8.6
SpotScore
Top Alternatives to AdRoll - Better Options for 2026
Empower your marketing with AdRoll's advanced automation.
Main Features
- Analytics (ROI Tracking)
- Campaign Segmentation
- Channel Management
- Email Drip Campaigns
Pricing
Free Trial available
AdRoll is a Marketing Automation Software platform with a user rating of 4.1★ based on 713 reviews. Teams looking for alternatives typically need better pricing flexibility, easier deployment, or a closer feature fit for their specific use case. Below you'll find 10 vetted Marketing Automation Software alternatives ranked by user rating, with filters to narrow by pricing, platform, and features — so you can find the right fit for 2026.
AdRoll vs Top Alternatives at a Glance
Side-by-side comparison of pricing, user rating, and free trial availability to help you shortlist faster.
| Tool | Best For | Pricing | Rating | Free Option |
|---|---|---|---|---|
| AdRoll Current | Marketing Automation Software | Free plan available | 4.1 ★ | ✓ Yes |
 Outgrow | Marketing Automation Software | Free trial | 4.7 ★ | ✓ Yes |
 ActiveCampaign | Marketing Automation Software | $29 | 4.5 ★ | ✓ Yes |
 CleverTap | Mobile Analytics Software | Free trial | 4.5 ★ | ✓ Yes |
 Moosend | Email Marketing Software | Free plan available | 4.3 ★ | ✓ Yes |
 Marketing 360 | Marketing Automation Software | Custom pricing | No reviews | ✗ No |
Showing 1-10 out of 10
List of the Top AdRoll alternatives as of July 2026
Compare business software, products, and services to find the best solution for your business or organization. Use the filters on the left to drill down by category, pricing, features, market segment, user ratings, and more.
9.0
SpotScore
Outgrow
RECOMMENDED
Boost sales and engage customers effortlessly.
Add to compare
What is Outgrow?
Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. It is an easy-to-use, powerful marketing automation solution designed specifically for high-growth ...
Read moreCommon Features
-
Multivariate Testing
-
Analytics (ROI Tracking)
-
Campaign Segmentation
+ 5 more
Unique Features
-
Lead Scoring
-
Version Control
-
Approval Process Control
+ 8 more
Pricing
Free Trial available, Try Now
Outgrow offers custom pricing plan
9.8
SpotScore
ActiveCampaign
RECOMMENDED
Streamline your marketing efforts and see results.
Add to compare
What is ActiveCampaign?
ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term customers, to smart lead scoring that turns warm prospects into paying customers. It is the complete marketing ...
Read moreCommon Features
-
Website Visitor Tracking
-
Lead Nurturing
-
Lead Management
+ 6 more
Unique Features
-
Landing Pages
-
Lead Scoring
-
Facebook Ads
+ 18 more
Pricing
Free Trial available
Starts from $29/User/Month
9.8
SpotScore
CleverTap
RECOMMENDED
Turn data into dollars with CleverTap.
Add to compare
What is CleverTap?
CleverTap is an easy to use, affordable suite of mobile analytics tools that measure user activity on Android or iOS device based on app usage (mobile app), website visits (web app) and in-app events. CleverTap allows user to view over 15 different reports including session details, retention ...
Read moreCommon Features
-
Email Drip Campaigns
-
Multivariate Testing
Unique Features
-
Event Tracking
-
Push Notifications
-
Revenue Tracking
+ 5 more
Pricing
Free Trial available, Try Now
CleverTap offers custom pricing plan
8.8
SpotScore
Moosend
RECOMMENDED
Boost your business with Moosend's email marketing solution.
Add to compare
What is Moosend?
Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly training, Moosend makes it easy to create and send professional email campaigns so you can reach out to new ...
Read moreCommon Features
No common features
Unique Features
-
Contact Management
-
Auto-Responders
-
Click-through Tracking
+ 19 more
Pricing
Moosend offers custom pricing plan
8.9
SpotScore
Marketing 360
Unite, track, and automate your marketing efforts.
Add to compare
What is Marketing 360?
Marketing 360 is an all-in-one marketing platform for small businesses and franchise owners that combines CRM, paid advertising management, social media, email, and website tools under one account. It lets teams track leads and campaigns from a central database, making it practical for ...
Read moreCommon Features
-
Website Visitor Tracking
-
Lead Nurturing
-
Lead Management
+ 5 more
Unique Features
-
Landing Pages
-
Lead Scoring
Pricing
Marketing 360 offers custom pricing plan
Adly
Monetize your passion with effortless influencer marketing.
Add to compare
What is Adly?
Adly is an influencer marketing platform that lets individual creators and micro-influencers join brand campaigns without upfront financial commitment. Brands use it to access a self-serve pool of creators and track campaign participation and performance from launch through final reporting.
Read moreCommon Features
No common features
Unique Features
-
Campaign Management
-
Reporting
-
Performance Analytics
Pricing
Adly offers custom pricing plan
Spotsaas Buyer Intelligence
Own the software buyers are comparing here? See who's weighing you against rivals — and who's comparing your competitors while you're not in the running.
8.0
SpotScore
advos
Transforming followers into loyal customers.
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What is advos?
advos is social media management software that was designed for small businesses to create meaningful engagement with followers. It allows small businesses to connect and track information about customers. It incorporates tried and tested features that have worked in other software (Facebook, ...
Read moreCommon Features
No common features
Unique Features
-
Posts Scheduling
-
Multi-Account Management
-
Auto Publishing
+ 2 more
Pricing
Starts from $299/Month
8.4
SpotScore
OrbitSoft DSP
Maximize your ad reach with OrbitSoft DSP.
Add to compare
What is OrbitSoft DSP?
OrbitSoft DSP is a demand side platform ( DSP ) for Internet advertising, making it easy for advertisers to buy and sell ad inventory from numerous sources. OrbitSoft DSP features include: real time reports and analytics to measure ad campaigns effectiveness, integration with various ad ...
Read moreCommon Features
No common features
Unique Features
-
Brand Safety and Fraud Protection
-
Mobile Advertising
-
Creative Management
+ 8 more
Pricing
OrbitSoft DSP offers custom pricing plan
7.7
SpotScore
AdCritter
Maximize your ad performance with AdCritter.
Add to compare
What is AdCritter?
AdCritter is a Demand Side Platform that enables advertisers to run large-scale digital media campaigns across the most popular ad exchanges & DSPs. Advertisers can manage their ads programmatically in a single interface and optimize for performance with real-time data, affiliate tracking and ...
Read moreCommon Features
No common features
Unique Features
-
Audience Targeting
-
Reporting
-
Real-time Bidding
+ 4 more
Pricing
Free Trial available
8.2
SpotScore
AdLib
Empowering advertisers to optimize in real-time.
Add to compare
What is AdLib?
AdLib is a demand side platform (DSP) enabling you to access the world's largest online advertising exchanges. Our exclusive, time-based idea's platform empowers advertisers to optimize their campaigns by actively buying in real-time. This intelligent platform builds user segments based on ...
Read moreCommon Features
No common features
Unique Features
-
Audience Targeting
-
Budget Management
-
Reporting
+ 8 more
Pricing
Free Trial available
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
