing	Visit Website

Security & Compliance

Certifications, data handling, and security controls for IT and compliance evaluators.

HIPAA	—	✗ No
Data Residency	🇺🇸 US	🇺🇸 US

Affinity vs Contacts+ User Reviews & Rating Comparison

User Ratings	No reviews available for the product	5 (based on 3 reviews)	4.57 (based on 294 reviews)
Rating Distribution	No reviews available for this product	8 4 1 0 0	204 66 7 1 1
Spotsaas Editor’s POV generated by AI	Buyer sentiment Users appreciate Affinity's powerful relationship management and privacy features but note limited financial-specific functionalities. What buyers like Effective contact and relationship tracking User-friendly interface Strong data privacy compliance Common complaints Limited accounting and tax features Some complexity in advanced feature usage	Buyer sentiment Buyer sentiment is very strong across 13 reviews, with consistently positive feedback. What buyers like Simplifies contact management by providing a centralized location for storing and syncing contacts across multiple platforms and devices. Easy to use and intuitive, making it accessible to users with varying levels of technical expertise. Great for managing large volumes of data and maintaining organization with features like flags and statuses for follow-ups. Common complaints Users did not explicitly highlight drawbacks in their reviews, suggesting overall satisfaction or a focus on positive experiences.	Buyer sentiment Buyer sentiment is very strong across 279 reviews, with consistently positive feedback. What buyers like Simple, intuitive design with a short learning curve, making it easy to use and implement, even for non-technical users. Affordable pricing tailored for startups and small businesses, offering great value for core CRM functionalities. Effective pipeline management and workflow automation, enabling businesses to streamline sales processes. Common complaints Limited integrations with third-party tools (e.g., social media apps, direct LinkedIn or Facebook ad imports), making data syncing challenging. Lack of advanced features and scalability, restricting use for larger enterprises or complex workflows. Inconsistent customer support with restricted availability, affecting issue resolution during critical times.
Pros and Cons	Strong relationship intelligence capabilities Comprehensive contact and customer data management Privacy-first platform design Lacks built-in accounting and tax management May have a learning curve for advanced features	Highly customizable interface Strong lead management tools Comprehensive reporting features Setup can be time-consuming Mobile app may lack features	Real-time updates keep teams informed. Integration with email and calendar enhances productivity. User-friendly interface simplifies navigation. Customization options may not meet all needs. New users may find the interface complex.
Positive Reviews	No reviews available for the product	No reviews available for the product	No reviews available for the product
		Read reviews	Read reviews

List of Customers

Customers	No Customers information available.	No Customers information available.	Antech Microsystem Pvt.Ltd Investacc Hire

Media and Screenshots

Screenshots	No screenshots available.	4 Screenshots
Videos	2 Videos	1 Videos

Alternatives

Alternatives	Bigin by Zoho CRM 4.57 Insycle 4.8 Sales Bytes CRM	Bigin by Zoho CRM 4.57 Salesforce 4.53 SalesCRM 4.5	ClickUp 4.4 Zoho CRM 4.07 Freshsales 4.67

Frequently asked questions

Which is better, Affinity or Contacts+?: Contacts+ edges out the other on user ratings (5.0 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
Do Affinity and Contacts+ offer a free trial?: Neither Affinity nor Contacts+ currently lists a free trial.
What is the starting price of Affinity vs Contacts+?: Affinity starts at Contact for pricing. Contacts+ starts at $8.33 /Month.
What are the top alternatives to Affinity?: Top alternatives to Affinity include Bigin by Zoho CRM, Insycle, Sales Bytes CRM, 4Degrees, Contacts+.
What are the top alternatives to Contacts+?: Top alternatives to Contacts+ include Bigin by Zoho CRM, Salesforce, SalesCRM, SimpleCRM, FreeCRM.

Affinity vs Contacts+ vs Bigin by Zoho CRM Comparison

Affinity

Contacts+

Bigin by Zoho CRM

Affinity vs Contacts+ vs Bigin by Zoho CRM — at a glance

Key differences between Affinity and Contacts+

Compare Affinity vs Contacts+ vs Bigin by Zoho CRM — and walk away knowing which one fits.

Affinity

Contacts+

Download this Affinity vs Contacts+ vs Bigin by Zoho CRM comparison

Biggest differences

Description

Entry Level Pricing

Free Trial Availability

Spotsaas Score

User Ratings

Best Company Size

Software Demo

Demo

Get shortlist help from a software advisor

How big is your team?

How do Affinity, Contacts+ and Bigin by Zoho CRM Compare on Features?

Compare Affinity, Contacts+ and Bigin by Zoho CRM on pricing

Other Details

Organization Types supported

Platforms Supported

Modes of support

API Support

Security & Compliance

Affinity vs Contacts+ User Reviews & Rating Comparison

List of Customers

Customers

Media and Screenshots

Screenshots

Videos

Alternatives

Related Blogs and Articles for Crm Software

Frequently asked questions