Is there a free alternative to Groove?

Yes, 2 free alternatives exist to Groove: AroundDeal, Mailshake. These tools offer free plans or trials that cover core Sales Engagement Software functionality for small teams and startups.

Last updated: August 7, 2026

9.4

SpotScore

Top 10 Groove Alternatives 2026

Streamline sales and close deals smarter with Groove.

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User Ratings

4.76

(Based on 550 reviews)

Trusted by 2M+ software buyers annually.

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Main Features

A/B Testing
CRM Integration
Call List Management
Call Monitoring

Pricing

Groove offers custom pricing plan

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Groove is a Sales Engagement Software platform with a user rating of 4.8★ based on 550 reviews. Teams looking for alternatives typically need better pricing flexibility, easier deployment, or a closer feature fit for their specific use case. Below you'll find 10 vetted Sales Engagement Software alternatives ranked by user rating, with filters to narrow by pricing, platform, and features — so you can find the right fit for 2026.

Groove vs Top Alternatives at a Glance

Side-by-side comparison of pricing, user rating, and free trial availability to help you decide faster.

Tool	Best For	Pricing	Rating	Free Option
Groove Current	Sales Engagement Software	Custom pricing	4.8 ★	✗ No
AroundDeal	Sales Intelligence Software	Free plan available	4.5 ★	✓ Yes
ZoomInfo Engage	Sales Engagement Software	Custom pricing	4.3 ★	✗ No
Koncert	Sales Engagement Software	Custom pricing	4.6 ★	✗ No
FlowUp	Sales Engagement Software	$300	4.5 ★	✗ No
Mailshake	Sales Engagement Software	$58	4.7 ★	✓ Yes

Why Teams Look for Groove Alternatives

Users may seek alternatives to Groove if they find the platform's pricing model to be restrictive, especially for small businesses or startups with limited budgets that require cost-effective solutions.
Some users might consider alternatives due to specific feature gaps in Groove, such as advanced reporting capabilities or integrations with niche tools that better suit their unique business needs.
A need for improved customer support could drive users to explore other options, especially if they experience delays or inadequate assistance from Groove’s support team during critical times.
Users may also look for alternatives if they require more customization options for workflows and processes, as some competitors offer greater flexibility to tailor solutions to individual business requirements.

Why Reviewers Recommend These Groove Alternatives

EngageBay: Users often switch to EngageBay for its competitive pricing model, which offers a comprehensive suite of marketing, sales, and customer service tools without breaking the bank. The platform’s user-friendly interface and seamless integration capabilities make it an attractive option for small to medium-sized businesses looking to streamline their operations.
Captavi: Captavi appeals to users seeking enhanced performance with its robust analytics and reporting features. Its focus on lead generation and tracking, combined with an intuitive design, makes it a preferred choice for sales teams aiming for efficiency and measurable results.
Outreach: Users gravitate towards Outreach for its advanced automation features and performance tracking capabilities. The platform’s ability to integrate with numerous CRM systems and provide insightful analytics helps sales teams optimize their outreach strategies effectively.
VanillaSoft: Many users switch to VanillaSoft due to its specialized focus on lead management and telemarketing. Its ease of use and real-time reporting functionalities allow sales teams to enhance their productivity while maintaining a straightforward workflow.
ImagineSales: ImagineSales attracts users with its flexible pricing structure and strong emphasis on personalization in customer interactions. The platform’s ease of use and integration with existing tools make it a strong contender for businesses focused on enhancing customer engagement.
Adapt Engage: Users choose Adapt Engage for its powerful lead generation capabilities and user-friendly design. The platform’s affordability, coupled with its efficient integration options, makes it ideal for businesses looking to enhance their sales processes without complexity.
Apollo.io: Apollo.io is favored by users seeking a comprehensive sales intelligence platform that combines lead generation with robust analytics. Its competitive pricing and smooth integration with CRM systems allow teams to maximize their outreach efforts effectively.
ZoomInfo Engage: Many users switch to ZoomInfo Engage for its extensive database of contact information and advanced targeting features. The platform's performance-driven tools and seamless integration capabilities provide sales teams with the resources needed to improve their prospecting efforts.
OutReachly by 500apps: Users find OutReachly appealing due to its cost-effective solutions designed for small businesses. Its straightforward interface and effective automation features help teams simplify their outreach processes without compromising on functionality.
Closely: Closely attracts users with its emphasis on relationship-building through personalized outreach strategies. Its user-friendly design, combined with affordable pricing, makes it an excellent choice for businesses looking to enhance customer connections effortlessly.
SalesHandy: Many users prefer SalesHandy for its unique email tracking and document sharing features. The

Which Groove Alternative Is Right for You?

If you need a free or low-cost option: AroundDeal — offers a free plan or trial suitable for small teams.
If user satisfaction is your top priority: SendBuzz — holds the highest user rating (5.0★) among Groove alternatives.
If you want a mid-range option: Zomentum — sits in the middle of the list by rating and may fit teams with mixed requirements.

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

What are the best alternatives to Groove for Sales Engagement Software?

The top-rated alternatives to Groove for Sales Engagement Software are SendBuzz (5.0★), MindTickle (4.7★), Mailshake (4.7★). Compare all 10 alternatives side-by-side above.

What should I look for when choosing a Sales Engagement Software alternative?

When evaluating alternatives to Groove, prioritize: Call Recording, Email/Call Sequencing, CRM Integration, Call List Management, Inbox Integration, transparent pricing, free trial availability, and integrations with tools you already use. Use the filters above to compare by feature, budget, and team size.

Which Sales Engagement Software tools are best for small businesses?

For small businesses, the best Sales Engagement Software tools are SalesLoft, SalesHandy, Apollo.io. Look for affordable per-seat pricing, quick setup (under 1 day), no long-term contracts, and strong onboarding support to reduce time-to-value.

How difficult is it to migrate from Groove to an alternative?

Migration difficulty depends on how deeply Groove is integrated into your workflows. Most alternatives offer data export/import tools and dedicated onboarding support. We recommend narrowing to 2–3 options, running a free trial, and checking each vendor's migration guides before committing.

Is Groove better than its top alternatives?

Groove has a rating of 4.8. 1 alternative — including SendBuzz — rate higher. The right choice depends on your workflow, team size, and budget.

About the reviewer

Rajat Gupta

Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

AroundDeal

Unlock high-quality leads for faster deal closure.

ZoomInfo Engage

Streamline sales engagement and increase productivity with ZoomInfo Engage.

Top 10 Groove Alternatives 2026

Groove vs Top Alternatives at a Glance

Koncert

Achieve record-breaking B2B sales with Koncert.

FlowUp

Empowering sales teams to close with ease.

Mailshake

Effortlessly connect and convert with Mailshake.

Zomentum

Maximize sales and customer satisfaction with Zomentum.

MindTickle

Empower your sales team with cutting-edge training and insights.

SalesBlink

Empowering sales success, one engagement at a time.

Autoklose

Accelerate your sales with AI technology.

SendBuzz

Boost your outreach, maximize your profits.

Why Teams Look for Groove Alternatives

Why Reviewers Recommend These Groove Alternatives

Which Groove Alternative Is Right for You?

Frequently Asked Questions (FAQs)

About the reviewer

Why Teams Look for Groove Alternatives

Why Reviewers Recommend These Groove Alternatives

Which Groove Alternative Is Right for You?

Frequently Asked Questions (FAQs)

About the reviewer

Top 10 Groove Alternatives 2026

Groove vs Top Alternatives at a Glance

AroundDeal

Unlock high-quality leads for faster deal closure.

ZoomInfo Engage

Streamline sales engagement and increase productivity with ZoomInfo Engage.

Koncert

Achieve record-breaking B2B sales with Koncert.

FlowUp

Empowering sales teams to close with ease.

Mailshake

Effortlessly connect and convert with Mailshake.

Zomentum

Maximize sales and customer satisfaction with Zomentum.

MindTickle

Empower your sales team with cutting-edge training and insights.

SalesBlink

Empowering sales success, one engagement at a time.

Autoklose

Accelerate your sales with AI technology.

SendBuzz

Boost your outreach, maximize your profits.

Why Teams Look for Groove Alternatives

Why Reviewers Recommend These Groove Alternatives

Which Groove Alternative Is Right for You?

Compare alternatives to these tools too

Frequently Asked Questions (FAQs)

About the reviewer

Why Teams Look for Groove Alternatives

Why Reviewers Recommend These Groove Alternatives

Which Groove Alternative Is Right for You?

Compare alternatives to these tools too

Frequently Asked Questions (FAQs)

About the reviewer